Welcome to "The Art of Hospitality," where the Operator meets the Philosopher to unravel the intricate tapestry of the vacation rental industry. Led by Conrad O'Connell, the Digital Strategist who turns clicks into bookings, and hosted by Scott Fasano, the "Operator," and Adam Norko, the "Philosopher," our podcast presents a trinity of perspectives that uniquely positions us at the intersection of practical operations, philosophical depth, and digital innovation. We tackle the gamut—marketin ...
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Welcome to "The Service or Hospitality Podcast," where hosts Scott Fasano and April Burns dive deep into the heart of the professional vacation rental industry. Join us as we explore the essential difference between service and hospitality, and why it's critical to see and recognize people, not just as customers, but as valued guests. In each episode, we bring you engaging and insightful conversations with industry thought leaders who share their unique perspectives and experiences. Our goal ...
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The premier news on the vacation rental industry. We talk not only OTAs such as Air BNB, Expedia or Booking.com we discuss strategies, market trends and legislation that concern the short term rental market.
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How THIS Mindset Makes This Property Management Software Unlike Any Other... (With Paul Waldschmidt)
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In this episode, we're joined by Paul Waldschmidt, CEO of Ownerrez. We talk all about the origin of Ownerrez, an engineering mindset, updates, growth, funding in our space and LOT more. Enjoy! ⭐️ Links & Show Notes Adam Norko Scott Fasano Conrad O'Connell Paul Waldschmidt OwnerrezBy The Business Blacksmith
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Diving As Deep As We Can Into Vacation Rental Data (With Kenny Bedwell)
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In this episode, we're joined by Kenny Bedwell of STR Insights to talk all things data, marketing, ops, finding the right properties and a TON more. Enjoy! ⭐️ Links & Show Notes Adam Norko Scott Fasano Conrad O'Connell Kenny Bedwell STR InsightsBy The Business Blacksmith
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Season 3 Episode 5 : Built to BOOK (Guests Mike Harrington, Sebastien Long)
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Send us a text Building a solid future in the vacation rental world means building purpose built. Hosts Steve Milo and Miriam Ramsey speak with experts in the propco world, Mike Harrington and Sebastien Long about the challenges and pay offs of considering all of the special considerations that need to be made when designing new constructions meant…
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What Does It Mean To Be A 'Professional' Vacation Rental Manager?
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In this episode, the trio takes on trying to better define what it means to be a truly "professional" property manager or vacation rental manager. Enjoy! ⭐️ Links & Show Notes Adam Norko Scott Fasano Conrad O'ConnellBy The Business Blacksmith
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Join use for another great conversation with another of the industry's best in the hospitality business. Its been an iconic ride since the beginning when they landed on "Beachball" and we all know who it is from that alone. Their impact has been big and will change the industry. We had a great time with Hunter and Ginger talking about the early dec…
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What Should Your Vacation Rental Business Do To Prevent Harmful Regulation? (With Scott Leggat)
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In this episode, we chat with Scott Leggat who is the Director Government Affairs & Advocacy at Inhabit IQ. We dive into regulations, how to build the right local relationships, marketing, Scott's background and more. Enjoy! ⭐️ Links & Show Notes Adam Norko Scott Fasano Conrad O'Connell Scott LeggatBy The Business Blacksmith
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Season 3 Episode 4 Bright Idea (Guests Jason Sprenkle and Amy Hinote)
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Send us a text Our returning ALL STARS Amy Hinote and Jason Sprenkle join the panel to go over the latest moves in the vacation rental world. See what ideas are seen as shining examples and which are just dim wattage. Co-Host Miriam Ramsey and Host Steve Milo bring enlightenment to the topics.By Steve Milp
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Join use for another great conversation with another of the industry's best in the hospitality business. We had a great time with Jessica, Elaine and Lance talking about the light behind magic hospitality. Don't miss this one.By Scott Fasano and April Burns
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How To Build The RIGHT Fundamentals In Your Vacation Rental Business
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In this episode, the trio takes on the fundamentals of vacation rental business building and how it applies to building a winning organization. Enjoy! ⭐️ Links & Show Notes Adam Norko Scott Fasano Conrad O'Connell The Webinar: Conrad / AdamBy The Business Blacksmith
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Season 3 Episode 3 : Harvest DOOM (Guest Michelle Marquis and Jeff Robertson)
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Send us a text The summer 2024 numbers are out and they are not rosy. A tough fall "harvest" is to be expected however it seems that some part of the harvest can be saved. Guest Michelle Marquis and Jeff Robertson speak with Co-Host Miriam Ramsey and Host Steve Milo about strategies that may mitigate impending doom. We also speak about #vacasa #mar…
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Join us for another great conversation with Blaine, Rob and Rachel as we talk about authentic hospitality. We cover a wide variety of topics including the roots in ultra luxury experiences and how Rachel carried that mindset into the business and much more. And most importantly, you'll hear from another frontline team member that is leaving his mar…
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Diving Into The Data To Build The Ideal Approach To Getting More Bookings (With Jeff Brown)
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In this episode, we chat with Jeff Brown of IntelliHost on data, getting more traffic on Airbnb with testing, thumbnails, how to run tests and even more... Enjoy! ⭐️ Links & Show Notes Adam Norko Scott Fasano Conrad O'Connell Jeff Brown IntelliHostBy The Business Blacksmith
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Season 3 Episode 2 Alex Nigg: AirBnB, Bull Stock or just all BULL?
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Send us a text Returning Guest Alex Nigg joins host Steve Milo on covering publicly traded Vacation Rental companies and analyze by the numbers their current trajectories. Can AirBnB continue with their stock high? Will the Sonder & Marriot deal be a new force in the industry to contend with? Will Vacasa's risky debt pay off?…
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Join us this episode for a conversation with an industry legend, Mike Harrington. Hospitality isn't a one-size-fits-all approach and scale does matter. We talk about Practical Hospitality and a whole lot more.By Scott Fasano and April Burns
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Building A Large Vacation Rental Business The Smart Way (With Dustin Abney)
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In this episode, we chat with Dustin Abney of Portoro on his stunningly quick growth building his vacation rental mangement company to hundreds of units in just a few short years, trends, PMS platforms, building technology, what the future holds and a lot more. Enjoy! ⭐️ Links & Show Notes Adam Norko Scott Fasano Conrad O'Connell Portoro Dustin Abn…
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Season 3 Episode 1 : The Pricing Puzzle (Guest Melanie Brown)
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Send us a text Straight Fire VR Investigates: The Vanishing Act. Where has the middle market gone, and will it come back? When pricing is crucial to a strategy, acknowledging the missing middle is key to putting together the ADR puzzle. We analyze the numbers to understand the forces driving the market and how to best plan for fall 2024 and 2025. W…
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Loving Hospitality with Tyann Marcink Hammond and Nick Settles
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Join us for a deeply moving and authentic conversation with industry thought leaders Tyann, the Queen of Guest Experience, and Nick, our first frontline team member on the podcast. This episode takes a heartfelt turn, when Nick realizes he has found his people in this industry, reminding us all of the true spirit of hospitality. Tyann and Nick brin…
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Welcoming All Travelers With Heart And Hospitality To Grow Your Vacation Rental Business (With Becky Large)
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In this episode, we chat with Becky Large of Autism Travel Club on her movement to accept all travelers, why focusing on families with Autism can be not just be more 'welcoming' but also a driver of growth for your business too. Enjoy! ⭐️ Links & Show Notes Adam Norko Scott Fasano Conrad O'Connell Becky Large Autism Travel Club…
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Join us for an engaging conversation with Koryn from Breezeway, a true industry thought leader and rock star loved far and wide. Koryn and the Breezeway team believe that hospitality is about getting personal, focusing on what you're good at, and delivering to the very best of your ability. Koryn is the first vendor I've heard frame her role—and Br…
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Breaking Into The PMS Space With A Novel Approach (With Wes Smithe)
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In this episode, we interview Wes Smithe of Direct Software on what it's really like to build a PMS, his unique takes on where we're heading, how change is creating opportunity for Direct and a lot more... Enjoy! ⭐️ Links & Show Notes Adam Norko Scott Fasano Conrad O'Connell Direct Software Wes Smithe…
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Join us for another engaging conversation with a true industry thought leader, Madi from Mount. Madi is pioneering the use of social channels, leveraging her content army to open new avenues for potential guest engagement. We've been led to believe that if your property isn't Instagram-worthy, social media isn't for you. But what about highlighting…
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Dealing With The Changing Landscape Of OTAs With Vrbo (With Tim Rosolio)
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In this episode, we interview Tim Rosolio of Vrbo / Expedia Group on all things Vrbo, technology, tech debt, building towards the future, merchadising vacation rentals and a lot more... Enjoy! ⭐️ Links & Show Notes Adam Norko Scott Fasano Conrad O'Connell Tim Rosolio One KeyBy The Business Blacksmith
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Random Acts of Hospitality with Lauren Madewell
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Join us for another engaging conversation with a true industry thought leader, Lauren from Auntie Belham's Cabin Rentals. Lauren is all about hospitality, bringing a fun and unique perspective to her role and her brand. Hospitality isn't a one-size-fits-all approach; the best hospitality comes from the heart of the individual to the hearts of those…
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Covering Everything That You Need To In Your Vacation Rental Property With The "Proper" Insurance (With Darren Pettyjohn)
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In this episode, we interview Darren Pettyjohn from Proper Insurance on why they're the world-class insurance product for vacation rental homeowners, guests and property managers. Darren shares his journey of what's it's like to 'swim away' from the crowd, being the most expensive offering and more. Enjoy! ⭐️ Links & Show Notes Adam Norko Scott Fas…
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Setting the Stage for Hospitality Excellence
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Join April, Amy, and Scott as they dive into their plans to elevate the vacation rental industry through improved hospitality standards and exceptional guest experiences. In this episode, they discuss the importance of balancing service and hospitality, share professional insights and best practices, and highlight their vision for innovation and gu…
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The Tools You Need To Build More Direct Bookings + Improve Hospitality (With Chris Walker)
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In this episode, we interview Chris Walker from Direct Booking Tools about his current approach to building tech that works and delivers the outcome that all PMs and VRMs are looking for. Chris also shares his background and history by getting into and building a vacation rental business in Hilton Head, SC. Enjoy! ⭐️ Links & Show Notes Adam Norko S…
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Is The Tech Spaghetti Monster Going To Harm Your Vacation Rental Biz? (With Marcus Räder)
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In this episode, we interview Marcus Räder from Hostaway about tech, funding, building a winning PMS platform, what scaling means for the STR/Vacation rental industry, his song and a LOT more. You don't want to miss this one. Enjoy! ⭐️ Links & Show Notes Adam Norko Scott Fasano Conrad O'Connell Marcus Räder Hostaway…
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Designing The Winning Experience From Property Design To Check-In (With Bryndee Barton)
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In this episode, we interview Bryndee Barton from Loma Homes on her background in building long-term rentals, then working with her business partners into a brand-new short-term rental angle with designed + themed vacation homes. She breaks down why design and investing into an awesome guest experience is what has lead to the right outcomes for Lom…
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0:13 / 53:24 Season 2 Episode 15 - Special report on SB 280 - Ginger Harrelson, Dennis Goeheid
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Send us a text Straight VR in this Emergency Episode discusses Governor Ron Desantis' final decision on SB 280 and what that means for Florida Property Managers. We also take a temperature check of the current marketBy Heather
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Building The Ideal? Approach To Hospitality (With Tyann Marcink Hammond)
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In this episode, we interview (for the second time) Tyann Marcink Hammond of many projects (linked below) but most known as the Queen Of Guest Experience for Touch Stay. We talk about what touch points are missing from many PMs and hosts workflows, building happy guest experiences and more... Enjoy! ⭐️ Links & Show Notes Adam Norko Scott Fasano Con…
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Season 2 Episode 14 : The Vacation Rental Royalty Games
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Send us a text Welcome to the Straight Fire Summer Games where we pay tribute to those in the Vacation Rental Royalty. A leaner market means only the fittest will survive. Those who have been treading water the past year may be fated to sink in an untimely manner. Joining in the games is a returning guest and expert of Revenue Management the Founde…
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Understanding The Tools & Tech In Your Vacation Rental Business (With Deborah Labi)
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In this episode, we interview Deborah Labi of Have You Got / The Techsplained Series on growth, building understanding in the vacation rental space of tech + tools, her new business launching now and a lot more... Enjoy! ⭐️ Links & Show Notes Adam Norko Scott Fasano Conrad O'Connell Deborah Labi Have You Got Network The Techsplained Series…
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Building Our Vacation Rental Businesses The Safe Way (With Eric Thibodeaux)
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In this episode, we interview Eric Thibodeaux of Current Tides Vacation Rentals + Safer VRs about building a world-class vacation rental business that takes every stakeholder into account including guests, owners and our community. Enjoy! ⭐️ Links & Show Notes Adam Norko Scott Fasano Conrad O'Connell Eric Thibodeaux Safer VRs Current Tides Vacation…
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Grading The Vacation Rental Industry Today: The Good, The Bad & The Ugly (With Steve Milo & Miriam Ramsey)
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In this episode, we interview Steve Milo and Miriam Ramsey from Vtrips. They share their (always) honest takes on where we're heading, VRMA, how Vtrips is doing, ethics of our industry and a lot more. Editor's note: we had some minor audio issues with Miriam's file, but it doesn't take away from the great information shared. Enjoy! ⭐️ Links & Show …
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Building The True Guest Experience With Service vs Hospitality (With Matthew Loney)
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In this episode, we interview Matthew Loney with Xplorie on overall guest experience, service vs hospitality, building the right setup for guests and lot more! Enjoy! ⭐️ Links & Show Notes Adam Norko Scott Fasano Conrad O'Connell Matthew Loney XplorieBy The Business Blacksmith
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Breaking Down The Business Sense Of Treating Customers Like Rock Stars (With Jeff Ostermann)
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In this episode, we interview Jeff Ostermann from Sweetwater (Sweetwater is the world's leading music technology and instrument retailer) about how customer care leads to the ideal outcome not only for happy customers, but for their business as well. Enjoy! ⭐️ Links & Show Notes Adam Norko Scott Fasano Conrad O'Connell Jeff Ostermann Sweetwater…
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Season 2 Episode 13 : Paying the price of silence (Guests Scott Fasano, Kathleen Fitzpatrick, Amy Hinote)
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Send us a text Season 2 Episode 13 : Paying the price of silence (Guests Scott Fasano, Kathleen Fitzpatrick, Amy Hinote)By Heather
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Going From A To Z In The Vacation Rental Industry (With Kimberly White & Jeff Iloulian)
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In this episode, we interview Jeff Iloulian and Kimberly White from HostGPO on their approach to marketing, brand building, standards, scaling, 'starting from the bottom' and more. Enjoy! ⭐️ Links & Show Notes Adam Norko Scott Fasano Conrad O'Connell Kimberly White Jeff Iloulian HostGPOBy The Business Blacksmith
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Season 2 Episode 12 : The V Files (Guests Andy Morris and Michelle Marquis)
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Send us a text Out in the open! Straight Fire VR speaks with guests about their outspoken opinions on three very important players in the industry: the three V’s, VRMA, Vacasa, and VRBO. Joining us this week in the crossfire are two outspoken industry experts: the Founder of Seattle Vacation Homes, Andy Morris, and the Co-Founder and Chief Revenue …
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Send us a text Straight Fire VR is keeping an eye on the market that is heating up in time for summer. AirBnB’s stock prices have seen a rocket ride this past year and they have taken a bigger bite of the market share. Will it last and what does their high rise mean for the industry? Also, does Expedia need an exit ramp for VRBO? Our experts debate…
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Building A Hospitable + Welcoming Vacation Rental Experience In Québec (With Kerri Gibson)
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In this episode, we interview with Kerri Gibson of Chalets Hygge. Enjoy! ⭐️ Links & Show Notes Adam Norko Scott Fasano Conrad O'Connell Kerri Gibson Chalets HyggeBy The Business Blacksmith
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A Special Episode : In Memoriam to Vacasa's stock prices- Guests Drew Ewing and Dan Sawyer
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Send us a text Vacasa, a onetime Unicorn in the Vacation Rental industry is now a struggling property management company. With prices as of April 9, 2021 of of over $200 a share to now trading under $6.00, where did it all go wrong? Straight Fire VR performs an autopsy to investigate the cause of death. Our Guests former Vacasa Sales Executive Dan …
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Hitting Reset On The Art Of Hospitality: An Important Update About Where We're Heading
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In this episode, we share what's happening with the next phase of The Art Of Hospitality, why our back catalog is down and other important life updates. Enjoy! ⭐️ Links & Show Notes Adam Norko Scott Fasano Conrad O'ConnellBy The Business Blacksmith
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Hospitality Is Life: How To Over-Deliver On Experience On The Small Things (With John Paladino)
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In this episode, we interview with John Paladino from Small Batch Hats (our proud hat builder) and Milestone Meetings. Enjoy! ⭐️ Links & Show Notes Adam Norko Scott Fasano Conrad O'Connell Small Batch Hats John Paladino Milestone MeetingsBy The Business Blacksmith
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Technology In Our Industry Is Not JUST About Software: Here Is Why (With Nils Erik Mattisson)
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In this episode, we interview Nils Erik Mattisson from Minut on hardware, safety, the Airbnb camera ban, his history at Apple and a lot more. Enjoy! ⭐️ Links & Show Notes Adam Norko Scott Fasano Conrad O'Connell Minut Nils Erik MattissonBy The Business Blacksmith
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Season 2 episode 8 The Ghost Town called VRMA
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Send us a text VRMA is the largest Vacation Rental Manager's association in the world. Recent low attendance and leadership shakeups has raised eyebrows in the industry. Our panel guests Scott Leggat and Amber Carpenter do a deep dive to try to uncover what is at the root of recent chaos.By Heather
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Season 2 Episode 8 : Corporate Rader
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Send us a text The firestorm that the vacation world has seen in the last few years may have cleared the forest floor a bit and allowed the surviving players to grow. In this week’s episode, our guests speak about the players that are left on the board and the new moves they may take to raise capital and grow using a leaner and more profitable mode…
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If Data Is Gold, Does That Make This Man The "Vacation Rental King Midas"? (With Jamie Lane)
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In this episode, we interview Data King Jamie Lane on Airdna's approach, regulation, the 'truth', going viral, facts over fiction and even more. Enjoy! ⭐️ Links & Show Notes Adam Norko Scott Fasano Conrad O'Connell Jamie Lane Airdna 2024 Outlook Report Best Places to Invest in 2024 January Monthly Review…
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1:10 / 56:31 s2 episode 7 Great Scotts! ( Guests Scott Bunce,Scott Seay, Amber Carpenter)
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Send us a text Message Received? Answer: MAYBE. Have you noticed your emails falling short lately? Many property managers may have noticed their emails being sent coming up short, and this could be due to new changes over at Google. If undeliverable messages and email kickbacks seem like a real “kick in the business,” it could be that your marketin…
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The Vacation Rental Industry's Massive Inflection Point Happening Now (With Ashley Ching)
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In this episode, we interview Ashley Ching of Inhaven on standards, growth, what the key elements (bed/bath/kitchen) in a vacation rental are doing well vs doing poorly, scaling and more. Enjoy! ⭐️ Links & Show Notes Adam Norko Scott Fasano Conrad O'Connell Ashley Ching InhavenBy The Business Blacksmith
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