Stagnation can be a heavy burden for companies in the highway industry. Being stuck in neutral means falling behind competitors, missed opportunities, and unfulfilled growth potential. Break free from the cycle of stagnant growth and accelerate down the highway to success with the right guidance and shared insights from other industry leaders and influencers. Jeani Ringkob is a third generation contractor and an absolute business strategy and marketing geek. Subscribe today to catch all the ...
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In the essential but challenging sectors of Construction and Agriculture, business owners and leaders share their stories of leveraging opportunities and overcoming challenges to grow successful business and support these incredible industries. Subscribe and listen in as they share their insights, challenges and solutions to the problems that may face your business today and tomorrow.
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From Chaos to Clarity: Transform Your Team Meetings for Better Results
23:17
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Team meetings are all about making sure everyone is on the same page. When it comes to driving growth and making informed decisions in your highway construction business, structured team meetings can empower your team, ensure clarity, keep everyone focused on driving growth and making informed decisions, and keep the company aligned with its strate…
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How to Navigate Downturns in Your Business By Revitalizing Your Sales Strategies
15:59
15:59
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Are you falling short of your forecasted business numbers right now? You’ve probably felt the possibility of a downturn coming, and you’re not alone. In the last few weeks, folks across the industry have been having tough conversations about being off track in their business. But why? As the recent good times rolled on, many started slacking off in…
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How Employee Research Helps Build a Resilient Workforce in the Construction Industry
39:58
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Last week, you heard me talk about why understanding your workforce is important to recruiting and retaining top talent in your construction company. Now you need to know how implementing the data gathered from those employee interviews and surveys can affect your results and how to measure their impact. In this episode of the Contractor’s Daughter…
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Understanding Your Workforce is Key to Recruit and Retain Top Talent
38:10
38:10
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CONEXPO isn’t just the largest construction show in North America. It also has an incredible amount of content on its website with articles, interviews, and other very helpful resources. So when they asked if I was willing to be interviewed for an article, I jumped at the chance! In this episode of the Contractor’s Daughter podcast, you’ll hear par…
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Take Control of Your Time By Creating Your Ideal Week Schedule
24:46
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When you look up at the end of the week, does it feel like it’s gotten away from you? You put in work, but you don’t necessarily feel like it was the most efficient use of your time. You want to do more with less and ensure you and your team are focusing your time (and energy) and where it’s needed most. But how? There are micro-specific ways you c…
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How to Maximize Your Marketing Through a Fractional Chief Marketing Officer
24:12
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You’re at the point where you need to get serious about marketing. Yet, you feel like marketing can be a real drain on your resources. And it can be, unless it’s done right. So how do you do it in a cost-effective and adaptable way? Bringing on board a fractional chief marketing officer (CMO) might be the right avenue for your business. In this epi…
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Pros and Cons of Using a Headhunter to Fill Key Employee Roles
13:36
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“If we’ve lost an employee in a really significant role, should I use a headhunter?” This question often comes up when we’re focused on workforce strategy with businesses, and there are both positives and negatives to hiring a headhunter or recruiter to replace a key employee. So how do you decide if it’s the right thing to do for your company? In …
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How to Use Storytelling to Set Your Proposal Apart and Close the Deal
23:42
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How do you increase the percentage of closes you get during the proposal phase? An often overlooked but important element can shorten your sales cycle and make it easier for your construction sales team to close the deal. It helps extract the information you need and is something your competition isn’t likely to do. You simply have to appeal to the…
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How to Create Great Incentivized Compensation Packages for Your Construction Employees
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You’ll be hard-pressed to find anybody who doesn’t like rewards. Having incentives in compensation packages for your employees helps you grow your highway construction business. You increase the likelihood of hiring and retaining workers who’ll want to show up consistently and perform their best, stay and evolve with the company, refer others, and …
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Growing Your Business with AI: Unlocking Efficiency and Success
28:08
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Explore the transformative impact of artificial intelligence on the highway paving industry. AI is more than just a trendy concept; it's a potent instrument that requires a well-thought-out strategy for it to be a boon for our businesses. My own company's experience served as a case study, highlighting how AI integration, when aligned with our over…
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The Difference Between Toxic Superstars and Type A Team Players
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It’s time we dove into the hiring landscape of our highway paving construction businesses. We start by tackling the tricky task of distinguishing between toxic superstars and the much-preferred type-A team players. We’ll discuss the damaging traits of toxic superstars, who can disrupt our teams and harm our company culture. More importantly, the va…
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Unlocking Success: Sales, Culture, and Hiring Insights with Tom Reber
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We’re sitting down with the master of sales today, Tom Reber. Get a sneak peek into the world of sales strategies and company culture as Tom imparts his knowledge on what it takes to excel in sales within our industry. Discover the secrets behind understanding customer motives and learn how to avoid the common traps that many fall into when navigat…
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Why Business Owners Struggle to Implement Even the Best Strategies
16:06
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16:06
You’ve investigated and found the problems and bottlenecks in your construction business. You’ve identified the opportunities you should prioritize next. Now what? With the third and final piece of the Growth Strategy Flyheel, people sometimes forget to ensure they finish strong. In this episode of the Contractor’s Daughter podcast, you’ll learn ab…
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How to Identify and Prioritize the Right Opportunities for Your Business
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When you investigate your construction business, you often find multiple things you either don’t like or that excite you as an opportunity. But not all problems and bottlenecks that you see as opportunities are created equal. Identifying the right opportunities to prioritize is where you can screw everything up. You might need to address something …
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Investigate: Diving Into the First Phase of the Strategic Growth Flywheel
19:39
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When people look at your business and think about where it’ll take them in the future, what do they see? If they invest in it, they want to see the strategy. They want to know that the company has momentum, processes, and systems designed to create value. This is what the strategic growth flywheel helps you do. And it all starts with the first step…
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Strategic Growth Flywheel: A Gateway to an Informed Business Strategy
24:26
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Almost half of business leaders have strategic planning failure because they can’t adequately track the execution of their strategy. But you need an effective strategy, though--an informed one. Does your business have a flexible framework with a top-end strategy in mind? A strategic growth flywheel provides a simple tool to generate great output th…
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Is Proactive Prospecting Dead For Dealers and Contractors? with Miles Kaplanides
25:21
25:21
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Is proactive prospecting a lost art? Whether it is or not, how do you stay in touch with that side of your business? After all, without leads, your business won’t have the customers or workforce to fulfill contracts and will eventually die out. So how do you and your sales team regard this piece of the business puzzle? My friend and special podcast…
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Partnering with Your Dealer to Improve Operations with Miles Kaplanides
27:02
27:02
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Do you think of dealers as your adversaries? Too many contractors often think of dealers as those to avoid until something breaks down and needs replacing. But what if you saw them as true partners with the intention of helping you grow your business? Today, I have friend and industry peer Miles Kaplanides on the show to talk about the relationship…
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Sales vs Marketing: Align Them With Smarketing
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Sales and marketing are essential to any business. But are they at odds with each other in yours? If so, then your business isn't as efficient as it should be. So how do you get both departments on the same page? Instead of having sales and marketing as silos, you need to embrace a concept called “smarketing” for the two areas to work in tandem. In…
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How We Can Help Your Construction Business Overcome Workforce Obstacles
26:44
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The construction industry is facing a workforce obstacle right now. It’s getting harder to recruit and retain workers for your construction crews, and you’re missing out on opportunities because of it. My team and I help clients address their company’s workforce problems. But I get asked all the time specifically how we do it, so let’s dive into th…
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Generations of Strength: A Mother-Daughter Journey In the Asphalt Industry
59:01
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59:01
If you’ve listened to this podcast for a bit, you know that I come from an entrepreneurial family in highway construction. My mom took over when my dad suddenly passed away. She and I recently appeared together on a Women of Asphalt webinar where Mom talked about her experience while I mainly discussed what women in asphalt can do today to help the…
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How Jessica Lombardo Is Bringing An Immersive Experience to a Trade Show
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29:52
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Are you tired of seeing and experiencing the same old presentations at conferences and trade shows? There’s a new experience on the horizon! The upcoming PAVE/X conference promises to be different, and its co-creator, Jessica Lombardo, is here to tell us how. Jessica has made a name for herself in the construction industry. She’s been the editor fo…
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5 Post-Conference Tips You Can Use to Increase Your Success
20:42
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When a conference is over, what do you do next? The post-conference period is the most important stage of the conference game, but it also tends to be where things frequently fall apart. You’re overwhelmed with the backlog of emails, phone calls, and people asking questions. So, how can you make sure the post-conference phase doesn’t fall apart on …
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6 Conference Tips to 10X Your Return on Investment
24:32
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So you’ve decided on a conference for you and/or your team to attend. You’ve booked your spot and made your pre-conference preparations. Now what? Well, now that you’re actually at the conference, let’s help you get ten times the return on the time and money you’ll spend! In this episode of the Contractor’s Daughter podcast, we continue with part t…
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1
6 Pre-Conference Tips You Should Follow for Maximum Results
24:21
24:21
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Conference season is coming up! If you haven’t already, you’ll soon start looking at which conferences are good options to invest in for you and your team... Or will you? Perhaps you’re hesitating because you’re wondering what you’ll get out of it and whether it’s even worth going (for more than just a good time, that is). In this episode of the Co…
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How You Can Use the Strategic Growth Flywheel to Hire a Great Workforce
19:15
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19:15
You have a workforce problem, and you desperately need a solution for it. But how? From where? For the last couple of episodes of Contractor’s Daughter, you’ve learned about reframing and rethinking this problem and the assets in your company that can help you build a solution. Now, in the final part of the workforce podcast series, you’ll discover…
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1
Areas of Your Business You Can Leverage to Support Better Leads for Hire
23:47
23:47
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Are you relying on expensive external sources to give your business leads for workers? What if you didn’t have to pay them tens of thousands of dollars to find the workforce that your business needs? You may have what you need in your business already. Even if you don’t, it shouldn’t be hard for you to develop them. And you can leverage these thing…
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How to Reset & Reframe Your Thinking About the Workforce Problem
28:23
28:23
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28:23
Over the last few years, workforce changes and challenges have increased... and not just within the asphalt industry. It’s become more and more difficult to attract and retain workers. But if you have a workforce problem and want your business to grow, you need to figure out a solution so you can reverse course. And it starts with rethinking and re…
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How the Strategic Growth Flywheel Helped TXAPA’s Workforce Development Campaign
28:59
28:59
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“I love it when a plan comes together.” Thriving businesses can point to those famous words by A-Team’s John “Hannibal” Smith as the key to their success. And strategy and marketing geeks like myself help make it happen. But I don’t just help businesses bring their plans together. Sometimes I get to work with state and national associations, too, l…
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Real-Life Business Benefits to Optimizing Your Offseason: A Client Case Study
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Everybody loves a story. One day, I was thinking about what story I could tell to demonstrate what I’ve talked about in the previous episodes about optimizing your offseason... and I came across the perfect one. So, we’re not quite done with the offseason just yet! In this episode of the Contractor’s Daughter podcast, I walk you through a case stud…
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How to Execute Your Business Strategy On the Tactical Level
22:59
22:59
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22:59
What is your next busy season going to look like? Will your team be operating with a clear, strategic destination in mind? Will they know how they can get there and be able to make quick, smart decisions that move the business toward the goals you’ve set? In the conclusion of this three-part series on Contractor’s Daughter, you’ll learn how to move…
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How to Be a Better Decision Maker (& Why It Matters)
17:25
17:25
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The offseason is your time to sit down and reflect on where your business has been and where it’s going. You know that you need to have a growth mindset as an executive or entrepreneur so that your business can continue to flourish. So you’ve got some decisions to make for the future. But how will your decisions impact the outcomes and objectives y…
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Why a Strategic Plan for Your Business Is a MUST
16:34
16:34
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What’s next? You’ve made the final push to get as much done as possible in your construction business before the arrival of the slow season. Now’s a good time to look at the big picture to see what your company needs to continue growing because if you’re not growing, you’re dying. So today, in the first of a new three-part series, we confront the p…
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Conference Success Part 3: 5 Post-Conference Tips You Can Use to Increase Your Success
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When a conference is over, what do you do next? The post-conference period is the most important stage of the conference game, but it also tends to be where things frequently fall apart. You’re overwhelmed with the backlog of emails, phone calls, and people asking questions. So, how can you make sure the post-conference phase doesn’t fall apart on …
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Conference Success Part 2: 6 Conference Tips to 10X Your Return on Investment
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So you’ve decided on a conference for you and/or your team to attend. You’ve booked your spot and made your pre-conference preparations. Now what? Well, now that you’re actually at the conference, let’s help you get ten times the return on the time and money you’ll spend! In this episode of the Contractor’s Daughter podcast, we continue with part t…
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1
Conference Success Part 1: 6 Pre-Conference Tips You Should Follow for Maximum Results
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Conference season is coming up! If you haven’t already, you’ll soon start looking at which conferences are good options to invest in for you and your team... Or will you? Perhaps you’re hesitating because you’re wondering what you’ll get out of it and whether it’s even worth going (for more than just a good time, that is). In this episode of the Co…
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Sustainability and achieving the Net Zero goal by 2050 with Michael Frey
24:03
24:03
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24:03
Welcome to "The Contractor's Daughter," a podcast focused on eliminating random acts, exit strategy, and marketing in the highway construction business. Jeani Ringkob, a third-generation asphalt contractor, hosts the show. In this episode, Jeani interviews Michael Frey, PacificGeo Source's founder, about the industry's sustainability and the goal o…
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Learn How the SealMaster Franchise System is Built on Relationships
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11:19
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When our industry gets down to the city level, supplying local contractors has its own set of unique challenges. The SealMaster is an incredible franchised model in our industry that has partnered with owners and entrepreneurs. Giving hundreds of opportunities to talented people that are creating tons of jobs and passing them on by partnering with …
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Four Different Ways to Tackle Compensating Talent
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There is so much focus and recruiting and just getting people in the door, but keeping the best ones is essential. I am a huge preacher that it is more than compensation that keeps people around (I have my own research to back this) but that doesn't mean compensation isn't important. I get asked a lot about ways to think about compensating that act…
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Over twenty years ago I felt pretty isolated in this industry. I was young, I was a woman and I was blessed to have great mentors...but they were all men. I didn't even know I was craving for a woman to look up to and model what it meant to be a woman trying to make an impact and finding my place. It was even hard once I had a family and began to j…
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Make Every Customer Touchpoint Grow Your Business
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6:29
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Every experience you customers (and employees - and industry partners) have with you is a chance to exponential add value and grow your business better and FASTER. To understand how this works and how you can encourage your team to think about the touch points strategically is by applying a model we call the Clock Model. This model consistence of t…
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The Untraditional Rise of Leadership That Marks Our Industry
18:22
18:22
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The Heavy Highway Construction industry has always had a stubborn streak. -Just ask my husband who has to deal with my whole family- Think about some of the leaders you know and love in this industry. Where did they come from? I grew up with a different believe about how people develop into leaders than most people my age and I believe that as a gi…
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Two Areas You're Under-Leveraging Marketing Revealed
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Marketing may house the the most under-leveraged tools that can grow you business and ensure your brand is valuable inside and outside. Using effective and proven marketing techniques and messaging frameworks are essential to keep the team we are building and the team we already have engaged and performing. It also has a direct link to their job sa…
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Getting Behind the Scenes of the Engineers at the Core Of NAPA
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National Asphalt Pavement Association is more than just the pretty face that represent everyone building infrastructure with asphalt. The good news is they are more than that. At the core of the NAPA team are two engineers that have an endless passion for everything that supports the asphalt industry. If it's happening in our industry they know it …
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How Marketing Content Can Get Your Sales Team Across the Finish Line
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What if you could take your sales cycle and cut it in half? What if you could attract more inbound *QUALIFIED* leads? What if you could have less sales people and less sales expenses? What if you could give your sales team super powers? I believe - no, I know - that creating THE RIGHT content can help you track results in all these areas. Follow Je…
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