Why Outbound Calling Is a Customer Growth Hack with Ryan Williams of PhoneBurner


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By Paris Childress. Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio is streamed directly from their servers. Hit the Subscribe button to track updates in Player FM, or paste the feed URL into other podcast apps.

Here are some of the key topics that Ryan and Paris discussed in this episode:

• Agency-side vs. client-side marketing and Ryan's career development as a B2B SaaS Marketer

• The challenging sales dialer competitive landscape and where PhoneBurner stands

• What's a power dialer? The difference between Power dialer, Autodialer, and Predictive dialer

• What are some best practices for a successful phone call outreach strategy

• Should we de-silo inbound and outbound strategies

• PLG vs. Sales-Led Motion: which brings in more qualified leads

• How to predict conversions of Free Trial Users to Paying Customers

• How to use ABM (Account-Based Marketing) tactics

• Google Ads and how PhoneBurner competes in paid search with big players like Salesloft & HubSpot


See more:
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Paris Childress
LinkedIn PTM Page

100 episodes