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222 Distributor Horror Stories, How Can We Fix Our Broken Food System, Lois & Bob Gamerman With Soft Stuff Distributors

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Manage episode 278992883 series 1583955
Content provided by Retail Solved with Daniel Lohman, CPSA and Daniel Lohman. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Retail Solved with Daniel Lohman, CPSA and Daniel Lohman or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Distributors play an important role in delivering your favorite brand to retailers. The challenge is that some use outdated broken models that favor their success at the expense of brands and retailers - why big brands avoid using distributors.

This episode's FREE downloadable guide

Promotions are the lifeblood of your brand. They increase sales, introduce your amazing products to future customers, and help drive shoppers into the category. Shoppers expect them and retailers demand them. Most promotions are expensive and most do little if anything to grow sustainable sales and therefore are ineffective. So, how do we change that? Start with Optimizing Your Trade Promotion ROI with this Simple Cheatsheet.

CLICK HERE TO GAIN INSTANT ACCESS TO MY Trade Marketing Optimization Checklist Guide

Want an unfair competitive advantage?

Take the 30 Days To Prosperity Challenge to master the brand-building skills and strategies required to give your brand a substantial and sustainable competitive edge. Stop Using the same cookie-cutter tactics your competitors rely on. RetailSolved.com/30daychallenge

FREE Trade Promotion ROI Calculator:

RetailSolved.com/PromotionROI

Download the show notes here:

RetailSolved.com/session222

  continue reading

271 episodes

Artwork
iconShare
 
Manage episode 278992883 series 1583955
Content provided by Retail Solved with Daniel Lohman, CPSA and Daniel Lohman. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Retail Solved with Daniel Lohman, CPSA and Daniel Lohman or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Distributors play an important role in delivering your favorite brand to retailers. The challenge is that some use outdated broken models that favor their success at the expense of brands and retailers - why big brands avoid using distributors.

This episode's FREE downloadable guide

Promotions are the lifeblood of your brand. They increase sales, introduce your amazing products to future customers, and help drive shoppers into the category. Shoppers expect them and retailers demand them. Most promotions are expensive and most do little if anything to grow sustainable sales and therefore are ineffective. So, how do we change that? Start with Optimizing Your Trade Promotion ROI with this Simple Cheatsheet.

CLICK HERE TO GAIN INSTANT ACCESS TO MY Trade Marketing Optimization Checklist Guide

Want an unfair competitive advantage?

Take the 30 Days To Prosperity Challenge to master the brand-building skills and strategies required to give your brand a substantial and sustainable competitive edge. Stop Using the same cookie-cutter tactics your competitors rely on. RetailSolved.com/30daychallenge

FREE Trade Promotion ROI Calculator:

RetailSolved.com/PromotionROI

Download the show notes here:

RetailSolved.com/session222

  continue reading

271 episodes

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