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E21: Tioman Ultra, UK & VN Backyards, Spring Energy Update, Brand Squiz
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A highly energetic episode covering the latest news in the ultra and trail community. Hau Ha winning Tioman Ultra in an extraordinary effort, Suffolk Backyard is still happening and the Vietnam Backyard took place over the weekend. Discussing the latest news of the Spring Energy Gel scandal, how it is changing the view in the community of influencer promoted supplements, the role of the US FDA in requiring tests and Spring’s response so far. Digging more into how purchases are driven by influencers, what channels work these days and which ones are not.
In the second part, Markus and Ned are having fun rattling through fun facts of founding stories of famous outdoor brands. Learn some facts you might not have known about your favourite brands.
Timestamps:
(00:00) Welcome
(03:00) Hau Ha winning Tioman Ultra 50K
(06:40) Vietnam Backyard & Suffolk Backyard
(12:25) Spring Energy Scandal Update
(18:20) Role of influencers in promoting supplements
(21:00) Spring’s response so far
(26:00) Lack of FDA regulation for supplements
(31:40) Change in influencer driven purchases
(40:24) Brand’s Fun Fact Squiz
(48:12) Ned’s Drop
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Brought to you by Lecka Nutrition
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Show Notes & Links
https://my.raceresult.com/293534/results
https://www.instagram.com/jasonkoop/
https://www.instagram.com/drmeganroche/
https://www.reddit.com/r/ultrarunning/comments/1d4jyr7/on_the_heels_of_the_spring_drama_can_we_talk/
https://t8.run/en-us/pages/our-story
https://www.kickstarter.com/projects/coros/coros-linx-smart-cycling-helmet-safely-tune-in-to
https://www.lasportivausa.com/blog/la-sportiva-factory-behind-the-scenes/
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