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Temu & SHEIN: Dissecting China's Ecomm Conquest with Stefan Wenzel

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Manage episode 400761371 series 3371120
Content provided by Smarter Ecommerce. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Smarter Ecommerce or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Unravel the complexities of the ecommerce universe as we sit down with Stefan Wenzel, veteran leader from eBay Germany, Otto Netherlands, and McLaren Automotive. This episode holds a wealth of insights, from understanding Otto's metamorphosis into a leading marketplace to examining the undercurrents that differentiate established goliaths like Amazon and eBay from emerging powerhouses Temu and SHEIN. Stefan's seasoned perspective guides us through the convoluted terrain of marketplace dynamics, acquisition strategies, and customer experience nuances that only a true expert can decode.
The swift ascent of SHEIN and Temu in western markets is dissected, revealing how these juggernauts are attempting to overcome the classic chicken-and-egg marketplace conundrum through futuristic logistical and manufacturing strategies. Oh, and ads. Lots of ads.

  continue reading

Chapters

1. Temu & SHEIN: Dissecting China's Ecomm Conquest with Stefan Wenzel (00:00:00)

2. Exploring Temu and SHEIN in Ecommerce (00:00:09)

3. SHEIN and Temu (00:23:36)

4. Temu's Impact on Western Sellers (00:31:56)

5. Temu's Unique Ecommerce Approach Compared (00:38:52)

6. Comparing Wish and SHEIN (00:43:16)

7. Dopamine Loops and Innovation in Ecommerce (00:53:56)

62 episodes

Artwork
iconShare
 
Manage episode 400761371 series 3371120
Content provided by Smarter Ecommerce. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Smarter Ecommerce or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Unravel the complexities of the ecommerce universe as we sit down with Stefan Wenzel, veteran leader from eBay Germany, Otto Netherlands, and McLaren Automotive. This episode holds a wealth of insights, from understanding Otto's metamorphosis into a leading marketplace to examining the undercurrents that differentiate established goliaths like Amazon and eBay from emerging powerhouses Temu and SHEIN. Stefan's seasoned perspective guides us through the convoluted terrain of marketplace dynamics, acquisition strategies, and customer experience nuances that only a true expert can decode.
The swift ascent of SHEIN and Temu in western markets is dissected, revealing how these juggernauts are attempting to overcome the classic chicken-and-egg marketplace conundrum through futuristic logistical and manufacturing strategies. Oh, and ads. Lots of ads.

  continue reading

Chapters

1. Temu & SHEIN: Dissecting China's Ecomm Conquest with Stefan Wenzel (00:00:00)

2. Exploring Temu and SHEIN in Ecommerce (00:00:09)

3. SHEIN and Temu (00:23:36)

4. Temu's Impact on Western Sellers (00:31:56)

5. Temu's Unique Ecommerce Approach Compared (00:38:52)

6. Comparing Wish and SHEIN (00:43:16)

7. Dopamine Loops and Innovation in Ecommerce (00:53:56)

62 episodes

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