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Using Targeted Marketing to Attract Passive Candidates, with Kelly Cruse of Atlas World Group
Manage episode 362359450 series 1132010
Content provided by The Employer Branding Podcast and Jorgen Sundberg. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by The Employer Branding Podcast and Jorgen Sundberg or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
With employment in the US at an all-time high, we talk to one company that has found success targeting passive candidates: talent that isn’t necessarily actively looking for a job but might make the move for the right fit. Kelly Cruse is the VP of HR and Chief Diversity Officer at Atlas World Group. Kelly Cruse on LinkedIn: https://www.linkedin.com/in/kelly-cruse-5941bb3/ Atlas World Group on LinkedIn: https://www.linkedin.com/company/atlas-van-lines/ Atlas Van Lines Careers & Culture: https://www.atlasvanlines.com/about/careers-culture Subscribe to this podcast: https://employerbrandingpodcast.com Measure your employer brand: https://employerbrandindex.co Thanks for tuning in!
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308 episodes
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Manage episode 362359450 series 1132010
Content provided by The Employer Branding Podcast and Jorgen Sundberg. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by The Employer Branding Podcast and Jorgen Sundberg or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
With employment in the US at an all-time high, we talk to one company that has found success targeting passive candidates: talent that isn’t necessarily actively looking for a job but might make the move for the right fit. Kelly Cruse is the VP of HR and Chief Diversity Officer at Atlas World Group. Kelly Cruse on LinkedIn: https://www.linkedin.com/in/kelly-cruse-5941bb3/ Atlas World Group on LinkedIn: https://www.linkedin.com/company/atlas-van-lines/ Atlas Van Lines Careers & Culture: https://www.atlasvanlines.com/about/careers-culture Subscribe to this podcast: https://employerbrandingpodcast.com Measure your employer brand: https://employerbrandindex.co Thanks for tuning in!
…
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Similar to Employer Branding Podcast
This famously is the year of elections. So the Stephanomics feed has been taken over by our bonus series, Voternomics. It’s a weekly look at the way geopolitics - and elections - are upending the longstanding assumptions of policymakers and business people around the world. Hosted by Stephanie Flanders, head of Bloomberg Economics and former BBC economics editor, former government advisor Allegra Stratton and Opinion columnist and author Adrian Wooldridge.
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The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
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