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Tik Tok and Meta Shops, Campaign Automation and the Changing Paid Traffic Landscape

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Manage episode 394946956 series 1250478
Content provided by Andrew Youderian and Andrew Youderian | e-Commerce Entrepreneur. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Andrew Youderian and Andrew Youderian | e-Commerce Entrepreneur or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Curious about the future of paid traffic and what it holds for online businesses? Today I’m joined by David Herrmann, a recognized figure in the world of paid traffic with a somewhat mysterious online presence. Despite his low-key profile, David has been making waves, and I’m excited to have him share his insights on the ever-evolving landscape of paid traffic, along with some unexpected topics like homelessness and even a discussion about his favorite car chases.

Listen in as we dive into the landscape of paid traffic, discuss the role of Google in digital marketing amidst ongoing platform changes, and share emerging trends in eCommerce. We also cover acquisition costs, the significance of measuring KPIs (and best practices to do it), and how to leverage Google Analytics 4 for data analysis.

You can find show notes and more information by clicking here: https://bit.ly/3tLZq0J

Interested in our Private Community for 7-Figure Store Owners? Learn more here.

Want to hear about new episodes and eCommerce news round-ups? Subscribe via email.

  continue reading

549 episodes

Artwork
iconShare
 
Manage episode 394946956 series 1250478
Content provided by Andrew Youderian and Andrew Youderian | e-Commerce Entrepreneur. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Andrew Youderian and Andrew Youderian | e-Commerce Entrepreneur or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Curious about the future of paid traffic and what it holds for online businesses? Today I’m joined by David Herrmann, a recognized figure in the world of paid traffic with a somewhat mysterious online presence. Despite his low-key profile, David has been making waves, and I’m excited to have him share his insights on the ever-evolving landscape of paid traffic, along with some unexpected topics like homelessness and even a discussion about his favorite car chases.

Listen in as we dive into the landscape of paid traffic, discuss the role of Google in digital marketing amidst ongoing platform changes, and share emerging trends in eCommerce. We also cover acquisition costs, the significance of measuring KPIs (and best practices to do it), and how to leverage Google Analytics 4 for data analysis.

You can find show notes and more information by clicking here: https://bit.ly/3tLZq0J

Interested in our Private Community for 7-Figure Store Owners? Learn more here.

Want to hear about new episodes and eCommerce news round-ups? Subscribe via email.

  continue reading

549 episodes

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