Welcome to The Food Blogger Pro Podcast, hosted by Bjork Ostrom from Pinch of Yum! Our goal is to help you create a beautiful, functional, and profitable blog. We interview successful food bloggers and industry experts in an effort to surface strategies that can help you more efficiently grow and monetize your site. You'll learn about recipe SEO, food photography, plugins, monetization, traffic, and more. New episodes every Tuesday! Learn more at foodbloggerpro.com/podcast
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Internet Marketing Ninjas is the leading full-service Internet Marketing Company. Jim and Ann is the weekly show discussing search and social marketing tips, trends and ideas in a casual, funny format. Join!
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Dive into the dynamic world of SEO and AI with our groundbreaking podcast, "PhraSEOlogy+AI." Join us as we unravel the secrets of SEO optimization in the age of artificial intelligence, where algorithms and innovation converge to redefine the digital landscape. Unlock the Power of AI in SEO - Where Cutting-Edge Technology Meets Digital Strategy. In a crowded SEO podcast space, "PhraSEOlogy + AI" is your essential guide to mastering the ever-evolving SEO game. We bring you in-depth insights, ...
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466: How to Respond to the Recent Google Updates with Ann Smarty
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Why SEO is about more than building traffic, how to think more holistically about your SEO strategy, and the importance of community with Ann Smarty. ----- Welcome to episode 466 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Ann Smarty from Smarty Marketing. How to Respond to the Recent Google Updates Ann Smarty has be…
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Enhancing Project Management and Marketing through Artificial Intelligence - EP09 with Genesis Aquino
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Welcome to another enlightening episode of "The PhraSEOlogy + AI Show." Today we are thrilled to bring you an in-depth conversation with Genesis Aquino. Genesis, a marketing strategist with an MBA and over six years of experience, dives into the transformative impact of AI on project management and marketing. From risk analysis and time estimation …
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470: How Working as Ina Garten's Assistant Kicked Off Lidey Heuck's Career as a Food Creator and Cookbook Author
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Contributing recipes to NYT Cooking, avoiding the comparison trap, and working with the Barefoot Contessa with Lidey Heuck. ----- Welcome to episode 470 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Lidey Heuck. How Working as Ina Garten’s Assistant Kicked Off Lidey Heuck’s Career as a Food Creator and Cookbook Author …
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469: How Erin Collins Went from 25,000 to 250,000 Instagram Followers While Self-Publishing a Cookbook
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Outsourcing tasks, growing a social media following, and self-publishing a cookbook with Erin Collins from Meaningful Eats. ----- Welcome to episode 469 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Erin Collins from Meaningful Eats. How Erin Collins Went from 25,000 to 250,000 Instagram Followers While Self-Publishing…
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468: Breaking into the Private Chef Industry and Sharing What You’re in Pursuit of with Celebrity Chef Kenneth Temple
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Becoming a private chef, prioritizing projects, and sharing your aspirations with others with Kenneth Temple. ----- Welcome to episode 468 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews celebrity chef and food blogger Kenneth Temple. Breaking into the Private Chef Industry and Sharing What You’re in Pursuit of with Cele…
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467: Pinterest Strategy in 2024 Q&A with Kate Ahl
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Strategizing for growth, pivoting to Pinterest as an alternative to SEO, and branding on Pinterest with Kate Ahl from Simple Pin Media. ----- Welcome to episode 467 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Kate Ahl from Simple Pin Media. Pinterest Strategy in 2024 This is a super special episode of the podcast, as…
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The Myth of Global Content Adapting for Every Market With Lee Densmer on PhraSEOlogy + AI EP08
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Welcome back to another episode of The PhraSEOlogy + AI Show! Today, we dive deep into "The Myth of Global Content Adapting for Every Market" with our esteemed guest, Lee Densmer. With 23 years of experience in the translation industry and expertise in global content strategy, Lee will share insights on how businesses can significantly boost their …
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Tiny Bites: Don’t Lose Your Universal Analytics Data
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Welcome to Tiny Bites from the Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Ben Holland from Clariti about the upcoming deletion of Universal Analytics data — and what you need to do about it. Get the resources for this episode a foodbloggerpro.com/podcast/tiny-bites-universal-analytics-data.…
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465: Creating a Subscription Platform for Your Food Blog with Jen Matichuk
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Monetizing through a membership as a food creator, choosing a subscription platform, and marketing a membership to your community with Jen Matichuk from Memberful. ----- Welcome to episode 465 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Jen Matichuk. Creating a Subscription Platform for Your Food Blog Are you tired o…
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Unleashing Entrepreneurial Potential AI Growth Strategies and Resilience - PhraSEOlogy EP07 - S.A Grant
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In today's episode, our host, Filipe Santos, sits down with entrepreneur and digital marketing professional S.A. Grant to delve into the dynamic world of AI and its impact on business and content creation. Together, they tackle pressing concerns such as the potential misuse of AI for deepfakes, the importance of AI fluency, and practical tips for p…
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464: How Email and High-Quality Content Helped Jason Norris Reach Millions of Monthly Pageviews with Recipe Teacher
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Evolving your business to fit your audience's needs, assembling a team of recipe developers, and growing an email list from 1,000 to 75,000 subscribers with Jason Norris from Recipe Teacher. ----- Welcome to episode 464 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Jason Norris from Recipe Teacher. How Email and High-Q…
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463: How a Love of SEO and Entrepreneurship Helped Shaunda Necole Grow Three Successful Websites and Hit 1 Million Monthly Pageviews
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Leaning into the science of SEO, committing to a niche, and dividing attention between three websites and businesses. ----- Welcome to episode 463 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Shaunda Necole from The Soul Food Pot. How a Love of SEO and Entrepreneurship Helped Shaunda Necole Grow Three Successful Websi…
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462: Monetizing Three Blogs, Outsourcing Tasks, and Self-Publishing a Cookbook with Julie Evink from Julie's Eats & Treats
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Building three blogs in different niches, growing a team and building a community, and diversifying traffic sources with Julie Evink from Julie's Eats & Treats. ----- Welcome to episode 462 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Julie Evink from Julie’s Eats & Treats. Monetizing Three Blogs, Outsourcing Tasks, a…
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SEO is Dead, Long Live SEO! - Winning at SEO in the Age of AI with Ann Smarty - PhraSEOlogy + AI Episode 6
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Welcome to Episode 6 of The PhraSEOlogy + AI Show! In this riveting episode, your host, Filipe Santos, sits down with the prominent digital marketing strategist and SEO expert, Ann Smarty. Together, they navigate the turbulent waters of the AI revolution in SEO, exploring the impact of declining Google traffic on publishers and e-commerce businesse…
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461: Building a Career as a Photographer and Storytelling Through Visuals with Alanna O'Neil
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Developing a photography portfolio, growing a career in photography, and the importance of telling a story through your photographs with Alanna O'Neil. ----- Welcome to episode 461 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Alanna O’Neil. Building a Career as a Photographer and Storytelling Through Visuals Alanna O’…
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Customers React - Behaviors and Trends in AI Everything - PhraSEOlogy+AI Ep05 - Eva Dong
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In this episode, our host, Filipe Santos, is joined by Eva Dong, a senior expert manager at McKinsey and an experienced AI marketer. Together, they delve into the world of AI in marketing, discussing its impact on consumer behavior, businesses, and the future of search engine experiences. Eva shares her insights on the rapid advancement of AI and i…
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460: How Yasmin Henley Recommitted to Her Blog and Grew to 85,000 Monthly Sessions
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Getting removed from Mediavine, leaning into social media as a traffic driver, and rebuilding to 85,000 monthly sessions with Yasmin Henley from By the Forkful. ----- Welcome to episode 460 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Yasmin Henley from By the Forkful. How Yasmin Henley Recommitted to Her Blog and Gre…
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459: How Lisa Bass from Farmhouse on Boone Diversified Her Business and Found Work-Life Balance
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Balancing a business and home-schooling 8 children, building a team, and diversifying your business to different platforms with Lisa Bass. ----- Welcome to episode 459 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Lisa Bass from Farmhouse on Boone. How Lisa Bass from Farmhouse on Boone Diversified Her Business and Foun…
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458: SEO Tips from a Food Blogger Who Works Full-time at an SEO Agency with Marley Braunlich
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Balancing a full-time job in the SEO industry with running a food blog, managing burnout, and applying SEO best practices to your site with Marley Braunlich from Baked Abundance. ----- Welcome to episode 458 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Marley Braunlich from Baked Abundance. SEO Tips from a Food Blogge…
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Revolutionizing Content Creation With AI as a Muse - PhraSEOlogy + AI EP04: Brooks Lockett
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Have you been asking yourself, how am I going to build the right kind of quality and conversion oriented content in an AI transitioning world? Maybe you'll grapple with hype and try to determine what's real and good enough to actually apply to your business. And stick around for this entire interview. You're not going to want to miss a single tip o…
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457: How to Acquire and Grow a Food Blog with Parker Thornburg
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Acquiring an existing food blog, navigating traffic drops, and reimagining a site to make it your own with Parker Thornburg from Foodness Gracious. ----- Welcome to episode 457 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Parker Thornburg from Foodness Gracious. How to Acquire and Grow a Food Blog Starting a food blog…
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456: Monetizing, Diversifying, and Leaning Into Pinterest and Email with Chelsea Clarke
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Navigating the creator landscape, improving the value of your site, and the importance of diversifying with Chelsea Clarke. ----- Welcome to episode 456 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Chelsea Clarke from Her Paper Route. Monetizing, Diversifying, and Leaning Into Pinterest and Email We are thrilled to we…
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PhraSEOlogy+AI Podcast Episode 3: LLMs, SEO Content, and AI in SEO Marketing Strategies (AI-Assisted SEO Rankings)
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Have you ever wondered how all of this AI magic Works? What are LLMs? Are there any caveats I need to be aware of when integrating AI into my workflow? Perhaps you've also wondered how to determine if an LLM or solution won't make the grade. Listen to this episode to get some answers. Dive deep into the future of digital marketing with this must-wa…
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455: Creating Your Own Products and Adding a Revenue Stream with Barbara Hobart
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Developing your own product line, diversifying income streams, and increasing brand awareness with Barbara Hobart. ----- Welcome to episode 455 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Barbara Hobart. Creating Your Own Products and Adding a Revenue Stream Barbara Hobart is a television writer and producer who also…
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454: Catherine Zhang on Being a Netflix Star and the Power of Social Media
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Balancing two blogs, social media, and two dessert shops, using trends and viral videos to drive blog traffic, and winning a baking competition on Netflix with Catherine Zhang. ----- Welcome to episode 454 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Catherine Zhang. Catherine Zhang on Being a Netflix Star and the Pow…
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PhraSEOlogy+AI Podcast Episode 2: AI for E-Commerce Domination with John Lawson (ColderIce)
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In this exciting episode, we address and explore pertinent topics of interest to SMBs in e-commerce, which are now facing faster changes in the artificial intelligence age. We chat with the esteemed entrepreneur, advisor, speaker, and author John Lawson to uncover tips and strategies for making AI work for businesses. John Lawson is a tech entrepre…
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453: Balancing a Full-time Job and Your Food Blog with Vincent DelGiudice
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Transitioning careers, deciding not to take your blog full-time, and using your blog as a business card with Vincent DelGiudice from Always From Scratch. ----- Welcome to episode 453 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Vincent DelGiudice from Always From Scratch. Balancing a Full-time Job and Your Food Blog W…
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452: YouTube, Meal Plans, and Business Growth with Nisha Vora
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Creating content for YouTube, developing meal plans for your community, and strategizing for growing your brand with Nisha Vora from Rainbow Plant Life. Welcome to episode 452 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Nisha Vora from Rainbow Plant Life. YouTube, Meal Plans, and Business Growth Nisha Vora (who just …
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PhraSEOlogy+AI EP1 - Rohan Kulkarni of TheWordSmith.AI, Unlock Gen-AI Quality Content at Scale
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In PhraSEOlogy + AI, Episode 1, we speak with Rohan Kulkarni, Founder of TheWordsmith.ai, and pick his brain on artificial Intelligence, marketing, and content tools. Watch the entire episode to learn what you can do to be ready to successfully navigate the change in the artificial intelligence age. About Rohan: Prior to starting TheWordsmith, Roha…
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This is the official PhraSEOlogy + AI podcast trailer. We're bringing bleeding-edge information on AI as an intersection of digital marketing and SEO. Dive deep into the world of SEO and AI with the PhraSEOlogy+AI podcast. Join Filipe Santos and Miguel Santos as they explore how AI bridges the gap between SEO, marketing tools, and digital strategie…
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451: Staying True to Yourself as a Content Creator with Katie Higgins from Chocolate Covered Katie
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Navigating the evolution of online content creation, balancing SEO with creating content you love, and defining success for you with Katie Higgins from Chocolate Covered Katie. ----- Welcome to episode 451 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Katie Higgins from Chocolate Covered Katie. Staying True to Yourself…
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450: Planning for Extended Time Away from Your Food Blog with Jessica Hylton Leckie
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Delegating tasks, batching content, and planning ahead with Jessica Hylton Leckie from Jessica in the Kitchen. ----- Welcome to episode 450 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Jessica Hylton Leckie from Jessica in the Kitchen. Planning for Extended Time Away from Your Food Blog Jessica first started her blog …
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449: Monetizing Through Bread, Courses, and a Food Blog with Matthew Duffy
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59:30
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Diversifying income streams, working as a private celebrity chef, and scaling his food blog from 6,000 to 45,000 monthly page views in 5 months with Matthew Duffy. ----- Welcome to episode 449 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Matthew Duffy. Monetizing Through Bread, Courses, and a Food Blog We first got to…
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448: How Faith Christensen Grew Her TikTok and Instagram Platforms to 2.5 Million Followers
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Using trending audio on TikTok, navigating the social media algorithms, and creating video content with Faith Christensen from Faith's Fresh. ----- Welcome to episode 448 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Faith Christensen. How Faith Christensen Grew Her TikTok and Instagram Platforms to 2.5 Million Followe…
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447: How to Diversify Your Traffic and Income with Ewen Finser
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Approaching risk as an entrepreneur, diversifying your income, and learning more about the changes in the world of search with Ewen Finser. ----- Welcome to episode 447 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Ewen Finser. How to Diversify Your Traffic and Income The last few years have brought big changes to the …
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446: How to Position Yourself as an Expert with Erin Jeanne McDowell
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59:09
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Promoting your work, creating multiple forms of content for different platforms, and positioning yourself as an expert with Erin Jeanne McDowell. ----- Welcome to episode 446 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Erin Jeanne McDowell. How to Position Yourself as an Expert Erin Jeanne McDowell is a cookbook auth…
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445: Zero-Based Dream Building for Content Creators with Bjork Ostrom
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Pursuing zero-based dream building, being intentional about educating yourself, and focusing on yourself and the needs of your audience with Bjork Ostrom. ----- Welcome to episode 445 of The Food Blogger Pro Podcast! This week on the podcast, we have a solo episode with Bjork! Zero-Based Dream Building for Content Creators In this solo episode, Bjo…
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444: Overcoming Fear, Judgment, Imposter Syndrome, and Perfection as an Entrepreneur with Sally Zimney
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Leveraging the power of your voice, overcoming mental barriers to trying new things, and tackling imposter syndrome with Sally Zimney. ----- Welcome to episode 444 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Sally Zimney. Overcoming Fear, Judgment, Imposter Syndrome, and Perfection as an Entrepreneur Have you ever fe…
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Tiny Bites: The Corporate Transparency Act and What You Need to Know
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Welcome to Tiny Bites from the Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Danielle Liss from LISS Legal all about the new Corporate Transparency Act. Get the resources for this episode at foodbloggerpro.com/tiny-bites-corporate-transparency-act. ----- If you have any comments, questions, or suggestions for interviews, emai…
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443: Why David Lebovitz Switched from Blogging to Substack
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Working as a food creator for 25+ years, transitioning from food blogging to Substack, and future-proofing your content against AI with David Lebovitz. ----- Welcome to episode 443 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews David Lebovitz. Why David Lebovitz Switched from Blogging to Substack (and How he Quadrupled …
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442: How Eric King Took easygayoven Full-Time by Diversifying His Income Streams
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Diversifying income streams, leaning into your voice, and navigating algorithms with Eric King from easygayoven. ----- Welcome to episode 442 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Eric King from easygayoven. How Eric King Took easygayoven Full-Time by Diversifying His Income Streams This podcast episode is choc…
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441: FBP Rewind — Blogging with a Full-Time Job – How Focusing on SEO Led to $2,000 Monthly Earnings with Cree Carraway
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Focusing on SEO rather than social media, implementing keyword research, and sharing content authentically with Cree Carraway from Cooking With Bliss. ----- Welcome to episode 441 of The Food Blogger Pro Podcast! This week on the podcast, we’re rewinding back to our episode with Cree Carraway from Cooking With Bliss, which was part of our Blogging …
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440: FBP Rewind — Blogging with a Full-Time Job – Optimizing Your Time with David Crowley
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Connecting with your community, being strategic with your time when blogging, and hiring the right people with David Crowley from Cooking Chat. ----- Welcome to episode 440 of The Food Blogger Pro Podcast! This week on the podcast, we’re rewinding back to our episode with David Crowley from Cooking Chat, which was part of our Blogging with a Full-T…
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439: Developing a Content Strategy to Stand Out From The Crowd with Joe Pulizzi
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The importance of finding your niche, building an audience, and crafting a content marketing strategy with Joe Pulizzi. ----- Welcome to episode 439 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Joe Pulizzi. Developing a Content Strategy to Stand Out From The Crowd Joe Pulizzi knows a lot about content marketing and ha…
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Tiny Bites: How Can Food Creators Succeed in a World with AI?
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Welcome to Tiny Bites from the Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Jeff Coyle from MarketMuse about creating content and SEO in a world with AI. ----- It's hard to believe that technologies like ChatGPT and Bard have only been available for the last year. AI is constantly evolving and, with it, our understanding of …
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438: Balancing Lifestyle and Recipe Content with Remy Park from Veggiekins
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Creating a brand aesthetic, sharing lifestyle content, and prioritizing brand partnerships with Remy Park from Veggiekins. ----- Welcome to episode 438 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Remy Park. Balancing Lifestyle and Recipe Content Remy’s journey to food blogging started as a means of overcoming her his…
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437: How Grief, a Diagnosis with MS, and Biracial Background Shaped Marta Rivera Diaz's Career as a Food Creator
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Finding your voice as a creator, understanding cultural appropriation, and cultivating gratitude with Marta Rivera Diaz from Sense and Edibility. ----- Welcome to episode 437 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Marta Rivera Diaz from Sense and Edibility. How Grief, a Diagnosis with MS, and Biracial Background…
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436: How to Find Success on Pinterest in 2024 with Kate Ahl
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Understanding the Pinterest algorithm, focusing on user engagement, and hiring out the management of your Pinterest account with Kate Ahl from Simple Pin Media. ----- Welcome to episode 436 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Kate Ahl from Simple Pin Media. How to Find Success on Pinterest in 2024 This is Kat…
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435: Prioritizing Recipe Testing and Purpose in Food Blogging with Michelle Cehn from World of Vegan
50:56
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Running a mission-driven food blog, balancing business with purpose, and creating a recipe-testing process with Michelle Cehn from World of Vegan. ----- Welcome to episode 435 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Michelle Cehn from World of Vegan. Prioritizing Recipe Testing and Purpose in Food Blogging Michel…
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Tiny Bites: Understanding and Reacting to Google Algorithm Updates
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Welcome to Tiny Bites from the Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Ewen Finser from Venture 4th Media about the recent Google algorithm updates. ----- Google has been… very busy in Q3 and Q4 of 2023. If the updates feel nonstop, it’s because they have been: Core Update at the end of August/early September Helpful Co…
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