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Entreprenista

Entreprenista Media

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The Entreprenista Podcast is a weekly show featuring the stories of successful female founders and what it's really like to run a business. Hosted by Stephanie Cartin & Courtney Spritzer, co-founders of Socialfly, a leading social media marketing agency, each episode goes beyond what you see on Instagram and into the nitty-gritty of growing and scaling a company effectively from women who’ve done it. Consider this the most fun business meeting you’ll ever have.
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I Am Entreprenista

Entreprenista Ent.&JMM MEDIA

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Women in business face many challenges. And women entrepreneurs are taxed even more. Join Lena Graham-Morris: The Entreprenista each week as she takes you from the green room to the boardroom! I Am Entreprenista Podcast shares various strategy and tactics to bridge the knowledge that individuals need to excel in business. No matter the size or current status of your business. The Entreprenista will provide you valuable knowledge!
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“It's all about, you know, investors are going to be looking at your background and whether they believe in the idea. Sure, but are you going to be able to execute on this idea?” In this episode of Entreprenista, we sat down with Lauren Picasso, founder and CEO of Cure Hydration, a plant-based hydrating drink mix based on the World Health Organizat…
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“It felt like eight, nine years we were like, ‘Did anybody ever see our videos? Does anyone ever comment on our stuff? Like, what is going on? Why? We work so hard, we edit new stuff every day!’ Until we started to commit to the audience and give them more of our attention and our time and listen to them, is when it really shifted.” -Sarah Potempa …
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“Just surround yourself with people that are not necessarily better than you, but that bring something to the table you don't—and [don’t] be intimidated by that or threatened by that. I love collaborating and I love having people on my team that bring something to the table and can teach me, and I feel like we've done a good job of that.” In this e…
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“There's a lot of things that come with being able to support a retailer like that… If you're not ready for those things, then go DTC first because you also have to have: Is your product merchandisable? Do you have unit cartons? Do you have UPCs? All of these kinds of operational tactical things that you can really kind of speak to, but high-level …
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“So many of us, me included, suffer from imposter syndrome. And it's so misleading because we know so much more than we think we do—and more importantly, we know how to navigate what we don't know.” In this episode of Entreprenista, we sat down with Taryn Jones Laeben, president and founder of IRL Ventures, a bespoke early-stage advisory and invest…
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“So often in the beauty world the purpose of the communication is to create a sense of fear and insecurity and I refuse to participate in that.” In this episode of Entreprenista, we sat down with April Gargiulo, founder and CEO of Vintner’s Daughter, a Nutritional Skincare brand founded on the principles of unparalleled quality and efficacy. When c…
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“Every email that goes out with a pitch to tell someone about the brand—they may not answer, they may not opt in for product, and we may not gift them, but I built one more touch point of brand awareness and maybe [they] read that email and discovered our brand. You have to be what 99% of the world is not, which is consistent.” In this episode of E…
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“I realized with every business that I've ever had, that is my strength, being of service. I'm an excellent waitress. I am an excellent people pleaser. I will serve until the day I die because I genuinely love doing it so much.” In this episode of Entreprenista, we sat down with Cassandra Thurswell, Founder and CEO of Kitsch, an international brand…
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“Step after step, it’s like climbing a mountain. You don’t necessarily get to the peak really fast—it’s consistent, steady growth.” In this episode of Entreprenista, we sat down with Julie Smolyansky, CEO of Lifeway Foods, a company specializing in kefir to support the gut microbiome. Born in Ukraine, Julie immigrated to the US and watched her pare…
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“That journey of self reflection and really being humbled by the business punching you in the face was not something I anticipated. I knew there were going to be hurdles to climb. But actually challenging yourself with ‘I might need to look at myself in the mirror and take a second to reflect on how I can be a better leader’ and then actually doing…
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“There's a lot of beautiful healing things that we do and they're all amazing, but the thing that will heal those old versions of you the fastest and most effectively is when you embody the version of you who no longer believes that.” In this episode of Entreprenista, we sat down with Tracy Litt, a rapid transformational hypnotherapist, best-sellin…
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“You're pushing yourself beyond what you feel is comfortable, which means you're gonna have chapters of discomfort or feeling like, ‘I'm not really sure if I'm there yet. And sometimes that's true. Sometimes you're not there yet. It's good to tune into that because then you know where you should be focusing to improve.” In this episode of Entrepren…
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“Keep the momentum going. And that's continuous meetings, continuous networking. And then set dates really set a, ‘We are looking to raise this by this time,’ so that you give yourself a deadline, and you give the investors a deadline, and you can hold yourself to it.” In this episode of Entreprenista, we sat down with Emilie Fritz Veloso, founder …
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“[You’re] spending money and growing not at a sustainable pace, but at this hyper-accelerated pace in order to rapidly take up market share and drown out competitors. When you keep raising money to do that, you keep giving more and more people big chunks of your business. The only way it works is if you have a little bit of luck, but also great exe…
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“Expose all of the elephants in the room. We just try to hide them… We're trying to throw our skirt up over the elephant… I have gone into everything. It's been a superpower. I'm like, ‘Here's the elephant. Here's the elephant. Here's the elephant. Yes, I'm new at this. Yes, you might be afraid of this. Yes, I understand that fear of yours around t…
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“It's not just about selling your products anymore. You need to know how your products work, you need to know what you're putting out there, and you need to be the expert at it so that you can educate your consumer. That also builds trust, so it's like, ‘Okay, she did the work. She has her license in cosmetology. She's a hair expert.’ And then bein…
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“Nothing lasts forever, we're all gonna die. It’s all very short. So, having that perspective kind of makes you say, ‘We're not around for that long, we probably should make the most of it and be happy.’” In this episode of Entreprenista, we sat down with Aishwarya Iyer, founder and CEO of Brightland, a stylish olive oil, vinegar, and honey company…
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“We'll always meet with any business owner to talk about where they are today and what their goals are. That can lead to one of three results. One, we decide to move toward an exit planning and consulting process… The second option is we go to market, we've developed an assessment of value, and we agree that now is the time. And the third option is…
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In this episode of Entreprenista, we sat down with Dr. Ronak Mehta, founder and CEO of Nerdbugs, anatomically correct plush toys aimed at educating and engaging people about the human body. With a background as a family medicine doctor, Dr. Ronak has leveraged her expertise to develop the toys’ educational content. Her mission with Nerdbugs is to d…
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“You really, really need to trust your gut. Human nature is everything. It's like your first date where everyone's on their best behavior. But when there's smoke, there's fire. If you feel something in your intuition, it's not right.” -Ariana Chernin In this episode of Entreprenista, we sat down with Jillian Lorenz and Ariana Chernin, co-founders o…
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“If you're not good at it, that is 100% okay. You don't need to be good at everything. But just make sure, in the beginning at least, you're spending a little extra time figuring it out—or you can lean on someone to look into it for you to make sure you're doing it right.” In this episode of Entreprenista, we sat down with Abby Price, the founder o…
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Hi Entreprenistas! It’s Steph here again with another quick minisode. Today, I’m sharing all about the inspiration behind making my 2024 all about wellness. You’ll hear some of my favorite wellness tips and secrets, why it pays to give yourself grace, and all about the importance of having an accountability partner. You’re going to hear about: My s…
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Hi Entreprenistas! It’s Steph here and this year we are going to be bringing you content beyond our weekly interviews with founders. This is our first Minisode of the year and I am excited to share with you some of my best relationship building tips and how I handle events as an introverted extrovert. Plus I will be sharing a behind the scenes of w…
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“I think you have to stay calm when the world is on fire. You might have a small fire, you might have a massive fire, but your job as a leader is to create that calm… There's days you feel like you're drowning, but you still have to be able to show up for your team, show up for your company.” In this episode of Entreprenista, we sat down with Tylar…
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“We've helped founders secure so much money just by sticking to the foundations and not doing crazy-flashy things or over-thinking… We had one founder secure $85,000 in one pitch opportunity—the money really is out there.” -Kat Weaver In this episode of Entreprenista, we’re sitting down with angel investor Katie Dunn and serial entrepreneur Kat Wea…
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“When we tie so much of our happiness to [the] brass ring… It really just keeps us even more insecure and more overachieving.” -Lisa Sun In this episode of Entreprenista, we sit down with fashion entrepreneur Lisa Sun, founder and CEO of Gravitas New York, a lifestyle and apparel company that’s revolutionizing the concept of shapewear. Lisa is also…
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“Sometimes when fear shows up, it's really pointing to a gap in knowledge” - Farnoosh Torabi In this episode of Entreprenista, we sit down with Farnoosh Torabi, a trailblazer in the world of personal finance. The author, speaker, and host of the "So Money" podcast, shares with us her journey as the daughter of Iranian immigrants, becoming one of th…
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“It's okay not to have the answer to everything. And you don't have to do everything, you need to get really strong at what you are good at, and find other people that complement that” Anabel Oelmann is an international model turned Co-Founder and Director of The Healing Company. They are a conglomerate that acquires and scales health and wellness …
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"As you look back on 2023, be sure to celebrate all you have accomplished this year!” Hi Entreprenistas! It’s Steph & Courtney here. It has been quite the year for us both running Entreprenista and Socialfly. 2023 has been filled with lots of new experiences and learning lessons and we are about to share lots of them with you. Plus be sure to liste…
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“It's magical to be of service.” In this incredibly motivating episode of Entreprenista, we're joined by Sharon Price John, the transformative CEO and President of Build-A-Bear Workshop. Under Sharon's visionary leadership, this iconic brand has undergone a remarkable transformation, redefining the retail experience for millions. Her journey, a ble…
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“Risk-averse means you don't want to take a risk; risk-aware means you're willing to take it if you understand it." - Sallie Krawcheck Sallie Krawcheck is the visionary CEO and co-founder of Ellevest, an innovative investment platform focused on empowering women financially. Since its creation in 2014, under Sallie's leadership, Ellevest has achiev…
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“The power of e-commerce and the power of the small businesses is now and not just in the hands of the bigger companies, so go for it and make it happen.” In this episode of Entreprenista, we are joined by Jordan Engelhardt, the Founder and President of Skinny Mixes LLC, the brand disrupting the beverage industry with guilt-free ways to enjoy a var…
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Ellen DaSilva is the visionary founder and CEO of Summer Health, a telehealth service that focuses on connecting parents to pediatricians and answering their questions via text within 15 minutes. At Summer Health, Ellen and her team are on a mission to radically simplify healthcare while addressing how we approach being and staying well. In this ep…
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“This is no small thing. It's okay to not be okay. Talk to your team about it.” Hey, everyone, it's Stephanie here! Whether you're simply family planning, or you're experiencing infertility challenges, something that I learned firsthand through my battle with infertility, is how important it is to have the knowledge and information needed to make i…
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“When we're younger, and we're hungry for these opportunities, there's always this tendency to feel like you have to compromise more, or that you need to let somebody else define your value or your worth.” On this episode of Entreprenista, we welcome back the talented Cheval, who was one of our very first guests on the podcast. When we initially co…
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“Let's have standards that are high, and let's be unapologetic about them” In this episode of Entreprenista, we sit down with Amanda Bradford, the mastermind behind 'The League' dating app, as she offers a candid peek into the world of app development and building her business from the ground up.. Having navigated the challenging terrains of the te…
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“if you want to do something big, if you want to do it in your own way and have more ownership of the business that you're driving, you have to do it for yourself” If you let Stephanie tell it, being a business owner was never something she set out to do, which is a tale as old as time for many of us Entreprenistas. But true enough, her leap into l…
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Ashley Stahl is a well-known career coach, a Fortune 500 spokesperson, a profound TEDx speaker, and an author with expertise in helping Entreprenista’s like you find clarity and purpose in their professional lives. As a former counterterrorism professional, Ashley found herself feeling lost and in need of making a change. Now, she’s dedicated her c…
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“You're not trying to convert the skeptics, you're looking for the believers.” Raising capital can feel like the ultimate courtship process and Katie Shea has all the tea on making your business the belle of the ball every fundraising season. Before having an investment portfolio valued at over 6 Billion USD, Katie started her career by co-founding…
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“We're terrified of making a mistake, because of public reputation. And what we recognized is that, with all these conversations happening in silos, we had to bring everyone together. We had to break down the silos and try and figure out a solution that worked.” If you or someone you know has ever experienced the struggles of looking casket-ready, …
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“A woman steps into HER FULL POWER not when she is finally given permission to do so, but when she realizes she never needed it in the first place.” If the world is going to label you a bitch, you might as well be a bad bitch according to Lisa Carmen Wang. As a USA champion gymnast, angel & crypto investor, serial entrepreneur, keynote speaker, and…
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“Money is always available, you will find it believe it or not, it really is, but finding the right money. It could not be more important.” Kim Malek is the Co-Founder and CEO of Salt & Straw, an ice cream company that produces and serves boldly unique flavors made by hand, where customers can taste the difference with each spoonful. Opening up an …
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“When you understand who you are, and why you're here, you will recognize that you have no competition. Because there's nobody in the world like you but you. And whatever you've been divinely called to do. There is nobody in the world who can do it like you but you because it's your assignment.” Dr. Nadine Collins has a vision for the world where e…
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“ The more I tell my story, the more I'm like, damn, I would never have wanted to follow in the footsteps of anyone, I really have to blaze the path. Even though it's painful as sin, I have to put something out there that's brand new, and let people react to it.” Jen is delivering a whole new way to relate with “all bliss and no booze”, as she woul…
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“It really just comes down to the partnership that you build with the person who is selling your business, making sure that that's extremely personal, and that you understand the ins and outs of what they're looking to gain out of that acquisition.” Kira is a wealth of knowledge and innovation with a career to prove it. As an Investor and the Head …
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“You have to have a lot of confidence to be an entrepreneur. I will say I'm a generally confident person, but it is also a truly humbling experience in some respects. You are constantly being pushed to learn different things every day, which is what I love about it.” Jessica is a self-proclaimed human systems nerd who channeled her love of identify…
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“I am me and that is my superpower. I can live a life beyond my wildest dreams and I deserve it. I am worthy of it. I attract money wherever I go. I am an abundant beacon of light.” After years of struggling with addiction cycles and failing to find fulfillment in the corporate world, Amanda discovered the key to her transformation and ultimately h…
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Carly was living the LinkedIn dream as a financial analyst for Goldman Sachs until all-nighters at work with no time to truly nourish her mind, body, and spirit became the new normal that doubled as a wake-up call. As someone who navigated the difficulties of an autoimmune condition from a young age, Carly created the product she couldn't find but …
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With 20 years of on-camera experience, Alix has become a master at showing her clients how they can be the most beautiful versions of themselves while simultaneously curating an experience they will never forget. As Alix’s makeup and hair artistry grew to be in higher demand, it was crucial she learned how to manage a team just as dedicated to thos…
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When Lee launched the beta for her event-planning business in January 2020, she couldn't have known just how big of a risk she was taking. In March 2020, it was clear that her company would have to pivot, Lee got to work turning these lemons into a wholesale supply worth of lemonade. Her secret? Well, she says focusing on the sheer excitement and t…
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