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As business owners, we live the struggle between work and life everyday. Instead of sacrificing one for the other in a never ending game of whack-a-mole, we'll explore how you can create BOTH the business AND life of your dreams. My name is Brett Ingram, and I am a digital marketing entrepreneur and award-winning software business owner. I'm also a proud husband and father of three, a sports and movie fan, and a fitness enthusiast. I started this podcast to shatter the myth that you need to ...
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to watch this episode, subscribe to my YouTube channel: optYOUmize podcast Youtube Summary Brett Ingram discusses the critical importance of implementing processes in small businesses. He explains how processes can help entrepreneurs work smarter, reduce inefficiencies, and support growth. Brett covers the benefits of having documented procedures, …
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to watch this episode, subscribe to my YouTube channel: optYOUmize podcast Youtube Summary Brett Ingram, an entrepreneur and award-winning product creator, discusses strategies for maintaining motivation when facing setbacks. Highlighting the importance of self-motivation for entrepreneurial success, Brett offers practical advice on acknowledging f…
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to watch this episode, subscribe to my YouTube channel: optYOUmize podcast Youtube Summary Brett Ingram explores eight compelling reasons why every entrepreneur should start a podcast. He discusses how podcasting can help build a personal brand, establish authority and trust, enhance customer engagement, and provide cost-effective marketing solutio…
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to watch this episode, subscribe to my YouTube channel: optYOUmize podcast Youtube Summary In this episode of the optYOUmize Podcast, Brett Ingram speaks with Dr. Kevin Gazzara, CEO of Magna Leadership Solutions and seasoned leadership expert. Dr. Gazzara shares his journey from a corporate career to founding his own company focused on leadership d…
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to watch this episode, subscribe to my YouTube channel: optYOUmize podcast Youtube Summary Brett Ingram delves into the vital topic of work-life balance for entrepreneurs. With a mountain of tasks and limited time, entrepreneurs often struggle to balance building their business and living a fulfilling personal life. Brett shares 10 practical tips t…
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to watch this episode, subscribe to my YouTube channel: optYOUmize podcast Youtube Summary Host Brett Ingram engages in a deep conversation with Chris Hood, CEO of Muddy Robot Games and CMO for Poly API. Chris shares his journey from working at a movie theater to becoming a key figure in digital strategy and gaming. He discusses the significance of…
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to watch this episode, subscribe to my YouTube channel: optYOUmize podcast Youtube Summary Brett Ingram delves into the critical pitfalls that startups and entrepreneurs often encounter with branding. Emphasizing the newfound importance of branding for small businesses in the digital age, Brett outlines 11 key mistakes, from inconsistency across br…
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to watch this episode, subscribe to my YouTube channel: optYOUmize podcast Youtube Summary Host Brett Ingram talks with visionary entrepreneur Elona Lopari who shares her journey from immigrant to successful Fortune 500 CEO to purpose-driven business leader. Elona discusses the importance of aligning company values with business goals, the impact o…
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to watch this episode, subscribe to my YouTube channel: optYOUmize podcast Youtube Summary In this episode, Brett Ingram, an entrepreneur and award-winning product creator, outlines the 11 most important skills for entrepreneurs to succeed. Brett discusses the necessity of being versatile and wearing multiple hats, especially in the early phases of…
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to watch this episode, subscribe to my YouTube channel: optYOUmize podcast Youtube Summary In this episode, Brett Ingram explores the comprehensive strategy to find and leverage micro influencers for effective and budget-conscious brand promotion. He outlines six key steps to identify, evaluate, and engage with micro influencers to boost your produ…
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to watch this episode, subscribe to my YouTube channel: optYOUmize podcast Youtube Summary In this episode of optYOUmize, Brett Ingram discusses the importance of building an email subscriber list for digital marketing success. He explains how email lists enable repeated contact with prospects, increasing chances of converting them into customers. …
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to watch this episode, subscribe to my YouTube channel: optYOUmize podcast Youtube Summary Host Brett Ingram interviews Nick Coriano, a former Wall Street executive turned strategic business consultant. They discuss Nick's journey from law school to becoming a global consultant in investor relations and business planning. Key topics include the imp…
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to watch this episode, subscribe to my YouTube channel: optYOUmize podcast Youtube Summary Brett Ingram explores the 10 key lessons entrepreneurs can learn from the Paris Olympics. The discussion covers embracing diversity and multilingualism, prioritizing clear communication, investing in adaptability and flexibility, and focusing on long-term goa…
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to watch this episode, subscribe to my YouTube channel: optYOUmize podcast Youtube Summary In this episode of optYOUmize, Brett Ingram, an entrepreneur and award-winning product creator, discusses the critical importance of self-confidence for entrepreneurs. He addresses the common challenges of feeling overwhelmed and tackling endless problems, wh…
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to watch this episode, subscribe to my YouTube channel: optYOUmize podcast Youtube Summary In this episode of the optYOUmize Podcast, host Brett Ingram talks with Jason Barnard, CEO of KaliCube, about online brand management and his journey from a musician to a successful entrepreneur. Jason shares his unique approach to influencing Google's percep…
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to watch this episode, subscribe to my YouTube channel: optYOUmize podcast Youtube Summary Host Brett Ingram delves into the challenges of self-doubt faced by entrepreneurs. He discusses practical strategies to manage and overcome these feelings, emphasizing the importance of recognizing that self-doubt is a common experience, focusing on past succ…
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to watch this episode, subscribe to my YouTube channel: optYOUmize podcast Youtube Summary In this episode of the optYOUmize Podcast, Brett Ingram interviews Kevin Palmieri, CSO, founder, and host of Next Level University—a global top 100 self-improvement podcast. Kevin shares his journey from struggling with self-worth and mental health issues to …
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to watch this episode, subscribe to my YouTube channel: optYOUmize podcast Youtube Summary Host Brett Ingram delves into the common pitfalls that small businesses encounter when using paid traffic for marketing. He outlines the misconceptions about the ease and quick rewards of paid ads, emphasizing the complexities and competitive nature of this a…
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to watch this episode, subscribe to my YouTube channel: optYOUmize podcast Youtube Summary In this episode of the optYOUmize podcast, host Brett Ingram talks with Romy Van Der Merwe, a certified life coach and imposter syndrome specialist. Romi explains the nuances of imposter syndrome and its impacts on high achievers, entrepreneurs, and individua…
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to watch this episode, subscribe to my YouTube channel: optYOUmize podcast Youtube Summary Brett Ingram, an entrepreneur and award-winning product creator, discusses the importance of understanding customer avatars or buyer personas for effective marketing. He highlights the necessity of knowing both demographics and psychographics to create detail…
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to watch this episode, subscribe to my YouTube channel: optYOUmize podcast Youtube Summary Host Brett Ingram outlines 16 lucrative digital business ventures that can be started with low investment and minimal risk. He discusses popular business models such as e-commerce, drop shipping, online plant nurseries, handmade goods, digital marketing agenc…
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to watch this episode, subscribe to my YouTube channel: optYOUmize podcast Youtube Summary In this episode of the optYOUmize podcast, host Brett Ingram speaks with Hannah Tackett, a former tech leader turned burnout coach for women. Hannah shares her personal story of experiencing severe burnout and how she overcame it by prioritizing authenticity …
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to watch this episode, subscribe to my YouTube channel: optYOUmize podcast Youtube Summary Join Brett Ingram on the optYOUmize Podcast as he discusses financial management and entrepreneurial success with Wendy Brookhouse, financial advisor and founder of Blackstar Wealth. Discover Wendy's journey from tech VP to independent wealth advisor and get …
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to watch this episode, subscribe to my YouTube channel: optYOUmize podcast Youtube Summary In this episode of the optYOUmize Podcast, Brett Ingram speaks with Ryann Halo, a successful entrepreneur and founder of Halo Consulting. Ryann shares her remarkable journey from personal tragedy to business triumph, detailing how she scaled her first company…
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to watch this episode, subscribe to my YouTube channel: optYOUmize podcast Youtube Summary In this episode, host Brett Ingram, an entrepreneur and award-winning product creator, discusses 11 key lessons that entrepreneurs often wish they had learned at the start of their journeys. Covering topics such as the importance of taking action, the value o…
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to watch this episode, subscribe to my YouTube channel: optYOUmize podcast Youtube Summary Host Brett Ingram interviews Victoria Pelletier, a 20-year corporate executive, board director, best-selling author, and public speaker. Dubbed the 'turnaround queen' and the 'CEO whisperer', Victoria shares her career journey from aspiring lawyer to corporat…
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to watch this episode, subscribe to my YouTube channel: optYOUmize podcast Youtube Summary In this podcast episode, Brett Ingram, an entrepreneur, and award-winning product creator, draws parallels between the reality TV show 'The Amazing Race' and the journey of entrepreneurship. He explores 10 key lessons from the show, including expecting the un…
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to watch this episode, subscribe to my YouTube channel: optYOUmize podcast Youtube Summary In this episode of the optYOUmize podcast, host Brett Ingram talks with Ken Attard, founder of Mindset Malta, about the critical role of mindset for entrepreneurs. Ken shares his journey from banking to becoming a mindset consultant, emphasizing the importanc…
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to watch this episode, subscribe to my YouTube channel: optYOUmize podcast Youtube Summary Host Brett Ingram, an entrepreneur and award-winning product creator, tackles the myths surrounding entrepreneurship. He discusses 12 prevalent misconceptions about entrepreneurs, including the notions that they don't have a personal life, never quit, don't h…
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to watch this episode, subscribe to my YouTube channel: optYOUmize podcast Youtube Summary Brett Ingram discusses how entrepreneurs can use podcast sponsorships to drive targeted traffic to their landing pages or websites. Brett elaborates on the importance of choosing relevant podcasts, creating unique URLs for tracking, offering exclusive promoti…
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to watch this episode, subscribe to my YouTube channel: optYOUmize podcast Youtube Summary In this episode, Brett Ingram explores the essential components of a high-converting landing page. He emphasizes the importance of generating leads through effective landing pages, detailing the steps to optimize them for maximum sign-ups. Key steps include d…
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to watch this episode, subscribe to my YouTube channel: optYOUmize podcast Youtube Summary Host Brett Ingram talks with Dr. Danny Brassell, a renowned author, speaker, and reading advocate. They delve into Dr. Brassell's inspiring journey from an inner-city teacher to a champion of reading and communication skills. Dr. Brassell shares effective str…
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to watch this episode, subscribe to my YouTube channel: optYOUmize podcast Youtube Summary Discover eight effective ways (plus a bonus method) to generate a continuous stream of content marketing topics that can help build your business and personal life. Brett shares detailed strategies, from listening to customer questions to analyzing competitor…
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to watch this episode, subscribe to my YouTube channel: optYOUmize podcast Youtube Summary Host Brett Ingram talks with Simon Severino, acclaimed author of 'Strategy Sprints', CEO of Strategy Sprints, TEDx speaker, podcast host, Forbes contributor, and triathlete. They discuss the complexities of entrepreneurship, specifically focusing on effective…
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to watch this episode, subscribe to my YouTube channel: optYOUmize podcast Youtube Summary Host Brett Ingram talks with Rich Kozak, the founder and CEO of Rich Brands, about the heart of branding and how entrepreneurs can better define and position their brands for impactful results. With over 40 years of experience as a global branding consultant,…
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to watch this episode, subscribe to my YouTube channel: optYOUmize podcast Youtube Summary Host Brett Ingram talks with Barbara Turley, founder and CEO of The Virtual Hub, about the transformative power of virtual assistants (VAs). Barbara discusses her journey from the corporate world to creating a 350-employee enterprise focused on helping busine…
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to watch this episode, subscribe to my YouTube channel: optYOUmize podcast Youtube Summary In this episode we delve into eight essential copywriting tips that can significantly boost sales and conversions. Brett explores the science and art of crafting effective copy, emphasizing the importance of understanding your audience, creating compelling he…
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to watch this episode, subscribe to my YouTube channel: optYOUmize podcast Youtube Summary In this episode, guest Per Sjofors, also known as the "Price Whisperer," shares his expertise on pricing strategies to drive business growth. Sjofors highlights the importance of strategic pricing, how it significantly impacts profits, and the common mistakes…
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to watch this episode, subscribe to my YouTube channel: optYOUmize podcast Youtube Summary Host Brett Ingram explores seven innovative and budget-friendly viral marketing strategies that entrepreneurs with limited resources can utilize to grow their businesses. The tactics covered include micro influencer partnerships, user-generated content campai…
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to watch this episode, subscribe to my YouTube channel: optYOUmize podcast Youtube Summary Brett Ingram talks with Jon Clemence, a top-rated professional proofreader, editor, and writer, and founder of Cedar Press Proofreading. Jon shares his journey from the corporate world to becoming a successful freelancer on Upwork and starting his own agency.…
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to watch this episode, subscribe to my YouTube channel: optYOUmize podcast Youtube Summary Brett Ingram discusses the critical importance of having a mentor for entrepreneurs. He reflects on his own experiences and regrets of not seeking a mentor earlier in his career. Brett elaborates on ten specific benefits that mentors bring to the entrepreneur…
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to watch this episode, subscribe to my YouTube channel: optYOUmize podcast Youtube Summary Brett Ingram interviews Aaron Witnish, co-founder of ContentOnly.au, who shares revolutionary tips on creating 30 days of content in just 90 minutes. Aaron details his journey into content creation and digital marketing, and discusses the common challenges bu…
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to watch this episode, subscribe to my YouTube channel: optYOUmize podcast Youtube Summary Brett Ingram, an entrepreneur and award-winning product creator, shares his insights on crafting an energizing morning routine for achieving ultimate productivity and feeling unstoppable. Brett outlines ten key elements of a successful morning routine, includ…
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to watch this episode, subscribe to my YouTube channel: optYOUmize podcast Youtube Summary Host Brett Ingram unveils ten powerful strategies for transforming existing customers into lifetime advocates for your brand. Brett dissects the common misconception that acquiring new customers is the only way to drive business growth, emphasizing the cost-e…
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to watch this episode, subscribe to my YouTube channel: optYOUmize podcast Youtube Summary Host Brett Ingram speaks with Derick Johnson, a U.S. Army veteran, award-winning Soldier of the Year, and successful life coach and trainer. Derick shares insights from his challenging upbringing, growing up in a strict and disciplined household affected by a…
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to watch this episode, subscribe to my YouTube channel: optYOUmize podcast Youtube Summary Host Brett Ingram explores the fascinating parallels between the reality TV show Survivor and the world of entrepreneurship. He outlines eight key skills and traits shared by both Survivor contestants and successful entrepreneurs, such as resource management,…
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to watch this episode, subscribe to my YouTube channel: optYOUmize podcast Youtube Summary Brett Ingram talks with Jordan Mendoza, founder and CEO of Blaze Your Own Trail Consulting. Jordan shares his inspiring life story, from overcoming significant childhood adversities, including severe bee stings, a wrongful arrest, and a near-fatal car acciden…
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to watch this episode, subscribe to my YouTube channel: optYOUmize podcast Youtube Summary Host Brett Ingram, entrepreneur and award-winning product creator, explores the key habits and traits that successful entrepreneurs possess. Brett outlines ten essential habits including having vision and clarity, risk management, learning from failure, adapt…
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to watch this episode, subscribe to my YouTube channel: optYOUmize podcast Youtube Summary In this episode, Brett Ingram explores ten practical ways entrepreneurs can use AI to optimize their digital businesses. From content generation and email marketing to predictive analytics and customer sentiment analysis, Brett delves into specific AI tools t…
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to watch this episode, subscribe to my YouTube channel: optYOUmize podcast Youtube Summary Host Brett Ingram, an entrepreneur and award-winning product creator, discusses the challenges of competing in a crowded marketplace and explores 10 effective strategies for differentiating your product or brand. Brett covers unique value propositions, except…
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