Call them changemakers. Call them rule breakers. We call them Redefiners. And in this provocative podcast, we explore how daring leaders from across industries and around the globe are redefining their organizations—and themselves—to create extraordinary impact in today’s rapidly changing world. In each episode, Russell Reynolds Associates Leadership Advisor Hoda Tahoun and former CEO Clarke Murphy host engaging, purposeful conversations with leaders in and out of the business world who shar ...
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Content provided by Melvin Varghese, PhD and Melvin Varghese. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Melvin Varghese, PhD and Melvin Varghese or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
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354: Why Every Course Creator Should Start A Podcast
Manage episode 397496126 series 165679
Content provided by Melvin Varghese, PhD and Melvin Varghese. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Melvin Varghese, PhD and Melvin Varghese or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
If you have ever considered creating an online course, or if you are already a course creator, you have probably thought a lot about marketing that course. The challenge is how to be thoughtful and creative in marketing your course, which becomes a separate income stream for your business. Starting a podcast is one of the best ways to market your course while creating a solid, compound income stream, and we are talking strategy today as I share what I’ve learned through my experience. Join us!
You’ll Learn:
- Why starting a podcast has been one of the most rewarding personal and professional endeavors of my life
- Why podcasts are the perfect way to produce authentic, evergreen content and establish trust
- How a podcast becomes a way to avoid burnout and take self-care breaks while staying consistent with releasing and re-releasing content
- How podcasts allow dynamic ads, which are pure magic (Captivate makes it easy!) and help build your email list
- How the podcasting format allows pre-roll, mid-roll, and end-roll ads to market your courses/resources consistently
- How the “flywheel effect” serves to compound your efforts over time if you leverage your existing course students on your podcast
Resources:
Interested in becoming part of our affiliate program? Learn more at
https://sellingthecouch.com/jointhehealthcasters
Want to launch your online course?
Please check out our free 7-Day Course Creator Starter Kit For Therapists: https://sellingthecouch.com/coursekit
Looking to launch a successful podcast?
Please check out our free "Using Podcasting To Grow Your Business" workshop for therapists:
412 episodes
Share
Manage episode 397496126 series 165679
Content provided by Melvin Varghese, PhD and Melvin Varghese. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Melvin Varghese, PhD and Melvin Varghese or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
If you have ever considered creating an online course, or if you are already a course creator, you have probably thought a lot about marketing that course. The challenge is how to be thoughtful and creative in marketing your course, which becomes a separate income stream for your business. Starting a podcast is one of the best ways to market your course while creating a solid, compound income stream, and we are talking strategy today as I share what I’ve learned through my experience. Join us!
You’ll Learn:
- Why starting a podcast has been one of the most rewarding personal and professional endeavors of my life
- Why podcasts are the perfect way to produce authentic, evergreen content and establish trust
- How a podcast becomes a way to avoid burnout and take self-care breaks while staying consistent with releasing and re-releasing content
- How podcasts allow dynamic ads, which are pure magic (Captivate makes it easy!) and help build your email list
- How the podcasting format allows pre-roll, mid-roll, and end-roll ads to market your courses/resources consistently
- How the “flywheel effect” serves to compound your efforts over time if you leverage your existing course students on your podcast
Resources:
Interested in becoming part of our affiliate program? Learn more at
https://sellingthecouch.com/jointhehealthcasters
Want to launch your online course?
Please check out our free 7-Day Course Creator Starter Kit For Therapists: https://sellingthecouch.com/coursekit
Looking to launch a successful podcast?
Please check out our free "Using Podcasting To Grow Your Business" workshop for therapists:
412 episodes
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Similar to Selling the Couch
Call them changemakers. Call them rule breakers. We call them Redefiners. And in this provocative podcast, we explore how daring leaders from across industries and around the globe are redefining their organizations—and themselves—to create extraordinary impact in today’s rapidly changing world. In each episode, Russell Reynolds Associates Leadership Advisor Hoda Tahoun and former CEO Clarke Murphy host engaging, purposeful conversations with leaders in and out of the business world who shar ...
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continue reading
The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
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continue reading
1
The Brutal Truth about Sales and Selling - We interview the world's best B2B Enterprise salespeople.
Brian Burns
No BS Allowed - Are you sick of empty suits telling you to work harder? - Learn about The Maverick Selling Method, which models the world's best salespeople and what they do differently. If you are in sales and are passionate about selling, you will like this podcast. The focus is on b2b sales and selling. If you are selling or in sales, this podcast is for you. I cover cold calling, spin selling, challenger sale, solution selling, and advanced selling skills. Strategic selling, LinkedIn, sa ...
…
continue reading
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Join Dave Jackson and he shares insights into geeky weight loss gadgets, insightful articles, and success stories on losing weight, feeling better, and living healthier. He's also pretty darn funny.
…
continue reading
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continue reading
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continue reading
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continue reading
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continue reading
The Self-Employed Life Podcast (formerly Creative Warriors) provides business and personal development strategies for self-employed business owners that create sustainable success. A community of self-employed and small business owners, entrepreneurs, innovators and ambitious individuals that need creative solutions in business. Being self-employed and a business Warrior is a mindset, a spirit and a challenge. We need a different way of doing business. This is business with a soul. We discus ...
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