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How a 90-Year-Old Global Brand Discovered Their EVP, with Allison Kruse of Baxter International
Manage episode 323525530 series 1132010
Content provided by The Employer Branding Podcast and Jorgen Sundberg. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by The Employer Branding Podcast and Jorgen Sundberg or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
We learn what kind of research went into developing and articulating an EVP for a 90-year-old global brand, and what metrics they look at to see how it’s working. Allison Kruse is the Head of Global Employer Brand at Baxter International. Allison Kruse on LinkedIn: https://www.linkedin.com/in/allisonkruse/ Careers at Baxter: https://jobs.baxter.com/ Subscribe to this podcast: https://employerbrandingpodcast.com Measure your employer brand: https://employerbrandindex.co Thanks for tuning in!
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308 episodes
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Manage episode 323525530 series 1132010
Content provided by The Employer Branding Podcast and Jorgen Sundberg. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by The Employer Branding Podcast and Jorgen Sundberg or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
We learn what kind of research went into developing and articulating an EVP for a 90-year-old global brand, and what metrics they look at to see how it’s working. Allison Kruse is the Head of Global Employer Brand at Baxter International. Allison Kruse on LinkedIn: https://www.linkedin.com/in/allisonkruse/ Careers at Baxter: https://jobs.baxter.com/ Subscribe to this podcast: https://employerbrandingpodcast.com Measure your employer brand: https://employerbrandindex.co Thanks for tuning in!
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Similar to Employer Branding Podcast
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