Best Nicole Schwegman Podcasts (2024)

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#46. How Untapped Traffic Sources Led to $100k In 3 Days? 16:03

7M ago16:03

16:03

Traffic source of $100k in 3 days case study I mentioned on the last podcast episode was paid advertising. But when someone reference paid advertising, most people think of Meta or Google PPC ads. Then leads acquired through those channels are nurtured using email sequences. Instead, we spend $50k of advertising budget on acquiring email lists. Res…

1
#45. The Circle Of Choice: Use It To Coach Yourself And Clients 15:07

7M ago15:07

15:07

Last week, I spoke about two clients. In January, both did $100K. Client A did it in 3 weeks and Client B did it 3 days. The fascinating part? Client B, did less work - no webinars or sales calls, and it took less time. That said, I went on to share how Client B did $50K the week after they did $100K. However, that $50K came from doing more work. L…

1
#44. $100K in 3 days without sales calls or a webinar w/ Marc Aarons 19:44

7M ago19:44

19:44

Back in October, one of my clients did $100K in a week. In this episode, I talk about the upgrades to the campaign that brought in $100K in 3 days. The biggest difference? No sales calls. No webinars. $100K in 3 days from emails, sales page, and text messages. There's a lot more to it like changes to the offer, including price points, and product i…

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#43. From 20-year Navy veteran to Hollywood Screenwriting w/ Nicole Schwegman 51:59

8M ago51:59

51:59

Imagine... - You joined the Navy...but you didn't know how to swim? - Your Mom told you to "find a man"...so you went to the grocery store and picked up your husband. - You wanted to get better at cooking...so you decided to learn from a Presidential chef. All of this is true, and then some, of Nicole Schwegmann, 20-year Navy Veteran, who, has done…

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#42. Top 10% Globally Ranked Podcast in 1 Year: Behind-the-scene w/ Marc Aarons 17:34

9M ago17:34

17:34

To recap 2023, let me take you behind the scene of the Modern Consultant Podcast: - 3160 listeners. - 38,829 downloads. - 41 Episodes. That's quantitative perspective. From qualitative perspective: - Reconnected with my collegues, friends, past clients and got them to share bunch of secrets. - Had an honor of talking to modern consultants behind $1…

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#41. Ethics & Leadership In the Time Of Artificial Intelligence w/ Bhushan Sethi 51:28

9M ago51:28

51:28

Have you ever wondered what it takes to be recognized as a leading voice in leadership? That's something that Bhushan Sethi, our guest on today’s Modern Consultant podcast knows quite a bit about. That's because he's ranked #81 on the '2023 Power List of the top 200 biggest voices in Leadership'. As a partner at PwC he has led high performance team…

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#40 Economist shares how to clarify your business positioning w/ Sean Ericson 43:54

9M ago43:54

43:54

Marketing is the communication of value. If you want to communicate value clearly, then behavioral economics can help. That's because behavioral economics combines the study of economics (this includes the study of how groups of people make purchase decisions) and psychology (how individuals make decisions). That said, we have a very special episod…

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#39. Oprah Winfrey at her doorstep. Learn the visibility framework w/ Lisa Fabrega 57:07

9M ago57:07

57:07

How does Oprah show up at your doorstep? For starters, you might be an actress turned leadership coach to 6, 7, and 9-figure entrepreneurs. This is the story of Lisa Fabrega - my guest today on The Modern Consultant. For more than ten years, she has helped entrepreneurs, corporate executives, Academy Award nominees, and Nobel Prize organization can…

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#38. Analyzing 500,000+ YouTube Videos and More SEO & Product Research w/ Tory Gray 57:15

10M ago57:15

57:15

As we gear up for 2024, I've been thinking to myself, who are all the experts that are on the frontlines of being able to help expertise-driven businesses grow faster online? Who's doing it with data? If I could find a "superexpert" for every single one of the 9 steps I used to help my clients win, who'd I wanna have a conversation with? That's whe…

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#37. $100 Billion Dollar Negotiations w/ Christine McKay 1:04:24

10M ago1:04:24

1:04:24

After our Jay Abraham episode, I kept thinking to myself, who'd be a great follow-up to buying, growing, and selling businesses? Then, a Modern Consultant listener recommended I have chat with this week's guest. Why? Well, she's a master of negotiation - $1M+ deals, $1B deals, and $100B deals. So, no matter what level of business you're playing at,…

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#36. Should She Scale Her Group Coaching Program? w/ Leslie Chen 1:21:37

10M ago1:21:37

1:21:37

For years, she's tested, refined, and perfected her small group coaching program. She's done it so well, that she boasts an incredible 95% success rate. And with those kind of results, her next natural question is... "How do I help more people?" But then, the next thought is... "Will it make it worse for those who are already inside my program?" Th…

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#35. Doubled His 6-Fig Business In 8 Months Working <20 hrs/week with Zack Arnold 1:16:02

10M ago1:16:02

1:16:02

This week on the Modern Consultant, I have the honor of hosting Zack Arnold. Zack is an award-winning Hollywood film and television editor (Cobra Kai, Burn Notice, Empire, Shooter, Glee), a member of the American Cinema Editors, a documentary director (GO FAR: The Christopher Rush Story, narrated by Mark Hamill), an American Ninja Warrior, and the …

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#34. She grows Kajabi's 19,000+ paid member community w/ Maruxa Murphy, Community & ROI Strategist 52:31

11M ago52:31

52:31

Imagine this - you're the head of Kajabi, a platform for creating and selling online courses. In 2023, with 19,000 customers, you hit $60M in revenue, and you're valued at $2 billion. Who do you call to help grow your community from 19,000 to 100,000? Maruxa Murphy - The Heartful Community Architect & Revenue Strategist I'm proud to call a friend a…

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#33. 7-Figure Digital Operations for Social Media Marketing Agencies (SMMA) w/ Jhana Li 52:34

11M ago52:34

52:34

This week on the Modern Consultant, I have the honor of hosting Jhana Li. Jhana first stumbled into Operations 5 years ago, while traveling full-time in a converted van through North & South America. Since then, she's been COO at 2 successful startups, directly consulted over thirty 7- & 8- figure businesses, and coached hundreds more. She helps fo…

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#32. Lessons from 1.5 Billion Advertisements w/ Brian Kurtz 1:23:06

11M ago1:23:06

1:23:06

This week on the Modern Consultant, I have the honor of hosting Brian Kurtz. Brian Kurtz has been a serial direct marketer for over 40 years. He had two careers. The first spanned 34 years as a force behind Boardroom Inc., an iconic publisher and direct marketer. His second career, which he is seven years into as the Founder of Titans Marketing, is…

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#31. Inside Look: Converting 600,000+ Email Subscribers w/ Marc Aarons 24:29

11M ago24:29

24:29

A few weeks ago, we had about 350,000 email subscribers and now it's about 600,000+ subscribers which changes our focus from getting more subscribers to "how do we convert?" This week, I take you behind the scenes of how I'm doing that for an active client project. For confidentiality reasons, I can't share everything but here's what I do cover: -A…

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#30. Product-Driven Marketing: How To Scale 1-on-1 Marketing, Sales, & Delivery w/ Daniel Ferrari 1:17:01

12M ago1:17:01

1:17:01

This week on the Modern Consultant, I have the honor of hosting Daniel Ferrari. At first glance, he looks like a surfer and that's because he is. When he's not taming the Pacific Ocean on a board, you might find him riding boardroom-level profits for his clients as a fractional CMO with over 10 years of direct marketing and sales experience. Pro…

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#29. Step 3: We added 372,424 emails in 1 day w/ Marc Aarons (Solo Episode) 21:48

12M ago21:48

21:48

I'm back with another solo episode. If you missed the last two episodes, watch them for full context. The first few seconds of this episode are a recap clip from my episode with Jay Abraham, the $50B man (that's how much he's generated for his private clients in profit). Then, the following episode, I introduce the 9-step roadmap I'm using to drive…

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#28. The First 3 Steps To Grow Your Expertise-Based Business 9:31

12M ago9:31

9:31

Audience is who you serve. Offers are what you serve. Sales are how you tell them about the offers. Simple to say, not so simple to execute, which is why I shared 80/20's new process roadmap on a team meeting this morning. On that call, I shared how we'll be serving our 1-on-1 clients through 2024 to start, grow, and scale every one of those system…

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#27. Buy, grow, and sell businesses w/ Jay Abraham 50:55

1y ago50:55

50:55

Episode at a Glance: Watch The Episode Trailer: Unusual Highlights: Yo…

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#26. A.I.M. To Get More Referrals: Accessibility, Influence, and Memory w/ Michael Roderick 48:00

1y ago48:00

48:00

This week on the Modern Consultant, I host Michael Roderick. Michael is founder of Small Pond Enterprises, where he helps thoughtful givers become thought leaders. To do it, he uses two frameworks: The Thought Leadership Triple Threat - this is combination of becoming a scientist, celebrity, and magician in your niche. The A.I.M. Referability Frame…

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#25. From Clients to Courses: The First $100K w/ Rob Howard 47:22

1y ago47:22

47:22

This week on the Modern Consultant, I have the honor of hosting Rob Howard. Rob is founder of HDC (Howard Development and Consulting) - a high-end, full-service web design and development firm for the world's largest organizations, ambitious entrepreneurs, and creative agencies. What makes HDC even more unique is their expansion into digital produc…

1
#24. Should online courses have community? w/ Jordan Godbey 46:03

1y ago46:03

46:03

This week on the Modern Consultant, I have the honor of hosting Jordan Godbey, Jordan is the founder of GrowthCommunity, an entrepreneur, and certified Circle expert who's launched over 40 communities for his clients. He's also a course creator himself who generated over $1.5m dollars with a niche course and his passion is helping other experts bui…

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#23. $1M Course Launches: The Traps and Freedoms of 7-Figure Business w/ Luisa Zhou 49:03

1y ago49:03

49:03

This week on the Modern Consultant, I have the honor of hosting Luisa Zhou, former space station engineer turned multi 7-figure course coach for professionals who want to escape the 9-to-5, and grow a freedom business on their terms. In a social media world where influencers flip between "vulnerability overshares" and meticulously filtering public …

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#22 Books Grow Business: The Art and Science of Nonfiction Book Writing w/ Bryna Haynes 1:04:01

1y ago1:04:01

1:04:01

To scale from helping people 1-on-1 to helping "1-on-many", can feel like a daunting task, especially if you don't know where to start. However, if you're a service provider, then you have an unique advantage. You get to simplify the vague goal of scaling into this clearer description: I want to go from 1-on-1 to "1-to-many" marketing, sales, and d…

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#21 Codify and Scale Your Brand Voice w/ Justin Blackman 46:04

1y ago46:04

46:04

Last week, I had the pleasure of hosting Kevin Rogers on The Modern Consultant podcast. Kevin's the founder of CopyChief, where he's helped over 9,000+ copywriters and business owners get better at their copywriting. That's excellent, because one of the CopyChief motto's is "no one writes alone". But, then, that begs the question - who does Kevin g…

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#20 Artificial Intelligence and The Future of Sales Copywriting w/ Kevin Rogers 1:20:11

1y ago1:20:11

1:20:11

Can A.I. powered platforms like ChatGPT replace sales copywriters? That's just one of the questions I'm finding the answer to on this episode of The Modern Consultant with our guest, Kevin Rogers. If you're in the world of direct response copywriting, then Kevin needs no introduction - that's because he's the founder of CopyChief, a community of di…

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#19: $14M on OnlyFans: Inside the Marketing, Sales, and Delivery of a Content Business w/ Bryce Adams 55:41

1y ago55:41

55:41

Can an OnlyFans creator teach you how to grow your online education business? That’s the question I’m answering today with the help of Bryce Adams, who, after growing a successful 7-figure E-Commerce brand, started an OnlyFans account on a whim in the middle of the pandemic. The first night, she made $62, showed it to her boyfriend, who then replie…

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#18 The Power of a Statement Piece Point of View w/ Hillary Presswood 1:08:13

1y ago1:08:13

1:08:13

Key Takeaways: [00:03:00] Creative director helps businesses create standout brands. [00:05:35] Copywriting career, transition to strategy and coaching. Retirement in 2020 with rebranding. [00:12:09] Visual branding certification led to full creative direction. [00:22:07] Unsure how to communicate on social media. [00:29:35] Reflection, company, co…

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#17 Educational Content: Deliver Value at Each Stage of your Client Journey w/ Marc Aarons 13:31

1y ago13:31

13:31

Timestamps: [00:02:46] Service professional positioning relies on values alignment. [00:05:49] Content needs for service professionals: problem awareness, diagnostic tool or process. [00:08:29] Right sequence crucial for solving Rubik's cube. Product flywheel framework helps solve the issue. Diagnostic tool and quiz used to evaluate. Custom road ma…

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#16: From $0 to $1M, then $1M to $20M in Course Sales w/ Danielle Leslie 1:25:13

1y ago1:25:13

1:25:13

Key Takeaways: [0:50] – Introducing Danielle Leslie [4:04] – Danielle’s mindset before she gained the moniker “The Millionaire Maker” [6:03] – How did Danielle come up with Culture Add Labs? [11:31] – How Danielle turned a failed webinar into a success [15:38] – Danielle shares how she was able to do weekly webinars in two years [18:18] – The one s…

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#15: Lessons from selling a 7-figure E-Commerce brand and starting a course business w/ Gamal Codner 47:24

1y ago47:24

47:24

Key Takeaways: [30:31] – Who is Gamal Codner? [34:12] – How Gamal impressed Fortune 500 trainees and CPAs with his expertise [39:31] – Gamal shares his key learnings after launching Exit Blueprint [47:47] - Common mistakes people make when trying to turn around their business [53:12] – Gamal shares how to continuously grow courses and programs [56:…

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#14: Sleep Is A Skill: Sleep Optimization Strategies w/ Mollie Eastman 46:20

1+ y ago46:20

46:20

Key Takeaways: [13:34] – Who is Mollie Eastman, and what does she do? [14:20] – Mollie shares the story of her journey launching Sleep Is A Skill [21:15] – The signs you should watch out for when having trouble sleeping and how to improve [30:51] – Common signs of sleep apnea [33:37] – How do you reduce sleep apnea [39:57] – Mollie’s suggestions fo…

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#13: From a $5K investment to a boring $12M per year business w/ Nathan Hirsch 44:04

1+ y ago44:04

44:04

Key Takeaways: [3:25] – Nathan shares the story of how he made $12 million per year from a $5,000 investment [8:11] – How did Nathan evaluate and compare the different channel sources he tested? [13:38] - Why Nathan and his business partner sold their profitable VA Freelancer business to one of their clients [16:28] – What motivated Nathan to start…

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#12: From $3K to $100K Contracts, Depression, Then Pitching $1M w/ Jude Charles 1:47:31

1+ y ago1:47:31

1:47:31

Key Takeaways: [1:17] – Introducing the guest [2:59] – What inspired Jude to embrace vulnerability and authenticity in his stories [11:29] – Jude's work with Steve Harvey and his evolution of pricing [21:17] – How Jude’s contract structure and deliverables evolved [30:18] – How did Jude attract high-level clients like Steve Harvey, and what strateg…

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#11: We’re a Top 10% Globally Ranked Podcast with only 10 Episodes? 17:49

1+ y ago17:49

17:49

We’re a top 10% podcast in 10 episodes What it was like to launch the podcast Family update: Immigrating my parents to the United States Business: Balancing client work, product development, and the podcast Podcast update: What I’m thinking of doing next Website update: How I’m making it better for everyone Book update: What we’ve got on the way an…

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#10: Profit First Professional sheds light on the growth challenges of $1M, $10M, and $100M Businesses w/ Rocky Lalvani 55:19

1+ y ago55:19

55:19

[0:40] – Introducing Rocky “Profit Answer Man” Lalvani [4:57] – How can parents teach their children the principles of building wealth? [8:04] – How Rocky helps small business owners become better financial leaders [13:53] – The common challenges that business owners face at different stages of revenue [22:06] – How Rocky raises awareness for his c…

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#9: Consultant to Coder: 1 Year to 100 Legal Firms Using His SaaS App w/ Wouter IJgosse 1:02:42

1+ y ago1:02:42

1:02:42

Key Takeaways: [2:33] – How hitchhiking through 23 countries shaped Wouter's entrepreneurial mindset and perspective [5:52] – How Wouter transitioned from financial engineering and consulting to founding Decision Vault [9:28] – How to you decide which path to go down [15:44] – Wouter’s advice to non-technical founders [27:28] – Why Wouter chose to …

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#8: From Music Production to $100M Sales w/ Brian Speronello 1:12:27

1+ y ago1:12:27

1:12:27

Key Takeaways: [5:35] – Did Brian’s dad being a chemical engineer influence his career choice? [9:01] – Working as a consultant for a company vs. becoming an independent consultant [13:03] – Why Brian believes being in corporate is “bland and boring” [17:06] – Brian shares his transition from corporate to independent consulting [23:28] – The differ…

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#7: How to attract Fortune 500 Clients like Verizon and IBM w/ Earle Richards 1:05:03

1+ y ago1:05:03

1:05:03

Episode Timeline: [3:39] – Who was Earle before consulting, and how did he get into it? [6:10] – Earle shares how his college experience impacted his journey to consulting [9:53] – How Earle’s “Superpower” helped him kickstart his consulting opportunities [15:03] – Did Earle identify as a consultant when he started his consulting services? [21:22] …

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#6: The Conversion Framework That Grew His Client From $13,000/mo. to $202,000/mo w/ Ross O’Lochlainn 1:31:58

1+ y ago1:31:58

1:31:58

Key Takeaways: [4:47] – Who is the man behind Conversion Engineering? [15:40] – Ross shares the appeal of applying engineering to human psychology and marketing [21:22] – How did Ross make the shift from engineering to marketing? [27:39] – Knowing everything now, what would Ross tell himself if he could go back in time? [32:44] – Ross discusses the…

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#5: From Wall Street Finance to Scaling 500 Digital Agencies w/ Juliana Marulanda 1:20:25

1+ y ago1:20:25

1:20:25

Key Takeaways: [2:30] – Introducing Juliana Marulanda [4:00] – Juliana shares a story of how she got her Boston Terrier, Mojo [8:46] – Creating a learning plan for Mojo [11:45] – Juliana shares how her psychology background influenced her perspective on digital operations [17:35] – What are the common challenges you will face as a consultant and ho…

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#4: From $7/hr Programmer To 7-Figure Agency w/ Primoz Bozic 2:04:05

1+ y ago2:04:05

2:04:05

Primoz Bozic is the founder of media properties such as PrimozBozic.com, CopywritingProdigy.com, and StrategicParenting.com.In today’s episode, we cover his journey from a $7 per hour programmer to 7-figure marketing agency owner in Slovenia, where the average hourly rate is $10 per hour.While there’s no shortage of insightful gems for professional…

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#3: From Academia to Ethical Online Marketing w/ Margo Aaron 59:00

1+ y ago59:00

59:00

In this episode of The Modern Consultant podcast, I have the pleasure of hosting Margo Aaron. Margo is the co-founder of Brainstorm Road, a community of practice for shipping your dream project. Her work has been featured in Inc, The Observer, Thrive Global, and Thought Catalog. She's taught thousands of students how to sell honestly and market eth…

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#2: From Grad School to 700,000 Website Visitors w/ Marc Aarons 58:23

1+ y ago58:23

58:23

To kick the show off, we wanted to do something special. Here's the backstory:Recently, I had the opportunity to be interviewed by my friend and fellow podcaster, Brandon Fong. He has a top 2% globally ranked show where he’s interviewed NYT bestselling authors, former Olympians, and one of the original sharks from Shark Tank. Something you wouldn’t…

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#1: Welcome To The Modern Consultant 17:00

1+ y ago17:00

17:00

Welcome to the first episode of the Modern Consultant!Meet your host, Marc Aarons, as he shares:- The "Why" behind the Modern Consultant- Who this show is for- Who this show is NOT for- What you can expect as a listenerBy Marc Aarons

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BONUS EPISODE: If You Have Rice, You Have A Meal – Chef Lea Piel 47:31

3+ y ago47:31

47:31

On this special bonus episode, I interview Chef Léa Piel, a French chef raised in the South of France. Chef Léa originally started her professional life by going to med school, but after deciding to follow her passion, she switched to culinary school and has not looked back. Chef Léa started her culinary career at Fera, the esteemed restaurant of t…

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From Fashion Model to Chef - Chef Angela Michelle of Culinary Kisses 49:46

4y ago49:46

49:46

Today, I'm interviewing Chef Angela Michelle, the founder and chef owner behind the cooking education company Culinary Kisses. Chef Angela was a fashion model for 25 years before she traded in her stiletto heels for chef whites, driven by her passion for cooking that was nurtured since she was six years old. Chef Angela decided to start her company…

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Try All the Vegan Cheeses - Becky Striepe from Glue and Glitter 48:01

4y ago48:01

48:01

Today, I'm chatting with Becky Striepe, a vegan food writer, cookbook author, and by the time this airs, podcast host. Becky has been a vegan since 2006 and has been developing simple vegan recipes since 2008. At her blog, Glue and Glitter, you'll find easy vegan comfort food recipes that don't sacrifice flavor along with tips for making eating veg…

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Food Scraps are Treasures to be Used - Chef Joel Gamoran from Scraps 49:35

4y ago49:35

49:35

Today, I'm excited to interview Chef Joel Gamoran, one of the nation's most well-known sustainability focused chefs and the host of A&E's hit series Scraps. In addition to his television show, Joel also previously served as the Head National Chef for Sur La Table and makes monthly appearances on NBC's Today Show. Joel's book, Cooking Scrappy, shows…

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