Best Jim Baer Podcasts (2024)

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Episode 82: Devin Sean Moss 51:22

6d ago51:22

51:22

On this week’s episode, Jim sits down with non-theist chaplain Devin Sean Moss. Devin has done significant work as a podcast host and producer on the subject of death and dying. Their conversation covers belief, fundamental goodness in the world, and of course, a vast exploration of our collective understanding of death. A deeply moving conversatio…

1
How can brands design and deliver seamless customer experiences? (feat. David Avrin and Jim Mitchell) 30:59

7d ago30:59

30:59

On this episode, we discuss the importance of reducing customer effort — and the steps brands can take to design and deliver seamless customer experiences. Today, customers demand speed and efficiency. It is up to brands to rise to that challenge. Research from HubSpot indicates that 9 out of 10 customers consider an immediate response from custome…

1
How can brands deliver experiences that create loyal customer advocates? (feat. Jay Baer, Brittany Hodak and Rajiv Dhand) 43:04

1M ago43:04

43:04

On this episode, we discuss a longstanding focus for customer experience (CX) leaders — loyalty — and the role of CX delivery in creating customer advocates and word of mouth. According to Nielsen, 88% of consumers trust recommendations from friends and family over all other forms of advertising. Despite the evidence that word of mouth, facilitated…

1
Episode 81: Stephen M. R. Covey 58:12

1M ago58:12

58:12

On this week’s episode, Jim sits down with Stephen M. R. Covey, author, motivational speaker, and all-around expert on the subject of leadership. Their wide-ranging conversation covers his background, how he built his leadership practice, and, of course, his relationship with his father, the late Stephen R Covey, author of The Seven Habits of Highl…

1
Episode 80: Dr. William Li 55:50

1M ago55:50

55:50

On this week’s episode, Jim sits down with renowned physician, scientist, and author of the New York Times bestseller “Eat to Beat Disease: The New Science of How Your Body Can Heal Itself,” Dr. William Li. Dr. Li is a lab scientist and vascular biologist, who has built a career studying our relationship to food. Their conversation covers Dr. Li’s …

1
Episode 79: Frank Bruni 50:32

2M ago50:32

50:32

Frank Bruni is a contributing Opinion writer at The New York Times. He has been both a White House correspondent and the chief restaurant critic. He is the author of four New York Times best sellers: a 2022 reflection on illness, aging and optimism, "The Beauty of Dusk"; a 2015 examination of the college admissions frenzy, “Where You Go Is Not Who …

1
What is the Frank And Oak secret for adapting to changing customer preferences? 21:19

2M ago21:19

21:19

On this episode, we explore how eco-friendly apparel brand Frank And Oak evolved its business model to adapt to customer expectations — and how data, feedback and technology are used to optimize its CX strategy. Founded in 2012 as an online-only menswear retailer, Frank And Oak used data and insights from customers to change course over the followi…

1
Episode 78: Larry Summers 44:01

2M ago44:01

44:01

Larry Summers is on the show this week!Jim sits down with renowned economist Larry Summers to talk recent US financial history, the current state of the national debt, some unintended consequences of Quantitate Easing, and much much more. In addition to serving as Secretary of the Treasury under Bill Clinton and the Director of the National Economi…

1
Episode 77: Dr. Tommy Wood 50:52

3M ago50:52

50:52

On this week’s episode, Jim sits down with Dr. Tommy Wood, neuroscientist, researcher, and athletic performance consultant to talk about the human brain. They cover the relationship between diet and brain health, long-term cognitive function, and the real-world, practical steps you can take to keep your brain and avoid cognitive decline. You don’t …

1
Episode 76: Navneet Govil of Softbank 40:18

3M ago40:18

40:18

On this week’s episode, Jim sits down with Navneet Govil, Executive MP and CFO of SoftBank Vision Fund. Their wide ranging conversation covers Navneet’s background, the history of SoftBank, the current state of the investment market, and the role of AI in today’s world. You don’t want to miss it!By Jim Baer

1
Episode 75: Ash Beckham 53:53

3M ago53:53

53:53

On this week’s episode, Jim sits down with Ash Beckham, a self-described Accidental Advocate and author of Step Up: How to Live with Courage and Become an Everyday Leader. After Ash gave a 2014 TEDx Talk focused on “coming out of your individual closet” and opening up, she became a sought-after speaker and authority on initiating difficult conversa…

1
What trends are shaping customer experiences in 2024? 27:51

3M ago27:51

27:51

On this episode, we discuss customer experience trends – and how these trends are impacting CX leaders’ priorities in 2024. Drawing on decades of experience and conversations with CX executives at some of the world’s top brands, our expert guests speak to the challenges and opportunities in leveraging customer data, the impact of AI on customer int…

1
Episode 74: William Egginton 56:46

4M ago56:46

56:46

On this week’s episode, Jim sits down with Professor William Egginton, author of The Rigor of Angels – Borges, Heisenberg, Kant, and the Ultimate Nature of Reality. Their conversation covers the similarities underpinning both New Atheism and Religious Fundamentalism, accepting the reality of discomfort between different mindsets, philosophical para…

1
How can employee-facing technology improve your customer experience? 24:32

4M ago24:32

24:32

On this episode, we explore the relationship between employees and technology — and how brands can harness employee-facing technology to improve their customer experience. Tools like agent-assist bots and internal collaboration platforms can enable team members to work effectively and efficiently — in turn, increasing employee engagement and custom…

1
Episode 73: Peter Berg of M12 38:19

5M ago38:19

38:19

On this week’s episode, Jim sits down with Peter Berg, Managing Partner of M12, Microsoft’s venture arm. Their conversation covers M12’s history, the relationship between M12 and Microsoft as a whole, and thecurrent state of investing and AI.You don’t want to miss it!By Jim Baer

1
202#: Killer Buyer Personas, with Jim Kraus 57:05

6M ago57:05

57:05

On this episode of the If You Market podcast Jim Kraus talks with us about buyer personas and their ‘5 Rings of Insight’ process. Jim is the President of Buyer Persona Institute (BPI) and a leading authority on buyer personas and buying insights. Learn more about your ad choices. Visit megaphone.fm/adchoices…

1
Episode 72: George Bonanno 51:24

6M ago51:24

51:24

The word “trauma” seems to be everywhere. As part of our three-part series on mental health, we wanted to dive into the concept. George Bonanno is a Professor of Clinical Psychology at Columbia University's Teachers College and internationally recognized for his pioneering research on human resilience in the face of loss and potential trauma. On th…

1
Has the time come to prioritize voice-first experiences? 31:14

6M ago31:14

31:14

On this episode, we explore whether voice-first experiences will be as ubiquitous as the internet and smartphones — and how brands can prepare for a voice-first future. Voice technology offers distinct advantages over other forms of inputs, allowing for lower effort customer interactions, increased efficiency and improved accessibility. With recent…

1
Episode 71: Joshua Coleman, Ph.D. 52:09

7M ago52:09

52:09

On this week’s episode, Jim sits down with Dr. Joshua Coleman. Dr. Coleman is an author and psychologist who specializes in contemporary families, particularly on the topic of estrangement. Their conversation covers Dr. Coleman’s research history, his most recent book, Rules of Estrangement, and how to heal intergenerational divides. You don’t want…

1
201#: Build a Brand from Scratch, with Tim Partasevitch 57:46

7M ago57:46

57:46

On this episode of the If You Market podcast Tim Partasevitch talks with us about building a brand story and taking your customer on a journey where they are the hero. Tim leads the marketing and growth teams at Juggl where he connects to ensure mutually-beneficial partnerships. Having a startup-mind, he's a huge fan of flexible remote work, networ…

1
Are these digital CX resolutions on your list for 2024? 20:49

7M ago20:49

20:49

On this episode, we look back at our first season of Questions for now — and highlight six customer experience (CX) resolutions to consider as your brand rings in the new year. We’ve asked a number of big questions this past season, covering topics like automation, changing customer preferences, algospeak and more. Join us as we recap some of the a…

1
199#: A LinkedIn Paid Advertising How to, with Tanner Stolte 1:11:55

7M ago1:11:55

1:11:55

On this episode of the If You Market podcast Tanner Stolte shows us how to setup and win at LinkedIn advertising. He talks with us about click bidding, impressions, cost per lead, LinkedIn Lead Generation services, Hashtags phasing out, the LinkedIn Insight Tag, and much more. Tanner Stolte is a certified marketing insider with LinkedIn. He focuses…

1
Episode 70: Henry Olsen 54:47

7M ago54:47

54:47

On this week’s episode, Jim sits down with author and columnist for the Washington Post, Henry Olsen. Henry specializes in global politics with a particular focus on America and populism. Their wide-ranging conversation covers the roots of the modern populist movement, when Henry first noticed this shift, and where we are now. Henry’s insight allow…

1
200#: Creating Marketing Funnels with AI, with Tina Lorenz 57:05

8M ago57:05

57:05

On this episode of the If You Market podcast Tina Lorenz talks with us about using AI to create copy for email marketing funnels. Tina Lorenz is an unlikely success story: a purple haired grandmother who created a 7-figure business with no previous experience, when she was already past 50. Now she is known as the preeminent copywriting mentor, mind…

1
198#: The 2023 Los Angeles B2B Marketing Expo, Best of Show Booths 17:35

8M ago17:35

17:35

On this episode of the If You Market podcast we interview booths we found to be the best at the B2B Marketing Expo in Los Angeles. Out criteria for a good booth was whether it was effective at drawing traffic that was likely to convert into business. Learn more about your ad choices. Visit megaphone.fm/adchoices…

1
What do people get wrong about automation? 26:10

8M ago26:10

26:10

On this episode, we ask big questions to debunk prominent myths and misconceptions surrounding automation in customer experience (CX). Questions like: Are automation tools going to replace human agents? Why do up to half of all automation projects fail? Is automation too expensive? Is automation only for the biggest companies? Along the way, we wea…

1
Episode 69: Christopher Miller 49:58

8M ago49:58

49:58

This week, Jim has Professor Christopher Miller on the show to talk about something we all interact with but very rarely think about: microchips. Chris’ new book is called Chip War: The Fight for the World’s Most Critical Technology. Their conversation covers the history of microprocessors, the current geopolitical implications of chip technology, …

1
How can start-ups achieve the same world-class customer experience as a Fortune 500 company? 26:44

9M ago26:44

26:44

On this episode, we discuss how start-ups can deliver exceptional customer experience (CX) with limited resources — and how businesses of all sizes can use these tactics to thrive in a competitive environment. To succeed in the marketplace, start-ups need to provide CX that's seamless, simple and positive. Join us as we discuss how the most success…

1
Episode 68: Neil Howe 58:48

9M ago58:48

58:48

On this week’s episode, Jim sits down with Neil Howe, author, historian, and one half of the team, along with Bill Strauss, behind the Strauss-Howe generational theory initially explored in their books Generations and The Fourth Turning. As the title of his new book suggests, The Fourth Turning is Here. We thought, what better time to have Neil on …

1
197#: 3 Step Process to Emotional Audience Connection, with Ian Baer 1:05:46

9M ago1:05:46

1:05:46

On this episode of the If You Market podcast Ian Baer talks with us about the foundation of all successful marketing... audience connection. Emotional connection is key and Ian has a 3 layer Patent Pending process that applies to any brand that intends to be in business for a while. Ingest data, screen for psychographics with AI, align with the 10 …

1
Episode 67: Demetri Kofinas 44:23

10M ago44:23

44:23

Earlier this summer, Jim sat down with Demetri Kofinas, media entrepreneur, financial analyst and the Co-Editor and host of Hidden Forces. Hidden Forces is a multimedia educational platform exploring the underlying forces that drive the most powerful changes we see in the world. Jim and Demetri discuss the current state of the economy and political…

1
Episode 66: Martin Gurri 52:22

10M ago52:22

52:22

On this week’s episode, Jim sits down with Martin Gurri, author – visiting research fellow at George Mason University and former CIA analyst who specializes in the relationship between politics and media. Their conversation touches on many topics, including Martin’s most recent book, The Revolt of the Public and the Crisis of Authority in the New M…

1
How can brands rethink data security to maintain customer trust? 31:16

10M ago31:16

31:16

On this episode, we discuss the connection between cybersecurity and digital customer experience — and how rethinking data security can help maintain customer trust. Listen for the compelling insights of Dr. Dave Chatterjee, associate professor, management information systems at the University of Georgia and Steve Jablonski, vice president of infor…

1
195#: Email Content Customers Love, with Monica Badiu 1:11:18

10M ago1:11:18

1:11:18

When was the last time you saw and email that made you say, "Wow, that's good"? On this episode of the If You Market podcast Monica Badiu talks with us about email copywriting, email sequences, and the importance of writing copy that the customer might even enjoy. Email copywriting is a ever moving target with 'best practices' changing every week a…

1
Episode 65: Neil DeGrasse Tyson 59:21

11M ago59:21

59:21

On this week’s episode, Jim sits down with author, educator, and astrophysicist Neil DeGrasse Tysonto discuss one of Jim’s favorite books of last year, Starry Messenger. Their wide-ranging conversation touches on Tyson’s personal journey to astrophysics, the current state of the American education system, and, of course, as someone who studies the …

1
Episode 64: Curtis Chang of Redeeming Babel 42:51

11M ago42:51

42:51

On this week’s episode, Jim sits down with Curtis Chang, author of the book The Anxiety Opportunity, and host of the Good Faith podcast. Their wide-ranging conversation covers the nature and roots of anxiety, aspects of spiritual practice, and the role of religion in modern society.By Jim Baer

1
193#: Clone the Owner, with Dean Mercado 52:17

11M ago52:17

52:17

Are you replaceable, should you be? Do you find yourself saying "If I only had 10 of me"? On this episode of the If You Market podcast Dean Mercado talks with us about the "Clone the Owner Methodology" and techniques for replacing yourself piece by piece for better growth and a better life. Dean Mercado is the Founder and CEO of Online Marketing Mu…

1
How can brands leverage innovation to recruit top-tier talent? 25:38

11M ago25:38

25:38

The job market is changing at a faster pace than ever, and to keep up, brands need to continually recalibrate their recruitment processes to ensure they’re attracting top candidates. A shift in strategy and the leveraging of technology and automation can help companies position themselves as employers of choice. On this episode, we discuss talent r…

1
191#: 5 keys to Funny and Effective Social Media Video Ads, with Kristina Clifford and Shelby Dash 1:00:58

1y ago1:00:58

1:00:58

What's your favorite commercial? On this episode of the If You Market podcast Shelby Dash and Kristina Clifford share their 5 keys to making social media ads that work. It's all about videos and comedy as we discuss their techniques and process to create funny social ads. Shelby Dash & Kristina Clifford, both professionally trained comedic actresse…

1
How do customer expectations change in difficult economic climates? 21:07

1y ago21:07

21:07

On this episode, we discuss how customer expectations change in difficult economic climates — and the ways brands can adapt. Listen for insights from Charles Lindsey, associate professor of marketing at University at Buffalo School of Management, and Pete Tapley, former vice president of customer experience innovation at TELUS International. Rising…

1
Episode 63: Sarah Baldwin 1:03:21

1y ago1:03:21

1:03:21

On this week’s episode, Jim sits down with life coach and Somatic Experiencing practitioner Sarah Baldwin to talk about the relationship between our nervous system and past experiences. They cover trauma, mental health, breath work, and attachment theory, while also diving into how – physically – our childhood experiences impact our lives today.…

1
189#: Speaking IS Marketing, with Orly Amor 54:59

1y ago54:59

54:59

Does public speaking scare the crap out of you? It could do wonders for your marketing and career. On this episode of the If You Market podcast we talk with Orly Amor about using public speaking as marketing, how to make it work for you and your company, and the process and benefits of making it a reality. Orly Amor is the CEO of The Global Mentori…

1
How can brands keep up with algospeak? 21:11

1y ago21:11

21:11

On this episode, we discuss algospeak — online language meant to evade algorithmic detection — and how you can keep up. Listen for the compelling perspectives of Dr. Jamie Cohen, assistant professor at Queens College, City University of New York, and Siobhan Hanna, former vice president and managing director of AI Data Solutions at TELUS Internatio…

1
Episode 62: Meera Clark of Redpoint Ventures 29:52

1y ago29:52

29:52

On this week’s episode, Jim sits down with Meera Clark of Redpoint Ventures, a firm focused on investments in seed, early, and growth-stage companies. They discuss Meera’s background, the current work Redpoint is doing, and Meera’s Substack called The Conscious Consumer.By Jim Baer

1
188#: First Party Data and Events, with Jonathan Kazarian 46:07

1y ago46:07

46:07

How's your event game? Are you getting quality info that helps you sell? On this episode of the If You Market podcast we talk with Jonathan Kazarian about the importance of 1st party data from events. This is actual direct interaction with your clients and prospects. We talk virtual events, in person events, the role of technology, and of course ev…

1
A trailer for now: Questions for now - Compelling perspectives on digital CX 0:59

1y ago0:59

0:59

Who, what, when, where, why and how. Introducing Questions for now, a podcast from TELUS International sharing compelling perspectives on the digital customer experience (CX). Join host Robert Zirk as he asks big thinkers today’s big questions. Featuring thought leaders from beloved brands and influential institutions, Questions for now is packed f…

1
Episode 61: John Andrew Entwistle of Wander 43:47

1y ago43:47

43:47

On this week’s episode, Jim sits down with John Andrew Entwistle, founder and CEO of Wander, a young but rapidly growing proptech startup looking to challenge Airbnb. Over the course of their conversation, they talk about work-life balance, building community, how he got into the property business in the first place, and the current state of ventur…

1
Episode 60: Shomik Dutta of Overture 43:16

1y ago43:16

43:16

On this week’s episode, Jim sits down with Shomik Dutta, former member of the Obama White House and managing partner of Overture VC, a firm focused on sustainable energy and climate tech. Shomik discusses the current state of innovation in sustainable energy through the VC lens, the improvements in material science, and the relationship between gov…

1
Episode 59: Mark Sherman of Telstra Ventures 43:07

1+ y ago43:07

43:07

On this week’s episode, Jim sits down with Mark Sherman, managing partner at Telstra Ventures, a venture firm focused on the emerging technology space. While the episode was recorded before the collapse of SVB, their conversation does touch on AI, lighthouse leaders, and the potential for downturns in the economic cycle. A prescient conversation th…

1
Episode 58: Professor Brad DeLong of the University of California, Berkeley 50:37

1+ y ago50:37

50:37

On this week’s episode, we have Professor Brad De Long of the University of California, Berkeley. Professor DeLong is an economic historian, as well as a former Deputy Assistant Secretary of the US Department of the Treasury during the Clinton Administration. In light of the recent financial upheaval, we at The Puck felt that a certain amount of hi…

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