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Momentum | The marketing podcast for photographers

CEO and Founder of Sticky - Nate Grahek

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Do you want more freedom to do the things you love in business and in life? Join your host Nate Grahek a portrait photographer and entrepreneur, each week we interview and learn from the most successful and inspiring photographers in our industry. Bringing you proven and innovative business strategies you can use to shift the momentum in your own photography business.
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Today, Nathan Holritz — the owner and CEO of Photographer's Edit and host of the photography podcast Bokeh — is on the show to share a little bit about his journey and why you need a Big Picture View to get the most out of your business and your life. You don't want to miss his thoughts on the difference between being a proactive vs. reactive busin…
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Dani Diamond, a NYC based fashion photographer and educator, is on the show today to talk about how he answers the question, "Should I become a portrait photographer?" His refreshingly honest response is not what you might expect! Dani also shares marketing tips and advice for slow seasons that will help you run your photography business profitably…
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Professional photographer Bill Ramsey shares the simple marketing tactic that saved his business and shows that marketing doesn't have to be complicated. Ramsay Portrait Art: https://ramseyportraitart.com/ The Photo Tellers podcast: https://itunes.apple.com/us/podcast/the-phototellers-photography-podcast/id988017748?mt=2…
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Today we have Scott Wyden on the show. Scott is the Chief Community Officer at Imagely and has been a professional portrait photographer for over 20 years. The industry has changed a lot in that time, and today Scott joins me to share how his lead generation system keeps him busy — actually providing him with so many leads that he has enough to sha…
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I'm excited to have Tyann Marcink back on the show today. It's been a while since we've talked and I'm excited for you to hear how her Vacation Rental Photography Business has grown and where it's taken her. Tyann is the industry expert and she has some great tips that will help you expand your business into this profitable and fun niche. Tyann Mar…
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Photographer: Have you ever wished that you could connect to clients faster, more personally, and with more depth? Do you find yourself frequently answering the same questions? Do you find yourself frequently answering the same questions? Are you often writing the same email again and again? Nate Grahek of Sticky has four words for you: Video and E…
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On today's show, we have Marco Ibanez, an award-winning boudoir photographer and photography educator from the metro Washington DC area. Marco has an inspirational story to share about a tragedy that changed his life and shaped the way he runs his business. Marco shares how he built a thriving boudoir photography business based on passion and simpl…
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Photographer Connor Fuller's portrait business is growing. 2018 was his best year ever, and 2019 is looking to be substantially better. As many Photographers (especially Photographers of HS Seniors) are lamenting the lack of business, why is Conner enjoying his best years ever? How is he doing it? If you're interested, today's episode of The PhotoT…
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Is it possible to more effectively critique your own photography? Can you learn to genuinely appreciate work that you genuinely don't like? Can a few guidelines help you better understand your own--and others'--work? Luke Edmonson, today's guest on The PhotoTellers seems to think so. My conversation with Luke divides into two sections. We first dis…
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Earlier this year, I met Nina Larsen Reed at WPPI. I instantly liked her and new that I had to have her on the show. Nina is passionate about education, quotes the same books I do, and has only been a professional photographer for four years. And this was actually just her first year photographing weddings. She set a modest goal of booking 10 for t…
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Today, we're excited to have KISS Books CEO and Founder, Shaun Gordon on the show. Before starting Kiss, Shaun was a wedding photographer for 15 years and had photographed over 500 weddings. His past and present experiences give him a unique perspective on the industry and I'm excited to share our discussion with you today. He has some great tips a…
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Brooke Summer is a boudoir photographer, educator, and overall marketing genius based in Denver, CO. She’s also one of the most strategically-minded photographers I’ve ever met. As the founder of Business Straight Up, Brooke teaches professional photographers and creative entrepreneurs how to think differently about business — especially in their m…
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Michael Sasser talks about the value of video on photography websites, tips on email marketing and the hurdles that come with being a male boudoir photographer. Links from the show: Website: https://sasserstillsboudoir.com YouTube Channel: https://www.youtube.com/channel/UCHFd_RQWDeJk9ydqhXaXT7Q Photography Education with Michael: https://sassersti…
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Today Todd Watson, Co-Founder and CEO of Showit is on the show. Todd has been helping photographers create beautiful websites that book their ideal clients for 12 years and today, he's here to share his thoughts on what's working with photography websites, blogging, and marketing in the photography industry. Links from the show: Showit: https://sho…
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When I met Matt Mathews, I knew right away that I had to have him on the show. Matt has a really cool and pretty unusual photography story. I can't wait for you to hear how he went from working at a Walmart portrait studio as a teenager, went to nursing school and ended up being an incredibly successful boudoir photographer and educator. Tune in to…
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Jen Swedhin, founder of Jen Gets Shit Done is on the show to talks to us about the benefits of choosing a hyper-niche, ditching the "To Do" list and why she took email off of her phone. Free Guide-5 Tips for Increasing Your Productivity: https://jengetsshitdone.com/sticky-interview/By CEO and Founder of Sticky - Nate Grahek
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Today I'm happy to have Tara Giles back on the show. Tara is a high school senior portrait photographer from Washington state. Her story will be familiar to many of you. Photography was a hobby, became something that she did on the side and then three years ago, she took the plunge and left her corporate job to pursue photography full-time. We had …
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Ted Leonhardt is on the show today. We had a great conversation about why it's so hard for creatives to talk about money, negotiate, and charge what we're worth (and tactics for fixing it). Ted's Website/Newsletter/Videos Creative Live Twitter: @tedleonhardt Airline Pilot RecordingBy CEO and Founder of Sticky - Nate Grahek
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When Leslie Kerrigan started photographing seniors ten years ago, it was a niche that nobody else in her area was focusing on. Today, that is not the case. The senior market has exploded and she has to stay on her toes to continue to be the most sought-after photographer in her area. How does she do it? In our conversation, Leslie, who is also the …
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Writing a strong headline isn’t hard. Nate Wright is on the show with four simple rules that will help you write headlines that get you leads, in no time. Links from the show: Inbox Attack: https://inboxattack.com Two Free Months of Inbox Attack: https://inboxattack.com/sticky-albums/By CEO and Founder of Sticky - Nate Grahek
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Vanessa Joy has been on the show quite a few times and is always one of my favorite photographers to chat with. In addition to being a talented photographer, Vanessa is also a talented business woman. She's creative and innovative and I'm excited for you to hear some of the ways that she's using social media to find and book new clients. She also s…
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I recently had the opportunity to chat with Teri Fode, a senior portrait photographer from Sacramento, CA. Teri is truly an inspiration. She’s been in business for 15 years and along the way, she’s figured out how to turn every client into a customer for life. Tune in to hear how she handles pricing, email marketing and why she never tells anyone t…
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When Spencer Lum was starting out in the photography industry, he was 100% willing to hustle and do whatever it took to succeed. And hustle he did. He took whatever job came his way and found himself working 80 to 90 hours each week. He was busy. He was in demand. And he was just barely paying the bills. On today's show, Spencer shares how he was a…
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On our latest episode of Momentum, Ariana Falerni and I talk about the value of showing clients products before their session and some simple ways to share product images in your marketing materials and online. http://www.arianafalerni.com/design/sticky/ https://learn.stickyacademy.com/p/turn-more-inquires-into-booked-clients-with-one-auto-reply-em…
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Vickie Black started out shooting weddings, portraits, and even pets, but soon zeroed in on her favorite genre — teen photography! Not only does Vickie now run a booming teen and senior portrait business based in Central Indiana, she also created and publishes the Senior Style Guide — an educational and inspirational publication for senior portrait…
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Imagine this: You're a successful Photographer, TEDx speaker, instructor, wife, and mother. Your career is exploding as you joyously create the portfolio life that you love. Then two words change your life: Breast Cancer. It's been just over 8 months since Jen Rozenbaum's diagnosis. She's been transparent about her ups and downs through the struggl…
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Meet Cole Joseph — photography coach legend! Cole’s devoted his business to helping photographers improve photography and run a more sustainable business. He’s just launched some cool new tools to make the administrative side of photography business much easier. He also has an awesome perspective on the industry as a whole. Today, we’ll be talking …
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In this episode of Momentum, I had the chance to talk to Jamie Larson of The Snap Society. Jamie’s a world-class photographer, photography coach, and guru of in-person sales. We dive into why (and how) to use in-person sales to serve your clients, how to transition your business model without losing clients, and how to do in-person sales without fe…
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Arthur Grace [photo by Bill Pierce] For nearly 20 years, Photographer Arthur Grace photographed Robin Williams. Initially Robin was an assignment, then a client, and then a friend. On today's episode of The PhotoTellers, you'll hear Arthur talk about his work with Robin, as well as a brief overview of his work with UPI, Time magazine, and Newsweek …
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I recently had the chance to chat with Doug about the Trifecta, Twig & Olive’s amazing story, and several really cool marketing tactics for photographers. Doug also shared some of his favorite tips for new photographers. Links from the episode: Twig & Olive Photography Free Bonus for Momentum Listeners…
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Kirk started out in photojournalism, but then the entire print industry went digital. Day rates dropped and Kirk needed another option so he decided to try wedding photography. Determined to make it something he enjoyed, Kirk's wedding photography became a hybrid of photojournalism and fine art. After years of running a wildly successful wedding ph…
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​Lisa Edwards is a photographer based in Butte, Montana. She’s also one of my favorite guests. After years of shooting high school seniors and families, Lisa saw an opportunity for a brand new niche — tween photography — which tripled her sales in just one quarter. In addition to running her photography studio, Lisa owns Photo Bacon, a master resou…
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Cyrissa Carlson is a photographer, business coach, and probably the most energetic, charismatic person I know. She also happens to be an absolute rockstar at social media for photographers! Cyrissa’s coaching business — The Sparkle Society — is all about supporting photographers with the know-how, tools, and a vibrant community to build incredible …
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As 2017 draws to a close, I'm taking a few moments to talk about The PhotoTellers podcast. And I'm asking for your help. The PhotoTellers is changing. Changes are already in motion, but I still need your help! How would YOU like to see the show change? What would make it better? Who would you like to hear as a guest? What facets need to grow . . . …
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Art Meripol Twenty four years shooting for Southern Living magazine, plus more years freelancing, Photographer Art Meripol has spent his career photographing magnificent places, intriguing people, and fantastic food! As of this writing, he is concluding his most rewarding project to date: Civil Rights historian. On this episode of The PhotoTellers,…
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Erin Babnik Landscape/Adventure Photographer Erin Babnik again joins The PhotoTellers to discuss one of her favorite topics--COMPOSITION. Regarding composition: Is the landscape photographer primarily at the whim of luck, or timing, or serendipity? Or are there more deliberate mental tools that he/she can wield to create works of art with strong co…
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In 1864, your great-grandfather started a portrait photography business in Scotland. Four generations later, you're at the helm of the family business. You've been internationally recognized for your portrait, wedding, and fine art nude work. You're Trevor Yerbury, and along with your wife Faye, the two of you are still undertaking ambitious projec…
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Be ready to rethink your idea of "Photography," and your idea of "success" on this episode of The PhotoTellers. Australian photographer Gee Greenslade shares the inspiration of her highly-creative work, and also a vulnerable look into her journey. Based in Adelaide South Australia, Gee was made a Master of Photography by the Australian Institute of…
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At 18 years old, she found herself without a family. Soon thereafter, a scholarship brought her from her home in Brazil to the United States--alone. Four years ago, she photographed her first wedding. Now she photographs 50 weddings per year, and is an ambassador for Wescott and MagMod. By most standards, the story of Cami Grudzinski could be consi…
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Take a fake event created on Facebook, add in a very real location with real attendees, then drop Eric Pickersgill and an large format camera in the mix. What do you have? It's Eric's newest project, NO SHOW. You may have heard of Eric from his previous project, REMOVED. It quickly went viral, led him to the TEDx stage, and international exhibits. …
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Is your business appointment-driven? Do you wonder how to fill your calendar with clients? On today's episode of The PhotoTellers, host Bill Ramsey shares the specific strategy that has fueled his business for 10 years. What can you expect? Hear how his phone strategy was born from desperation How is the use of the phone a great way to honor your b…
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Who in the world needs a ONE HUNDRED Megapixel camera? Why? The camera is the Hasselblad H6D-100c Medium Format DSLR. Surfing through a photography Facebook group last week, I stumbled across a guy who owns one, and actually earns a living with it. Full disclosure: When I see someone online talking about their newest gear/fanciest widget/shiniest n…
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You know that story of the penniless, underappreciated, unrealized "starving artist?" It's the story that somehow equates "great art" with "no money." It's time for that myth to die! Best-selling author Jeff Goins leads the charge in his new book, Real Artists Don't Starve: Timeless Strategies for Thriving in the New Creative Age. This is an import…
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Photographer Doc List joins The PhotoTellers again to discuss his Austin Bodies Project. Doc's project has grown from a personal project to a central part of his business--not to mention his own showing in an art gallery. If you missed my first conversation with Doc, it's a great reminder how a community of Photographers can make you a better one. …
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Mary Fisk-Taylor and Jamie Hayes are unapologetic: "Everything we do in the studio is geared toward making money." Jamie is the guy who has always and only worked in Photography. Mary is the former client, now business partner and Photographer. Together they're Hayes & Fisk Photography. Mary and Jamie specialize in highly-personal wedding photograp…
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Are you a Photographer looking for practical, proven tips to improve your marketing? Especially if you're new in business, and you want effective--not expensive--tips, today's conversation on The PhotoTellers is for you! Grab a pencil and paper . . . this is a quick conversation. My guest is a third-timer here on the show. He's Mr. John Hartman, an…
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Almost 2 years ago, I interviewed Photographer John Hartman about his newfound love of light painting. [Find that conversation HERE.] One year later, I checked in to see how his passion had progressed. Turns out, his passion has grown . . . and become financially lucrative. He's in year 43 of professional photography, and he now says, "I'm having m…
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Photographer Laurie Klein has spent over 40 years in the business, written 3 books, and studied with Ansel Adams. How does she describe her work? "I am a nature photographer. I just happen to put people in landscapes." As if that's not unique enough, most of her work is infrared. Today's conversation on The PhotoTellers is inspiring, challenging, a…
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I'm fortunate to receive feedback from listeners of The PhotoTellers podcast, and am intrigued by the variety of people who listen. Imagine my surprise, then, when I learned that one of the listeners of EVERY EPISODE is not a Photographer, nor does he own a camera. Why would he listen to the show? What has he learned? What episodes especially stand…
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Profoto is known as "the light-shaping company," and many of the world's most reputable Photographers are Profoto users. And as the world of Photography has changed from film to digital, from the few to the many Photographers, from in-studio to on-location, Profoto has changed as well. One of the biggest changes is the "hybrid TTL" option that Prof…
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