Best Becky and Baldwin Podcasts (2024)

1
Unlocking the Secrets of Business Automation with Nikki McKnight 37:41

3h ago37:41

37:41

Ever feel like your marketing efforts are getting lost in a sea of tech tools and automation jargon? Let's cut through the noise and get back to basics with systems that actually work for you! In this episode, Nikki McKnight joins me to dive into the often overlooked side of marketing automation—what we need to consider before getting lost in the t…

1
Marketing Automation Secrets from the Experts with Colie James, Dama Jue, and Brianca Kirkman 57:52

4h ago57:52

57:52

Struggling to keep up with important dates and client engagement? Ever wondered how automation can help you manage your business and personal life better? I’m sitting down with powerhouse guests Colie James, Brianca Kirkman, and Dama Jue to unravel the magic of marketing automation. We dive deep into how automation tools like Airtable, ManyChat, an…

1
Mindful Marketing Shortcuts to Increase Your Productivity with Lucy Reyes 26:43

30m ago26:43

26:43

If you’ve ever felt like a marketing hot mess, you’re in for a treat. I have the incredible Lucy Reyes from Cheers to Productivity joining us. Lucy’s journey from a burnt-out corporate employee to a productivity expert is both inspiring and full of practical insights. In this episode, we’ll explore how to automate your marketing tasks efficiently, …

1
Crush Your Content with Smart Marketing Automation 31:01

4d ago31:01

31:01

What would it feel like to spend less time on manual marketing tasks and more time on projects that light you up? In this episode, we explore how marketing automations can save you time and keep you balanced, even when life gets busy (like when you’re holding a baby who loves to be held by mama and mama alone!). Join me as I dive deep into the worl…

1
Building Thriving Communities Using Facebook Groups with Christina Jandali 34:55

23d ago34:55

34:55

What's the secret to transforming your Facebook group from a ghost town to a buzzing, engaged community? I’m chatting with Facebook groups with expert Christina Jandali and she's giving us a masterclass for building community online. We explore practical strategies for growing and engaging with Facebook groups, discussing the nuances of maintaining…

1
How Social Media Rebels Are Finding Success on Substack with Kathleen Oh, Becky Mollenkamp, and Tara McMullin 48:32

20d ago48:32

48:32

I’m diving into the evolving world of social media with three incredible guests who are making waves on Substack. Kathleen Oh, Becky Mollenkamp, and Tara McMullin share their unique journeys and insights into why they left traditional social media platforms behind and found success on Substack. In this episode, Kathleen discusses her journey from b…

1
Expert Tips for Sustainable Social Media Marketing with Tomisin Smith 41:16

1M ago41:16

41:16

Today, we're breaking down preconceived notions about what marketing should be and diving into the world of mindful and sustainable marketing with my special guest, Tomisin Smith. Together, we're exploring practical strategies for creating compelling Instagram content, from scroll-stopping videos to well-designed carousel posts. We'll also tackle t…

1
The Impact of AI on Marketing, Ethics, and Creative Content with Avery Swartz 36:55

2M ago36:55

36:55

As controversial as we all know it is, artificial intelligence is here to stay. So as digital marketers, how do we use it thoughtfully and mindfully? Joining me to dive deeper on this subject is the brilliant tech educator and author, Avery Swartz. We're taking a closer look at generative AI tools like ChatGPT and their role in marketing and client…

1
Why a Personal Touch in a Digital World Still Matters with Dre Baldwin 32:01

1M ago32:01

32:01

Social media and marketing can often feel super impersonal, but today’s guest, Dre Baldwin, brings a refreshing approach to making meaningful connections. Dre’s custom video proposal to be on this podcast was so unique that I knew we had to have him on the show! In this episode, Dre shares his incredible journey, from giving four TED Talks to autho…

1
Social Media Trends to Watch in 2024: Insights from Metricool Study of 29 million posts! 31:04

2M ago31:04

31:04

I love data! Whether you’re a business owner, content creator, or freelancer, you should fall in love with data too because it’s the starting point to designing a real path to success on social media. In today's episode, we're going to dive into some recent social media studies done by Metricool to talk about what's working and what we need to leav…

1
Overcoming Public Backlash on Social Media with Megan Griffith 31:52

2M ago31:52

31:52

Do you ever have a moment where you make a mistake, and you want to clear the air and share your story so other people can learn from it? In this episode, I’m bringing back my guest Megan Griffith, to share the furious backlash she received on social media after making two decisions that rubbed her community, which she loves deeply, the wrong way. …

1
Turning a Viral TikTok into a Profitable Coaching Business with Megan Griffith 36:20

3M ago36:20

36:20

Can TikTok really be a goldmine for generating leads and securing clients? Absolutely! In this episode, Megan Griffith, a seasoned content creator and neurodivergent life coach, shares her firsthand experiences of monetizing TikTok. From viral videos to sustaining a profitable business model, Megan unveils the strategies that have allowed her to th…

1
How TikTok Revolutionized Video Content and Marketing Strategies for Businesses 21:13

3M ago21:13

21:13

Today, we’re diving deep into how TikTok has revolutionized the world of micro video content and what this evolution means for you as entrepreneurs and business owners. We'll look into the unique features that TikTok introduced, such as in-app video editing capabilities and an advanced content discovery algorithm that has changed the game for every…

1
Treat Your Social Media Like a Search Engine with SEO Expert Erin Ollila 51:35

3M ago51:35

51:35

What’s the best search engine around? If you said Google, you’re probably right, but something else is catching up quicker than you think (and no, it’s not Microsoft Bing). It’s social media. My guest, Erin Ollila, an esteemed podcaster and storytelling expert with a rich background in copywriting, joins me to explore how and why social media is in…

1
Is A Closed Membership Model Right For Your Online Community? 25:43

3M ago25:43

25:43

I'm taking you behind the scenes to reveal some major shifts happening in my business, especially with the Savvy Social School. I'll be unpacking the reasons behind our move from an open membership model to a focus on individual products. So brace yourselves because I'm getting real about everything—how member feedback shaped this decision, the cha…

1
Micro-Influencer Magic: Turning a Small Audience into Big Opportunities with Gwen Lane 39:35

3M ago39:35

39:35

Do you have a micro following? Even with a micro following, the world of brand deals is wide open. In this episode, I sit down with Gwen Lane, the founder of CREATORIZE, who shares invaluable insights on navigating brand collaborations for content creators regardless of their follower count. Dive deep into the creator economy's growth, learn practi…

1
Marketing Through a Pivot with Jamar Diggs, Diane Mayor, and Diann Wingert 53:13

4M ago53:13

53:13

Navigating a business pivot can stir up a mix of emotions, from fear and uncertainty to excitement about new possibilities. In our first roundtable discussion, we dive into the heart of mindful marketing transformations. Joining me are special guests Jamar Diggs, Diane Mayor, and Diann Wingert, who share their firsthand experiences of steering thei…

1
The Future of Marketing: Community, Experience, and Real Stories 33:22

4M ago33:22

33:22

In this episode, I’m continuing the discussion on why this shift to Mindful Marketing is needed now more than ever. We’re in an era where shouting has replaced conversation, where artificial intelligence threatens the authenticity of our content, and consumers are bombarded with too many choices. How do we rise above the noise instead of getting st…

1
More Than A Name Change: The Dawn of Mindful Marketing with Meg Casebolt 57:36

4M ago57:36

57:36

Episode 300 marks not just an amazing number of episodes but the beginning of a new chapter as we shift from the Savvy Social Podcast to the Mindful Marketing Podcast. In this episode, I’m playing my Uno Reverse card as my guest, Meg Casebolt, takes over as host and interviews me. We reflect on my journey—from freelancing with Canva designs to crea…

1
How I Navigated The Social Media Slump: Mindfulness Strategies for Business Owners 29:03

4M ago29:03

29:03

Ever feel like throwing your phone out the window because social media just feels too overwhelming? Trust me, I've been there. In this episode, I opened up about hitting that social media wall and the steps I took to climb over it. I'll share my own story of burnout and how I learned to set boundaries with notifications, cultivate a healthier appro…

1
Unlocking Your Social Media Potential with Systems and Automation with Colie James 36:20

4M ago36:20

36:20

Feeling overwhelmed by the endless cycle of social media management and content creation? In this fun conversation, automation expert Colie James joins us to pull back the curtain on her journey from a skilled photographer to a systems and automation wiz. Colie shares invaluable insights into how she transformed her approach to social media, making…

1
How I Launch New Products and Services on Social Media 23:19

4M ago23:19

23:19

Launching on social media can feel like an overwhelming task, filled with anticipation and a touch of anxiety. How do you transform hours of hard work into a successful launch that captivates and converts? Let’s talk about it in this episode as I dive deep into the nuts and bolts of preparing for a social media launch. From defining what a successf…

1
A Copywriter’s Perspective on the Future of AI in Marketing with Sarah Jane Burt 35:19

5M ago35:19

35:19

Ever wonder if AI is going to take over the creative side of your business? Let's dive into this juicy topic with Copywriter Sarah Jane Burt as we chat about the balance between using AI like ChatGPT for content creation and keeping our human touch alive and well in our copywriting. We'll share stories, struggles, and successes in integrating AI to…

1
Trend-Centric Marketing: Is It Right for Your Brand Strategy? 32:25

5M ago32:25

32:25

Are marketing trends a golden ticket to instant visibility or just a temporary wave that can drown out your brand's authentic voice? Let’s unravel the love for jumping on the trend bandwagon, the pros and cons, and how to do it mindfully. We'll explore everything from the changing landscape of trends in the digital age to practical tips for integra…

1
Faceless Marketing Explained: What You Need to Know 24:19

5M ago24:19

24:19

Faceless marketing's buzzing right now, but guess what? It's nothing new. In this episode, I'm diving into what faceless marketing really is, why it's catching everyone's eye, and if it's something you should actually consider for your business. I’m breaking down what makes this strategy tick, its benefits and drawbacks, and sharing real-world exam…

1
Is TikTok Changing for the Worse? 20:28

5M ago20:28

20:28

Has TikTok lost its magic? That’s a question I’ve been asking lately, and I think I have a pretty clear answer now. With any social media app, there are going to be changes. Changes users love and changes that make no sense at all. TikTok is not exempt. Yes, their version of Mr. AL is still one of the best discovery algorithms on the market, and th…

1
From Breast Cancer Survivor to Instagram Success with Monique Bryan 34:46

6M ago34:46

34:46

Here’s proof that just getting started can be the catalyst for amazing business growth. In this episode of the show, my guest speaker, workshop host, and brand consultant, Monique Bryan, shares her inspiring journey from breast cancer survivor to becoming a successful businesswoman and rockin’ it on Instagram. She shares her juicy secrets for power…

1
Strategies for Engaging with Your Social Media Lurkers 23:45

6M ago23:45

23:45

Do you have social media lurkers silently engaging with your content? I’ve had my lurkers, and I say keep them coming because they have turned into my most profitable relationships (more on that in this episode). We’ve been trained to go after the dopamine hit from likes and comments, but the folks who don’t publicly engage with your content are ju…

1
LinkedIn Account Dilemma: One or Two Profiles? 18:09

6M ago18:09

18:09

If you have multiple businesses, should you have multiple LinkedIn accounts? This question came up during my 6th LinkedIn Challenge and is a topic of debate for so many creators with multiple businesses. Let’s talk about the positives and negatives of having two accounts on LinkedIn, what having multiple accounts really looks like for you, and some…

1
Brand Strategy 101: Crafting a Standout Personal Brand with Hillary Weiss 44:31

6M ago44:31

44:31

What is your unique selling proposition? If it sounds too similar to everyone else in your industry and doesn’t reveal what makes you unique, this interview with the amazing Brand Messaging Strategist and creator of the Statement Piece Framework, Hillary Weiss, is for you. Hillary completely unearthed my USP after working together in 2023, and it g…

1
2024 Social Media Trends: What’s In and What’s Out? 30:58

7M ago30:58

30:58

Let’s talk about the social media trends of 2024. The ins, the outs, and everything in between. There’s a lot that’s about to change on social media in 2024. From the shift from “link in bio” to interactive comments-driven engagement to chasing micro-success instead of viral fame, some change will take some getting used to, and other trends and str…

1
Navigating Social Media Switch: From Instagram to LinkedIn with Nathalie Lussier 30:06

7M ago30:06

30:06

I’m thrilled to welcome the amazing Nathalie Lussier, owner of AccessAlly, to the show. We take a deep dive into Nathalie’s bold move to delete Instagram from her life and put her focus on LinkedIn to grow her personal brand and SaaS business. Listen in to hear how this social media switch impacted her relationship with content creation and learn s…

1
LinkedIn is the Hidden Gem of Social Media 23:41

7M ago23:41

23:41

Every year, LinkedIn continues to grab my attention for allllll the right reasons, and this year is going to be no different. With all of the changes on LinkedIn, It’s hard to remember its early days of being more of a resume platform than a social media platform. It's become one of the largest specialized social platforms that businesses and creat…

1
Building a Personality-Driven Brand on Social Media with Brad Powell [Thursday Standout Business Show] 24:14

7M ago24:14

24:14

On this episode of The Savvy Social Podcast, I’m sharing my interview with Brad Powell on the Thursday Standout Business Show. We had a great discussion on the evolution of influencer marketing, the power of storytelling in content creation, and the delicate balance between showcasing your personality while avoiding the "bragging" trap. We also tal…

1
AI and Social Media Content Creation with Lisa Zawrotny [Positively Living Podcast] 33:48

8M ago33:48

33:48

On this episode of The Savvy Social Podcast, I’m sharing my interview with Lisa Zawrotny on the Positively Living Podcast. We dove right into all about the recent advancements in AI, including how ChatGPT is impacting the way we create content and do business. We explored how AI tools can be a powerful asset for generating creative content but bein…

1
Turn Your Old Content Into Gold Content with Michelle Mazur [Rebel Uprising Podcast] 25:40

8M ago25:40

25:40

On this episode of The Savvy Social Podcast, I’m sharing my interview with Michelle Mazur on the Rebel Uprising Podcast. And we talked about one of my favorite subjects: content repurposing. I’ve been talking about digital brains, repurposing, and remixing all year long, so I was more than happy to talk to Michelle’s audience and get into the weeds…

1
A Therapist’s Guide To Mental Wellness For Business Owners with Shulamit Ber Levtov 40:35

8M ago40:35

40:35

The Entrepreneur’s Therapist, Shulamit Ber Levtov, sits down in the episode to provide encouragement, strategies, and support for the unique challenges business owners face every single day. We'll be diving deep into the negative impact that social media can have on the lives of business owners as Shulamit provides valuable perspectives on how cons…

1
Getting My Business Ready For My Maternity Leave 33:00

8M ago33:00

33:00

Baby number two is on the way, which means big changes for my business. I'm mentally preparing myself for the chaos that comes with having two babies under two years old, and I have so many questions. How will my toddler handle having a sibling? Can I still deliver for my audience while taking on these new challenges? During this episode, I'll be s…

1
Breaking Free From Social Media Fatigue 42:42

8M ago42:42

42:42

Is your social media strategy sustainable? This question carries so much weight for your business and mental health, but it’s something we don’t think about or talk about enough. We’re going to change that in this episode as we break down the internal and external pressures of using social media and the role a well-planned digital detox can play in…

1
Will Social Media Marketing Look Different in 2024? My Big Predictions 37:02

9M ago37:02

37:02

It’s that special time of year when we look into the future of social media and digital marketing with my big predictions. Some of my 2023 predictions were perfect, and some others not so much. But that’s the nature of the quickly evolving world of digital marketing. I can’t get it right all the time, but it’s definitely fun giving it a try. Things…

1
Is Remix and Meme Culture Putting Your Brand At Risk of Being Sued? with Autumn Witt Boyd 39:12

9M ago39:12

39:12

Sharing that viral post on social media is all fun and games until the lawyers start calling! While you’re trying to keep the social part of social media alive by sharing the latest meme or remixing someone else’s content, as a business, you can’t ignore the potential risk of using someone’s content without their permission. But when is the time ri…

1
You Don’t Have To Post 10 Times A Day 22:10

9M ago22:10

22:10

Let’s talk about a myth that’s been disguising itself as social media advice: The more you post, the faster you’ll grow on social media. I’m here to tell you it’s not true. The numbers don’t support posting 10 times a day as a fast track to social media success. Can you imagine if that was true? Just think how much content overload we would be in i…

1
Navigating Trendy Content As A Business Owner 41:11

9M ago41:11

41:11

Do you like to jump on the latest social media trends? Social media is meant to be fun and, well, social. So, the popularity and evolution of trends make so much sense. As brands, we see everyone else having fun, so why can’t we join in? Does our content have to be all about business? It’s easy to think that trends are all about hopping on a bandwa…

1
I’m Saying Goodbye to X (formerly known as Twitter) 19:16

10M ago19:16

19:16

It’s official! I’m leaving X (formerly known as Twitter) behind, and I’m not looking back! Twitter has such a special place in my heart. It’s where I used to spend tons of time scrolling through the tea and topics around my interests. It’s even where I met my first business mentor. But sometimes, hanging on to the memories of the good times can’t o…

1
Fixing Your Broken Social Media Sales Funnel 29:16

10M ago29:16

29:16

From attracting the right audience to building connections and converting leads, it all starts with your social media sales funnel. Whether intentional or not, everybody has a funnel on social media—it’s just that some work a lot better than others. So, to make sure your funnel is doing exactly what it’s supposed to do for your business, in this ep…

1
The Ultimate Content Repurposing Hack 29:59

10M ago29:59

29:59

The days of copying and pasting content from one platform to another are long gone. If this is true (and trust me, the results don’t lie), with platform algorithms getting more sophisticated and audiences' attention spans getting smaller, how do you get the most out of the content you spent so much time, energy, and love creating? Don’t worry, this…

1
Social Media For Introverts with Tara Reid 24:28

10M ago24:28

24:28

As introverts, the idea of putting yourself out there on social media can feel overwhelming. But fear not because my special guest, Tara Reid, The Introvert Coach, has some valuable insights and strategies to share with all of you shy business owners out there. Tara shares her journey from starting as a virtual assistant to becoming a strategist wh…

1
Let’s Create Your Holiday Season Sales Strategy 19:35

11M ago19:35

19:35

From Halloween to New Year’s, the holiday season is the perfect time to give your busy life an infusion of fun and excitement. It’s the time when you can reflect on everything you accomplished throughout the year and catch up on missed quality time with friends and family. But here’s the thing. It’s not all about the warm fuzzy and much-needed rest…

1
Stop Being A Platform Loyalist (Here’s 5 Reasons Why) 20:52

11M ago20:52

20:52

These social platforms ain’t loyal, so why should you? I always recommend getting started on one platform, but if you’re ready for your next level of growth, being platform agnostic may be the key. And I want to show you exactly why in this week’s episode. I’m sharing my five reasons for being platform agnostic, highlighting the huge benefits of a …

1
Let’s Create A Podcast Launch Plan with Becky Mollenkamp 45:05

11M ago45:05

45:05

Unveiling a new product or service is super exciting – but how you launch it to the world can make or break its success. Especially when navigating the hectic world of social media. Join me as I sit down for a live strategy session with the inspiring Becky Mollenkamp and dive deep into the unfiltered realities of launching her new podcast, Feminist…

Podcasts Worth a Listen

Becky And Baldwin Podcasts

Podcasts Worth a Listen

Quick Reference Guide