The Partnership Economy explores the power of partnerships through candid conversations and stories with industry leaders. Our hosts, David A. Yovanno, CEO and Todd Crawford, Co-founder, of impact.com, unpack the future of partnerships as a lever for scale and an opportunity to put the consumer first.
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Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
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Welcome to the What’s Next! Podcast. I’ve met so many brilliant people as I traveled the globe and have had some fascinating conversations that I’ve wished had been recorded so I could share them with you - this podcast was a way for me to recreate those moments and let you in on some fantastic insights. My current conversations center around one objective: what's next for companies and individuals as they look to innovate and grow. I hope these conversations inspire you as much as they have ...
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Publishing weekly since 2012, this show helps marketers navigate the ever changing marketing jungle with expert interviews from leading marketing pros. Join Social Media Examiner’s founder Michael Stelzner as he helps you discover new strategies and actionable tips to improve your marketing. Show notes at Socialmediaexaminer.com/podcast/
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Double Your Freelancing Podcast
1 How Devs Can Escape Commoditization in an AI Vibe Coder’s World 24:54
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Play Later Play Later Lists Like LikedFull show notes at https://dyf.link/episode149 In this episode, Zach dives into how developers can escape commoditized pricing by aligning their skills with high-value business problems. Learn how positioning your expertise around solving specific problems can help you stand out, charge higher rates, and attract better clients. You'll discover how to shift from being a "keyboard for hire" to a problem-solving expert that businesses want to pay top dollar for. Zach also shares a real-world example of a developer who unknowingly nailed this positioning and how you can replicate it. You’ll also learn: Why reactive, commoditized freelancing leads to constant rate pressure The difference between subjective and objective value—and how to use both effectively A step-by-step framework for defining your ideal client profile (ICP) A proven outreach strategy to attract high-value clients without being spammy The power of attaching your work to measurable business outcomes If you're a developer looking to break out of the low-value pricing trap and build a high-paying freelance business, this episode is for you! More free content at https://doubleyourfreelancing.com…
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Double Your Freelancing Podcast
1 How To Get Paid For Project Discovery, with Laura Elizabeth 28:12
28:12 Play Later Play Later Lists Like Liked28:12
Play Later Play Later Lists Like Liked👉 Full show notes at https://dyf.link/episode148 In this episode, Zach talks to Laura Elizabeth, co-owner of Double Your Freelancing and creator of Project Pack . Laura is talking about how she does “paid roadmapping” for her clients, often charging upwards of $6,000 for ONE roadmap. In this episode, we’ll discuss what paid roadmapping is, why freelancers should consider doing it, and common mistakes to avoid. This is a valuable episode if you’re currently doing free proposals and want to learn how to get paid for them instead. 🌍 More free content at https://doubleyourfreelancing.com…
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Double Your Freelancing Podcast
1 “I can't get past €10k/month Freelancing…” — Solving $100k→$200k/yr Bottlenecks, With Delia Monk 49:49
49:49 Play Later Play Later Lists Like Liked49:49
Play Later Play Later Lists Like LikedFull show notes at: https://dyf.link/episode147 In this episode, Zach talks with copywriter Delia Monk about some of the “bottlenecks” she’s been running into as she tries to scale from a low-six-figure soloist to a small agency. Delia has great stats about the efficacy of her skills, including… ☑️ Getting a client’s sales page from 3% → 12% application rate (a.k.a. 4x’ing it) ☑️ Doubling open rates for her long-term retainer client who has her work on emails …But she feels she’s maxed out her rates and that delegating work is eating so much into her margins that it’s not worth it. In this episode she and Zach explore this and uncover opportunities to keep moving forward and address this bottleneck. If you’re in a similar position to Delia, where you’re having trouble breaking through the mid-100k-bottleneck, you’ll probably REALLY enjoy $200k Freelancer: https://dyf.link/200kf…
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Double Your Freelancing Podcast
1 How To Use “Runway Reduction Anchoring” To Charge More 15:02
15:02 Play Later Play Later Lists Like Liked15:02
Play Later Play Later Lists Like LikedFull show notes at: dyf.link/episode146 n this episode, Zach talks about a sneaky positioning technique freelancers can use to instantly charge more. 👉 Learn how to raise your rates and work with better clients in our free “Charge What You’re Worth” course: https://dyf.link/offer Links from the episode: ~~ $200k Freelancer Build a machine that generates clients – predictably and controllably – and grow your freelance income to $200k/yr+ https://doubleyourfreelancing.com/200kfreelancer/ ~~ Others: Double Your Rates Toolkit - https://doubleyourfreelancing.com/rates-toolkit Double Your Freelancing Rate - https://doubleyourfreelancing.com/rate Crappy Canva illustration from the video - https://www.canva.com/design/DAGRA99z-X8/E0WWZ_0VDe3K3BxZ8GWEbQ/view?utm_content=DAGRA99z-X8&utm_campaign=designshare&utm_medium=link&utm_source=editor…
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Double Your Freelancing Podcast
1 Mastering Your Freelance Offers: A Guide to Creating High-Impact Freelance Services 1:06:53
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Play Later Play Later Lists Like LikedFull show notes: https://dyf.link/episode145 In this episode, Zach dives into the key elements of crafting irresistible freelance service offerings that drive high-value outcomes. Discover how to structure your service offerings to emphasize measurable ROI, making your work more appealing to potential clients and helping you command higher prices. You'll learn how to differentiate between demonstrable, subjective, and commoditized service values and why focusing on ROI-driven outcomes can set you apart in the crowded freelance market. Whether you’re just starting or looking to refine your offers, this episode will guide you through creating a scoring system to evaluate the impact and ease of delivery of your services. I also talk about: The "freelance service offering thermometer" and how to categorize services by their demonstrable, subjective, or commoditized outcomes. The importance of defining your niche and aligning your offer to high-value problems. How to use a service offering scorecard to evaluate and refine your freelance services. The role of ROI demonstrability in client acquisition and how to showcase early wins. Strategies for selecting KPIs that reflect the impact of your work without being overly reliant on client actions. Tune in to learn how to create compelling freelance offerings that clearly demonstrate value, resonate with clients, and set you on a path to sustainable growth. Don’t miss an opportunity to grow your freelance income to $200k/yr+! Learn more at dyf.link/200kf…
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Double Your Freelancing Podcast
1 How To Get to $200K/Yr With Automated, Value-First Outreach at Scale 28:20
28:20 Play Later Play Later Lists Like Liked28:20
Play Later Play Later Lists Like LikedFull show notes: https://dyf.link/episode144 In this episode, I share the strategy of Automated, Value-First Outreach at Scale and how it can help freelancers reach $200K/year. Discover how you can balance the scalability of automated cold outreach with the personal touch that clients appreciate, turning a traditionally spammy approach into a value-driven method that gets results. You'll learn how to build outreach campaigns that not only send hundreds of emails at scale but also make each recipient feel like the message was crafted just for them, without spending hours on manual personalization. This episode is perfect for freelancers looking to scale their client acquisition process without sacrificing the quality of their outreach. I also talk about: The concept of "free personalization" and how it transforms cold outreach from impersonal to engaging at scale. Tools and techniques to set up automated outreach campaigns, including email scraping, personalization tactics, and sending infrastructure. How to avoid spammy outreach pitfalls and ensure high deliverability of your emails. The step-by-step math behind sending volumes, inbox management, and setting up sending domains. Strategies to validate your target market and refine your messaging for maximum impact. Tune in to learn how to leverage automated outreach to scale your freelance business, connect with high-value clients, and build a sustainable revenue stream without getting bogged down in manual work. Don’t miss an opportunity to grow your freelance income to $200k/yr+! Learn more at dyf.link/200kf…
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Double Your Freelancing Podcast
1 SEO & AI Content Creation for Freelancers, with Tim Davidson 1:31:24
1:31:24 Play Later Play Later Lists Like Liked1:31:24
Play Later Play Later Lists Like LikedFull show notes: https://dyf.link/episode143 In this episode, Zach talks to Tim Davidson from https://cleancommit.io about effective AI content creation for freelancers. Tim shares his innovative approach to using AI for content that stands out, avoiding the common pitfalls of generic AI-generated text. They discuss the importance of fine-tuning AI models to produce high-quality content, the challenges of using ChatGPT, and how to enhance your content with better prompts and fine-tuning techniques. Tune in to learn how to leverage AI to create impactful content that drives engagement and results for your freelancing business. You can find the AI Content Template here: https://docs.google.com/spreadsheets/d/1nNYGqYNXpcUHBeCwqOnK… Tim’s starter “System Message” from the example we covered today: "You specialise in blogging about medical clinics, specifically chiropractic, physiotherapy, massage therapy and alternative medicines. When you're prompted with a headline and bullet points, expand on the topic of the headline and reiterate the bullet points in the voice of Tim Davidson and add more detail so they become full thoughts instead of simple bullet points. Ensure your response is a detailed paragraph between 600 and 1000 characters. Write with a casual, professional tone. Write in British English. Explain your suggestions thoroughly and avoid making unbacked claims." Check out the DYF Accelerator Community at dyf.link/community…
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Double Your Freelancing Podcast
1 Transforming Client Selection and Crafting an Effective Offer Ladder 28:29
28:29 Play Later Play Later Lists Like Liked28:29
Play Later Play Later Lists Like LikedFull show notes: https://dyf.link/episode142 In this episode, I explore a critical mistake many freelancers make — targeting newbie business owners , and how to build a profitable freelance offer ladder. You'll learn why focusing on clients with established, profitable businesses can drastically increase your earnings and how to structure your services to cater to both high-end clients and newcomers without compromising your income. This episode will help if you're struggling with low-paying clients or want to create a sustainable business model that leverages your expertise and maximizes your profit. I also talk about: The pitfalls of working with newbie business owners and how it impacts your bottom line The concept of an offer ladder and how it can help you serve a range of clients effectively Strategies for overcoming imposter syndrome and confidently targeting high-value clients How to audit potential clients to identify the best opportunities for your services Building a product ladder to nurture new clients while focusing on high-paying bespoke services Tune in to discover how these insights can elevate your freelance business, optimize your client selection process, and set you on a path to higher profitability and success. Check out our free “Charge What You’re Worth” Course at https://dyf.link/offer…
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Double Your Freelancing Podcast
1 2 Big Marketing Mistakes Freelancers Make: Expecting Free Clients & Not Knowing Your Numbers 30:52
30:52 Play Later Play Later Lists Like Liked30:52
Play Later Play Later Lists Like LikedFull show notes: https://dyf.link/episode141 In this episode, I discuss two major marketing mistakes freelancers often make — expecting clients to be free and not knowing your numbers. You'll learn how these misconceptions can drastically impact your business and the actionable steps you can take to avoid them. This episode will help if you're struggling to get consistent clients or want to improve your business efficiency and profitability. I also talk about: The true cost of acquiring clients and why expecting them to be free can hurt your business The importance of tracking and understanding your numbers to gain control over your client acquisition process How opportunity cost plays a crucial role in your lead generation efforts Practical strategies to shift your mindset and approach with client acquisition Actionable tips to optimize your marketing efforts and ensure you’re not undervaluing your time and resources Tune in to discover how these insights can transform your freelance business and set you on a path to greater success and stability. Check out our free “Charge What You’re Worth” Course at https://dyf.link/offer…
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Double Your Freelancing Podcast
1 The Delegation Mistakes Freelancers & Agency Owners Make 18:37
18:37 Play Later Play Later Lists Like Liked18:37
Play Later Play Later Lists Like LikedFull show notes: https://dyf.link/episode140 In this episode, I talk about the big mistakes freelancers and agency owners make when they delegate work to team members — and how to fix them. You’ll also learn the things you can (and should) delegate to other team members to free up your valuable time. This episode will help if you’re new to delegation or making one of these mistakes and want to delegate effectively. I also talk about: The importance of delegation in scaling your freelance business and achieving greater profitability and flexibility Common misconceptions about delegation and how they can hinder growth and efficiency Practical examples of incorrect freelancer delegation and their implications The concept of "secret sauce" and how to leverage it in your delegation process Actionable steps for reducing variability and delegating recurring tasks effectively Check out our free “Charge What You’re Worth” Course at https://dyf.link/offer…
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Double Your Freelancing Podcast
1 Freelancer vs Agency: Understanding Differences & Choosing What's Right for You 34:14
34:14 Play Later Play Later Lists Like Liked34:14
Play Later Play Later Lists Like LikedFull show notes: https://dyf.link/episode139 In this episode, I explain the differences between being a freelancer or an agency owner and why it’s important to choose one of these business models. Both options have their pros & cons, and it depends on which path suits you best. I’ll show you how you can make the right decision based on your lifestyle and business goals. I also talk about: Creating effective strategies that work for your goals Resources for informed decision-making and business development Key considerations for scaling fulfillment and lead generation How your business decisions impact your long-term goals Insights into lifestyle flexibility, income potential, and business growth Check out our free “Charge What You’re Worth” Course at https://dyf.link/offer…
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Double Your Freelancing Podcast
1 3 Components of a Successful Freelance Business and Common Bottlenecks Within Them 11:00
11:00 Play Later Play Later Lists Like Liked11:00
Play Later Play Later Lists Like LikedFull show notes: https://dyf.link/episode138 Today, I’m sharing the 3 “pillars” of a successful freelancing business and the common areas where I see bottlenecks in each pillar. If you’re feeling stuck in your freelancing business, in this episode I’ll show you how to navigate these bottlenecks. And if you want to earn more, have more lifestyle freedom, or scale your business, you’ll want to listen to this episode. I also talk about: Why you shouldn’t try to outsource your “secret sauce” How to design your business so you can step away from low-paying tasks Using “micro-engagements” with clients to lead to bigger and higher-paying projects Reducing your project to project variability How your offer can do most of the “selling” for you Check out our free “Charge What You’re Worth” Course at https://dyf.link/pricingcourse .…
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Double Your Freelancing Podcast
1 How to grow your dream business & do things you never thought possible, with Taylor Jacobson 1:06:10
1:06:10 Play Later Play Later Lists Like Liked1:06:10
Play Later Play Later Lists Like LikedLinks & resources can be found on the show notes page: https://dyf.link/episode137 Check out Focusmate (3 free sessions a week): https://dyf.link/focusmate Today, I’m talking to Taylor Jacobson From Focusmate. Taylor is the founder of Focusmate.com , the platform for virtual coworking sessions designed to help you focus and get anything done. (Focusmate is also Zach’s secret superpower for doing crap he reeeallly doesn’t want to do 😂) In today’s episode, we talk about how freelancers can create the life of their dreams and accomplish goals beyond what they thought was possible. We also talk about: The value of small improvements and incremental gains when working toward our goals Our entrepreneurial experiences with neurodivergence and embracing our individuality Why it’s necessary to prioritize progress over perfection How to use Focusmate to overcome procrastination and maximize your productivity The psychological benefits of starting small and building momentum Check out Focusmate and get 3 free sessions every week: https://dyf.link/focusmate…
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Double Your Freelancing Podcast
1 [Coaching: Maia #24] Maia’s Final Episode + Reflecting on the Journey to 6 Figures 1:08:34
1:08:34 Play Later Play Later Lists Like Liked1:08:34
Play Later Play Later Lists Like LikedLinks & resources can be found on the show notes page: https://dyf.link/episode136 Coaching series: Can Zach get this beginner freelancer (Maia) to a 6-figure income ($8,333/mo) within 6 months? Follow their journey through the ups and downs and watch them grow! Milestones from today’s episode: Reflecting on Maia’s journey to success and achieving a 6-figure business Starting small and the power of minimalism in birthing impactful ventures The importance of feedback loops and the art of refining ideas through initial experimentation Coaching highlights from today’s episode: The transformative power of belief, both in oneself and in the potential of others, as a catalyst for achievement Simplicity and focus in the pursuit of ventures and achieving results with minimal resources Reflecting on the journey, overcoming challenges, and celebrating milestones along the way Original coaching call recording date: 12/04/2023 Check out the DYF Accelerator Community at dyf.link/community…
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Double Your Freelancing Podcast
1 [Coaching: Maia #23] Vacation Planning Win and New Client Acquisition Model + Reflecting on Business Growth 46:19
46:19 Play Later Play Later Lists Like Liked46:19
Play Later Play Later Lists Like LikedLinks & resources can be found on the show notes page: https://dyf.link/episode135 Coaching series: Can Zach get this beginner freelancer (Maia) to a 6-figure income ($8,333/mo) within 6 months? Follow their journey through the ups and downs and watch them grow! Milestones from today’s episode: Planning a vacation and being able to take time away from work Maia reflects on the growth of her business, from initially having zero leads to now managing an overflow of leads Considering a new client interaction model involving applications rather than sales calls Coaching highlights from today’s episode: Structure offerings in a way that emphasizes limited availability, similar to cohort-based courses with specific enrollment periods Set limits on concurrent projects to avoid feeling overwhelmed and ensure that quality is maintained Streamline processes like discovery calls and move towards a more direct approach as authority and reputation grow Original coaching call recording date: 12/01/2023 Check out the DYF Accelerator Community at dyf.link/community…
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Daily Deals
Similar to Double Your Freelancing Podcast
The Partnership Economy explores the power of partnerships through candid conversations and stories with industry leaders. Our hosts, David A. Yovanno, CEO and Todd Crawford, Co-founder, of impact.com, unpack the future of partnerships as a lever for scale and an opportunity to put the consumer first.
…
continue reading
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
…
continue reading
Big tech is transforming every aspect of our world. But how, and at what cost? This season of Land of the Giants – The Disney Dilemma – focuses on Disney’s ability to weather the ups and downs of the business cycle and changing tastes and explores what has kept it successful for over 100 years. The entertainment giant has leveraged nostalgia and its intellectual property to build a beloved brand, but after an acquisition spree that included Marvel, Lucasfilm, and 20th Century Fox, can it sus ...
…
continue reading
It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
…
continue reading
Best Business Podcast (Gold), British Podcast Awards 2023 How do you build a fully electric motorcycle with no compromises on performance? How can we truly experience what the virtual world feels like? What does it take to design the first commercially available flying car? And how do you build a lightsaber? These are some of the questions this podcast answers as we share the moments where digital transforms physical, and meet the brilliant minds behind some of the most innovative products a ...
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continue reading
The fun email marketing podcast. Sell more of your online courses, grow your membership and bring in more coaching clients with email marketing that doesn't stink. Sound good? Then join your fellow Email Marketing Heroes for your weekly dose of fun, practical, yet brutally honest email marketing advice. You can listen in to a piping hot, fresh episode every 'Email Marketing Wednesday' or if you prefer learning with your eyes instead of your ears, we turn each episode into a full written blog ...
…
continue reading
Welcome to the What’s Next! Podcast. I’ve met so many brilliant people as I traveled the globe and have had some fascinating conversations that I’ve wished had been recorded so I could share them with you - this podcast was a way for me to recreate those moments and let you in on some fantastic insights. My current conversations center around one objective: what's next for companies and individuals as they look to innovate and grow. I hope these conversations inspire you as much as they have ...
…
continue reading
Kipp Bodnar (HubSpot’s CMO) and Kieran Flanagan (Zapier’s CMO), lead you down the rabbit hole of marketing trends, growth tactics and innovation. On the way you’ll pick up undiscovered strategies to give you that slight edge for success. These are not your typical twitter thread regurgitated marketing tactics that everyone is doing. These are new methods, with unfiltered examination of successful fresh ideas.
…
continue reading
Custom Manufacturing Industry podcast is an entrepreneurship and motivational podcast on all platforms, hosted by Aaron Clippinger. Being CEO of multiple companies including the signage industry and the software industry, Aaron has over 20 years of consulting and business management. His software has grown internationally and with over a billion dollars annually going through the software. Using his Accounting degree, Aaron will be talking about his organizational ways to get things done. Hi ...
…
continue reading
Publishing weekly since 2012, this show helps marketers navigate the ever changing marketing jungle with expert interviews from leading marketing pros. Join Social Media Examiner’s founder Michael Stelzner as he helps you discover new strategies and actionable tips to improve your marketing. Show notes at Socialmediaexaminer.com/podcast/
…
continue reading
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