))
Turning Customer Service Hurdles into Loyalty Wins
Manage episode 398564792 series 3481684
Content provided by mike giambattista and Mike giambattista. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by mike giambattista and Mike giambattista or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Eric Carrasquilla, EVP and Division President of Customer Experience Solutions at CSG, shares insights into improving customer service. This discussion will explore how businesses can enhance customer engagement and turn challenges into opportunities for building loyalty. CSG's platform focuses on journey analytics, real-time decisioning, and digital communication tools across various industries, from telecommunications to healthcare. The session aims to provide practical strategies for improving customer interactions, particularly in a challenging economic environment.
The future of advertising without third-party cookies is also examined. We will look into how ads can remain effective and precise using first-party data, referencing examples like Amazon's targeted recommendations. With the shift away from invasive tracking, the importance of context in advertising is highlighted, promoting customer engagement while respecting privacy. The talk will cover how to maintain a relevant and respectful connection with customers in a changing digital landscape, where technologies like generative AI are emerging.
Chapters
1. CSG's Customer Experience Solutions (00:00:00)
2. Customer Experience and Loyalty Technology (00:12:59)
3. Future of Personalized Ads Without Cookies (00:27:55)
85 episodes
Share
