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Private Practice Workshop

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Private Practice Workshop

John Clarke from Private Practice Workshop

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This podcast is the only resource you need to learn how to market and grow your business as a counselor, psychologist, or therapist in private practice. Hosted by John Clarke, a licensed psychotherapist, and private practice consultant, this show is packed with powerful and effective techniques that will allow you to build your practice into exactly what you want it to be. If you want targeted marketing advice from a private practitioner who knows what it takes to build a practice, then you' ...
 
With over 1.2 million downloads, Selling the Couch is the #1 podcast for current and future mental health private practitioners. Psychologist Melvin Varghese interviews successful therapists about how they've built their therapy practices + diversified their income in/beyond the therapy room as well as top entrepreneurs, business/marketing, productivity, and social media experts. You'll learn how successful business owners get referrals, make money, work through fears, and how they've stoppe ...
 
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show series
 
Today’s show covers a topic that always brings out the nerd in me. If you are an STC regular, then you know the importance I place on my video and audio gear. With the future of our field being that telehealth is here to stay, a quality home studio setup can help you stand out in your field. For me, the quality of my studio has evolved over the yea…
 
John teaches 9 essential vocabulary terms to help therapists in private practice with their financial literacy, including: Asset: anything tangible or intangible that is owned by the business. Or, anything that actively makes you money. Liability: anything that costs or could cost the business money. E.g., accounts payable, wages, taxes, etc. (argu…
 
One of the new things for STC this year is the incorporation of coaching calls into the podcast from time to time. Join us for a glimpse into today’s coaching call about online courses. Our Featured Guest for today’s coaching call Heather McKenzie, LCMHCS Heather McKenzie came through Online Course School as a beta student back in the fall of 2021.…
 
John breaks down exactly how to choose your niche for your therapy private practice, including: 1. Why you should niche down in the first place 2. How to niche down 3. How to evaluate market opportunities 4. Types of niches 5. How to be both a generalist and a specialist` Apply for Business Made Human now: https://go.privatepracticeworkshop.com/joi…
 
I’m excited to begin a new year and a new season with you! While we were on the holiday break, STC hit a huge milestone of 1.2 million downloads, which is unbelievable to me. I’m so grateful for the success of STC and being able to offer this resource. Today’s show focuses on one of my favorite topics, which is personal finance. Investing can be ov…
 
Today’s solo episode topic may be one you’ve thought a lot about, or it may be something that hasn’t crossed your mind. We are discussing the ins and outs of creating a membership site, something that comes up frequently in discussions in the STC Facebook community. It’s something I’ve been trying to figure out over the past 13 months. We are talki…
 
John shares his biggest lessons from 2021 in private practice, business, and life in this solo episode. Lessons include: Take nothing for granted Mental health is the second pandemic (just starting) We are on the verge of a massive supply and demand crisis We have to stay agile Burnout is real Private practice is now, more than ever, about lifestyl…
 
When it comes to your business, how much is ENOUGH? How do you even know what enough is? These are questions we can all use some clarity about, along with evaluating the success of our business. Today’s show is a solo episode and the last one before I take the month of August off for a time of self-care and refreshment before returning with new sho…
 
What techniques have you found that help you stay on task each day? Maybe you have some tried and true habits, or maybe you recognize the need to put in place a little more structure. Either way, there is inspiration waiting for you in today’s show! Solo episodes are always fun for me because I love getting to share with you what I’m learning. Toda…
 
SEO for Therapists Made Simple with Nick Fuller - Private Practice Marketing for Therapists and Counselors + Search Engine Optimization (SEO) for Therapists. SEO and website guru Nick Fuller from itherapy.com joins for an interview, covering topics including: 1. Keyword research 2. Keyword placement 3. Backlinking 4. Internal linking 5. Choosing a …
 
Today’s topic is one that puzzles many clinicians and leaves us feeling uncomfortable. We’ve approached setting fees on past episodes, but today we are diving deeper into setting fees that ensure our profitability. How do we make sure our business is growing, thriving, and allowing for future expansion? Join us as we learn more with today’s guest. …
 
Today’s show is about search engine optimization (SEO), an essential aspect of your private practice website. The truth is that you can have the most beautifully designed website on the planet, but it won’t help your practice if it doesn’t attract people. If you’re confused about trying to navigate the world of SEO, then this is the show you don’t …
 
As a clinician, do you have a social media policy? Is it something you’ve ever considered? If not, then this show may open your eyes to this topic. How can we as clinicians create a sound social media policy while navigating the intersection of our personal and professional lives? Dr. Keely Kolmes is a psychologist, speaker, consultant, writer, res…
 
Since STC usually focuses on aspects of the journey into private practice, today’s show is different. We are talking to someone who decided to take her skill set in another direction and move away from private practice. A traditional talk-therapy practice isn’t for everyone, and there are other therapeutic healing modalities that can be fulfilling …
 
We are tackling another topic relevant to the pandemic crisis. This particular time is a good chance to think about private practice in different ways than ever before. If you’ve ever considered blogging as a way to build your practice and expand your reach to your ideal clients, then this is the show for you. Lauren Hahn is a licensed mental healt…
 
During times like these, it’s essential to think outside the box, but every decision has business and financial implications. One way to survive the pandemic shutdown is to pull back from one-on-one work and create income streams that aren’t dependent on being there in person. If you’re curious to know more, then join us for this episode. Jackie Fl…
 
This is the last podcast episode for this year as I take some extra time off to refresh, recharge, and get new episodes ready for 2022. In this solo episode, I’m reflecting and sharing the top five business lessons I have learned this year and what I’ll be focusing on for the upcoming year. You’ll Learn: ● How I was intentional about taking an inde…
 
Today’s topic is one that many clinicians have navigated, are navigating, or will navigate in the future. It’s the idea of increasing fees with existing clients. I’ve seen this topic come up repeatedly in online groups for therapists, and I know it brings anxiety and confusion. Let’s dig into it together! Our Featured Guests Kelly Higdon and Mirand…
 
Annie Schuessler is a business coach and the host of the podcast Rebel Therapist® Podcast. With her Rebel Therapist®Programs, she helps therapists, healers and coaches make an impact beyond a traditional private practice. In this episode Elizabeth and Annie talk about How Annie found the "sweet spot" for her group program How to get beyond perfecti…
 
Have you ever considered writing a children’s book? I’ll admit that I’ve thought about it, and it might be a new endeavor in my future. Writing a children’s book takes creativity and planning, and much perseverance is required to navigate the publishing process. Join me as I talk to a longtime friend who has been through the process and published t…
 
What would it be like to own and run your own group therapy practice--including the building? And to complicate matters, what if the whole endeavor is getting off the ground during a global pandemic? It might sound crazy, but you’ll hear the details from today’s guest who is making it all happen after facing down all the obstacles. Join us! Our Fea…
 
Today’s show is about navigating long-haul COVID symptoms and life as a private practitioner. I wanted to have a non-academic conversation about this intriguing topic from a real-life perspective. Join us to learn more! Our Featured Guest Robert Cox, MA, LPC, NCC Robert Cox is a private practitioner in Kentucky. He contracted COVID back in December…
 
Today’s show is about one of my most favorite topics in the world: sleep. I’ll admit that my thinking about sleep has changed a lot over the years as I’ve learned more. Whether you’re a champion sleeper or someone who needs to pay more attention to rest, today’s show has helpful information and expert tips for you. Join us! Our Featured Guest Liz S…
 
So much of what we do as clinicians revolves around leadership, even though we may not be comfortable thinking of ourselves that way. If we are truly leaders in what we do, it makes sense to learn all we can about making ourselves the best leaders possible. The world needs good leaders! Join us as we discuss all things leadership development in tod…
 
Today’s show is about building an online directory, which is hugely relevant to every clinician. Whether you’ve used an online directory to refer clients or thought about creating a directory to help other clinicians and clients, you know that it is a valuable resource that makes it easier to find a therapist who can help with very specific needs. …
 
Welcome to a new season of STC! Today’s conversation is different from the typical STC session, as it was inspired by a thread created in the STC community about healthcare providers dismissing legitimate medical concerns. This situation is one that you might encounter personally or with your clients, so I hope you’ll find our conversation helpful …
 
As STC has grown, I’ve been wanting to address this topic of getting on other podcasts as a guest. In a typical week, I receive several requests from people wanting to be a guest on STC. There are several reasons why I cannot accept every one of those requests, and there are things to consider in remaining authentic while seeking podcast appearance…
 
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