Best Kerry Thompson Podcasts (2024)

1
Demystifying B2B Partnerships with Adam Glazer, President of Partner Commerce 31:43

4d ago31:43

31:43

In this episode, Adam Glazer, President of Partner Commerce—a leading affiliate and partner marketing agency specializing in B2B brands—joins host Todd Crawford to discuss the key differences between B2C and B2B affiliate marketing. They dive into the unique challenges of tracking the impact of B2B affiliate marketing and explore strategies to over…

1
Unlocking Business Success with Storytelling with Dave and Michael Neelsen 35:32

9d ago35:32

35:32

Grace unveils the secrets of brand storytelling magic with co-founders Dave & Michael Neelsen of StoryFirst Media. Learn how storytelling goes beyond marketing to become the core of a successful business strategy. Dave and Michael share insights from their unique father-son collaboration and reveal how they transitioned from production to powerful …

1
Navigating the New Era of Brand Partnerships with Meta’s Jackie Pimentel, Senior Global Director of Core Ads Product Marketing 34:35

18d ago34:35

34:35

In this episode of the Partnership Economy podcast, Dave Yovanno interviews Jackie Pimentel, Senior Global Director of Core Ads Product Marketing at Meta, about her extensive 14-year career with the company. Jackie shares her journey from an entry-level position to leading a global team, along with tips for advancing your career. The conversation c…

1
Annie Culbertson on Inside Talent with Craig Fisher 24:11

26d ago24:11

24:11

🚨 New Episode: Inside Talent with Craig Fisher 🚨 In this episode, I had an insightful conversation with Annie Culbertson, Talent Acquisition leader at Gensler, the largest architecture and design firm in the world. 🎙️ Here are some key takeaways: Unique Recruiting Challenges: We discuss the nuances of hiring creative professionals in the architectu…

1
Episode #50 - An Internal Marketing Conversation (with Seth Godin) 36:53

1M ago36:53

36:53

In this 50th episode, international bestselling author and thought leader, Seth Godin, shares profound insights on why internal marketing is crucial for sustained employee engagement and performance; the difference between management and leadership; and the cost of getting new customers versus the importance of treating frontline employees well. Tu…

1
Q4 is Closer than You Think with Lacie Thompson, Chief Growth Officer of New Engen 34:12

1M ago34:12

34:12

Lacie Thompson is the Chief Growth Officer of New Engen, and in this episode, shares that brands are starting to plan for Q4 earlier than ever in an effort to get access to prime publisher placements and partnerships. Lacie and Todd explore how to approach Q4 planning – using data to your advantage, navigating the changes in Google SERP, and tackli…

1
The Power of Community with Dr. Stacia Thompson 36:01

1M ago36:01

36:01

Join host Grace Bruins as she chats with Dr. Stacia Thompson, President and CEO of Sherman Phoenix, about the power of community and collaboration in supporting Milwaukee's entrepreneurs. Dr. Stacia Thompson, a recognized figure for her leadership and innovation, shares about the transformative role of Sherman Phoenix as a non-traditional incubator…

1
Exploring the Business Side of TikTok with Vana Han, Global Partnerships (SMB) at TikTok 32:53

2M ago32:53

32:53

In this episode, host Dave Yovanno sits down with Vana Han, manager of global partnerships (SMB) at TikTok. As someone who has played a pivotal role in building TikTok’s monetization arm from the ground up, Vana offers unique insight into the strategic business planning behind the mega-successful social media app that we all know and love. TikTok f…

1
Episode #49 - Creating an Engaging Employee Experience (with Jamie Bell) 29:18

2M ago29:18

29:18

Delve into the transformative impact of internal marketing on employee engagement and company success. Workshop's VP of Marketing, Jamie Bell, reveals powerful strategies and real-world examples of aligning internal and external brand efforts. Discover how creating an engaging employee experience can elevate your brand and drive business growth, wi…

1
Mastering Communication with Brian Hendricks 40:17

2M ago40:17

40:17

Join us for an enlightening episode as we explore the intricacies of communication with Brian Hendricks, CEO of Dynamic Developments Training and Leadership. Brian shares his wealth of knowledge on fostering effective communication in both personal and professional settings, highlighting methods to tailor your message and enhance understanding acro…

1
Episode #48 - Incorporating DE&I into Internal Marketing (with Marcus Collins) 34:34

3M ago34:34

34:34

Diversity, equity & inclusion (DE&I) is both a business imperative and a core component of a thriving organizational culture. Embedding DE&I in the company culture realizes massive business benefits for those companies that have it as a genuine organizational belief. Professor and best-selling author, Marcus Collins, offers valuable insights for le…

1
Strategies for Business and Community Collaboration with Robert Kos 22:28

3M ago22:28

22:28

Grace chats with local community catalyst Robert Kos about the integral role of music and events in revitalizing downtown areas. They explore how strategic partnerships and unique community initiatives can transform small towns into vibrant hubs of activity. Robert shares his journey from musician to downtown director, offering keen insights into t…

1
Episode #47 - How Employees Can Start Creating Content (with Sara Stella Lattanzio) - BONUS EPISODE 29:43

4M ago29:43

29:43

If you are a company employee who wants to start creating content on social platforms like LinkedIn, or if you are a company that'd like to empower its employees to start creating content, then this episode is for you. Sara Stella Lattanzio, LinkedIn Top Voice and B2B marketing strategist, shares insights from her journey, highlighting the importan…

1
The Partnership Economy will be back soon with new episodes 0:34

4M ago0:34

0:34

The Partnership Economy by impact.com is going on a brief hiatus, but we’ll be back soon with new episodes. Stay tuned for more great conversations with the industry’s best and brightest partnership experts.By thepartnershipeconomy@gmail.com (David A. Yovanno and Todd Crawford)

1
507: Unlocking Business Succession: The Power of ESOPs with Keith Butcher 24:48

4M ago24:48

24:48

In an interview with Jason Hartman, Keith Butcher, founder of Butcher Joseph, discusses business succession and Employee Stock Ownership Plans (ESOPs). With many business owners approaching retirement, ESOPs offer a tax-efficient way to transition ownership to employees. This model enhances employee retention and loyalty, providing long-term retire…

1
Aligning Partnerships Through a Shared Purpose with Dan Armstrong, EVP of Distributed Commerce at Ticketmaster 35:18

4M ago35:18

35:18

In this episode, host Dave Yovanno sits down with Dan Armstrong, the EVP of Distributed Commerce at Ticketmaster. An expert on partnerships and eCommerce strategy, Dan has been driving real innovation in the live ticketing industry for a decade. He’s passionate about the importance of storytelling and uncovering the shared purpose that keeps his te…

1
Adapting Training for Success with Kerry Murphy and Kailey Bauer 53:03

4M ago53:03

53:03

Welcome to Banking On Business Podcast where we provide practical strategies to help entrepreneurs grow their businesses. In today’s episode, we are diving deep into the world of employee training and onboarding with our special guests, Kerry Murphy and Kailey Bauer from Horicon Bank. Kerry and Kailey bring a wealth of experience, having transition…

1
Why Consumers Buy Products from People, Not Brands with Jeanette Okwu, Managing Director at Scale Digital and CEO at Beyondinfluence 33:36

5M ago33:36

33:36

In this episode, host Todd Crawford dives into the creator economy with his guest Jeanette Okwu, the founder and CEO of Berlin-based creator marketing agency Beyondinfluence. Jeanette founded the influencer and brand ambassador marketing agency to help her clients break into the next wave of marketing and drive growth. Todd and Jeanette discuss sta…

1
Why Content Partnerships are Still Important in the Age of SEO with Jennifer Bentz, VP of Affiliates, Influencers, and Partnerships at Resident Home 32:30

5M ago32:30

32:30

Jennifer Bentz is VP of Affiliates, Influencers, and Partnerships at Resident Home, a company that owns famous mattress brands like Nectar and DreamCloud. Jenn wasn’t always in the mattress space, and has over two decades of experience across industries, experiencing the evolution of affiliates and partnerships. Jenn and Todd discuss focusing on al…

1
Building Business Through Podcasting with Elzie Flenard 33:07

5M ago33:07

33:07

Elzie shares his personal story of inadvertently stepping into the world of podcasting—transitioning from seeking knowledge to facilitating a platform for entrepreneurs to voice their stories. What begins as a tale of accidental discovery, unfolds into a masterclass on using podcasting as a lever for business growth and relationship-building. Episo…

1
Connecting with your Audience Beyond Viral Trends with Marcel Floruss, Creator, Founder of One Dapper Street and Creative Director of Aetos Apparel 33:18

6M ago33:18

33:18

When Marcel Floruss started his blog in 2013, it was because he had a passion for men’s apparel and fashion. Over the following years, he has built a massive audience on Instagram, TikTok and YouTube- with over 1 million subscribers on YouTube alone. He and host Dave Yovanno discuss Marcel’s journey as a creator, his connection with his audience an…

1
Proving Value to the C-Suite with Kerry Curran, former Chief Growth Officer at Gen 3 32:10

6M ago32:10

32:10

Welcome back to the Partnership Economy podcast! We‘re starting Season 5 off strong, welcoming Kerry Curran, the former Chief Growth Officer at Gen3 Marketing, the oldest and largest affiliate specialty agency in the world. Kerry is a veteran of the marketing and partnerships space with over 17 years of experience and insights that she brings to th…

1
The Partnership Economy is Back! 2:09

6M ago2:09

2:09

Season 5 of The Partnership Economy is here! We’re diving right back into interviews with leaders from all sides of the ever-evolving partnerships industry and answering the question on every marketer’s mind - how do I reach the modern consumer? Join your hosts, Todd and Dave, on April 9th for Season 5! This podcast episode was produced by Quill.…

1
Art, Community, and Unconventional Success with Laurie Winters 34:06

6M ago34:06

34:06

Grace talks with Laurie Winters, the innovative leader at the helm of the Museum of Wisconsin Art (MOWA). Laurie shares her unique journey from the Molecular Art Museum to directing the flourishing MOWA, painting a picture of dedication and strategic thinking. Grace and Laurie discuss MOWA's commitment to inclusivity and its impactful role in the l…

1
AI + Market Analytics for Recruitment Marketing, Inside Talent with Horsefly and Joveo 55:01

7M ago55:01

55:01

In this episode of the Inside Talent Podcast, hosted by Craig Fisher of TalentNet Media, guests from the forefront of AI and labor market analytics delve into how these technologies are revolutionizing recruitment marketing. Joining Craig were Yazhad Dalal from Joveo, Erika Oliver and Will Crandle from Horsefly Analytics, who shared their insights …

1
None of the Above: Unraveling Assessment Myths with Plum CRO Jason Putnam and Craig Fisher 40:05

7M ago40:05

40:05

Featuring Craig Fisher and Jason Putnam, CRO of Plum. This episode aims to debunk the myths surrounding traditional talent assessments and illuminate the path toward a more effective, skills-based approach to talent intelligence.🌟 Highlights of the episode:Exploring Assessment Myths: We'll dive into why many commonly held beliefs about talent asses…

1
Breathing Life into Communities 28:51

7M ago28:51

28:51

In this vibrant and insightful episode, Grace chats with Julia Taylor about the innovative B-Line Park. Dive in to understand the vision behind the project and the potential impact on the community. Discover the various activities planned for the park, from cornhole tournaments to live music. Julia also provides some beneficial advice for entrepren…

1
Episode #46 - Case Story: Civista Bank's Employee Ambassador Program (with Autumn Jose) 37:15

7M ago37:15

37:15

Civista Bank's Autumn Jose shares the journey of implementing their successful employee ambassador/advocacy program. She provides key insights such as the importance of aligning the program with the employees and bringing them into the action, how to engage with executive leadership, the tools they used, and how they measured success. This episode …

1
Episode #45 - How C-Suite Execs Can Build their Personal Brands (with Cher Jones) 39:46

8M ago39:46

39:46

Learn about the importance of personal brand building for C-suite level executives and how it can influence the progress and growth of their respective companies. Corporate trainer, Cher Jones, offers insights on how leaders can enhance their presence online; gives practical tips on balancing professional and personal content; and explains the sign…

1
Episode #44 - Building an Employee Brand Ambassador Program (with Andrew Seel) 30:07

8M ago30:07

30:07

This episode is a must-listen for any company looking to maximize their internal marketing efforts and how to engage and empower their employees to become ambassadors of their brand. Learn about the importance, the benefits and how to implement an effective employee ambassador program. Andrew Seel, CEO of Togethr, shares how such programs not only …

1
Episode #43 - Incorporating Internal Marketing into Marketing Strategy (with Margaret Molloy) 31:06

8M ago31:06

31:06

Under pressure to build brand and drive growth, more CMOs and business leaders are recognizing that employees are the brand, because employees are the ones charged with delivering on the brand promise to the customer. Internal marketing to employees, therefore, must become a critical part of the overall marketing strategy. Margaret Molloy, CMO/exec…

1
Banks, Brands, and BrownBoots with Alan Hathaway 35:51

9M ago35:51

35:51

Banks, Brands, and BrownBoots In this episode, Alan Hathaway, president of BrownBoots Interactive, shares his journey of helping businesses thrive in the digital space. He dives deep into the significant shift in the banking industry towards building a strong online presence and the unique challenges it presents. Hear how BrownBoots navigates these…

1
Episode #42 - Imposter Syndrome - How to Help Employees Overcome It (with Jodi-Ann Burey) 40:32

9M ago40:32

40:32

Imposter syndrome is a common reason why employees aren't able to be advocates of the company brand. What's more, it has been shown that company leadership and culture can impact if and how imposter syndrome shows up in employees. Speaker and writer in this area, Jodi-Ann Burey, shares how companies can help their employees to overcome imposter syn…

1
Tara McNulty, Strategic Partnerships Manager at YouTube Shopping, on the paradigm shift from traditional marketing to partnerships 32:55

9M ago32:55

32:55

After witnessing the digital transformation in the early 2010s through her work in retail, Tara McNulty made a career pivot to focus on the e-commerce and affiliate space. Today, she manages strategic partnerships at YouTube Shopping- a new program from the video giant. Commerce existed on YouTube long before partnerships were standard, with creato…

1
Episode #41 - How Internal Marketing Can Improve the Way Teams Work (with Jimmy Burroughes) 46:17

9M ago46:17

46:17

Yes, internal marketing can actually help to improve team synergy and productivity...which ultimately impact the bottom line. In this episode, Jimmy Burroughes shares some valuable insights into how you can leverage the power of internal marketing to enhance how your teams work. The Internal Marketing Podcast is the unique podcast series that 'flip…

1
Digital Adaptation with a Human Touch with Terri Herrmann 37:33

9M ago37:33

37:33

Join Terri Herrmann, the driving force behind Charisma Q, and Grace as they unravel the art of teaching charisma, a crucial skill for trust-building leaders. Discover Terri's background, holiday traditions, and a captivating discussion on Calvin Klein's Twitter strategy. Terri emphasizes the teachability of charisma and the awareness of one's basel…

1
506: Navigating the Storm: A CEO's Tale of Business Triumph in Turbulent Times 20:45

10M ago20:45

20:45

Jason interviews Johnny Serpilla, former President of Camping World, about his book, "Life is Hard, but I'll be Okay", and his experiences in leadership and business. Johnny emphasizes the importance of approaching life with one heart and mind, the role of gratitude in leadership, and the impact of personal problems on work. Johnny also discusses t…

1
Jonathan Claydon, CDO at Acceleration Partners, on strategies for successful collaboration in the modern influencer landscape 28:59

10M ago28:59

28:59

Jonathan Claydon is an affiliate and partnerships expert, having worked in the industry for years in a variety of niches. Today he is the Chief Development Officer at Acceleration Partners - the world's largest partner marketing agency. According to Jonathan, there is a shift happening in the industry. Brands are increasingly looking to measure the…

1
Episode #40 - How Employees Can Build their Personal Brands on LinkedIn (with Michelle B. Griffin) 31:01

10M ago31:01

31:01

Having employees with strong personal brands on LinkedIn, goes a far way in helping to grow the brand of the companies that they represent. With less than 10% of LinkedIn users sharing content, there is still a huge opportunity for anyone wanting to grow their personal brands on that platform. Certified personal brand strategist and author, Michell…

1
Erin Dwyer, CMO of Matter of Fact, on the challenges of customer acquisition and building a beauty brand in a saturated space 28:21

10M ago28:21

28:21

Erin Dwyer is the CMO of Matter of Fact, a skincare brand started by former K-Pop star Paul Baek, and a former professional dancer herself. Erin draws on her experience as VP of Digital at Drunk Elephant and OUAI, to build a brand in today’s competitive, noisy landscape. She tells Dave that being consistent with your messaging, no matter where a co…

1
Crafting Success in a Brewing Journey with Alex Wenzel 37:12

11M ago37:12

37:12

From home brewer to the owner of Lion's Tail Brewing Company, Alex Wenzel shares his remarkable journey. With a passion for collaboration, Alex dreams of teaming up with Russian River Brewing Company and drawing inspiration from Germany. He believes in pushing boundaries, embracing failure, and nurturing success. Alex's transition from a chemical e…

1
Inez Miedema, Co-Founder and CEO at Growth HQ on accelerating growth through partner diversification 34:07

11M ago34:07

34:07

Growth HQ is an affiliate and partnerships agency that works with a diverse range of clients, from DTC to fintech. The co-founder and CEO, Inez Miedema, thinks a lot of marketers have preconceived notions about affiliate programs and therefore don’t include them as a top channel. Miedema is pushing back against these notions and wants marketers to …

1
Episode #39 - How to Empower Employees to do Social Selling (with Steve Watt) 41:37

11M ago41:37

41:37

Social selling has changed. With so many sales and marketing messages bombarding your target customers, your company needs to know how it can best stand out from the 'noise'. How can you empower employees and implement a winning social selling strategy for your company? Steve Watt, Director of Market Insights at Seismic, shares how. The Internal Ma…

1
Stephanie Schultz, Head of Partnerships on how Amex has built the power of partnerships into their products 21:10

11M ago21:10

21:10

Stephanie Schultz loves learning about new innovative technologies. It's a large part of the reason she’s stayed so long at American Express, where she is VP and Head of Partnerships. In her position, she gets to work with her team to uncover how new tech can bring better value to their customers and partners. She and host Dave Yovanno discuss gett…

1
Unleashing Potential by Nurturing Talent and Dreams with Christine Gunderson 55:21

12M ago55:21

55:21

Dive into the remarkable journey of Christine Gunderson, Founder and CEO of Dreambuilt Books, who was recognized in Insight Publications' 40 Under 40. Christine's work in talent retention is awe-inspiring. From her early days balancing full-time work with studies to her impactful role in youth outreach programs, Christine's mantra "not making it ha…

1
Episode #38 - How Employees Can Become Thought Leaders (with Ashley Faus) 41:57

12M ago41:57

41:57

Being a thought leader can have a powerful impact on both employees' personal brands and the brand of the company that they represent. Marketer, writer and speaker Ashley Faus shares how employees can build their brands as thought leaders, and how the companies they represent can empower them to do so. The Internal Marketing Podcast is the unique p…

1
Jason Fairchild, CEO and Co-Founder of tvScientific, on the future of connected TV advertising 26:53

12M ago26:53

26:53

When Jason Fairchild started tvScientific, he wanted to democratize access to TV advertising. Today, the company does just that by allowing marketers to run paid campaigns on connected TV, allowing organizations to unlock the power of streaming services and Smart TV. He joins host Todd Crawford to discuss why advertising should ultimately always be…

1
Episode #37 - The Company Culture that Makes Employee Advocacy Thrive (with Sarah Goodall) 37:33

12M ago37:33

37:33

If your company wants its employees to be great advocates/ambassadors of the brand, you'll need to have the kind of company culture that will motivate them to do so. Sarah Goodall, CEO of Tribal Impact, will be sharing how you can foster the kind of company culture that will help to foster employee advocacy in your company. The Internal Marketing P…

1
Sagar Joshi, Director of Partnerships at Site Plug, on unique ad placement channels 21:38

1y ago21:38

21:38

Join host Todd Crawford as he sits down with Sagar Joshi, Director of Partnerships at Site Plug. Site Plug is a bottom-of-the-funnel performance partner that helps brands drive performance with touch bases across a variety of search engines and websites. He’s spent seven years in this role, and learned about the industry across a variety of locatio…

1
Episode #36 - How Employees Can Use Video to Build their Personal Brands (with Juma Bannister) 37:22

1y ago37:22

37:22

Creating content, using video, is a unique way to build a stand-out personal brand. Why? Because video is the fastest growing form of content that audiences like to consume. For employees who want to build great personal brands, sharing valuable content with video is the way go, and Juma Bannister, Co-founder of Trinidad and Tobago-based Relate Stu…

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