Best Paris Childress Podcasts (2024)

1
Scaling Success in a Crowded Market with Chris Heffernan of Dlivrd 45:51

1h ago45:51

45:51

In this episode of Paris Talks Marketing, host Paris dives deep into the entrepreneurial journey of Chris Heffernan, founder and CEO of Dlivrd, a logistics platform connecting brands with independent contract delivery drivers in the U.S. and Canada. Chris shares his early days of doing unscalable tasks to differentiate from competitors, the importa…

1
Transforming B2B Marketing with Megan Bowen of Refine Labs 58:33

9h ago58:33

58:33

In this episode of Paris Talks Marketing, host Paris dives into the world of SaaS marketing strategies with guest Megan Bowen, CEO of Refine Labs, a leading B2B demand generation agency that helps B2B companies transform their marketing strategies to generate revenue. Paris and Megan discuss the importance of balancing organic and paid content dist…

1
How to Win in SaaS Marketing with Arun Lal 47:03

7d ago47:03

47:03

In this episode of Paris Talks Marketing, host Paris delves into the world of SaaS marketing strategies with guest Arun Lal, a seasoned marketing executive. Arun Lal has 18+ years of experience as a Marketing Executive across enterprises: Microsoft, VMware, and multiple startups: Productiv, Climate (Unicorn acquired by Bayer), Contiq (as Co-founder…

1
Unlocking Demand Generation with Liam Bartholomew of Cognism 37:37

14d ago37:37

37:37

This episode of Paris Talks Marketing delves into the strategies behind demand generation versus lead generation, particularly in the competitive SaaS market with Liam Bartholomew, the VP of Marketing at Cognism. Having been there for the last 4.5 years, he helped the company grow its marketing team from 4 to now over 40 people! Liam is passionate …

1
Growing a Startup Through SEO Content with Marc Rutzen of HelloData.ai 37:30

21d ago37:30

37:30

This episode of Paris Talks Marketing features Marc Rutzen, CEO and co-founder of HelloData.ai, discussing the impact of generative AI on SEO strategies. Marc shares his journey from founding his company, achieving profitability without external funding, to leveraging AI for efficient real estate data analysis. The conversation also touches on the …

1
How Andres Klaric and Fuse Revolutionized the Loan Origination Landscape 35:24

28d ago35:24

35:24

In this episode of Paris Talks Marketing, Paris interviews Andres Klaric, co-founder and co-CEO of Fuse, a company revolutionizing loan origination software for financial institutions with a next-gen loan origination system (LOS) that simplifies lending through self-serve customization, a low-code API builder, and a personalized agent portal. Over …

1
Redefining Sales Engagement in the AI Era with Roshan Cariappa of Vymo 34:24

1M ago34:24

34:24

This episode of Paris Talks Marketing features Roshan Cariappa, a marketing leader at Vymo, discussing the evolution and contemporary strategies in SaaS marketing, particularly in sales engagement. Roshan Cariappa is an engineer turned founder turned marketer - he has spent the last 15 years with early stage tech startups, doing the zero to one acr…

1
The State of Product-Led Growth with Emilia Korczynska of Userpilot 39:00

1M ago39:00

39:00

In this episode, we dive into product-led growth (PLG) and the effectiveness of content marketing strategies in the SaaS industry with our guest Emilia Korczynska, the head of marketing at UserPilot. Emilia is the Head of Marketing at Userpilot, a Product-Growth Platform for SaaS companies. She’s especially interested in product-led growth, product…

1
How Caya & Slidebean Dominated the SaaS Market with SEO and YouTube 36:40

2M ago36:40

36:40

In this episode, we dive into the forefront of SaaS marketing strategies with Caya, CEO of Slidebean. Caya Jose Cayasso, a seasoned entrepreneur with a flair for storytelling, currently spearheads Slidebean, a venture-backed startup established in 2014, as the CEO. Nestled in the heart of New York City, Slidebean assists founders in pitching to inv…

1
Andreea Stefan on Driving a 250% ARR Growth from Planable's Organic Content & SEO Strategy 44:23

2M ago44:23

44:23

In this podcast episode, we spoke with Andreea Stefan, the SEO Lead at Planable, a social media content collaboration and approval platform. Andreea Stefan has spent the last 8 years in marketing agencies and client-side, creating and executing SEO strategies, building SEO teams, and managing resources for organic growth. Now, she is the SEO Lead @…

1
Narrative Attacks as the New Cybersecurity Threat with Dan Lowden of Blackbird.ai 44:20

2M ago44:20

44:20

Misinformation/disinformation is the number one global risk to organizations across the globe in 2024, as stated by the World Economic Forum. In this episode, we dive into Narrative Intelligence with Dan Lowden of Blackbird.ai. Pay close attention as Dan demystifies the role AI plays in detecting and combating misinformation/disinformation (or what…

1
SMS Marketing: The Underused Channel for High Conversion Rates with Georgi Petrov 29:36

2M ago29:36

29:36

In this episode, we explore the world of SMS marketing. Our host, Paris Childress, interviews Georgi Petrov, founder and CEO of NitroPack, as they discuss the benefits of SMS marketing, its use cases, and debunk common myths. Georgi also discusses his success within the Shopify ecosystem and highlights the importance of user-centered product develo…

1
The Untapped Potential of Affiliate Marketing for SaaS Explored with Emmet Gibney 45:33

3M ago45:33

45:33

In this episode, Emmet Gibney shares his insights on affiliate marketing for SaaS businesses. Emmet Gibney is the CEO of Rewardful, an all-in-one affiliate management software for businesses using Stripe or Paddle for payments. Rewardful was founded in 2018, and fast forward to today, it has thousands of customers worldwide. We explore common myths…

1
Shaping the Future of Sales Emails: The 💜 Lavender Story with William Ballance 44:05

3M ago44:05

44:05

Join us as William Ballance, CEO of Lavender 💜, unfolds the journey from a sales representative to a groundbreaking entrepreneur, transforming the sales email landscape with AI-driven innovations. A sales rep turned startup founder, William Ballance is the co-founder and CEO of Lavender.ai, a tech startup that uses communication psychology and AI t…

1
Podcasts As Catalysts for Genuine B2B Customer Connections with Casey Cheshire 42:45

3M ago42:45

42:45

We explore Casey Cheshire's journey from running a marketing automation agency to embracing the power of podcasting in creating genuine B2B connections. Casey Cheshire is a lifelong marketer, serial entrepreneur, and adventurer. Casey’s passion for podcasting led to him founding Ringmaster Conversational Marketing. Ringmaster helps B2B businesses l…

1
Growing your E-commerce Empire with Yaron Been 43:32

3M ago43:32

43:32

Yaron Been, an ecommerce entrepreneur, growth coach, and industrial engineer, discovered his entrepreneurial path almost by accident from a childhood friend. Intrigued at the idea of generating online income, he and his wife built a weak, "shitty" ecommerce store the next day. But to their surprise, they got their first sale that very evening! Sinc…

1
The Modern Day Marketing Maze with Eric Holtzclaw 32:21

4M ago32:21

32:21

In this episode, we dive deep into the intricacies of modern marketing with Eric Holtzclaw. Eric, a visionary and a serial entrepreneur, brings over 30 years of experience in tech and marketing to the table. Today, Eric is a Founding Partner and Chief Strategist at Liger, one of Inc. 5000’s fastest-growing companies of 2022, where he’s able to comb…

1
Chris Rack on Demand Gen & Capture: Marketing Resilience in Tough Times 46:18

4M ago46:18

46:18

This episode is a deep dive into Chris Rack's blueprint for marketing resilience in a down economy. Chris, the CEO of MRP, connects B2B marketers with revenue-propelling demand solutions across the buyer journey. Chris’s 17+ years in B2B sales and marketing technology include scaling organizations from sub $10M to $80-$100M annual revenue. His jour…

1
Jason Swenk on Building and Scaling Marketing Agencies 38:17

4M ago38:17

38:17

Jason Swenk is the agency advisor & coach who guides marketing agencies through a proven framework for growing their agency faster. Jason has written the book for growing an agency from nothing to two 8 figure agencies. Jason currently hosts the Smart Agency Master Class Podcast, a Digital Marketing Agency Owner podcast for sharing the strategies a…

1
The Road to $1M ARR with 3 People & Driving Growth with Snitcher's Rohan Hayes 51:21

5M ago51:21

51:21

In a world where skydiving was his biggest thrill, Rohan Hayes never expected that a new passion would come soaring into his life. As he reminisces about his exhilarating experiences and the burnt-out skydivers he encountered, little did he know that his path would take an unexpected turn. 👉 His professional journey began in the commodities industr…

1
The Power of Personalized Cold Email Outreach with HyperGen's Alex & Kien 39:56

6M ago39:56

39:56

Discover the power of outbound marketing as Kien and Alex defy the stigma and overcome the challenges of personalization for higher email response rates and increased sales growth. In this episode, you will learn how to: Boost your lead generation with effective outbound marketing strategies. Maximize your email outreach success with personalized c…

1
Driving Future High-Growth with Demand Gen: Deanna Shimota's Triple-Channel Approach 36:50

6M ago36:50

36:50

While lead generation focuses on the 5% of companies currently in the market, demand generation aims to capture the other 95% that are not actively looking to buy. In this episode, Deanna Shimota discusses the three legs of a successful demand generation strategy: the website, managed channels, and third-party channels. She emphasizes creating targ…

1
Pricing Your SaaS Product with Dan Balcauski: Are You Conveying Your Value? 49:27

7M ago49:27

49:27

Pricing can make or break your SaaS business. "Most executives think that what you charge determines your success. In fact, who and how you charge determines your success." Finding the perfect pricing strategy in a landscape filled with changing variables and diverse revenue streams can feel like searching for treasure in a vast sea. Surprisingly, …

1
No Ads, No Hacks: B2B SaaS Growth Systems for Explosive Results with Mark Osborne 42:44

7M ago42:44

42:44

It's time to break free from the endless chase of shiny tactics and growth hacks that lead to burning money without results. There's a smarter path to market domination: scalable systems and processes firmly rooted in the marketing basics. Mark Osborne shares the keys to predictable growth - setting up systems in your organization that could have y…

1
Don't Hit Snooze on First-Party Data Strategy with Greg Kihlström of GK5A 35:07

7M ago35:07

35:07

A wake-up call for businesses everywhere: either adapt to the First-Party Data (1PD) era or risk falling behind! In this episode, we explore the dynamic intersection of artificial intelligence, marketing technology, personalized customer experiences, and 1PD. Though not a marketing world newcomer, AI is experiencing a renaissance. From harnessing g…

1
Why ABM Is the Only Marketing Choice for B2B with Joana Inch of HAT Media 37:32

8M ago37:32

37:32

In this episode, Joana shares the basic principles of Account-Based Marketing (ABM) and why ABM is the only marketing choice for B2B companies targeting mid- to enterprise-level accounts. 👉 Joana Inch is the founder of HAT Media, a B2B and Account-Based Marketing (ABM) Agency. She is a best-selling author of Go To Market, a regular educator at the …

1
Design a High-Profit Digital Marketing Agency with Raul Hernandez Ochoa of Do Good Work 43:09

8M ago43:09

43:09

Are you tired of being seen as just another player in the market? Raul will teach you how to shatter the glass ceiling in your industry, making clients come to you and positioning your agency as a unique powerhouse rather than a commodity. In this episode, Raul shares his Productive Profits® strategies that will revolutionize how you operate your a…

1
Connect Your Data to ChatGPT & Grow Your Business with Shanif Dhanani 27:51

9M ago27:51

27:51

Join us as we dive into the world of ChatGPT in this episode with Shanif Dhanani, Founder & ChatGPT consultant at Locusive. With his software development and data science background, Shanif helps businesses understand and build systems that connect their internal and proprietary systems to ChatGPT, enabling internal employees, customers, and other …

1
Embracing the Startup Chaos & How Repositioning Cut CAC by 52% with Andrej Persolja 34:59

9M ago34:59

34:59

The early-stage startup journey is a mess! As you strive to validate your vision and achieve growth, you encounter a chaotic mix of challenges. Gaining customers becomes a hit-or-miss scenario that impacts both your progress and marketing tactics, leaving you unsure who your best-fit audience truly is. You need to bring order to this startup mess. …

1
PTM Trailer: Marketing Strategy & AI 1:05

9M ago1:05

1:05

Every SaaS company plays for high stakes, but what does it take to dominate the market right now? Welcome to Paris Talks Marketing, the podcast where we dive deep into the latest trends and strategies in SaaS marketing that are really working today. We've recently rebranded. Our guests are SaaS CMOs, founders, and specialists, and we discuss one tr…

1
A Glimpse into the Future: Interactive Web3 & AI Assistants with Alexander De Ridder of INK 43:51

10M ago43:51

43:51

Leap into the future of the Interactive Web3 and AI Assistants War between Google Bard, ChatGPT, and more! With Alexander De Ridder, we discuss the limitations of Web2 and the need for a shift towards a more AI-friendly infrastructure. In this episode, you will find out what's the future of marketing & search and more about the three driving forces…

1
CRM Wars: HubSpot Takes on Salesforce & More with Connor Jeffers of Aptitude 8 35:42

10M ago35:42

35:42

Can Hubspot beat Salesforce? 🎙️ When SaaS companies aim to fuel their business growth through CRM, choosing the right option can be challenging, especially with the intense debate about which CRM platform reigns supreme: HubSpot or Salesforce. And our guest, Connor, is here to show you which CRM would better fit your needs! 👉 Connor Jeffers is the …

1
Cracking Predictive Lifetime Value with First-Party Data and Nikolay Stefanov of Hop Online 36:26

11M ago36:26

36:26

🎙️ In part two of our theme, First-Party Data in Marketing, we've invited our data scientist, Nikolay Stefanov, to discuss one of the main benefits of 1PD: using it to predict customer lifetime value! 👉 Nikolay Stefanov is our Chief Data Scientist at Hop Online, working on various data science projects and primarily trying to crack predictive lifet…

1
The First-Party Data Revolution in Marketing with Matt Parisi and AnnMarie Wills 46:04

11M ago46:04

46:04

We're excited to share our first rebranded podcast episode with you! 🎙️ In our first theme, First-Party Data in Marketing, with AnnMarie and Matt, we discuss the importance of collecting and using first-party data (1PD) to improve your marketing efforts. 👉 AnnMarie Wills is the Co-Founder and CEO of Leverage Lab, a 1PD consultancy specializing in C…

1
Trailer: First-Party Data in Marketing 1:38

12M ago1:38

1:38

Every SaaS company plays for high stakes, but what does it take to dominate the market right now? Welcome to Paris Talks Marketing, the podcast where we dive deep into the latest trends and strategies in SaaS marketing that are really working today. We've recently rebranded and we're bringing the fun with a new format that's jam-packed with value. …

1
The Misunderstood Power of Cold Outreach with Florian Decludt 35:59

1y ago35:59

35:59

Florian Decludt is a teacher-turned-growth marketer and content creator. He's worked on over 60 different growth projects in 6 different countries. Florian has grown his presence on LinkedIn from 944 connections to 32,000 + followers in less than 2 years. Formerly a Growth Marketer at Reddot Growth, Florian is now a Client Advisor at Venli Consulti…

1
The Danger of Silver Bullet Thinking for SEO with Sam Dunning of Web Choice 35:26

1y ago35:26

35:26

Sam Dunning is the co-owner at Web Choice, an award-winning web development and digital marketing company. He's also the host of a B2B marketing podcast called the Business Growth Show. Join us to learn why SEO isn't dead and how to make your website your best salesperson. And don’t forget to subscribe on your favorite podcast platform for more pra…

1
Don't Let Your Business Become Dehumanized with Ethan Beute of BombBomb 44:55

1y ago44:55

44:55

The channels that we're trying to connect and communicate in are noisier and more polluted than ever. So how can you truly connect with customers? Ethan Beute is with us to uncover how to foster human-centered communication with the power of video messaging. Ethan Beute is Chief Evangelist at BombBomb, Wall Street Journal bestselling co-author of H…

1
Supercharge Your PLG Strategy with Interactive Demos with Natalie Marcotullio of Navattic 37:57

1y ago37:57

37:57

Natalie Marcotullio is the Head of Growth and Operations at Navattic. She focuses on helping SaaS companies give their prospects a better buying experience. She has a background in SEO and digital marketing for B2B sales and marketing SaaS. Over the years, her focus has shifted to full-funnel marketing, GTM strategy, and improving the digital buyer…

1
Revolutionizing Coding Education for Kids with Tynker's Lomit Patel 36:49

1y ago36:49

36:49

Lomit Patel is the Chief Growth Officer of Tynker, part of BYJU'S, the world's largest edtech company. Tynker is one of the pioneers in coding and ed tech learning for kids, boasting 60 million users across 150 countries. With 20 years of experience helping startups grow into successful businesses, Lomit has previously played a critical role in sca…

1
Elevate Your Career with Personal Branding & Podcasting with Joseph Lewin of Proofpoint Marketing 39:03

1y ago39:03

39:03

Here are some of the key topics that Joseph and Paris discussed in this episode: • (3:10) Account-based marketing vs. building relationships at scale • (5:21) How to differentiate your brand • (7:12) What Is relationship enablement? • (9:37) Testing with paid search or paid social? • (11:44) How to measure the success of your paid social copy • (14…

1
Betting on Demand Gen as a Growth Lever with Adam Holmgren of GetAccept 35:03

1+ y ago35:03

35:03

Here are some of the key topics that Adam and Paris discussed in this episode: • (2:44) Lead Gen Vs. Demand Gen and how GetAccept went from a more lead gen focus toward demand generation • (7:46) Hire more salespeople or marketers in uncertain times? • (9:22) How new category creation for Digital Sales Room turned a Win-Win for everyone involved • …

1
Bootstrap Your Business from 0 to an 8-Figure Profit with Bryan Clayton of GreenPal 38:46

1+ y ago38:46

38:46

Here are some of the key topics that Bryan and Paris discussed in this episode: • (2:57) Success story: The transition from a blue-collar entrepreneurship success story into GreenPal, a tech startup • (8:48) How to resist the temptation to expand into other product categories • (13:44) How local SEO turned GreenPal into a success story • (15:45) Wh…

1
The Art of Gift Giving for Customer Love with Nick Bennett of Alyce 36:28

1+ y ago36:28

36:28

Here are some of the key topics that Nick and Paris discussed in this episode: • (2:27) How to Build a Personal Brand as a Saas Marketer • (4:57) How Often to Post on Social Media • (7:10) How to Grow Your Followers on LI & Stand out with a Strong POV and Narrative • (11:32) What Are the Keys to Success with Account-Based Marketing • (18:37) Skyroc…

1
Skyrocket Your SaaS Brand with Content Marketing with Nate Turner of Ten Speed 38:06

1+ y ago38:06

38:06

Here are some of the key topics that Nate and Paris discussed in this episode: • (3:15) What SEO Works Best for Simple SaaS Websites? • (5:08) Is Linkbuilding Still Important for SaaS Websites? • (8:51) How to Create a Content Strategy for a SaaS Company? • (12:22) Create or Promote SaaS Content? • (17:36) What Drives More Engagement: Content from …

1
How to Build Killer SaaS Products with Matt Paige of HatchWorks 35:37

1+ y ago35:37

35:37

Here are some of the key topics that Matt and Paris discussed in this episode: • (3:10) What Are Product Founders' Most Common Mistakes in the Early Stages • (4:34) How to Build a Winning Product Strategy • (6:55) How to Build a Lead Pipeline • (13:38) Why building relationships is important for service businesses • (16:37) How to Leverage Feedback…

1
When Your Strategic Brand Narrative Is Killing It with Andrea Wunderlich of Maxio 36:57

1+ y ago36:57

36:57

Here are some of the key topics that Andrea and Paris discussed in this episode: • How having an SDR experience helps in a marketing role • How SaaSOptics merged with Chargify to become the brand Maxio today & how the merger impacted Andrea's role • Saaspedia's organic play for ranking in the SERP with SaaS topics • How to create successful gated c…

1
How to Use B2B Events as a Marketing Weapon with Jonathan Kazarian of Accelevents 38:40

1+ y ago38:40

38:40

Here are some of the key topics that Jon and Paris discussed in this episode: • The hyperscale journey of Accelevents from $300K to $9M in 8 months – pivoting from in-person to virtual events. • Event data: how to maximize opportunities pre, during, and post-event. And why current CRM platforms and tools aren’t designed to capture and keep your eve…

1
Why Outbound Calling Is a Customer Growth Hack with Ryan Williams of PhoneBurner 36:00

1+ y ago36:00

36:00

Here are some of the key topics that Ryan and Paris discussed in this episode: • Agency-side vs. client-side marketing and Ryan's career development as a B2B SaaS Marketer • The challenging sales dialer competitive landscape and where PhoneBurner stands • What's a power dialer? The difference between Power dialer, Autodialer, and Predictive dialer …

1
First-Party Data and the Cookiepocalypse with Jessie Lizak of BDEX 34:50

1+ y ago34:50

34:50

Here are some of the key topics that Jessie and Paris discussed in this episode: • The approach of BDEX for cleaner and more privacy-compliant data • Transitioning past third-party data to marketing with quality first-party data • Ethical marketing and why it's profitable to do what's right in business • Leveraging Dark Social • Balancing personal …

Podcasts Worth a Listen

Paris Childress Podcasts

Podcasts Worth a Listen

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