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The podcast for recruitment business owners, consultants and managers. Hosted by Jeremy Snell, this pod takes a fresh look at recruitment and how to achieve consistent success. Each short, punchy episode gives you an idea to play with or, a different perspective on a common challenge. Making recruitment fun again.
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Host Chris J Snook interviews successful 6, 7, and 8 figure entrepreneurs on their failures (F-Bombs) and war stories; uncovers tools and hacks they use to gain competitive advantage; and answers audience questions in each weekly episode designed solely to remove the facade and focus on real things you can use to grow your business and stay strong in the game.
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show series
 
Time is an issue for many in recruitment. Not enough hours in the day. Too much to do. Yet there are those who seem to be super productive. Highly efficient. What do they do that others don't? I'm going to share with you a few truths about the lies we tell ourselves about time management and how you can become more productive without increasing hou…
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Most in recruitment understand the importance of finding the pain - unearthing the problem in their sales process. The clearer we are on the problem, the easier it is to showcase the value of the solution we provide. Unfortunately most clients don't recognise their problems. Because, just like us, they only know what they know. To increase your suc…
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Questions are the core to achieving good results. The better your questions the more you can help others to think deeply about what matters to them. The real magic is in your ability to listen and observe. Good listening and observation opportunities are only possible with good questions. In this episode, I share six powerful questions to help you …
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When you have customers who you enjoy working with and they spend good money it’s a joy. Not every customer is equal – some can be drains on time and energy for less return. It’s important you know who your best customers are, the ones you can develop into great customers and who you could replace. This episode is all about increasing customer spen…
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The elephant in the (meeting) room for recruiters is the simplicity of what they do. When you meet a prospect who boldly claims that “all agencies are…” or “other agencies are willing to do it for less” that there is little to no discussion about what “it” actually is. Whatever you recruit – CEOs on million dollar base or legions of temps to work i…
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Training is in high demand in recruitment currently with businesses seeking to upskill their consultants. Much of the focus of this training is sales and BD orientated. Although investment is there for training, it’s the work that happens afterwards which makes the biggest difference in results. As an L&D professional, I’m sharing with you how to g…
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Everyone who works in recruitment has an opinion about KPIs. It seems (from the stream on Linkedin) to be a polarising topic. My call on it? A business without KPIs is going to be weaker for it. And just because you’ve worked for a recruitment agency that beasted you with them it doesn’t make them broken. It only means the beasting was. A KPI is a …
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For many recruitment agencies there is a need to win more clients. Increase revenue opportunities and become more consistent with selling. The quick response to this for many businesses is to look at training and skills development. Yet this doesn’t always bring the results that you’d hope. There are foundational elements that need to be in place t…
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If you’d like to win more new business and cement stronger relationships with existing clients, there’s a proven tactic that works. Any tactic that works does well when it is done... well. And the marketing of High Value Candidates keeps you positioned as being valuable to your audience. When you can pick the right person, build the right list and …
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When you work in recruitment, life can feel like a series of jobs that get worked. Some you fill, some you don’t. To increase the number of jobs you successfully fill it helps to see the process as a campaign. To run it as a project. It’s not a vacancy your working on (too transactional) it’s a campaign to deliver the hiring messages to the right p…
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Positioning helps others to understand your offering and how you can add value to their business. Many of the prospects (and clients) you encounter will have an assumption as to how you work and what you do based upon interactions working with your competitors. That gives them fluency with your competitors, not you. Recruitment agencies still compe…
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Would you like to make more placements each month? Or would you like to win more committed customers who choose you for your service rather than your pricing? There’s plenty of advice in the world about sales and marketing. What you want to pay attention to is your delivery and onboarding. This is the experience your customer will remember. How you…
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Recruitment agencies across the globe are seeking the secret sauce to stand out from their competitors. When clients are hiring, most agencies focus on the “finding” of talent. The race to get product (CVs) to the client and to begin the process – to get candidates into interview or started in a contract. And in those agencies the emphasis is on qu…
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As obvious as the title is, not everyone recognises this to be their truth. And when your customers (or prospects) treat you like your competitors it becomes more difficult to stand out. Being different is hard (apparently). Most recruitment agencies take the other path and attempt to stand out by being better. When your marketing and sales message…
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How we frame in our mind what we do, how we do it and why we choose to do it for our customers is the start of our sales process. If we can’t formulate a coherent presentation to back up “This is how I work” we’re in danger of making assumptions. Assumptions that prospect already knows, that their experience with other recruiters makes them savvy t…
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Review and self-reflection are an important part of growing your business. Taking time out of the day to day to look at what has been happening in your business. If we’re not careful, thoughts can often turn to looking at what hasn’t happened, what isn’t working. What about the stuff that is working well?You’ve got to where you are by being able to…
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How do you know how good you are at your job? What is your benchmark to create a definition of good? You know what you know. Only with deeper thought do you become aware of what you know you don’t know. And this reflection time is often missing. Take something as simple, yet as sophisticated as job qualification. Or as I prefer to call it – briefin…
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What separates the average recruiters from those who are achieving exceptional results? It's all in the corner cutting. Many recruiters want to get from A to Z as quickly as possible, but in doing so, they sacrifice the quality of the steps in between. This leads to incomplete client qualification, missed opportunities with candidates, and a lack o…
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In this episode, Jeremy Snell discusses the danger of sticking to old ways of doing business and emphasizes the importance of regularly reviewing and evolving processes. He encourages listeners to challenge their own business practices and consider if they are fit for purpose and producing desired results. Jeremy will share with you four ideas for …
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In this episode, Jeremy Snell discusses the development of great recruiters and the attributes that contribute to their success. Great recruiters are not born, but rather developed through self-improvement, coaching, and the right environment. After spending almost two decades working in Learning and Development, Jeremy shares his insights on the f…
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In this episode, Jeremy discusses the negative impact of moaning and how it can affect our mindset and productivity. He emphasises the importance of focusing on controllable factors and not getting caught up in excessive moaning. Jeremy provides a practical approach to identify the underlying problems behind our moans and offers strategies to addre…
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This week Jeremy explores the different tipping points that recruitment businesses often face when trying to grow. He covers the challenges and strategies associated with each tipping point, from growing from 1 to 2 employees to reaching 120 consultants. The importance of management, leadership, processes, and technology in facilitating growth is e…
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In this episode, Jeremy Snell discusses the four biggest contributors to low productivity in recruitment businesses. He refers to these contributors as the Four Horsemen of the Apocalypse: complacency, assumption, procrastination, and blame. Jeremy explains how these entities can negatively impact consultants' productivity and offers strategies to …
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In this episode, Jeremy Snell introduces The 4D Recruitment Method, a framework to help business owners scale and grow their recruitment agencies. The method is based on four key stages: Discover Design Develop Deliver Jeremy explains how each stage contributes to creating a differentiated and valuable recruitment service. He emphasizes the importa…
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00:56 – Introducing today’s guest, Trevor Martin 01:37 – Trevor talks about Noms Bake Shop 02:07 – The moment Trevor realized he wanted to be an entrepreneur 04:02 – Other business partners Trevor has worked with 06:21 – The inspiration to start Noms Bake Shop 08:40 – The intriguing story of how Trevor met his wife, Chelsea 12:31 – Why Chelsea left…
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01:01 – Introducing today’s guest, Jeremy Wade 02:32 – Jeremy’s roots and backstory 04:08 – How Jeremy ended up in Pittsburg State in Kansas 04:53 – Jeremy’s educational background 05:34 – Working for the United States Treasury Department 10:08 – Jeremy speaks to his role as a bank examiner 12:20 – The moment Jeremy realized he wanted to be an entr…
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01:04 – Introducing today’s guest, Nora Snelling 02:19 – The moment Nora realized she wanted to be an entrepreneur 03:55 – Nora’s roots and background 05:16 – The Live Rich Project 07:20 – The different services the Live Rich Project provides 09:13 – Nora speaks to her love of travel 11:46 – Valuing the experience over sharing the experience via so…
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01:06 – Introducing today’s guest, Jake Jones 02:27 – Jake’s nontraditional path to the private sector 04:27 – How the Eagle Scouts laid the foundation for Jake’s future business endeavors 06:11 – The decision to join the military 08:20 – Servant leadership 08:51 – Jake reflects on some of the highs from his business journey 10:25 – Jake’s experien…
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00:56 – Introducing today’s guest, Amy Cosper 01:53 – Amy’s background 03:57 – The truth about the glamorization of entrepreneurship 06:43 – The importance of having clarity of vision 07:50 – Chris’ football analogy 09:57 – The importance of strategy 10:21 – Amy’s motorcycle analogy 13:45 – How everyone can benefit from learning about the entrepren…
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01:03 – Introducing today’s guest, Stacey Ferreira 02:52 – The moment Stacey realized she wanted to be an entrepreneur 05:15 – How Stacey and her brother initially entered the entrepreneurial space 08:37 – Where Stacey got her entrepreneurial spirit 11:51 – The importance of being rich in time and love 13:30 – Stacey shares some of the highs of her…
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“The thing that you said that immediately hooked me was, ‘We don’t sell timepieces, we sell conversation pieces.’” (02:36) “If I say one thing in the sales process to a customer and then something else happens, right, wrong or indifferent, that was not the expectation of the customer.” (11:56) “I’m three steps ahead. My brain thinks five years from…
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