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LIFTS Episode 37 - Diplo, GLP-1s & $4Million Investment in Superpower - Tailored Preventative Healthcare for the Masses

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Manage episode 432345232 series 2796728
Content provided by Scott Averette and Escape Fitness. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Scott Averette and Escape Fitness or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

On this LIFTS podcast, Escape Fitness CEO, Matthew Januszek and Mo Iqbal, Founder & CEO of SweatWorks are joined by special guest, former pro-athlete, serial entrepreneur and Chief Concept Officer at MADabolic, Brandon Cullen

This episode unpacks how new developments in entertainment, pharmaceuticals and technology are attempting to influence population behavior and encourage more people to engage with gyms. Specifics discussed include: DJ Diplo’s new 5k soundtrack, protein brands reacting to the GLP-1 craze and Superpower’s $4m investment to deliver bespoke preventative health care to the masses.

Key topics discussed include:

  • Parenting, Fitness and entrepreneurship.
  • Brandon Cullen – pro athlete and fitness entrepreneur.
  • DJ Diplo’s new fitness soundtrack – engaging beyond the 15 percenters.
  • Kabata – AI driven dumbbells. Is this the future of fitness?
  • The impact of GPL1s and new GLP-1 complimentary products entering the market.
  • Will GLP-1s drive gym engagement?
  • Preventative healthcare platform, Superpower, raises $4 million.
  • Creating a ripple effect.

To learn more about Brandon Cullen, click here: https://www.linkedin.com/in/playingguilty/

======================================================

Support fitness industry news by sponsoring future LIFTS episodes.

Contact us at marketing@escapefitness.com for advertising opportunities.

Subscribe to our YouTube channel and turn on your notifications so you never miss a new video when it’s published: https://www.youtube.com/user/EscapeFitness

Shop gym equipment: https://escapefitness.com/shop

View our full catalog: https://escapefitness.com/support/catalog (US) https://escapefitness.com/support/catalogue (UK)

======================================================

Facebook: https://www.facebook.com/Escapefitness

Instagram: https://www.instagram.com/escapefitness

Twitter: https://www.twitter.com/escapefitness

LinkedIn: https://www.linkedin.com/company/escapefitness/

0:00 Intro

0:22 Parenting, Fitness and entrepreneurship

1:26 Intro to Brandon Cullen and brief bio

3:47 DJ Diplo’s new fitness soundtrack – engaging beyond the 15 percenters

9:48 Kabata – AI driven dumbbells. Is this the future of fitness?

15:47 The impact of GPL-1s and new GLP-1 complimentary products entering the market

20:51 Will GLP-1s drive gym engagement?

23:18 Preventative healthcare platform, Superpower, raises $4 million

30:29 Creating a ripple effect

  continue reading

377 episodes

Artwork
iconShare
 
Manage episode 432345232 series 2796728
Content provided by Scott Averette and Escape Fitness. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Scott Averette and Escape Fitness or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

On this LIFTS podcast, Escape Fitness CEO, Matthew Januszek and Mo Iqbal, Founder & CEO of SweatWorks are joined by special guest, former pro-athlete, serial entrepreneur and Chief Concept Officer at MADabolic, Brandon Cullen

This episode unpacks how new developments in entertainment, pharmaceuticals and technology are attempting to influence population behavior and encourage more people to engage with gyms. Specifics discussed include: DJ Diplo’s new 5k soundtrack, protein brands reacting to the GLP-1 craze and Superpower’s $4m investment to deliver bespoke preventative health care to the masses.

Key topics discussed include:

  • Parenting, Fitness and entrepreneurship.
  • Brandon Cullen – pro athlete and fitness entrepreneur.
  • DJ Diplo’s new fitness soundtrack – engaging beyond the 15 percenters.
  • Kabata – AI driven dumbbells. Is this the future of fitness?
  • The impact of GPL1s and new GLP-1 complimentary products entering the market.
  • Will GLP-1s drive gym engagement?
  • Preventative healthcare platform, Superpower, raises $4 million.
  • Creating a ripple effect.

To learn more about Brandon Cullen, click here: https://www.linkedin.com/in/playingguilty/

======================================================

Support fitness industry news by sponsoring future LIFTS episodes.

Contact us at marketing@escapefitness.com for advertising opportunities.

Subscribe to our YouTube channel and turn on your notifications so you never miss a new video when it’s published: https://www.youtube.com/user/EscapeFitness

Shop gym equipment: https://escapefitness.com/shop

View our full catalog: https://escapefitness.com/support/catalog (US) https://escapefitness.com/support/catalogue (UK)

======================================================

Facebook: https://www.facebook.com/Escapefitness

Instagram: https://www.instagram.com/escapefitness

Twitter: https://www.twitter.com/escapefitness

LinkedIn: https://www.linkedin.com/company/escapefitness/

0:00 Intro

0:22 Parenting, Fitness and entrepreneurship

1:26 Intro to Brandon Cullen and brief bio

3:47 DJ Diplo’s new fitness soundtrack – engaging beyond the 15 percenters

9:48 Kabata – AI driven dumbbells. Is this the future of fitness?

15:47 The impact of GPL-1s and new GLP-1 complimentary products entering the market

20:51 Will GLP-1s drive gym engagement?

23:18 Preventative healthcare platform, Superpower, raises $4 million

30:29 Creating a ripple effect

  continue reading

377 episodes

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