SE4 EP01: 10X Ecommerce Growth Playbook for 2019

2X eCommerce Podcast

Content provided by Kunle Campbell. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Kunle Campbell or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

5+ y ago 25:53

MP3•Episode home

Archived series ("Inactive feed" status)

When? This feed was archived on July 11, 2018 01:00 (6y ago). Last successful fetch was on June 14, 2019 00:20 (5+ y ago)

Why? Inactive feed status. Our servers were unable to retrieve a valid podcast feed for a sustained period.

What now? You might be able to find a more up-to-date version using the search function. This series will no longer be checked for updates. If you believe this to be in error, please check if the publisher's feed link below is valid and contact support to request the feed be restored or if you have any other concerns about this.

Here's a summary of actions to take to drive 10X growth in 2019.

Acquisition - The one channel strategy is over
Checkout - Upsell upsell upsell - Upgrade your checkout and post-sales processes - AO.com, case in mind
Email automation is key - get your flows in order for 2019. Most important flows, welcome series, cart abandonment series, win-back, up-sells,
10X Your Top of the Funnel Traffic - e.g. a YouTube channel, Video, regional TV advertising
Run Flash Sales
Evaluate customer feedback - get feedback from customers, customer support logs. Know what is marketing saying?
Personalize your brand. Double down on your brand story and amplify

-----------

SPONSORS:

This episode is brought to you by:

Klaviyo

If you’re looking to grow your business there is only one way—by building real, quality, customer relationships. Most marketing software will claim they do this, but will never deliver on their promises. You need to demand more from your marketing software that’s where Klaviyo comes in. Klaviyo helps you build meaningful customer relationships by listening and understanding cues from your customers, allowing you to easily turn that information into valuable marketing messages. That’s why 10,000 innovative brands have switched to Klaviyo. What’s their secret to building customer relationships? Tune into Klaviyo’s Beyond Black Friday docu-series to find out and unlock marketing strategies you can use to keep momentum going year-round. Just head on over to klaviyo.com/beyondbffor more.

220 episodes