The uncles you'll want to remember. We'll hold your hands and sing the dumb worship songs you like.
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Broadcaster Nick Grimshaw and Michelin star chef and restaurateur Angela Hartnett invite you to join their weekly dinner parties for hilarious, unfiltered chat. Guests like Gordon Ramsey, Miriam Margoyles, Amol Rajan and Florence Pugh enjoy a Michelin star meal cooked by Angela, who shares insider tips and tricks to perfecting that signature dish or everyday dinner. As a seasoned conversationalist and raconteur, Nick serves the drinks and leads the dinner party for a deliciously fun listen D ...
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The Innovative Agency is a podcast that exists to help marketing agency leaders answer the question: “What’s Next?”. How are agencies staying on the cutting edge of marketing trends? How are they adapting their businesses to meet new business challenges in the agency world? Hosted by marketing law and intellectual property lawyer Sharon Toerek, we’ll talk with agencies who are at the cutting edge of innovation and industry experts who have a front row seat to the practice of innovation in to ...
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269. Setting Expectations and Enhancing Communication for Long-Term Success with Douglas Bradley
30:57
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Intro In this episode of The Innovative Agency, we welcome Douglas Bradley, Founder and CEO of Everest Legal Marketing. As we head toward the end of the year, Douglas and Sharon explore the critical conversations agency leaders need to have with clients and prospects. Douglas offers his expertise in setting clear expectations during business discus…
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Damian Lewis, an autumnal risotto and an Old Fashioned
38:27
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Damian Lewis grew up in North London and, after a spell in boarding school, returned to the city to study acting at the Guildhall School of Music and Drama. He began his career with the Royal Shakespeare Company before transitioning to television. Damian’s breakout role came in Band of Brothers, which was the most expensive TV show of all-time, in …
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268. Building a Global Talent Pipeline, with Phillip Rivers
36:11
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Intro In this episode of The Innovative Agency, host Sharon Toerek sits down with Phillip Rivers, co-founder of Talent HQ and an experienced agency leader, to discuss one of the most crucial issues facing agency owners today: talent acquisition. From the challenges of onboarding remote teams to the importance of maintaining a proactive talent pipel…
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Sandi Toksvig, roast duck legs with grapes and a non-alcoholic beer
34:29
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Sandi Toksvig OBE is a Danish-born comedian, broadcaster and writer. She spent her formative years travelling the world with her family, thanks to her father’s job as a foreign correspondent. Sandi has had a long and successful career in UK radio and television, which began in the eighties on kids TV. She is best known for presenting QI, taking ove…
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267. The Art and Science of Press Release Distribution, with Mickie Kennedy
33:11
33:11
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Intro This week, host Sharon Toerek sits down with Mickie Kennedy, the founder and CEO of eReleases, to dive deep into the art and science of press releases. With over 25 years of experience in helping small businesses, authors, and startups gain visibility and credibility through effective press release distribution, Mickie shares actionable strat…
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Anna Maxwell Martin, pot-roasted leg of lamb and a margarita
35:27
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Born in Yorkshire, Anna Maxwell Martin is an actress celebrated for her versatility across theatre, television and film. After studying history at Liverpool University, she trained at LAMDA, launching her career at the Royal Shakespeare Company. Her breakthrough role came in 2005, when she portrayed Esther Summerson in the BBC adaptation of Bleak H…
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266. Empowering Women Agency Owners, with Christy Hiler and Jean Freeman
34:27
34:27
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Intro In this episode of The Innovative Agency, host Sharon Toerek welcomes two influential agency owners, Christy Hiler from Cornett and Jean Freeman from Zambezi, to discuss the importance of female leadership in the advertising industry. They dive into the alarming underrepresentation of women agency owners and the impact of initiatives like "Ow…
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Richard Armitage, a smash burger and a spritz
34:46
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Richard Armitage’s dream of becoming an actor began in his teens, in a circus in Budapest, where he slept within sniffing distance of the elephant enclosure to earn a much-needed Equity card. Having spent his early career on stage, his big break came in the BBC adaptation of Elizabeth Gaskell's North and South in 2004. Richard went on to star in Sp…
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265. The Power and Evolution of Email Marketing, with Scott Cohen
37:23
37:23
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Intro In this episode of The Innovative Agency, we sit down with Scott Cohen, President and CEO of Inbox Army. Scott shares his expertise on the evolution of email marketing and its power as an enduring tool for customer engagement. We also explore the key strategies agencies should focus on to maximize their clients' email marketing success in a f…
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Katherine Ryan, baked trout with chilli & ginger and a martini
37:39
37:39
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Nick and Angela welcome their first guest of series 6 to Dish HQ. Comedian Katherine Ryan hails from Ontario, Canada. She studied town planning at university in Toronto before making the move to the UK in 2008. Katherine is one of the hardest working comics on the circuit. She makes regular TV appearances on panel shows like 8 Out of 10 Cats, has r…
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264. Cultivating Courage and Empathy Through Agency Leadership, with Ken Jacobs
37:14
37:14
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Intro In this episode, we engaged with leadership expert Ken Jacobs, principal of Jacobs Consulting and Executive Coaching. Ken shares his invaluable insights on the key leadership traits that are essential for agency success. Drawing from his extensive experience in PR and executive coaching, Ken emphasizes the importance of emotional intelligence…
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263. The Intersection of Agency Growth and Profitability, with Melissa Morris
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Intro In this episode of The Innovative Agency, host Sharon Toerek engages with Melissa Morris, founder of Agency Authority, to discuss the operational challenges that agency owners face while aiming for growth. Melissa, an expert in streamlining agency processes, offers her insights on improving workflows, effective time management, and making str…
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262. Navigating the Evolving Landscape of PR, with Eric Yaverbaum
26:46
26:46
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Intro In this episode of The Innovative Agency, host Sharon Toerek sits down with Eric Yaverbaum, CEO of Ericho Communications and author of "PR for Dummies," to explore the rapidly changing world of PR and communications. With over four decades of experience, Eric shares invaluable insights on the importance of mentorship, adapting to the digital …
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261. Enhancing Client Relationships with Fractional CMO Services, with Joshua Ramsey
32:47
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Intro In this episode we delve into the topic of fractional C-suite services with guest Joshua Ramsey, an experienced agency founder and fractional CMO. We explore the concept of fractional CMO businesses and their growing popularity in the industry. Tune in to identify how agencies can benefit from these services and how they play a crucial role i…
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260. Transforming White Label Partnerships Through AI Innovation, with Damian Papworth
37:53
37:53
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Intro Today’s episode welcomes Damian Papworth, founder and CEO of Globita. Damian, who began his career in finance and economics before transitioning to digital marketing, shares insights on the benefits of white labeling and how integrating AI tools can enhance agency operations and client services. Tune in to explore how these strategies can dri…
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259. Leveraging AI Tools & Niche Targeting for B2B Marketing, with Kate Vasylenko
28:22
28:22
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Intro In this episode, we delve into the evolving landscape of B2B marketing, particularly for tech companies, with our expert guest, Kate Vasylenko, CEO & Co-founder of 42DM. We explore significant shifts in B2B marketing post-pandemic, discussing the unique challenges and changes in the industry. The conversation also covers the recent impact of …
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258. Optimizing Your Agency Workflow Systems, with Alane Boyd
35:11
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Intro In this episode of The Innovative Agency Podcast, host Sharon Toerek discusses the challenges agency owners face in streamlining their business operations to drive profitability and efficiency. She is joined by Alane Boyd from Workday Ninja, who shares insights on agency workflow optimization. Alane highlights the common pain points agencies …
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257. Turning Legal into a Profit Center, with Melissa Moriarty
45:57
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Intro In this episode of The Innovative Agency Podcast, we discuss the importance of understanding the legal landscape in agency operations with expert Melissa Moriarty from VaynerX. They explore the idea of treating legal as a profit center and emphasize the need for legal to be seen as a partnership within agencies. Listen to explore how legal co…
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Josh Homme, grilled mackerel, beetroot and red onion salad and a Pouilly-Fumé
38:16
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Josh Homme was born in Joshua Tree and grew up in Palm Desert, California. He founded Queens of the Stone Age in 1996 and is the lead singer, primary songwriter and guitarist in the band. Josh is one of the music industry's most prolific collaborators. Alongside Queens, he formed the supergroup Them Crooked Vultures in 2009 with Dave Grohl (Foo Fig…
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256.Mastering Sales and Thought Leadership, with Tudor Dumitrescu
36:32
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Join us on this episode of The Innovative Agency as we sit down with Tudor Dumitrescu, Founder of TANDA Digital. Tudor shares his transition from agency owner to a trusted advisor for other agencies, revealing unique insights into business development and personal branding that every agency leader needs to hear. What you will learn in this episode:…
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Danny Dyer and Ryan Sampson, slow-roast shoulder of lamb and an old-fashioned
37:50
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Danny Dyer was discovered by a scout while at school in East London and landed his first acting role in Prime Suspect 3 in 1994. He gained a reputation for playing the tough guy and films like Human Traffic (1999) and The Football Factory (2004) put him on the road to stardom. Danny is most famous for his portrayal of Mick Carter in EastEnders from…
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255. Agencies Ask! Our Answers to Agency FAQ’s About Client Contracts, with The Toerek Law Team
39:16
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Intro Navigating client contracts can be daunting for agency owners. In this episode, join me, Sharon Toerek, and my colleagues from Toerek Law, as we tackle the most common and challenging questions about Master Service Agreements (MSAs), intellectual property rights, and other pivotal legal aspects that impact daily agency operations. What you wi…
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Anne-Marie Duff, a courgette and pea tart and an Assyrtiko
37:23
37:23
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Anne-Marie Duff is one of the UK’s most respected actresses. Born and raised in London, she performed at family gatherings from an early age and was soon honing her craft at an amateur theatre company. Her stage career began in 1994 and roles in War and Peace, King Lear and Collected Stories alongside Helen Mirren raised her profile. In 2004, Anne-…
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254.The Fundamentals of Agency Communication and Collaboration, with Jeff Swartz
35:29
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Intro In this episode, Jeff Swartz, Founder of Ethic Advertising Agency, joins us to discuss the fundamentals of successful agency collaborations. Jeff shares his expertise on building trust and setting clear expectations in agency-client relationships, which is essential for navigating agreements and metrics effectively. Our discussion highlights …
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Perrie, green tikka masala chicken skewers and a rosé
39:56
39:56
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Perrie Edwards hails from South Shields and has musical roots - her mum was a soul singer and her dad played in rock bands on the northern club scene for many years. Perrie had to be convinced to audition for The X Factor at 17, but went on to win the show with Little Mix in 2011. The band scored five UK number one singles and became the first Brit…
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253. Embedding Creativity at Your Agency’s Core, with Tom Shapiro
33:07
33:07
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Intro In this episode, we dive deep into the transformative power of creativity in the agency space. We’re joined by Tom Shapiro, CEO of Stratabeat, who shares his insights on leveraging creativity not just in campaigns, but across all facets of agency operations. Through this conversation, you will discover how breaking the creative mold can prope…
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Emma Barnett, pan-fried chicken livers, a warm potato salad and a dirty martini
33:55
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Proud Mancunian Emma Barnett is an award-winning journalist, broadcaster and author. She began in print journalism before landing a job on radio at LBC in 2012. Emma became known for her agenda-setting interviews, delivered in a warm but forensic manner, and it wasn’t long before a career at the BBC beckoned. She hosted a daily three-hour show on R…
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252. How AI and Legal Strategy Can Shape Agency Success, with Sharon Toerek
17:35
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Today, Sharon Toerek delves into the critical intersections of Artificial Intelligence (AI) and legal considerations in the marketing agency landscape. Drawing from her experiences and discussions at recent industry conferences, she shares key strategies and legal insights that every agency leader needs to navigate the evolving digital environment …
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Kiell Smith-Bynoe, Sticky barbacoa ribs with grilled peaches, slaw and a Zweigelt
35:18
35:18
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East London comedy and stage actor Kiell Smith-Bynoe studied drama and began gigging and writing sketch shows from a young age. His hit improv show Kool Story Bro sold out in London and the Edinburgh Fringe Festival. Kiell landed his first professional TV job on the ITV drama Whitechapel in 2012. He is best known for his roles in Stath Lets Flats o…
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251. AI + Your Agency: Balancing Risks with Reward, with Sharon Toerek
52:31
52:31
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AI + Your Agency: Balancing Risks with Reward, with Sharon Toerek Intro The host of The Innovative Agency, Sharon Toerek, Founder of Toerek Law, sits with us in today’s solocast to unravel the complexities and dual-edged nature of Artificial Intelligence (AI) in the marketing world. As we explore the transformative effects of AI on agency operation…
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Shania Twain, aubergine parmigiana and rosé champagne
36:15
36:15
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The Queen of Country Pop has sold over 100 million albums worldwide and won five Grammy awards, but her path to stardom was not easy. Growing up in poverty, Shania’s mother sent her out to sing in bars and clubs at a young age to make ends meet. Fame found her at 30 and, to this day, Shania Twain remains the only female artist to have three consecu…
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250. Harnessing Transparency for Niche Success, with Colleen Gallagher
32:41
32:41
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Intro In this episode, Colleen Gallagher, CEO of OnWrd & UpWrd, reveals how her agency carved a niche in helping trade associations become industry leaders. Colleen shares several valuable lessons on using transparency and clear pricing strategies to not only attract the right clients but also to ensure agency growth and profitability. What you wil…
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Harry Hill, tomahawk steak with Café de Paris-style butter & a syrah
29:17
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Harry Hill is one of the UK’s most respected entertainers. He studied medicine at St George’s Hospital Medical School in South London before quitting to become a comedian. Harry spent 10 years hosting his multi award-winning TV show Harry Hill's TV Burp, which at its peak was watched by more than six million people on a Saturday night. These days, …
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249. Empowering Teams by Leading With Impact, with Atiba de Souza
48:29
48:29
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Intro In our latest episode, we sat down with Atiba de Souza, known as the Video Content Superman, a master connector in the marketing world. Atiba discusses his dynamic approach to leadership within his video marketing agency, blending his deep understanding of relationship-building with effective team management to drive business success. What yo…
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Stephen Merchant, smoked mackerel with spinach baked eggs and a rosé
40:35
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National treasure and proud Bristolian Stephen Merchant struck gold when he collaborated with Ricky Gervais on a little comedy series called The Office in the early 2000s. Buoyed by their TV success, Stephen and Ricky branched out into a brand new medium and became one of the pioneers of podcasting. The Ricky Gervais Show became the most downloaded…
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248. Revolutionizing Engagement Through Video Marketing, with Diane Strand
23:43
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Intro Join us on The Innovative Agency as Diane Strand, an award-winning Executive Producer and visionary in workforce development in the arts, dives into the transformative role of video in marketing. With a rich background from JDS Studios to TV production, Diane shares profound insights into evolving video marketing strategies to meet modern dem…
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Nick Mohammed, one-pot spiced roast chicken with saffron rice
32:52
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Nick Mohammed is a comedian, writer and actor. In the UK, he is best known for his character Mr Swallow, who he developed more than 20 years ago. Nick played Nate in the hit series Ted Lasso, opposite Jason Sudeikis, earning him Emmy nominations for Outstanding Supporting Actor In A Comedy Series in 2021 and 2022. He created, wrote, executive-produ…
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247. Enhancing SEO with Strategic Video Integration, with Lee Black
27:01
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Intro In this episode of The Innovative Agency, we're joined by Lee Black, Founder of Antilles and a leader in SEO and digital marketing strategies. Lee shares his expert insights on the transformative impact of integrating video production into SEO practices, setting new standards in content creation. What you will learn in this episode: How AI an…
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Joel Dommett, smoky fish tacos and a peach paloma
38:00
38:00
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Comedian and broadcaster Joel Dommett grew up on a farm in Gloucestershire but, with no interest in getting his hands dirty, he set off for the bright lights of London. He is blessed with funny bones and, after some challenging years on MTV News, he set his sights on stand-up comedy. A stint in the Jungle in 2016 secured his big break and he return…
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246. Maximizing Lead Generation Efforts, with Alex Oliveira
38:41
38:41
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Intro In this episode, we are joined by Alex Oliveira, Founder and CEO of Prediq, a lead generation agency, to discuss the state of lead generation and the importance of collaboration between marketing and sales teams. He explores strategies to bridge the gap between marketing and sales teams for optimal results in the agency world. What you will l…
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Dua Lipa, steak tagliata with asparagus & lentils and a pinotage
35:34
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Dua Lipa is one of the biggest pop stars on the planet. She has won three Grammys and picked up her seventh Brit award in March for Best Pop Act. Last year, she collaborated with Mark Ronson on Dance the Night, which featured on the Barbie soundtrack, and appeared in the film as Mermaid Barbie. This year is proving to be Dua’s most successful yet w…
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245. Embracing AI and Brand Integrity, with Deirdre McGlashan
38:22
38:22
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Intro With the digital landscape moving at the speed of light, it can seem like a maze of evolving technologies. In this episode of the podcast, we welcome Deirdre McGlashan, CMO of BrandGuard, to explore the intersection of AI technology and brand governance. She sheds light on how marketing agencies must adapt to maintain brand integrity and stay…
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Martin Freeman and Tony Schumacher, the best bolognese and a negroni
36:12
36:12
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The actor and writer join Nick and Angela to talk about the new series of The Responder. Martin Freeman is a man of many genres and he has mastered most of them in his 27 year career. We first fell in love with him as Tim in The Office in 2001; he gained cult status as Dr Watson in Sherlock in 2010; and then hit the big time as Bilbo Baggins in The…
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244. How to 10x Your Agency’s Success, with Solomon Thimothy
31:45
31:45
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Intro Today’s episode features Solomon Thimothy, a highly accomplished entrepreneur who emphasizes the significance of thinking big and aiming for 10x growth rather than settling for 2x. The conversation highlights the role of agency owners in shaping the vision for their businesses and challenges them to expand their thinking about growth strategi…
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Lily Allen and Miquita Oliver, sausages and mash with onion gravy
30:34
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Lily Allen burst onto the music scene in the mid-2000s with her debut album Alright, Still. It received critical acclaim and a Grammy nomination for Best Alternative Music Album. Recently, Lily appeared in the West End production of Martin McDonagh’s The Pillowman and also starred in Dreamland, a six-part television series based on Sharon Horgan’s …
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243. Integrating SEO into Your Agency's Marketing Mix, with Michael Fleischner
40:48
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Intro Today we’re discussing the importance of SEO and SEM for marketing agencies with guest Michael Fleischner, Founder of Big Fin SEO. We dive into the topic of agencies needing to stay current with SEO strategies to attract the right clients. The conversation also explores how agencies can prioritize their own SEO efforts to make a strong impact…
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Marian Keyes, carrot tarte tatin and purple sprouting broccoli
39:28
39:28
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Marian Keyes is one of the most successful Irish novelists of all time. She has written more than 20 books and sold over 35 million copies worldwide. Marian studied law in Dublin to placate her parents but had no interest in pursuing a legal career. Instead her rebellious nature took her to the UK where she lived in a squat in East London. It never…
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242. Evolving with Social Media, with Lisa Nicholls
29:48
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Intro On this episode, we’re discussing the evolving landscape of social media and its impact on agency strategies with guest Lisa Nicholls, Founder of Tira! Strategies. Lisa delves into how AI is influencing content creation and execution on social media platforms, highlighting the need for agencies to adapt their strategies accordingly. The conve…
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Kaya Scodelario, tagliatelle with cavolo nero, anchovies & pangrattato, & a Lugano
33:12
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Kaya Scodelario has grown up in the spotlight. The British-Brazilian actress shot to fame as Effy on E4’s comedy-drama Skins. The show has remained popular with audiences since the early noughties, tackling issues such as teen addiction and mental illness. That success propelled Kaya to the big screen, where she won roles in two massive movie franc…
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241. The Power of Problem-Based Selling with Gregory Rosner
33:34
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Intro In this episode, Gregory Rosner demystifies the basis for strong sales procedures and highlights the importance of aligning marketing and sales efforts within client organizations. He emphasizes the need to refocus sales strategies and steer away from solution-based selling. This conversation offers immense insights on improving client counse…
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