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A couple of salt of the earth fellas talking about home repair.
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We suck at making friends and we don’t mind talking about it. We hope you don’t mind listening.
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It's true life. It's not Doritos.
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Sit back. Relax. Learn a little bit. Josh Jak and Bee Lion are prepared to be your tech teachers.
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Sometimes pursuing sex seems like a waste of time and you'd rather give up. This is a podcast about it.
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The show you've been waiting for has returned for another season. No, not "Stranger Things"! I'm talking about "Breaking and Entering", the show that has been a staple in the podcast community since its inception.
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Life is boring. Hobbies are fun. Two fun guys talk about the fun stuff they do to have fun. Having fun yet? Start listening and you will.
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The Number One Show About Number Two.
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Social Pros shines the spotlight on social media practitioners, people doing the real work for real companies. Each episode includes insights from a leading social media professionals plus current trends and ideas in the social media industry, discussed and ratified or debunked by Daniel Lemin of Convince & Convert and Hannah Tooker of Lane Terralever. Finally, each episode ends with The Big Two where our guest gives us their rapid-fire answers to two important questions.
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Interested in self help but don't know where to start? Listen and be amazed.
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1
Why Better Stories Start with Better Questions
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In the world of podcasting, the most important element is the story you’re trying to tell. You can have all the best equipment at hand, but it’s the story that makes it. We’re getting a little meta this week with a podcast episode about podcast episodes and storytelling with Elaine Appleton Grant, CEO of Podcast Allies and Host of the Sound Judgmen…
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How the Consumer Product Safety Commission Adds Hope to Social
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42:39
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42:39
Joseph Galbo, Social Media Specialist at the U.S. Consumer Product Safety Commission, is a certified friend of the Social Pros podcast! We’re thrilled to have him back as a third-time guest on the show to talk about his work at CPSC and his tips for making safety content fun and engaging. Full Episode Details How do you take something like product …
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1
Why Social Needs a Seat at the Leadership Table
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This episode with Fractional VP of Social Media at Social Proof Agency, Robyn Nissim, is a masterclass in social media. Hear about her journey from in-house roles to fractional work, the importance of investing in social media, and much more. Full Episode Details This episode welcomes Robyn Nissim, who shares her journey from Head of Social at big …
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How an Ivy League Uses a Social-First Approach to Build Community
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How does an Ivy League school manage its social media with a small team? We asked Maya Wesby, Social Media Manager at Harvard Graduate School of Education, for some insider insights into her role on this week’s Social Pros. Full Episode Details With a small social media team consisting of Maya Wesby (Social Media Manager) and a student intern, a ke…
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HeyOrca, the uniquely named social media scheduler, is one to keep an eye on for some community-driven content inspiration. Their CEO, Joe Teo joins this episode of Social Pros to share his vision behind collaborative work, building a community, and the story behind the name HeyOrca. Full Episode Details Joe Teo is the CEO, aka “Chief Executive Orc…
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How Planoly Empowers Creators to Evolve on Social
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Social media for brands has evolved and a big driver of the shift has been the emergence of the creator economy. Audiences resonate with organic, user-generated content on a level rarely seen with other strategies. To talk more about how creators can evolve on social, we welcomed Katelyn Sorensen, the CEO of Planoly. Full Episode Details Planoly is…
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Greatest Hits: How DoctorJonPaul Became a Trailblazing Creator
37:27
37:27
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Are you ready to build a brand and become a creator? Then this episode of Social Pros is for you. We revisited one of our favorite episodes from 2023 with DoctorJonPaul. They are the Executive Producer of the BFF: Black, Fat, Femme Podcast, a writer, media critic, speaker, educator…and the list goes on. Hear their secrets to balancing it all while …
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1
How to Be a Higher Ed Marketer with Bart Caylor
42:28
42:28
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Higher education may have been slower to adopt modern marketing practices and technology like AI, but higher ed marketer Bart Caylor is on a mission to change that. As President and Founder of Caylor Solutions and The Higher Ed Marketer, Bart joins the Social Pros podcast to share his lessons on the best marketing practices for higher ed. Full Epis…
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The State of Creators, Agencies, and Influencers with Nathan Jun Poekert
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44:43
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Brands and agencies are increasingly using influencers and creators to collaborate on social media content, but it’s still a brand new world for many in the social media space. Nathan Jun Poekert, Fractional Head of Social & Consultant, Founder of JUN Social, joins us on the Social Pros podcast to share his take on the current landscape of influenc…
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Why Focus is the Path to Success with Justin Tse
42:09
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Content creators each have their own journeys and secrets to success, but for Justin Tse, content creator and CEO of Feature Media, it’s all about staying focused and consistently creating content that you love. Full Episode Details Two years since he was last on the show, Justin Tse, content creator and CEO of Feature Media, joins us on this episo…
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How a Social Pro Pivoted from Sports to Startup Success
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If you're in the market for career advice, this is the episode of Social Pros you need. We speak to Eric Stark, co-founder and President at Slate who provides some excellent reminders on how to be a decent human being, a great colleague and ultimately progress in your career. Full Episode Details This week’s guest is Eric Stark, Co-founder and Pres…
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How Student Creators Fuel Boston University’s Social Presence
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If you want to showcase the experience of being a student, who better to ask than the students themselves? We shine the spotlight on Boston University’s student creator program with Director of Social Media Dave McDonald. Much like with user-generated content, student creators bring authenticity, creativity, and expert knowledge to their audience. …
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Animal pics brighten our day here at Convince & Convert. We’re sure you can relate! But we’ve found out that there’s so much more to San Diego Zoo Wildlife Alliance’s social than animal pics. We’re thrilled to welcome their Senior Social Media Manager, Taylor Moore, onto Social Pros to tell us more. Full Episode Details Everyone loves animal conten…
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If you feel like your social strategy has plateaued, Michael Corcoran, Ex-Head of Social at Ryanair and Managing Partner of Frankly, has some bold suggestions for how you can refresh your approach on this episode of Social Pros. Full Episode Details Do you ever feel like you’re posting the same type of content over and over, but not getting the rea…
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What a Top Social Media Voice on LinkedIn Thinks About B2B
36:29
36:29
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Cut through the noise on LinkedIn with expert advice from Social Media Strategist and Brand Marketer, Jacqueline Joyner, as she joins this episode of Social Pros. Full Episode Details When it comes to creating and consuming B2B content, LinkedIn is the place to be. But with content saturation placing obstacles in your way, how can you create the co…
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How FIBA 3x3 Went from the Streets to the Olympics
37:12
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Some brands are built for social media, and FIBA 3x3 is certainly one of them. Their Digital Content Manager, Esteban Gonzalez, shares how their community-led strategy transcends borders on the Social Pros podcast. Full Episode Details FIBA 3x3 is a sporting discipline that is just perfect for social. But how do they keep their community spirit ali…
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If there’s one message social pros should live by, it’s to trust ourselves. Find out why as Jay Acunzo, Host of Unthinkable and Co-Founder of Creative Kitchen, returns to Social Pros. Full Episode Details When it comes to social, it’s not always easy to trust your instincts. But the most authentic content that resonates with the most people comes w…
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Social media is bursting full of all sorts of creator content. But what lessons can social media marketers take from influencers? We ask Eric Gray, founder of Maverick Content Studio, on Social Pros. Huge thanks to our amazing sponsors for helping us make this happen. Please support them; we couldn't do it without their help! This week: ICUC Full E…
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Social Pros Unfiltered: Seasonal Campaigns, Fandoms, and the Trend to Watch in 2024
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48:19
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Join us for another deep dive into social media’s burning questions as we welcome Sammy Lent and Zach Fitch to the latest edition of Social Pros Unfiltered. Hear their insights on fandom, why Gen-Z’s pulling back from social and their top predictions for 2024. Huge thanks to our amazing sponsors for helping us make this happen. Please support them;…
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1
Notion's Community-Driven Approach for Social Success
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Have you heard of Notion? You’ve probably already been asked that question…and there’s a good chance that it’s already your “second brain.” Like all great products, it’s the community and the users who make it, so we sat down with Notion’s Head of Influencer Marketing, Lexie Barnhorn, to hear all about it. Huge thanks to our amazing sponsors for he…
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Orangetheory’s Approach to Building A Strong Community on Social
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How can global brands cultivate a strong sense of community that keeps their audience interested and engaged on social? We ask Anthony Yepez, Associate Director, Social Media at Orangetheory Fitness, as he returns to chat with us on Social Pros. Huge thanks to our amazing sponsors for helping us make this happen. Please support them; we couldn't do…
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Mastering Employer Branding Through Storytelling
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Sharing the personal stories behind your brand can empower your employees, build audience connection and attract future talent. But where do you start? Hear top tips from Jonathan Hatch, Talent Brand Program Manager at Zoom, on Social Pros. Huge thanks to our amazing sponsors for helping us make this happen. Please support them; we couldn't do it w…
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Social Pros Unfiltered: Brand Mistakes with Influencers, Trend Hopping, and Cancel-Culture
46:44
46:44
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We welcome Anthony Yepez and Mariya Spektor onto our second episode of Social Pros Unfiltered to discuss the hottest topics on social. Hear their thoughts on working with influencers, jumping on trends, and how social pros should respond to cancel culture. Huge thanks to our amazing sponsors for helping us make this happen. Please support them; we …
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Creating Harmony in Creative Work with Joél Leon from New York Times Advertising
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Joél Leon, Creative Director, T Brand Studio at New York Times Advertising, hits us with some mic drop moments in this episode of Social Pros. He explores how to build more harmony into the creative process and lead your team to success. Huge thanks to our amazing sponsors for helping us make this happen. Please support them; we couldn't do it with…
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It’s our 600th episode! What better way to celebrate than by inviting former hosts Jay Baer and Adam Brown, and previous guest Allison Day, Senior Manager, Social Media at Reddit, on the show to share insights on the biggest platforms, the greatest changes in social and so much more. Huge thanks to our amazing sponsors for helping us make this happ…
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Being Socially Bold with Gabe Gomez at Edelman
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Being bold on social media isn’t always the easiest thing to do. What if you get it wrong…? No one wants to go viral for all the wrong reasons, but in this week’s episode, Gabriel Gomez, Account Supervisor, Social, Community, and Influencer, Gen Z Lab Ambassador at Edelman, shares some food for thought on being socially bold. Huge thanks to our ama…
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Unlocking Better Partnerships - A Deep Dive with Lucy Quick
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How can brands build strong, beneficial partnerships with creators? We invite Lucy Quick, Creator Partnerships Manager, Global E-Commerce Operations at TikTok, onto Social Pros to tell us her thoughts. Huge thanks to our amazing sponsors for helping us make this happen. Please support them; we couldn't do it without their help! This week: ICUC Full…
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Greatest Hits: Why Every Brand Should Follow in lululemon’s Social Footsteps
44:52
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There’s no denying lululemon creates a feel-good vibe on social, but what’s their secret sauce? We revisit our conversation with Ravi Hampole, their SVP, Global Brand Creative, as he reveals all. Huge thanks to our amazing sponsors for helping us make this happen. Please support them; we couldn't do it without their help! This week: ICUC Full Episo…
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What are the best ways to collect and analyze data and share it with your audience in a captivating way? We ask Convince & Convert Strategist Sunny Hunt for her advice on this episode of Social Pros. Huge thanks to our amazing sponsor for helping us make this happen. Please support them; we couldn't do it without their help! This week: ICUC Full Ep…
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Delta Vacations Approach to Non-Stop Social
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If you’re planning on taking a trip, there’s a good chance you’ve stumbled on Delta Vacations and its awesome social content. We asked Arielle Berlinsky, their Social Media Marketer, to join Social Pros to clue us into the strategy behind their wanderlust-inspiring content. Huge thanks to our amazing sponsor for helping us make this happen. Please …
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Social Pros Unfiltered: National Podcast Day Special
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Leanna Pham, Head of Creative & Social Media at Convince & Convert, Gia Lee, Co-Founder of NinetyEight, and Convince & Convert’s Strategist and Marketing Consultant, Sunny Hunt and Jennifer Harmon, join forces to discuss the hottest topics in social on this special episode of Social Pros. Huge thanks to our amazing sponsors for helping us make this…
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How Marvel Taps Into the Multigenerational Multiverse on Social
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How does Marvel connect with fans of all ages, hailing from every corner of the world, and speak to them in a way that truly resonates? Join us on this episode of Social Pros as we delve into Marvel’s incredible social strategy with their Executive Director of Social Media, Adri Cowan. Huge thanks to our amazing sponsors for helping us make this ha…
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The Formula for Successful Live Video with Stephanie Garcia
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Stephanie Garcia, Director of Communications at Agorapulse, will be on this episode of Social Pros to share her tips for succeeding with live video. Whether you're a beginner or a seasoned pro, Stephanie's advice will help you take your live video game to the next level. Huge thanks to our amazing sponsors for helping us make this happen. Please su…
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Greatest Hits: Inside Glossier’s Iconic Social Approach
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We revisit episode 544 of Social Pros with Jamie Dinar, Senior Manager, Social & Digital Content at Glossier, as she unpacks the brand’s distinctive social strategy and provides top tips and tricks for social pros. Huge thanks to our amazing sponsors for helping us make this happen. Please support them; we couldn't do it without their help! This we…
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1
How Repurposing Content Makes You A B2B Social Hero
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Once you hit ‘publish’ on a piece of core content, it’s easy to get caught up in the production cycle before starting on something new. But when you don’t repurpose your pillar content, you miss the opportunity to extend its life and maximize its potential. This episode of Social Pros with Content 10x founder and CEO, Amy Woods, is full of tips to …
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Why Social Pros Don't Have to Know it All
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If you’re feeling the pressure as a social media manager, this episode of Social Pros is for you. We welcomed Hannah Tooker, VP of Content at LaneTerralever, to talk about why social pros don’t need to know it all and what we can do instead. Huge thanks to our amazing sponsors for helping us make this happen. Please support them; we couldn't do it …
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It’s easy to get distracted by the trends, new platforms, and brands that are social media stars in their own right. But how do you create a strategy that’s right for your brand? This episode of Social Pros with Mariya Spektor, Director of Content, Social Media at Social Chain, has some tips you won’t want to miss. Huge thanks to our amazing sponso…
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We are so pleased to welcome Noam Bardin, Founder of Post News, on this episode of the Social Pros podcast. Huge thanks to our amazing sponsors for helping us make this happen. Please support them; we couldn't do it without their help! This week: Salesforce Marketing Cloud ICUC Full Episode Details As much as we love social, we have to acknowledge …
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How to Get Better Audience Insights with SparkToro’s Amanda Natividad
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Huge thanks to our amazing sponsors for helping us make this happen. Please support them; we couldn't do it without their help! This week: Salesforce Marketing Cloud ICUC Full Episode Details What’s the best way to collect meaningful audience insights? As social pros grapple with Threads and the latest Google Analytics update, traditional metrics a…
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Fresh Social Takes with ICUC's Erika Lovegreen
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42:33
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42:33
Huge thanks to our amazing sponsors for helping us make this happen. Please support them; we couldn't do it without their help! This week: Salesforce Marketing Cloud ICUC Full Episode Details In this ever-changing world of social, how can community managers serve their people in the best possible ways? Erika Lovegreen, SVP of Marketing & Communicat…
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How Shiseido’s Social Leverages 150+ Years of Experience
41:08
41:08
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41:08
Huge thanks to our amazing sponsors for helping us make this happen. Please support them; we couldn't do it without their help! This week: Salesforce Marketing Cloud ICUC Full Episode Details So many teams work with creators to amplify their brand on social. But how do you build strong, fruitful relationships with the right partners? Taylor Speer, …
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How to Be a Social Selling Pro with Timothy Hughes
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Selling is the primary motivator for a lot of people on social media. Some people do it really well, others are a little less polished. But it’s safe to say that a lot of people aren’t pros at social selling. Timothy Hughes, on the other hand, is a social selling master who joins Social Pros to share his wisdom, advice, and thoughts on selling on s…
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How Brands Can Pass the Gen Z Social BS Test
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We’re thrilled to welcome Gia Lee, Co-Founder and Chief Strategy Officer at NinetyEight, on the Social Pros podcast. Huge thanks to our amazing sponsors for helping us make this happen. Please support them; we couldn't do it without their help! This week: Salesforce Marketing Cloud ICUC Full Episode Details How can brands connect with Gen Z in auth…
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Putting Heart into Business and AI with Minter Dial
39:36
39:36
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39:36
Huge thanks to our amazing sponsors for helping us make this happen. Please support them; we couldn't do it without their help! This week: Salesforce Marketing Cloud ICUC Full Episode Details Empathy is vital for social media managers, but how can they put it into practice on a daily basis? Our guest on this episode says it’s “a wonderful art withi…
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We are delighted to welcome Jonah Berger, Marketing Professor at The Wharton School of The University of Pennsylvania, onto this episode of Social Pros. Huge thanks to our amazing sponsors for helping us make this happen. Please support them; we couldn't do it without their help! This week: Salesforce Marketing Cloud ICUC Full Episode Details The m…
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We’re thrilled to be joined by Alyssa Bonanno, Chief Creative Officer and founder of Better Half, on this episode of Social Pros. Huge thanks to our amazing sponsors for helping us make this happen. Please support them; we couldn't do it without their help! This week: Salesforce Marketing Cloud ICUC Full Episode Details Better Half help household n…
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Amy Landino Reveals Why Giving Generously Pays Off
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44:07
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We’re thrilled to welcome back success coach, author, speaker and marketing expert Amy Landino for this episode of Social Pros. Huge thanks to our amazing sponsors for helping us make this happen. Please support them; we couldn't do it without their help! This week: Salesforce Marketing Cloud ICUC Full Episode Details If you are exploring how to gr…
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How SHADOW Makes Its Clients’ Social Shine
41:14
41:14
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We’re delighted to welcome Janay Smith, Director of Social at SHADOW, onto this episode of the Social Pros podcast. Huge thanks to our amazing sponsors for helping us make this happen. Please support them; we couldn't do it without their help! This week: Salesforce Marketing Cloud ICUC Full Episode Details A variety of opinions, fresh ideas and dif…
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How to Become an #AntiAbleism Ally on Social
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On this episode of Social Pros, we are delighted to be joined by Tiffany Yu, the CEO and founder of Diversability. Huge thanks to our amazing sponsors for helping us make this happen. Please support them; we couldn't do it without their help! This week: Salesforce Marketing Cloud ICUC Full Episode Details This episode of Social Pros is truly inspir…
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Take a Paid Social Deep-Dive with Andrew Foxwell
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We are delighted to welcome Andrew Foxwell, Co-Founder of Foxwell Digital, onto this episode of Social Pros. Huge thanks to our amazing sponsors for helping us make this happen. Please support them; we couldn't do it without their help! This week: Salesforce Marketing Cloud ICUC Full Episode Details Need a paid social refresher? The landscape is al…
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