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Why Don’t More Mezcaleros Own Their Brands?

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Manage episode 399846078 series 2872607
Content provided by Heritage Radio Network. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Heritage Radio Network or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Why are there so few Mezcal and Tequila brands owned by the people who produce them? When I try to rattle off the names of brands of Mezcal and Tequila that are owned by the people who actually make those spirits, it’s more of a clunk than a rattle. Why is that? And why is that important? It’s an own-or-be-owned episode of Agave Road Trip!

Agave Road Trip is a critically acclaimed, award-winning podcast that helps gringx bartenders better understand agave, agave spirits, and rural Mexico. This episode is hosted by Lou Bank with special co-host Linda Sullivan of seynasecreto.

Find extra photos and related links at agaveroadtrip.com

Heritage Radio Network is a listener supported nonprofit podcast network. Support Agave Road Trip by becoming a member!

Agave Road Trip is Powered by Simplecast.

  continue reading

206 episodes

Artwork
iconShare
 
Manage episode 399846078 series 2872607
Content provided by Heritage Radio Network. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Heritage Radio Network or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Why are there so few Mezcal and Tequila brands owned by the people who produce them? When I try to rattle off the names of brands of Mezcal and Tequila that are owned by the people who actually make those spirits, it’s more of a clunk than a rattle. Why is that? And why is that important? It’s an own-or-be-owned episode of Agave Road Trip!

Agave Road Trip is a critically acclaimed, award-winning podcast that helps gringx bartenders better understand agave, agave spirits, and rural Mexico. This episode is hosted by Lou Bank with special co-host Linda Sullivan of seynasecreto.

Find extra photos and related links at agaveroadtrip.com

Heritage Radio Network is a listener supported nonprofit podcast network. Support Agave Road Trip by becoming a member!

Agave Road Trip is Powered by Simplecast.

  continue reading

206 episodes

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