show episodes
 
When growing a business there is no one secret to success, but a series of strategies that help business owners scale at will. Hi, I’m Buzz and I’ve spent over 20 years marketing for entrepreneurs just like you. On this podcast we uncover invaluable insights that successful entrepreneurs and industry experts use to profitably scale businesses. Welcome to the Buzzworthy Marketing Show.
  continue reading
 
Loading …
show series
 
I’m excited to have the King of Sales, Jeffrey Gitomer, as my guest for my 100th episode. We’re discussing some of his golden nuggets of sales advice from 19 years of experience. Jeffrey’s books have appeared on major bestseller lists more than 500 times and have sold millions of copies Worldwide. Jeffrey has also delivered over 2,500 speeches worl…
  continue reading
 
Unlock the full potential of AI in your marketing strategy with our latest episode of the Buzzworthy Marketing Show! We're promising you a wealth of actionable insights that will transform how you approach content creation, personalized messaging, and social media amplification. Journey with us as we illustrate these concepts through the lens of a …
  continue reading
 
Unlock the secrets to turbocharging your marketing strategy with AI integration! Ever wondered how to craft personalized experiences that truly resonate with your audience? This episode is your gateway to mastering actionable AI strategies in areas like content creation, SEO, predictive analytics, and audience segmentation. We dive deep into how ma…
  continue reading
 
What if you could transform tedious business tasks into seamless, automated processes? On this episode of the Buzzworthy Marketing Show, we unveil the incredible power of GPTs—personal AI chatbots that you can train in minutes. Imagine the time saved as a fractional CFO or CMO when GPTs handle your financial analyses, marketing performance reports,…
  continue reading
 
Can you trust what you see online? With deep fakes and AI-generated content on the rise, distinguishing reality from fiction has never been more crucial. Join us on this episode of the Buzzworthy Marketing Show as we chat with Pat from Seekercom about a jaw-dropping encounter with a fake Brad Pitt ad and the broader implications for trust in AI. Pa…
  continue reading
 
Prepare to unlock the secret to massive content creation as we sit down with Cody Schneider, the visionary entrepreneur behind Swell AI and Draft Horse AI. Discover how his innovative platforms are helping even the smallest of businesses to produce content at lightning speed, rivaling the heavy hitters in the corporate world. We peel back the layer…
  continue reading
 
Unlock the secrets of preserving your brand's identity and leveraging AI for marketing success with Mark de Grasse, our special guest on the Buzzworthy Marketing Show. Embark on an intellectual journey as we dissect the challenges and opportunities artificial intelligence presents to the world of branding. Mark, a maestro of content creation and ma…
  continue reading
 
If you want to accelerate the growth of your business, storytelling is one of the best ways to do it. That’s what I discuss in this episode with my guest, John Hetherington. John is an entrepreneur and international speaker teaching entrepreneurs how to leverage storytelling to grow their business. After John graduated with a degree in electrical e…
  continue reading
 
Prepare to have your mind expanded by Jeff Hunter, the innovative force in AI consulting for marketing and copywriting, as he shares his transformative journey and insights with us. Envision the landscape of tomorrow's businesses, molded by artificial intelligence—where content creation is accelerated and personalized, service industries are revolu…
  continue reading
 
Embark on a journey of discovery with Dylan, a wizard of sales leadership, as he unveils the magic behind AI's transformative power in the sales realm. Tune in to learn how artificial intelligence is revolutionizing the industry, not by ousting hardworking salespeople, but by enhancing their craft. Dylan demystifies the process, illustrating how AI…
  continue reading
 
If you want to create a online marketing strategy, you need to successfully combine strategies with tactics. I discuss how to do that with my guest, Erin Marcus. Erin is the founder and CEO of Conquer Your Business, an international company helping driven entrepreneurs and small business owners get the financial and emotional freedom they need to b…
  continue reading
 
Unlock the secrets to creating and protecting unique marketing content in an age where AI is both the artist and the guard. Join us alongside Emmanuel Rose, a maestro in the symphony of secure AI-assisted content creation, as we unravel the mysteries of AviaAI's encryption mastery. Rose offers a treasure map for navigating the digital landscape, wh…
  continue reading
 
Creating a stronger, more profitable online presence takes skill. We discuss how to do that in this episode with my guest Michael Buzinski. Michael is a decorated US Air Force veteran, he has built several small businesses (two multi-million dollar ventures) and marketed for over 1200 companies, best-selling author, and host of the top 1% podcast “…
  continue reading
 
Get ready to unravel the tangled web of myths and truths about AI's role in the ever-evolving landscape of social media marketing. Our latest podcast peels back the layers of hype to reveal the undying essence of human creativity and intuition in the digital realm. I'm your host, and in this episode, we dive into a candid conversation about how art…
  continue reading
 
There’s a LOT more to improv than entertaining shows. It has many implications to create networking and communication experiences in the business world. That’s what I discuss in this episode with my guest, Mike Weaver. Mike’s been an actor in improv theater since 2003 and a member of the Applied Improvisation Network since 2007. He leverages his co…
  continue reading
 
Picture this: You're at a networking event, shaking hands and exchanging business cards, but what if the very essence of making those connections could be transformed by artificial intelligence? Join me as Dr. Ivan Misner, the visionary behind Business Network International (BNI), reveals how AI is reshaping business networking. We peel back the la…
  continue reading
 
Overcoming adversity and creating peak performance states often go hand in hand. That’s what I discuss in this episode with my guest, Jennifer Watson. Jennifer, founder of Watson Worldwide, overcame years of debilitating depression to become an integrative physical therapist, entrepreneur of 6+ figure businesses, a TEDx speaker and now an internati…
  continue reading
 
Embark on a journey with me, Michael Buzinski, as we cut through the noise of AI marketing tools and pave a clear path to the ones that will truly revitalize your business strategy. If selecting the perfect AI companion for your marketing endeavors feels like a daunting task, fear not! This episode is your beacon, illuminating the way to align tech…
  continue reading
 
Even small businesses can become trusted brands with the right strategies. I discuss how to do that in this episode with my guest, Bryan Kramer. Called the “Zen Master to Digital Marketers” by Forbes, Bryan is a renowned business strategist, global keynote speaker, executive trainer and coach, investor, two-time bestselling author including a TOP 1…
  continue reading
 
Get ready to unlock the secrets of AI in marketing as we celebrate a milestone—our 100th episode and the launch of our seventh season! Thank you for being the driving force behind our journey to the top of the podcast charts. This episode is a treasure trove of insights on how AI has graduated from a futuristic fantasy to a powerhouse in service-ba…
  continue reading
 
Public speaking is a great way to grow your business if you have the right strategies. That’s what I discuss in this episode with my guest, Mike Domitrz. Mike is a Hall of Fame Speaker, author and Founder of the Center for Respect and conducts keynotes and workshops for tens of thousands of people each year. Now through his unique weekend retreats …
  continue reading
 
Ever wonder if a website can truly transform your small business, even when you're the talk of the town through referrals? Prepare to be convinced as we showcase just how pivotal a sleek digital storefront is for proving your authenticity and earning trust. We're not just talking shop; we're revealing the insider info on why 84% of consumers trust …
  continue reading
 
It takes a lot more than a traditional business plan to design a business. It involves surrounding yourself with the right people, community building, marketing outreach and more. It’s possible to do it with the right strategies. That’s what I discuss in this episode with Colleen Biggs. Colleen is a 22-year Business Strategist who empowers Business…
  continue reading
 
Cast your line and prepare for a tale of strategic conquest, as I bring the wisdom of Alaskan fishing to the realm of Google Ads micro-testing. Hooked on the idea of a plentiful catch, we chart a course through the turbulent waters of digital marketing, where the smallest tweaks to your campaigns can reel in a sea of eager customers. My adventure i…
  continue reading
 
Happiness is something most people yearn for, and gratitude helps you create it. How to find and create happiness is important. But most people don’t think about the effect their happiness has on the people around them. You can create a “happiness and gratitude ripple effect” if you have the right strategies. That’s what I discuss in this episode w…
  continue reading
 
Prepare to unlock the secrets of social media alchemy for small businesses, where we liken the strategy and excitement to that of mountain biking. We'll guide you through a trek of discovering which social media platforms serve as the best trails for your brand's journey, emphasizing the importance of a distinctive voice and visual presence to make…
  continue reading
 
There's an artform to marketing yourself at virtual events. They should be treated with the same professionalism as live events if you want to market yourself successfully. That’s what I discuss in this episode with serial entrepreneur Daniel Ruke, better known as Ruke.Ruke has been doing 100% virtual networking for six years now. He believes that …
  continue reading
 
Unlock the secrets to thriving in digital marketing's new landscape, where privacy concerns and dwindling third-party data have rewritten the rulebook. Join me as we chart a course through the seismic shifts brought about by GDPR and CCPA, laying bare the essentials of leveraging first-party data and fostering robust customer relationships. The gol…
  continue reading
 
Writing great marketing copy is an art form. Many copywriters struggle with brevity; short form copy that packs a marketing punch isn’t the easiest thing in the world to create. If you have the right copywriting and marketing strategies you will get the attention of potential clients, keep it, and convert them into clients. I discuss how to do that…
  continue reading
 
Ever wondered how a seemingly small digital tool could skyrocket your business's online presence? Strap in as we reveal the transformative power of Google Business Profile (GBP), where a local pizzeria owner's digital distress ignites a comprehensive masterclass on claiming your slice of the digital marketplace. Journey with us through the labyrint…
  continue reading
 
The wrong name for your product or service can be the difference between success and failure. So, how do you choose the right name? That’s what I discuss in this episode with Alexandra Watkins.Alexandra is a leading and outspoken authority on brand names with buzz. If you have ever eaten a Wendy’s Baconator, you have literally eaten the words. For …
  continue reading
 
Welcome back to "Buzzworthy Marketing Show" the podcast where we discuss the buzz in the world of marketing. In this Part 2 Episode, we will continue to demystify key performance indicators (KPIs) and strategies for small business success. In this episode, our expert panelists delve into understanding your business's operational health with a focus…
  continue reading
 
Podcasting is about more than just download numbers, which is what most people focus on. Podcasting can be a powerful tool to grow your business if you have the right strategies. That’s what I discuss in this episode with my guest, Steve Ramona.Steve discovered his calling at a young age and is now on a mission to share his secret sauce for success…
  continue reading
 
In this episode of the Buzzworthy Marketing Show, we are doing something unprecedented: hosting a panel discussion with three operational geniuses. After realizing the valuable insights these individuals possessed, our host decided to bring them onto the show to share their expertise in running a successful business. Meet Cassie, Shawn, and Nicco a…
  continue reading
 
There’s more to success than “hard work”. If you have the right strategies and mindset, you can manifest amazing things in your personal and professional lives. That’s what I discuss with Melinda Van Fleet in this episode of the Idea Climbing podcast.Melinda is a Intuitive Energetic Business and Leadership Mentor that helps busy leaders and busines…
  continue reading
 
In this episode of Buzzworthy Marketing Show, we sit down with the renowned David Meltzer to discuss the latest trends and challenges in marketing, along with insights on utilizing AI. David shares his unique perspective on building authentic communities and the value of honing people skills amidst the digital era. He delivers invaluable advice for…
  continue reading
 
In this episode of Buzzworthy Marketing Show, we dive into the world of entrepreneurship and the challenges of finding and retaining great people to help grow a business. We sit down with Mike Michalowicz, author of the book "All In," as he reveals the key insights and strategies from his extensive research on attracting, retaining, rewarding, and …
  continue reading
 
In this episode, we dive into the world of joint ventures and how small business owners can leverage this powerful strategy to grow their businesses. Our guest, Charles Bird, a human lead magnet and super connector with expertise in joint ventures and frictionless systems, shares insights and wisdom from his seven years of experience in this niche.…
  continue reading
 
Welcome to " Buzzworthy Marketing Show," where we dive into all things marketing to help you stay ahead of the game. In today's episode, we're exploring the world of search marketing. Our host breaks down the layers of search marketing, including organic search, local SEO, paid search, and more. He offers a three-step process to help you make infor…
  continue reading
 
Welcome to " Buzzworthy Marketing Show." In today's episode, we'll explore the concept of profitable adaptation and how entrepreneurs can approach innovation in the small business world. We'll delve into what it means to be profitably adaptable, the importance of embracing change, and practical steps for entrepreneurs to thrive in a rapidly changin…
  continue reading
 
In this episode of You Are Buzzworthy's season five, the host recaps the highlights of the past twelve weeks and provides a sneak peek of what's in store for season six. The season featured monologue episodes, as well as insightful interviews with notable guests including Mike Michalowicz and Gino Wickman. Listeners can also look forward to future …
  continue reading
 
Welcome back to another episode of You Are Buzzworthy! In this episode, we'll be diving into the crucial topic of how to budget marketing into your financial plan. Our host, Michael Buzinski, shares insights and expertise on the importance of budgeting for marketing, setting clear goals, determining budget allocation, and managing your marketing bu…
  continue reading
 
If you want to share and clearly communicate your big idea you need to do it in small chunks of information, not a long presentation. Your big idea has to be shared in a small package. You can’t dump a ton of information on people all at once, they’re not ready to process all of that information.You understand your big idea because it sprang to lif…
  continue reading
 
Welcome to You Are Buzzworthy! In this episode, we explore the crucial topic of pricing strategy in business. Host Michael Buzinski dives into the key factors to consider when setting prices, including costs, pricing objectives, and customer perceptions. He delves into three pricing models: cost plus pricing, value based pricing, and dynamic pricin…
  continue reading
 
Welcome to the latest episode of You Are Buzzworthy! In this episode, host Michael Buzinski dives into the crucial topic of preparing your business for a profitable new year. He reflects on the past year and discusses the vital role of analyzing key performance indicators such as revenue, client satisfaction, and employee productivity. Michael also…
  continue reading
 
When you enter the mentoring space, you begin an amazing, life changing journey. How to navigate that journey is what I discuss with Machen MacDonald in this episode.On your journey you’ll be de-storying who you’ve been while storying who you really are. We show up differently in different situations. When you’re trying to change you have a mindset…
  continue reading
 
Welcome back to another episode of You Are Buzzworthy! In today's episode, we're diving into the world of discounts and pricing strategies in service-based businesses. Have you ever wondered if offering discounts is truly beneficial or if it actually harms your business in the long run? Well, today's your lucky day because we have all the answers f…
  continue reading
 
Join us as we explore the top reasons why businesses shy away from LinkedIn, from high advertising costs to content saturation and constant solicitation. But fear not, because Speaker A reveals the hidden gems that make LinkedIn a game changer for business-to-business (B2B) and business-to-consumer (B2C) companies alike. Discover the unparalleled t…
  continue reading
 
Everybody faces fear at one time or another, it’s how you deal with it that makes the difference. That’s what Kyle Dean Houston and I discuss in this episode.Fear Happens to all of UsMost people that have ever achieved anything realized that they have to move outside of comfort in order to have a transformation. To achieve something, you’re going t…
  continue reading
 
Welcome to another exciting episode of You Are Buzzworthy! Today, we are diving into the world of marketing tactics and exploring the power of inbound traffic. We all know that engaging with our audience is essential, but how can we generate valuable inbound traffic that drives results? In this episode, we'll break down the Rule 26 KPI of traffic a…
  continue reading
 
Loading …

Quick Reference Guide