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34: Benjamin Lamson - Selling things through a product lens and Jobs-to-be-done.

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Manage episode 374633562 series 3409156
Content provided by Leah Tharin. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Leah Tharin or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Season 3 of the ProducTea: We spill the tea on how to Go to Market through Product-led Sales and Product-led Growth in B2B and the realities of senior leadership.

Benjamin Lamson had a great exit and no more sleep due to having a baby at home. His insecurities with rising success, how he manages to deal with it day by day, and how Jobs-to-be-done can be brought into an early-stage company.

A great conversation with a sales leader turned product-led growth lover!
Timestamps:

05:00 Are you only a real salesperson if you have a gong at home that you ring after closing a deal?
07:20 Product-led Sales
10:30 Should we give people money for closing contracts in early-stage companies?
14:22 Early-stage hire mistakes in the past
18:00 Everyone becomes more efficient and cross-functional, breaking down those silos, what about big companies?
26:05 What is wrong with our startup scene? Founders accepted valuations that were ridiculous.
33:15 Compassion as a founder towards other entrepreneurs’ loneliness.
38:20 Jobs to be done in startups on a shoestring budget
47:15 Being extremely specific about your ideal customer and applying it to business decisions
49:35 Initial price points for a company offering
54:40 Insecurities and Impostor Syndrome
64:40 AI will impact every product.

Leah on Linkedin / Twitter / Youtube

  continue reading

63 episodes

Artwork
iconShare
 
Manage episode 374633562 series 3409156
Content provided by Leah Tharin. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Leah Tharin or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Season 3 of the ProducTea: We spill the tea on how to Go to Market through Product-led Sales and Product-led Growth in B2B and the realities of senior leadership.

Benjamin Lamson had a great exit and no more sleep due to having a baby at home. His insecurities with rising success, how he manages to deal with it day by day, and how Jobs-to-be-done can be brought into an early-stage company.

A great conversation with a sales leader turned product-led growth lover!
Timestamps:

05:00 Are you only a real salesperson if you have a gong at home that you ring after closing a deal?
07:20 Product-led Sales
10:30 Should we give people money for closing contracts in early-stage companies?
14:22 Early-stage hire mistakes in the past
18:00 Everyone becomes more efficient and cross-functional, breaking down those silos, what about big companies?
26:05 What is wrong with our startup scene? Founders accepted valuations that were ridiculous.
33:15 Compassion as a founder towards other entrepreneurs’ loneliness.
38:20 Jobs to be done in startups on a shoestring budget
47:15 Being extremely specific about your ideal customer and applying it to business decisions
49:35 Initial price points for a company offering
54:40 Insecurities and Impostor Syndrome
64:40 AI will impact every product.

Leah on Linkedin / Twitter / Youtube

  continue reading

63 episodes

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