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Put That Coffee Down

FreightWaves, Kevin Hill

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Kevin Hill and an array of special guests take you to freight sales school as they discuss pipelines, funnels, margin, psychology, social selling, and marketing with the top leaders in freight.
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Welcome to the monthly State of the Industry podcast with John Elliott: a third-generation transportation professional, Chairman of the Truckload Carriers Association, and founder and CEO of Load One - a 100 million dollar expedite transportation company - and your host, Brandon Baxter. We’ve spent more than two decades in the industry. We’ve experienced driver shortages, truck shortages, recessions, financial constraints, technological advancements, and legislation… yep, we’ve seen it all. ...
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In this the twelfth episode of the State of the Industry podcast, Load One’s John Elliott and host Brandon Baxter as we gear up for the final quarter of the year in expedite! Now, as the calendar turns to October and the leaves begin to fall, we discuss the (as of this article and recording) ongoing UAW (United Auto Workers) strike and how it affec…
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Kevin welcomes the founder and CEO of Tai Software, Walter (Mitch) Mitchell on the show to discuss the role AI will play in freight sales. The key takeaway is that sales will remain the same, but AI will do what we are doing and using now even better, easier, and quicker. What does this mean? It will increase your sales velocity. Follow the Put Tha…
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Kevin welcomes the first person he worked for in logistics on this episode. It was 10 years ago and much has changed in the brokerage world. Over the past 10 years technology changed the game. What’s the big trend for the next 10 years? Kevin and Kyle discuss the buzzwords sweeping across the brokerage world. What’s the buzzword? Reshoring and near…
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Kevin welcomes Brent Orsuga on the show to discuss some positive signs in the job market. We also cover how you should and shouldn't dress for interviews and sales meetings, and how you should live your life if you care more about your net worth than your Netflix account. Follow the Put That Coffee Down Podcast Other FreightWaves Shows Learn more a…
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Bill Hale, CEO and co-founder of FetchGoat joins Kevin to talk about moving from phone calls to dashboards. FetchGoat is on a mission to take the confusing communication networks of LTL networks and move this to a new streamlined dashboard system. We also talk about his career and lessons in freight sales. And yes the goat in FetchGoat stands for g…
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Kevin welcomes former co-host Richie Daigle from Tive on the show to talk about the importance of the word “Why” and what is the difference between adversity and enemy and how this matters in sales. #sales #PutThatCoffeeDown #marketing #freightsales #freightwaves #sonar Follow the Put That Coffee Down Podcast Other FreightWaves Shows Learn more abo…
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Kevin is joined by Ilya Preston, co-founder & CEO of Paxafe, on this episode to discuss big data. Whether it’s the internet of things or metadata, the industry is just now getting its arms wrapped around it. The big plus is taking granular data of isolated events and converting it into a predictable macro pattern that helps businesses manage future…
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Kevin welcomes Rob Bussey from BWS Logistics onto the show to discuss the importance of being an extension of your customer’s brand. You become the transportation face without the overhead and payroll. If you can tell this narrative and nail down the execution then you have a long-term client on board. Follow the Put That Coffee Down Podcast Other …
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Kevin welcomes Josh Lyles, Founder of Salesdash on the show today to talk about notes and organization for freight sales. Josh started out as a freight broker, saw a problem with CRMs and decided to build one from the ground up for the freight industry. #sales #PutThatCoffeeDown #marketing #freightsales #freightwaves #sonar Follow the Put That Coff…
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Kevin welcomes Ash McMillan, Director of Business Development, at Lake Shore Logistics on the show to discuss her LinkedIn short story newsletter series about horror stories in freight called Friday Night Confessionals. Marketing yourself is all about creativity. #sales #PutThatCoffeeDown #marketing #freightsales #freightwaves #sonar Follow the Put…
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In this episode of the State of the Industry podcast, Load One’s John Elliott and host Brandon Baxter grant exclusive access to the Expedite Expo! Tune in to the eleventh episode of the “State of the Industry Podcast, with John Elliott” as we join the guys on location from the Load 1 booth in beautiful Fort Wayne, Indiana. They'll discuss the Expo …
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Kevin welcomes Jeff Booth from Opendock on the show to talk about the warehouse industry and scheduling trucks. From Kevin and Jeff’s experience it’s a task that shouldn’t be anywhere as complicated as it is today. Learn how many warehouses are out there and whether one day calling facilities to schedule appointments will feel like faxing around ra…
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Kevin welcomes Teclo Garcia the CEO of the Mission Economic Development Corporation to the show today. Reshoring and nearshoring are hot topics and we discuss what he’s seeing on the ground at the largest crossing points in South Texas. #sales #PutThatCoffeeDown #marketing #freightsales #freightwaves #sonar Follow the Put That Coffee Down Podcast O…
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Kevin welcomes Dr. Mark Manera from Supply Chain Fitness to the show to talk about driver health issues. It’s important to understand the dangers of driving a truck day after day. In fact, the life span of drivers is 16 years shorter than the general population. Follow the Put That Coffee Down Podcast Other FreightWaves Shows Learn more about your …
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Kevin drops by Pegasus Logistics in Texas to chat with their SVP of Sales, Hiram Hartnett. It's all about the hybrid world of sales these days. Part video meetings along with the face to face. One of the most important trends discussed is how to use video calls to qualify prospects. It's a much better process than flying around the country hoping y…
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Kevin welcomes Matt Perkins, Co-Owner of Business to Business Logistics on the show again this week to talk about listening vs. talking when on a sales call. It’s part of the curse of knowledge and the fear of failure that causes us to vomit information all over the place during presentations, rather than sitting back and asking great questions. #s…
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Kevin welcomes Nate Cross and Benjamin Kowalski from Freight 360 to the show to talk about the topic everyone likes to avoid, customer churn. There’s what you can control and there’s what you can’t control. Being proactive about what you can’t control though will help you out in the long run though. Follow the Put That Coffee Down Podcast Other Fre…
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Kevin welcomes Senior Researcher here at FreightWaves, Joe Antoshak, to the show to discuss all your questions on the FreightTech 100 process. Plus, we discuss how startups use a placement on the list to drive sales. #sales #PutThatCoffeeDown #marketing #freightsales #freightwaves #sonar Follow the Put That Coffee Down Podcast Other FreightWaves Sh…
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Kevin welcomes Jim Burke and Alan Levesque from IGL Logistics to discuss trends in nearshoring and reshoring. It’s a trend that all freight sales pros should have in their arsenal. Not only is it top of shippers' minds now, this trend will only accelerate as supply chains readjust to become more resilient to shocks to the system. Follow the Put Tha…
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In this episode of the State of the Industry podcast, Load One's John Elliott and host Brandon Baxter get you amped up for the Expedite Expo! Tune in to the tenth episode of the “State of the Industry Podcast, with John Elliott” as we set course for Fort Wayne, Indiana and whatever else lies ahead in the world of transportation! Links: www.load1.co…
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Kevin welcomes Dyrc McLeod from HylanderTek to discuss how your biggest competitor isn’t another company, but the buyer’s aversion to taking any action at all. It’s all how to influence your prospects to take action. Any action at all, beats no action whatsoever. #sales #PutThatCoffeeDown #marketing #freightsales #freightwaves #sonar Follow the Put…
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Kevin welcomes Brad Perling, the managing partner and co-founder of Bitfreighter on the show to discuss how you can use technology as selling point with shippers. #sales #PutThatCoffeeDown #marketing #freightsales #freightwaves #sonar Follow the Put That Coffee Down Podcast Other FreightWaves Shows Learn more about your ad choices. Visit megaphone.…
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In this episode of the State of the Industry podcast, Load One’s John Elliott and host Brandon Baxter discuss the ever-changing economy, new vs. used trucks, safety, and the Expedite Expo. Tune in to the ninth episode of the “State of the Industry Podcast, with John Elliott” as we set course for whatever lies ahead in the world of transportation! L…
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Kevin and Nate continue their discussion on creating your own luck in life and sales in this episode. It’s all about creating and placing yourself where luck can find you. That's just what Nate is doing now, creating an ideal luck factory with his new venture Balast. Follow the Put That Coffee Down Podcast Other FreightWaves Shows Learn more about …
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Kevin welcomes his former co-host, Richie Daigle from Tive, back on the show to discuss a paradox or two in sales. Then we discuss the pros and cons of using AI in our sales messaging and cold outreach. Follow the Put That Coffee Down Podcast Other FreightWaves Shows Learn more about your ad choices. Visit megaphone.fm/adchoices…
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Kevin welcomes one of the original content creators in logistics to the show this week to discuss how to start your own content generating machine. It’s none other than Joe Lynch, the founder of The Logistics of Logistics podcast and LinkedIn community and he will share his secrets of creating your own content engine that will drive sales for your …
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Kevin welcomes Dan Lindsey from Linkage Logistics on the show to discuss how bringing brokers and carriers together lifts the tides of all boats in logistics. Dan has put his money where his mouth is by creating conferences designed to bring brokers and carriers together to learn about each other and develop those long lasting business relationship…
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Kevin welcomes Nate Shutes VP of Fulfillment at Blu Dot and founder of Ballast to the show to discuss how putting yourself in the the right positions is the key to generating luck in life and in sales. Follow the Put That Coffee Down Podcast Other FreightWaves Shows Learn more about your ad choices. Visit megaphone.fm/adchoices…
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Spencer Tenney, the President and CEO of the Tenney Group drops by the show to discuss how M&A is pure sales in action. We talk about the deals so far in 2023, and what we can expect for the second half of the year. Follow the Put That Coffee Down Podcast Other FreightWaves Shows Learn more about your ad choices. Visit megaphone.fm/adchoices…
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In today’s long-overdue show, we’ve got stories on Teamster fights with Sysco and Yellow, FedEx is heading into a massive reorganization, lots of truck stop news, what’s going on with truck safety; including crash rates for new carriers, new out-of-service criteria, driver-facing cameras, drug testing, E-log violation detection, automatic emergency…
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Podcast Show Notes TD196: Teamster Battles Continue, EPA Vs. Truckers, Truck Stop News, Female Trucker Survey, Lots Of Truck Safety Topics, & More In today’s long-overdue show, we’ve got stories on Teamster fights with Sysco and Yellow, FedEx is heading into a massive reorganization, lots of truck stop news, what’s going on with truck safety;... Th…
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Andrew Lockwood, Senior Director of Managed Logistics at Suddath Global Logistics joins the show to talk about how using transparency and vulnerability in sales is a game changer. #sales #PutThatCoffeeDown #marketing #freightsales #freightwaves #sonar Follow the Put That Coffee Down Podcast Other FreightWaves Shows Learn more about your ad choices.…
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In this episode of the State of the Industry podcast, Load One’s John Elliott and host Brandon Baxter discuss the current economic temperature of the transportation industry. They’ll talk about how the expedite world is involved, and how long we may be in a… GULP! Freight recession?! Tune in to the eighth episode of the “State of the Industry Podca…
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Kevin welcomes hedge fund founder Seth Holm from West Brow Capital Management on the show to talk earnings and financials. Seth and I co-hosted, Great Quarter, Guys, back in the day at FreightWaves and we picked up the conversation of how quarterly earnings can give you insights into new sales strategies. #sales #PutThatCoffeeDown #marketing #freig…
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Kevin welcomes TJ Knudson, Vice President of Business Development at Packer Transportation & Logistics and host of Hold My Beer We’re Talking Freight to the show to discuss how to handle rejection. Research shows there are four key ways to tell how well you handle rejection. Listen in and test where you land on the rejection scale. #sales #PutThatC…
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Kevin welcomes Matthew Leffler, The Armchair Attorney on the show to discuss double brokering and rate transparency. #sales #PutThatCoffeeDown #marketing #freightsales #freightwaves #sonar Follow the Put That Coffee Down Podcast Other FreightWaves Shows Learn more about your ad choices. Visit megaphone.fm/adchoices…
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Paul Estrada drops in on Put That Coffee Down to discuss how the onboarding process to haul for enterprise shippers is much like a new employee onboarding process. It takes quite a bit of time and resources to train new transportation providers and that is one of the main reasons why enterprise shippers are so selective. We go through an example of…
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Kevin welcomes David McCoy, the VP of Sales at Bit Freighter on the show to talk about how freight technology has changed the competitive landscape for both small and medium sized freight brokerages. It’s all about leveraging the tools available to you when it comes to adding value to customers. #sales #PutThatCoffeeDown #marketing #freightsales #f…
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In today’s show, we’ve got a cheat sheet to prepare for the upcoming largest safety blitz in North America, the Agriculture Hours-of-Service exemption is coming under fire, California’s AB5 law is back in the headlines, we’ll try to figure out if Electronic Logging Devices have improved safety as much as the FMCSA hoped, the Teamsters are having ba…
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Podcast Show Notes TD195: ELD Failures, Teamsters Get Busy, Cheat Sheet For Safety Blitz, Tax Breaks For Truckers, AB5 Challenged Again, Agriculture Exemption Under Fire, Can Day Cabs Use Split Sleeper?, & More In today’s show, we’ve got a cheat sheet to prepare for the upcoming largest safety blitz in North America, the Agriculture Hours-of-Servic…
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In this State of the Industry podcast, Load One’s John Elliott and host Brandon Baxter discuss how to weather the ups and downs of the industry, fears, struggles, chaos, and where you can learn more about surviving and thriving: Expedite Expo Tune in to the seventh episode of the “State of the Industry Podcast, with John Elliott” as we set course f…
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Kevin welcomes Chris Adams, the VP of Sales at PAM Transport on the show to talk about adding auctioneering skills to your sales game. Make a statement, then a suggestion, followed by asking a question. It creates a story and it is from the time tested closing skills of the auctioneer profession. #sales #PutThatCoffeeDown #marketing #freightsales #…
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In this week’s news, Knight-Swift buys yet another large carrier, daylight savings time is being debated in Congress for the millionth time, a Congressman calls the Secretary of Labor nominee the “worst choice.” We’ll find out why. We’ll discuss a new technology that could possibly give truckers priority at stop lights, a safety coalition calls for…
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Podcast Show Notes TD194: Knight-Swift Buys U.S. Xpress, Daylight Savings Time Challenged, Truckers Given Stoplight Priority, Bad Choice For Secretary Of Labor, What To Do With Old Tires, Possibly The World’s Tiniest Trucker, & More In this week’s news, Knight-Swift buys yet another large carrier, daylight savings time is being debated in Congress …
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Kevin drops in on Nicole Glenn at Candor Expedite’s headquarters in Plano, TX this week. For Nicole, it’s all about personal branding for growing her business. Kevin and Nicole discuss how to turn your cold outreach into warm inbound leads. It takes time and activity, but with the right plan and mindset it’s a strategy that all high performing sale…
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Kevin welcomes Omar Singh, the founder and president of Surge Transportation back on the show to talk about putting together a suite of offerings. The more you can offer outside of your core offering the more value you’re creating for both you and your clients. #sales #PutThatCoffeeDown #marketing #freightsales #freightwaves #sonar Follow the Put T…
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In today’s episode, we’ve got a possible new Secretary of Labor, a fight between a Senator and the Teamster’s President, rising pay for diesel mechanics, the Love’s Travel Stop’s founder dies, I’ll tell you about one high tech and one low tech product, Cummins is rebranding it’s emissions-focused division, and apparently, truckers value praise more…
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Podcast Show Notes TD193: New Secretary of Labor?, Senator/Teamster Fight, Love’s Founder Dies, Diesel Mechanic Pay Rises, Cool Products, & More In today’s episode, we’ve got a possible new Secretary of Labor, a fight between a Senator and the Teamster’s President, rising pay for diesel mechanics, the Love’s Travel Stop’s founder dies, I’ll tell yo…
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Kevin welcomes Paul-Bernard Jaroslawski, the founder of FreightCaviar and now ShipperCRM on the show to talk about the journey from memes to a new and improved CRM tool for freight brokers. It’s all about the evolution of building a brand before building a product. #sales #PutThatCoffeeDown #marketing #freightsales #freightwaves #sonar Follow the P…
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