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Want to make your digital content stand out? Want to reach a bigger audience and really engage your users? Content design is the answer. Combining content strategy, UX, user research and copywriting, find out how content design can help you meet your users' needs. We chat to content and marketing experts about everything from using data to make better content decisions to improving usability and SEO with the right words for your audience. Got a content design question? Tweet @DigiContentPod ...
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Sculpting Lives is a podcast series written and presented by Jo Baring (https://www.jobaring.com/about) (Director of the Ingram Collection of Modern British & Contemporary Art) and Sarah Victoria Turner (https://www.paul-mellon-centre.ac.uk/about/people/sarah-victoria-turner) (Deputy Director at the Paul Mellon Centre for Studies in British Art in London). Dame Barbara Hepworth, Dame Elisabeth Frink, Kim Lim, Phyllida Barlow and Rana Begum – some of the most globally well-known British artis ...
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S2 Ep6: Sculpting Lives: Making Sculpture Public
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Over the last year public sculpture has become a hugely controversial issue. No longer passive objects that we simply walk past on our streets, public sculptures are part of a vigorous debate about contemporary society – who is commemorated and represented, and why. In this episode we delve further into this subject, interviewing the people associa…
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S2 Ep5: Sculpting Lives: Cathie Pilkington
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'The thing about my work is that there is a tension between a passionate love and engagement with the traditions of the past and a complete impatience with their irrelevance and it’s trying to hold those things in tension and trying to engage people in the complexities of that.' Cathie Pilkington, R.A. Cathie Pilkington creates surreal, uncanny and…
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Alison Wilding emerged into the art world in the 1980s making powerful sculptural statements out of a myriad of materials. Taking sculpture out of the museum and off the plinth, Wilding’s work is some of the most enigmatic and beguiling sculpture being produced, and in a candid interview in her studio we ask her about influences, materials and her …
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'She did cause a bit of a revolution in the Royal Academy, which has been only to the good,' Anne Desmet, R.A. Gertrude Hermes was one of the most experimental sculptors of the twentieth century. She also changed the way women artists were treated at the Royal Academy forever – a story which had been overlooked until recently. Representing Britain …
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'I have been preoccupied all my life with a "sense of belonging." Growing up with an awareness of "being apart" has certainly defined who I am now. However, that alienation was in part to do with constantly moving – my parents never stayed in one place when we were younger for very long, so there was little chance of continued friendships, or a fee…
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“Sculpture has a vital, important message” Dora Gordine (1895-1991) When Dora Gordine died in 1991 leaving her Studio House to the nation, many people, including museum curators, assumed she had been dead for many years. How did an artist described by art critic Jan Gordon in The Observer in 1938 as ‘very possibly becoming the finest woman sculptor…
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Launching on 2nd November 2021, the second series of the Sculpting Lives podcast features episodes on Dora Gordine, Gertrude Hermes, Veronica Ryan, Alison Wilding and Cathie Pilkington. At a moment when public sculpture is the subject of contentious debate, the final episode of the second series focuses on questions of gender, public sculpture and …
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S3 Episode 4 - Work smarter and faster with these content hacks and tools from Danny Chadburn
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18:03
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Are you inundated with emails requesting content? Do you spend ages going through different data sources? Do you find yourself doing the same tasks again and again? Danny shares his tips and tricks for speeding up your content delivery so you spend less time on admin and repetitive tasks. From interactive dashboards and live data alerts to automati…
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S3 Episode 3 - Working with graphic and UX designers as a designer who writes with Scott Kubie
49:47
49:47
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“You’re a member of the design team. As part of that team, advocate for words.” Are you the only writer in a team of visual designers? Scott Kubie, author of Writing for Designers, shares some of his techniques for collaborating with designers. As well as ways to make the most of your time, he shares ideas on how to proactively demonstrate the valu…
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S3 Episode 2 - Creating NHS content at speed with Olivia Sperring-Jones, Content Lead at NHSX
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Need to create great content fast? Find out how Olivia Sperring-Jones, Content Lead at NHSX, rapidly created content in response to Covid-19. Olivia demonstrates how you can turn a service around in just a few weeks while still including essentials like show-and-tell reviews and user research. She shares how her team worked so effectively remotely,…
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S3 Episode 1 – Kicking off a digital content project with Jack Garfinkel, Senior Content Designer at Scope
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Want to introduce content design to your organisation? Jack Garfinkel chats about how he did just that at Scope. From introducing crits and journey mapping, to writing user needs and user research, Jack shares how he started a major content project. He also shares some great tips and insights into how you can involve subject matter experts and othe…
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“I don’t want to use a language that really segregates people. I don’t want to use a language that makes them think about gender – if they are looking at a female artist or a male artist.” Rana Begum. Rana was born in Bangladesh and came to Britain as a child. She is an artist who works across sculptural materials and crosses disciplines. She is wo…
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“The first time I met him he said ‘Because you’re a woman, I’m not that interested because by the time you’re 30 you’ll be having babies and making jam.’” Phyllida Barlow on meeting her art school tutor Reg Butler Barlow is one of the best- known sculptors working in the UK at the moment and has had major international shows. Unrecognised by the wi…
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“Being female and foreign was never a problem as a student, later I realised that there was a difference, but what was important in the end, was what I did and not where I came from. Race and gender were givens I worked from, perhaps the work does reflect this which is fine, but I did not want to make them an issue.” Kim Lim Kim Lim was born in Sin…
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Dame Elisabeth Frink, R.A. (1930-1993) “She respected herself. She took herself seriously and she took the work seriously, due to the nature of the work. She knew what it was she wanted to explore.” Annette Ratuszniak, Curator, Frink Estate. In 1973 Elisabeth Frink became the first female sculptor to be elected as a Royal Academician. Frink was bor…
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S1 Ep1: Sculpting Lives: Barbara Hepworth
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49:42
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“Hepworth... didn’t see herself as a feminist at all and didn’t see herself as ‘a pioneering woman’, she just felt she was a pioneering sculptor.” Stephen Feeke, curator and writer. Barbara Hepworth was born in Wakefield, West Yorkshire, in 1903. By the time of her death in 1975, she had become one of the most important artists of the century, crea…
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Dame Barbara Hepworth, Dame Elisabeth Frink, Kim Lim, Phyllida Barlow, and Rana Begum - some of the most globally well-known British artists are women sculptors. Conversely, the profession and practice of sculpture was seen by many throughout the 20th century (and before) to be very much a man’s world. Often using heavy and hard materials, sculptur…
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S2 Episode 6 – Writing for your passion project with Kezia Newson
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We chat to Kezia Newson, co-founder of The Time Ladies and contributor to Doctor Who Magazine about how she balances her passion projects with her commercial writing. Juggling blogging and vloggling with her content roles for organisations like Penguin, Random House and WaterAid, Kezia has some great insight into how writing about what you love can…
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S2 Episode 5 - How to use social media to understand your audience and transform your content, with Laura McNally, Head of Social at Auto Trader
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42:11
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Social media can be a quick, cheap and effective testing ground to discover the different content that resonates with your target audience. People don’t hold back either, so the comments and reactions can be a useful gauge of how your audience feels about a subject and the language they use. We chat to Head of Social at Auto Trader, Laura McNally, …
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S2 Episode 4 - How to be an exceptional content designer, with Sarah Richards, creator of the content design discipline
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Sarah Richards, author of 'Content Design' and creator of the content design discipline takes us through some of the key techniques for creating amazing content. She goes through ways to reflect users’ mental models back at them by using their language and their way of thinking. We chat about journey mapping, value mapping, job stories and other wa…
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S2 Episode 3 - How to win clients with a great online portfolio
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For all you freelance content designers out there, here's how to create a stand-out online portfolio. We chat to Owen Priestly, content designer at Google, who has some great tips on how to show off your work and amazing content design skills. Even if you're just starting out or already have a portfolio, you'll find lots of great advice on building…
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S2 Episode 2 - Applying lean design to content with Owen Priestly, UX Writer at Google
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You’ve heard of lean UX, but have you thought about applying it to content design? Owen Priestly talks about how he transformed his content design practice by adopting lean principles like hypothesis driven design and rapid prototyping. We also chat about the different specialisms in the field and whether it matters if you call yourself a content d…
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S2 Episode 1 - Beyond user needs: how to be a more ethical content designer with Kate Coughlan from the BBC
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Designing content for phones means designing for a device that's at hand 24/7. So should we be more holistic in our design thinking and consider users' mental health too? Could we be designing experiences that encourage intention and reflection? Should we be thinking beyond the most clicks to the best clicks for the user? We discuss Kate's recent r…
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S1 Episode 7 – How voice tech like Amazon Alexa will change content design
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27:21
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With more and more people using voice tech like Amazon Alexa and Google Home there are lots of new opportunities for designing great voice experiences. We ask Anna Singer, Digital Strategy Lead at Citizens Advice and Alex Rees, Head of Digital at Attest, how they think voice UI will change how we consume content and what that means for content desi…
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S1 Episode 6 - Improving your content with peer-to-peer crits
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Here's how to run a content crit with fellow content designers or your wider team. With guest Emily Brunwin, Content Lead at Citizens Advice, we discuss the benefits of showing your work early and how it can help you collaborate across disciplines. https://contentdesign.london/content-design/content-crits/ https://insidegovuk.blog.gov.uk/2016/03/03…
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S1 Episode 5 – Designing content for chatbots with Daniel Gray, Digital Engagement Manager at WaterAid
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23:57
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The content potential of chabots is enormous, with so many opportunities beyond customer service. We chat to Daniel Gray about designing an award-winning chatbot for WaterAid that enabled supporters to talk to Sellu from Sierra Leone. We also pick up with Anna Singer, Digital Strategy Lead at Citizens Advice, to talk about how chatbots could help s…
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S1 Episode 4 – Getting content signed off faster with pair writing
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11:57
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We tackle the first of the topics you asked us about on Twitter: pair writing. Discover how to improve your content and agree changes faster by pair writing with stakeholders and subject matter experts. Get some tips on how to convince colleagues to take part and make pair writing an integral part of your content delivery. https://gds.blog.gov.uk/2…
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S1 Episode 3 – Test and test again – how to better understand your audience with Alex Rees, Head of Digital at Attest
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22:02
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How can you tell if your content is working? What will your customers prefer, design A or B? Alex Rees, Head of Digital at Attest, shares ways to tell if your content is performing and how to effectively test your content. We chat about how to design tests based on what you want to find out and why. Plus how to measure success and get stakeholder b…
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S1 Episode 2 – Designing to meet user needs with Emily Brunwin, Content Lead at Citizens Advice
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25:18
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I talk to Emily Brunwin, Content Lead at Citizens Advice about how to design content that meets a wide range of user needs. We chat about how to turn complex processes into easy to understand, actionable content and how to test that it's working. Plus, how to use onsite-behaviour data and Google Trends to prioritise content and identify words your …
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The Content Design Podcast is here! Ready to give you tips and tricks on how to use content design to improve your digital content. In this teaser episode we introduce you to content design: a heady mix of UX, user research and copywriting. Plus all the great interviews we've got coming up with the UK's leading Content Designers and Digital Strateg…
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