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A despair-free podcast about abortion & reproductive justice that looks to the past – to fuel our fight for the future. In this narrative show, host Carolyn Silveira dives into the stories of some of the people who have been doing incredible work to create positive change. Hosted on Acast. See acast.com/privacy for more information.
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How do you sell a $20,000 product to a busy school principal who’s never heard of your brand? How do you win back public favor when the NY Times slams your company? How do you build community when your huge Earth Day initiative is shut down by a global pandemic? You send an email of course. These are real challenges that real brands faced – and solved – with email. Listen in on email experiments that worked – and didn’t – to inform and inspire your own email strategies. Every other week, an ...
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***Top 5% Globally Ranked Podcast!*** Do you want to homeschool your kids, but you worry you’re going to fail them? Do you want their childhood days to be filled with more memories learning from home and playing, rather than sitting at a desk all day? Are you worried you won’t be able to homeschool your children well AND be a productive work from home mom? Do you wish you could push the easy button so you knew how to get started with less overwhelm? Homeschooling doesn’t have to be overwhelm ...
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When your market is challenged by a huge pain point but doesn’t have much experience with paid software plans – how do you gain trust and credibility to win upgrades? If you’re me, writing emails for Doodle, you throw in some comic relief – and show up when they need you, with a behavioral-based onboarding flow that goes heavy on voice… and increas…
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One of the major concerns I hear from SAHM/WFHM's who want to homeschool, is they aren't sure they can make it all work. In today's episode I dive into how to fit work into your daily rhythms and routines! I hope you guys love this one and get some good tips! Can I ask a favor? If you are loving this podcast will you take 1 minute of your time to l…
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Let’s dive into the strategies and methods used in the SparkToro feedback-slash-winback email, featured in Episode 30. Ideas you don’t want to miss (03:54) Takeaway 1: 1:1-style personal emails don’t have to be (or usually shouldn’t be) all or nothing (04:48) Takeaway #2: Flex those humility muscles before asking for customer feedback (05:55) Takea…
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We're back from our summer vacation! In this episode, we discuss recent news, including Kamala Harris's debate and the story of Amber Nicole Thurman, before meeting Emma Donnelly, a college student who took on the state of Maine. Where the Purdue students in our last episode had smooth sailing with the winds of administrative support at their backs…
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In this episode, we’ll dive deep into why self-care is a necessity, not a luxury, for SAHM/WFHM's who homeschool. We will talk about why it's important to prioritize yourself amidst the chaos of work, homeschooling, and motherhood, without feeling guilty. Self-care isn’t just about bubble baths and spa days—it’s about nurturing your mental, emotion…
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When your audience only needs your software inconsistently, how do you distinguish between disappointment or product misalignment – and natural lifecycle usage? If you’re Rand Fishkin, you send an all-rounder email that collects product feedback, updates churned customers, and improves the world’s home Italian cuisine – all at the same time. About …
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Do you ever sit down to start your homeschool day and AS SOON as you do, your toddler decides they need ALL your attention? In today's episode I give you guys some tips to have a more productive homeschool day when you have toddler's running around. I hope you guys like this episode! Xo, Jo Don't forget to check out the NEW WEBSITE: Www.homeschooli…
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Do you want to find better + healthier ways to keep your kids busy so you can get some work done? Are you worried your kids are getting too much screen time, but you also need to keep them entertained sometimes? I feel your pain! In today's episode I share two things you can do instead of popping them in front of the TV for mindless watching! I hop…
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Want to learn the 5 Step Process to effectively teaching your kids a task/skill? This 5 Step Process set's your child up for success when learning a new skill. I know sometimes it's hard to slow down as a Homeschooling SAHM/WFHM and take the time to really TEACH our kids new tasks/skills. But I promise that taking the time to do this will build the…
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Are you thinking about homeschooling? Are you already homeschooling, but you need a good reminder on WHY we homeschool our kids? Either way, this episode is for you! In this episode I talk about 3 reasons I think you should homeschool your kids! I hope this episode gives you guys some encouragement! Xo, Jo Don't forget to check out the NEW WEBSITE:…
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Let’s dive into the strategies and methods used in the PodMatch cold pitch, featured in Episode 28. Ideas you don’t want to miss (04:50) Takeaway 1: Look at cold pitching as a sprint, not as a project (05:06) Takeaway #2: The more research you have, the stronger your hypotheses are going to be (05:55) Takeaway #3: Give yourself the time to let the …
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As homeschooling WFHM/SAHM we all want our kids to look back on their childhood with fond memories. And when you look at your kid and realize how big they are getting, it all starts feeling more urgent! In today's episode I talk about one of my BIGGEST fears as a mom, and the 4 things I am going to do to make sure it doesn't happen. I hope you guys…
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We all want our kids to form healthy habits that will carry them into adulthood... And as Homeschooling Stay at home/work from home moms, we know just how important habits are in our day to day routines. Today I dive into some truth bombs and tips around HABITS of your household. I hope you guys like this one! Xo, Jo Don't forget to check out the N…
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When you’ve built your business on a serve-first mindset – how can you rethink cold email to reflect that mentality? How can you show perfect strangers that you’re here to guide and support – whether or not they become a customer? If you’re Alex Sanfilippo of PodMatch, you disregard your mastermind’s “don’t do it!” advice and offer your $1,200 cour…
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Not sure what to expect going into your homeschool journey? In today's episode I give you guys 3 tips that will help you start your homeschool journey the right way! Whether you are just starting your homeschool journey or you are simply preparing to start the first day of your school year, I think this episode has some value for us SAHM/WFHM's! I …
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Feel like you are living in a constant state of rush? Dreaming of Slowing down? In today's episode I am covering the #1 thing you can do to live more simply + slowly as a SAHM/WFHM who also homeschools her kiddos! I hope you guys love today's episode! Xo, Jo Don't forget to check out the NEW WEBSITE: Www.homeschoolingforwfhm.com ALSO, Don't forget …
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Let’s dive into the strategies and methods used in the Powtoon webinar registration email featured in Episode 26. Ideas you don’t want to miss (04:54) Takeaway 1: Use data to personalize for relevance, not for attention (06:03) Takeaway #2: Collect data! Interviews, reviews, polls – whatever, wherever, it’s such critical stuff (06:32) Takeaway #3: …
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As moms we all dream about having the type of relationship with our kids where they tell us everything growing up! How do we foster this type of relationship though? I cover this in today's episode! P.s. Are you a SAHM/WFHM who is homeschooling your kiddos and you have questions? Head over to my free FB community and ask me and the other amazing ho…
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Should all families homeschool? Is everyone cut out to homeschool? Is homeschooling always in the child's best interest? We cover this all in today's episode! I am always looking to bring confidence to those SAHM/WFHM's who are thinking about or already starting their homeschool journey... So there is some of that in this episode too :) Xo, Jo Don'…
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When you have robust data on your leads’ pain points – how do you best use it? If you’re Anna Levitin and the Powtoon team, you use your leads’ language to craft highly relevant subject lines – and increase email opens, webinar registrations, and webinar attendance rates. About our guest Anna Levitin is an Email & Lifecycle Marketing Specialist, fo…
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As the new school year approaches for many of us homeschool SAHM's, you might see people posting pictures of their beautiful homeschool rooms/spaces... And it leaves you wondering if you should have a beautiful learning space like that for your homeschooled kiddos... It also might leave you wondering what IS the best place for your homeschool kiddo…
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Let’s dive into the strategies and methods used in the Harvie free gift email, featured in Episode 24 Ideas you don’t want to miss (02:47) Takeaway #1: Judge carefully (04:11) Takeaway #2: Segment your list… but… do so with a grain of salt. (05:29) Takeaway #3: Test your offers before defaulting to that discount (06:26) Takeaway #4: Use research to…
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We all feel terrible when we lose our cool with our kiddos... but did you know there is a way to handle the situation that ends in a positive learning experience for you both!? I dive into this topic in today's episode while using a real life example from a recent mistake I made with my kiddos. Check out EPISODE 46: Is Your Young Kid Having BIG Emo…
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We all deal with mom guilt at one point or another... but sometimes us WFHM feel it a little extra! Sometimes it's enough to make us question if we should quit our work from home job and just focus on being a good homeschool mom! In today's episode I give you guys ONE thing to do and remember if you are dealing with mom guilt. I hope as homeschooli…
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In our last episode, we learned how hard it was to get the FDA to approve Plan B for over-the-counter sales. Now we’ll meet four women who have made sure it is both affordable and accessible in their community. Andrea DeMaria is a public health researcher at Purdue University who leads study-abroad programs in Italy that focus on women’s reproducti…
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When you’ve slashed your membership price for four big, back-to-back sales, how do you go back to simpler offers – especially when you know your best customers aren’t even coming for the discounts? Listen in on how we took advantage of a favorite local pop up to build a non-discount-but-still-exciting promo for Harvie. Ideas you don’t want to miss …
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In today's society, we push our kids to be the best... we want them to get perfect grades and be top of their class... but is this pressure in their best interest? I talk about this all in today's episode! As Homeschooling moms, we have the freedom to do things a little different and really bring out the best in our kids by building their confidenc…
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Today's society has put a huge emphasis on education and the belief that childhood is meant to prepare your kids for adulthood. I challenge this belief in today's episode! I believe there is WAY more to your kids childhood than education, and I give you all the reasons why I think this! Many SAHM/WFHM's homeschool their kids because they also have …
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Let’s dive into the strategies and methods used in the Copyhackers cart close email, featured in Episode 22. Ideas you don’t want to miss (04:39) Takeaway 1: Use your resources the way that works best for you, not how everyone says you should (07:42) Takeaway #2: Would you say this in real life? Maybe that’s okay, maybe it’s not, but you need to di…
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Are you worried your kid is going to be weird if you homeschool them? I am sharing my experience as a homeschooler growing up and my thoughts today around this common stigma. This is going to be a good episode, I hope you enjoy it! Just remember, as SAHM/WFHM's we are homeschooling our kids for a reason! Don't let any stigma hold you back from bein…
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Sometime moms struggle with self-doubt, wondering if they should just send their kids to be taught by actual teacher's with degrees... Does this sound familiar? In today's episode I tell you why your role as MOM is WAY more important than any job as teacher. We are homeschooling our kids because we want to remain the primary caregiver for them... W…
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Plan B, also known as “the Morning-After Pill” isn't too different from The Pill itself … but it was decades before women could get it. We explore the roller coaster history of bringing emergency contraception to our pharmacy shelves with policy analyst Kirsten Moore, who was riding that roller coaster too. Loop the loop with us through literal tru…
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When you know your best prospects are feeling the pressure of cart close – how do you shift the tone to empower decision-making from a confident place? If you’re Ry Schwartz of Copy School, you serenade your subscribers right through the doors of your program. About our guest Ry Schwartz has been deep in the trenches for dozens of 6- and 7-figure p…
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Has your kid ever experienced BIG emotions and had a hard time dealing with them? Of course they have! This is totally normal in young kids, and we can help them develop better emotional control and health along the way. I will give you tips on how you can create emotionally healthy kiddos in today's episode! As homeschooling SAHM/WFHM we are with …
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I have talked to many moms who pulled their kid out of public school because they said their kid "changed" when they went to school. In today's episode I am giving you three reasons why moms feel like their young kids changed when they sent them to public school (and also how they got their kid back when they started homeschooling them) This is a j…
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Let’s dive into the strategies and methods used in the Sinch April Fool’s Day email, featured in Episode 20. Ideas you don’t want to miss (02:26) Takeaway 1: Block the big things into your content calendar (02:09) Takeaway #1.1: Feeling pressured by certain email norms? Strip it down to the why and reformat accordingly (02:48) Takeaway #2: Don’t st…
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Do you want to make the first day of school extra special for your homeschooled kiddo? Do you want to create cherished memories and get them excited about the year? If your answer is YES! Then this will be a fun podcast episode for you! Start the homeschool year off right by making the first days fun and memorable! As a homeschooling SAHM I can't w…
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Do you want less interruptions and more productivity during your work time blocks? We are covering this topic in today's episode! Homeschooling your kids while working from home as a SAHM can be challenging... But there IS a way to get more out of your work blocks as a work from home mom! Even while homeschooling your kiddos! I hope you guys get so…
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Dr. Willie Parker considers being a traveling abortion provider in the Deep South his life’s work and true calling. But as an OBGYN raised in a Black, Protestant community in Alabama, Dr. Willie Parker spent years dodging the issue of abortion entirely. It wasn’t hard to do. That is, until his hospital eliminated abortion care entirely, forcing him…
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When your audience is a bunch of email developers, designers, and marketers – split across three different products – how do you wow them… and segment them… at the same time? If you’re Megan Boshuyzen, you develop a dozen interactive April Fool’s Day emails that deliver a perfectly crafted, Buzzfeed-style user experience. About our guest Megan Bosh…
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As moms we all want our kids to feel worthy, valued, important and loved... But sometimes our actions are telling our kids a different story! In today's episode I will be sharing one thing you an do to make your child feel heard and increase their self-worth. I think this is especially important since us SAHM/WFHM often homeschool our kiddos in ord…
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Most parents HATE hearing their kids tell them NO! (Including me) but is your kid saying no always a bad thing? In today's episode I give you 2 things to consider the next time your kid tells you NO or is questioning you. This is a great episode! I hope you enjoy! ALSO, Don't forget to join my NEW Facebook Group that just launched! I talked about i…
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Let’s dive into the strategies and methods used in the Drizly goodbye emails, featured in Episode 18. Ideas you don’t want to miss (06:11) Takeaway #1: Build your brand’s human side with safety nets (06:16) Takeaway #1.1: Test your sender names (07:43) Takeaway #2: Keep the customer front and center when using humor (10:24) Takeaway #3: Weave brand…
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Questioning if you need to know more, do more, and have more of your ducks in a row to homeschool? In today's episode I dive into 3 points you need to know when you are asking yourself "Do I need to have it all figured out to homeschool?" I hope this episode gives you encouragement! ALSO, Don't forget to join my NEW Facebook Group that just launche…
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Do you want to homeschool your kid, but you worry you aren't patient enough? This is a common fear when starting out! Today I give you guys two hard questions to ask yourself when reflecting on this question. I hope this episode helps you in some way! Xo, JoBy Joellee Gregersen: Helping Moms Homeschool Confidently
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“Pregnant? Don’t want to be? Call Jane…” In Chicago in the 1960s, abortion was illegal and the Chicago mob was the only option. Until an underground collective, known as Jane, decided to step in. Filmmakers Emma Pildes and Tia Lesson discuss their HBO documentary, 'The Janes,' sharing insights into the bravery and activism of these ordinary people …
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You might have heard of Griswold v Connecticut, a major Supreme Court case from the 1950s … but do you know who “Griswold” was? We’d like you to meet Estelle—Estelle Griswold, and learn about her adventurous life as a singer, Parisian expat, WWII humanitarian, and mid-life medical student. All these experiences would prepare her for the work that m…
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How do you bid farewell to your subscribers after building a fan base who consistently posts your emails to social? Oh, and you’re not tasked with sending one or two goodbyes – your brief includes 19 (!) reminders. If you’re Jared Jones, formerly of Drizly, you lean into the humor of the situation and craft a sendoff that perfectly matches the absu…
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We all want to cultivate a love for reading in our children... We all day dream about them getting lost in a good book, rather than being glued out to a screen all day. Sometimes, this is one of the reasons we decide to homeschool in the first place! We can definitely influence how much our kids love to read... and we can also accidentally put out …
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The other day I got the BEST compliment and as I was reflecting on the compliment, I really credit it to being homeschooled growing up! If you want to hear what the compliment was and WHY I credit it to being homeschooled as a kid, then definitely listen in! I hope this gives you some encouragement about homeschooling your own kids. Xo, Jo…
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