ABI presents Ground Etc, where we talk all things turfcare and ground prep. This podcast is for grounds keepers, landscape contractors, and anyone interested in working in the dirt. From the right equipment, to the right crew, to the strategies needed to run a successful business. We talk to experts of the industry about the ground, the work, et cetera!
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A podcast dedicated to helping hardscapers start and grow their business. If you are a hardscaper, landscaper, or a contractor of any sort, this podcast is going to help you professionally. Landscaping companies and contractors alike will benefit from discussions with leading experts in the industry talking installation, tools, products, marketing, business, and so much more to help you grow your business. Whether you are a lawn care specialist, a contractor looking to add new services to gr ...
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Creating landscapes that are beyond your imagination.
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The Renovate Australia Podcast is a place for us to talk about the different experiences with renovating, maintaining, and decorating our house in Australia. There are many different experiences that we have including different questions, advice, and discussions about the renovation and building of homes…
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Finding Better Ways for Soil Prep & Turf Maintenance – With ABI Founder Kevin Keigley
49:52
49:52
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It’s Season 2! Episode one is packed with useful info for anyone in ground care work. Scott Holmes sits down with his longtime business partner and ABI’s founder, Kevin Keigley, to talk about how he started his landscaping business, why he started inventing his own equipment, and what tips and tricks he’s learned over the years working in the lands…
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Today we take soundbites from 2024 episodes on the topic of Employees. This includes hiring, retaining, culture, bonuses, and much more on the topic from guests Jason Taylor of Predictive Success, Marty Grunder, Tony Bass, George Urvari of Knowledge Tree Consulting, and Jim Huston. Sponsors: Knowledge Tree Consulting …
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#IAmaHardscaper Mashup: Processes and Social Media 2024 Edition
52:23
52:23
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Today we mashup 2024 #IAmaHardscaper episodes on the topic of sales processes, project management, and social media. This episode features Thy and Cody of Angkorscape (@Angkorscape) and Dylan of Landscaping With Dylan (@Landscaping_with_Dylan). Sponsors: Knowledge Tree Consulting Cycle CPA…
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#IAmaHardscaper Mashup: Employees 2024 Edition
1:13:01
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Today we mashup 2024 #IAmaHardscaper episodes on the topic of employees and bonus programs. This episode features Michael of Kensek Landscape Specialists (@KensekLandscapeSpecialists), Trey of From the Ground Up (@FromtheGroundUp17327), and Alex of Inca Stone (@Inca_Stone). Sponsors: Knowledge Tree Consulting Cycle CPA…
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Today we talk about the How to Hardscape 2024 update, what we have accomplished this past year and where we are going in 2025 with the podcast, website, courses, and How to Hardscape Headquarters Software. Sponsors: Knowledge Tree Consulting Cycle CPA
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Today we talk about installing our first porcelain project, selling porcelain to our clients, filming everything on a project, and our prequalification process. Sponsors: Knowledge Tree Consulting Cycle CPA
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Today we talk about lowball contractors, how to market yourself and your unique selling proposition, and positioning yourself in your market among many other topics. Sponsors:Enter the Belgard CFL Contest Knowledge Tree Consulting Cycle CPA How to Hardscape Headquarters…
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Segmental Retaining Wall Installation Course
2:09:16
2:09:16
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Today we release our FULL Segmental Retaining Wall Installation Course from our How to Hardscape Headquarters Software! This includes 21 modules and more than 2 hours of content. Sponsors:Enter the Belgard CFL Contest Knowledge Tree Consulting Cycle CPA How to Hardscape Headquarters…
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Interlocking Concrete Pavement Installation Course
2:54:14
2:54:14
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Today we release our FULL Interlocking Concrete Pavement Installation Course from our How to Hardscape Headquarters Software! This includes 24 modules and nearly 3 hours of content. Sponsors:Enter the Belgard CFL Contest Knowledge Tree Consulting Cycle CPA How to Hardscape Headquarters…
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30 Years of Experience, Trends, and Insights with Bruce Stickney of Belgard
52:18
52:18
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Today I am joined by Bruce Stickney of Belgard Canada. He has 30+ years of experience in the industry and has seen trends evolve. We talk trends, early years of the industry, and where he sees trends going in the future. Enter the Belgard CFL Contest
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How to Hardscape Interview Talking Numbers with The Stone Trust
1:47:42
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Today I am interviewed by Dan Morales-Walsh of @MaineStoneScapes with The Stone Trust, an organization that is on a mission is to preserve and advance the art and craft of dry stone walling through workshops and outreach programs. We talk knowing your numbers in your business and beyond along with marketing. You also hear from other members includi…
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Why Home Service Businesses Don't Make $1,000,000 with Mike Andes
53:17
53:17
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Today we are joined by Mike Andes. He is the man behind Augusta Lawn Care, Copilot CRM, and the author of Total Business Turnaround. We talk about a variety of subjects from the book including employees and what is holding back businesses from reaching their goals.
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Sales in a Difficult Economy with Tom Reber
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42:24
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Today we are joined by Tom Reber, he is a construction business coach, founder, and host of the Contractor Fight TV and the Contractor Fight Podcast and he joins us today to talk about sales in a difficult economy. Register for the Mile High Profit Summit and use code HARDSCAPE for $200 off! Sponsors: Cycle CPA How to Hardscape He…
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Smart Growth with Knowledge Tree Consulting
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49:17
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Today we are joined by George Urvari of Oriole Landscaping and Knowledge Tree Consulting to discuss Smart Growth and what that means in times of prosperity and in times of recession. Register for the Smart . Growth Event with KTC and Earthscapes Sponsors: Cycle CPA How to Hardscape Headquarters…
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#IAmaHardscaper: Trey of From the Ground Up
55:56
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Today we are joined by Trey of From the Ground Up (@FromtheGroundUp17327) for another episode in the #IAmaHardscaper Series. Sponsors: Cycle CPA How to Hardscape Headquarters
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Marketing Part 5: If You NEED LEADS NOW, Listen to This
40:24
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Today we talk about how to get leads immediately if you need leads now! Whether it requires time or money, we break down the best ways to get leads now and how to lower your cost per lead and get results with online ads.Subscribe to our Email ListSponsors:Cycle CPAHow to Hardscape Headquarters…
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Today we are joined by Alex of Inca Stone (@Inca_Stone) for another episode in the #IAmaHardscaper Series. Sponsors: Cycle CPA How to Hardscape Headquarters
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Roles and Responsibilities of a President with Adrian Bartels of Cedar Springs Landscape Group
1:00:30
1:00:30
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Today we are joined by Adrian Bartels, President of Cedar Springs Landscape Group. We talk about what the roles and responsibilities are of a president and what the day in a life looks like. Sponsors: Cycle CPA
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Taking ACTION from Your Chart of Accounts with Cycle CPA
35:23
35:23
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Today we are joined by Cycle CPA to talk about taking action from your chart of accounts, what to measure, and how to make decisions from this. Sponsors: Cycle CPA
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Today we are joined by Tony Bass author of The EMyth Landscape Contractor: Why Most Landscape Companies Don't Work and What to Do About It. We talk about the EMyth and how business owners can work ON their business rather than IN your business. Tony Bass Consulting Super Lawn Trucks Super Contractor Truck Super Lawn Toolkit Sponsors: Cycle CP…
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Marketing Part 4: Results, Benchmarks, and Budgeting
45:59
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Today we talk about my marketing results for the start of the season, benchmarks when it comes to marketing, and budgeting for your marketing expenses. Sponsors: Cycle CPA How to Hardscape Headquarters
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Hiring and Creating Career Paths with Marty Grunder
52:50
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Today we are joined by Marty Grunder, he is the host of The Grow Show, Founder and CEO of GLC and the Founder and President of The Grow Group where he helps green industry professionals grow their businesses. We have a discussion of hiring and providing a career path for employees. Sponsors: Cycle CPA How to Hardscape Headquarters…
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Today we have an Instagram live discussion talking about marketing, YouTube, Instagram, proposals, and more! Sponsors: Cycle CPA How to Hardscape Headquarters
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Employees and Systems with Knowledge Tree Consulting
1:07:40
1:07:40
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Today we are joined by George Urvari of Oriole Landscaping and Knowledge Tree Consulting to discuss Systems, Employees, and whether or not Bonus Programs are a good idea. Sponsors: Cycle CPA How to Hardscape Headquarters
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Stop Selling Price, Start Selling Value with Shawn Van Dyke
53:29
53:29
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Today we are joined by author of Profit First for Contractors Shawn Van Dyke to talk about price, value, and systems. Sponsors: Cycle CPA How to Hardscape Headquarters
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Building a High-Performance Team with Jim Huston
1:01:51
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Today we are joined by Jim Huston. He is a consultant for contractors, associations, manufacturers, and vendors on management in the Green Industry. He joins us to talk about building a high-performance team that requires minimum supervision. Sponsors: Cycle CPA How to Hardscape Headquarters
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Learning to Build with Stone with Stone Bear Mason
1:16:22
1:16:22
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Today we are joined by Bryce Hollingsworth of Stone Bear Mason (@StoneBearMason) to talk about learning to become a stoneworker and owning a business. Sponsors: Cycle CPA How to Hardscape Headquarters
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Answering Commonly Asked Pricing Questions
42:55
42:55
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Today we talk about six commonly asked pricing questions that contractors ask me through messages and software onboarding and demos. Sponsors: Cycle CPA How to Hardscape Headquarters
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Selling the Art of Stonework with Masco Construction
1:13:49
1:13:49
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Today we are joined by Matt Mastromarino of Masco Construction (@Masco.Construction) to talk about the art of stonework and selling that art to your clients. Sponsors: Cycle CPA How to Hardscape Headquarters
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#IAmaHardscaper: Michael of Kensek Landscape Specialists
1:11:16
1:11:16
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Today we are joined by Michael of Kensek Landscape Specialists (@KensekLandscapeSpecialists) for another episode in the #IAmaHardscaper Series. Sponsors: Cycle CPA How to Hardscape Headquarters
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Behavioral Reports and Employees with Predictive Success
59:10
59:10
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Today we are joined by Jason Taylor, he is the Principle of Predictive Success and President of Jet Coaching and Consulting. Predictive Success offers the Predictive Index talent optimization platform with a behavioral assessment that asks 2 questions and provides a behavioral report on that person. This helps business owners understand their emplo…
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Marketing Metrics and Practices with Intrigue Media
53:18
53:18
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Today we are joined by Rob Murray of Intrigue Media, a marketing agency that specializes in the landscape industry. We talk about marketing metrics and practices for websites, paid ads on Google and Facebook, and what to look for in a good marketer. For Intrigue's Sales and Lead Tracker email robert@intrigueme.ca Sponsors: Cycle CPA …
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Today we are joined by Greg Crabtree, he is the author of Simple Numbers and Simple Numbers 2.0. We talk about the current market sentiment, 4 types of capital, and Labor Efficiency Ratio. Sponsors: How to Hardscape Headquarters
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Today we are joined by Cycle CPA to talk about GROWTH! Joseph from Cycle CPA talks about building inefficiencies that come with growth into your budget, divisional Profit and Loss Statements, overhead salaries, and fixed monthly costs. Sponsors: Cycle CPA
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A Conversation on Overhead Recovery with SynkedUP
54:07
54:07
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Today we are joined by Weston Zimmerman, co-founder and CEO of SynkedUp. We sit down to talk about our opinions on various Overhead Recovery Systems among several other Budgeting and Estimating based topics. Sponsors: Cycle CPA How to Hardscape Headquarters
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#IAmaHardscaper: Chris of Yanton's Outdoor Living and Perma Paver Edging
1:15:26
1:15:26
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Today we are joined by Chris of Yanton's Outdoor Living and Perma Paver Edging (@PermaEdge) for another episode in the #IAmaHardscaper Series. Listen to the Perma Paver Edging Episode Sponsors: Cycle CPA How to Hardscape Headquarters
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#IAmaHardscaper: Thy and Cody of Angkorscape
48:00
48:00
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Today we are joined by Thy and Cody of Angkorscape (@Angkorscape) for another episode in the #IAmaHardscaper Series. Sponsors: Cycle CPA How to Hardscape Headquarters
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Starting a Second Business with Growing Green Landscapes
46:05
46:05
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Today we talk with Jeremiah Jennings of Growing Green Landscapes and the Growing Green Podcast about is landscaping business and his decision to start a new bin cleaning business. Sponsors: Cycle CPA How to Hardscape Headquarters
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Marketing Part 3: Making Content for Your Client Avatar
39:27
39:27
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Today we talk about how to make content specifically targeting your client avatar. In this episode we discuss how to create content that is tailored to address certain points about your client avatar and how to craft an offer for your client. Sponsors: Cycle CPA How to Hardscape Headquarters…
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Industry Benchmark Percentages with Cycle CPA
32:36
32:36
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Today we have our friends at Cycle CPA back on the show for a takeover episode where they talk about industry benchmarks for a variety of Key Performance Indicators such as Gross Profit Margins, Direct Labor, Return on Investment, and so many more! Sponsors: Cycle CPA How to Hardscape Headquarters…
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Marketing Part 2: Where to Find Your Client Avatar
40:32
40:32
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Today we talk about where to find your client avatar. In this episode we discuss how to find our client avatar online and offline and the for different types of clients and prioritize them by the most efficient way to bring leads into your business. Sponsors: Cycle CPA How to Hardscape Headquarters…
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Today we talk with Lee from BOLD on the recent changes to launching a new line of outdoor lighting products and how hardscapers can implement lighting into their designs and sell them to their clients.
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Marketing Part 1: Creating a Client Avatar
37:42
37:42
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Today we talk about creating a client avatar in our part one of marketing series. In this episode we discuss all of the aspects we should list out to create a client avatar and how this information is going to help us target and talk to that potential client. Sponsors: Cycle CPA How to Hardscape Headquarters…
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#IAmaHardscaper Round Table Rally: End of Year 2023
1:04:22
1:04:22
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Today we are joined by six returning guests for another #IAmaHardscaper Round Table Rally talking about their 2023 year end. Sheller of @shelleroutdoorliving and Backyard Conversations Podcast Tony of @zamcogroup Andy of @mulderoutdoors and The Mulder Life Podcast Chris of @threeseasonslandscapes Shane of @royalstonemasonry87 Chuck of @dtelandscapi…
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#IAmaHardscaper: Dylan of Landscaping With Dylan
1:02:00
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Today we are joined by Dylan of Landscaping With Dylan (@Landscaping_With_Dylan) for another episode in the #IAmaHardscaper Series. Sponsors: Cycle CPA How to Hardscape Headquarters
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End of Year Wrap Up 2023 | Know Your WORTH
52:53
52:53
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On today’s episode we wrap up 2023 with a variety of guest appearances that discuss the topic of knowing your numbers or in this case knowing your WORTH. Sponsors: Cycle CPA How to Hardscape Headquarters
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End of Year Wrap Up 2023 | Personality, Growth, and Recuring Revenue
1:03:04
1:03:04
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On today’s episode we wrap up 2023 with a variety of guest appearances that discuss business owner personality, growth in the business and struggles, selling a business, and recurring revenue models in the hardscape industry. Sponsors: Cycle CPA How to Hardscape Headquarters
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On today’s episode we talk about other business' numbers and why they may not apply to your business. We talk about how businesses can manipulate their profit percentage and why material markup percentages may not apply to your business. Sponsors: Cycle CPA How to Hardscape Headquarters…
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On today’s episode we talk about marketing in 2024 to get leads if the market continues to dry up and how we plan to capture more leads for less money. Sponsors: Cycle CPA How to Hardscape Headquarters
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#IAmaHardscaper Mashup: One Thing You Wish You Had Known 2023 Edition
30:09
30:09
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On today’s episode we mashup previous #IAmaHardscaper interviews with hardscape business owners answering what is one thing you know now that you wish you had known from the beginning? Sponsors: Cycle CPA How to Hardscape Headquarters
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