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Content provided by Matt Johnson, Greg McDaniel, Matt Johnson -Learn How To Blend High-Tech, and High-Touch Real Estate Marketing. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Matt Johnson, Greg McDaniel, Matt Johnson -Learn How To Blend High-Tech, and High-Touch Real Estate Marketing or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
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Strategic Real Estate Mastery: How To Stand Out From The Rest w/ Jaci Russo

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Manage episode 389349252 series 1090575
Content provided by Matt Johnson, Greg McDaniel, Matt Johnson -Learn How To Blend High-Tech, and High-Touch Real Estate Marketing. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Matt Johnson, Greg McDaniel, Matt Johnson -Learn How To Blend High-Tech, and High-Touch Real Estate Marketing or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

In a competitive market, it's not just about doing more; it's about doing things strategically to stand out and rise above the rest. The lack of clear strategies may lead to a lack of engagement and hinder our path to maximum success.

Without a clear point of differentiation, we risk blending into the crowded market, making it challenging for clients to choose us over competitors.

How can we be more strategic in our real estate business? Is it crucial to identify and understand Key Performance Indicators (KPIs)? Does understanding our personality type actually help us maximize strategy?

In this episode, co-founder and CEO of brandRUSSO, brand strategist and public speaker Jaci Russo joins us to talk about how to get more strategic in our businesses, and how our core values and identity can serve as a powerful point of differentiation.

You’ll also learn;

  • Crisis communication

  • Why we should share and serve before we sell

  • The impact of being authentic

  • Understanding the competition in the market

Guest Bio

Jaci Russo, P.C.M. is a Brand Strategist with more than 25 years of experience on a national level in a cross-section of industries. Her experience includes strategic planning, brand management, national product launches, and media management for local, regional, and national clients.

Visit https://www.brandstateu.com/

Visit https://jacirusso.com/

Follow Jaci on Instagram @jacirusso

Find Jaci on LinkedIn @Jaci Russo

Subscribe on YouTube, Apple Podcasts, or Spotify, and don't forget to leave a review if you like what you heard. Your review feeds the algorithm so our show reaches more people. Thank you!

  continue reading

366 episodes

Artwork
iconShare
 
Manage episode 389349252 series 1090575
Content provided by Matt Johnson, Greg McDaniel, Matt Johnson -Learn How To Blend High-Tech, and High-Touch Real Estate Marketing. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Matt Johnson, Greg McDaniel, Matt Johnson -Learn How To Blend High-Tech, and High-Touch Real Estate Marketing or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

In a competitive market, it's not just about doing more; it's about doing things strategically to stand out and rise above the rest. The lack of clear strategies may lead to a lack of engagement and hinder our path to maximum success.

Without a clear point of differentiation, we risk blending into the crowded market, making it challenging for clients to choose us over competitors.

How can we be more strategic in our real estate business? Is it crucial to identify and understand Key Performance Indicators (KPIs)? Does understanding our personality type actually help us maximize strategy?

In this episode, co-founder and CEO of brandRUSSO, brand strategist and public speaker Jaci Russo joins us to talk about how to get more strategic in our businesses, and how our core values and identity can serve as a powerful point of differentiation.

You’ll also learn;

  • Crisis communication

  • Why we should share and serve before we sell

  • The impact of being authentic

  • Understanding the competition in the market

Guest Bio

Jaci Russo, P.C.M. is a Brand Strategist with more than 25 years of experience on a national level in a cross-section of industries. Her experience includes strategic planning, brand management, national product launches, and media management for local, regional, and national clients.

Visit https://www.brandstateu.com/

Visit https://jacirusso.com/

Follow Jaci on Instagram @jacirusso

Find Jaci on LinkedIn @Jaci Russo

Subscribe on YouTube, Apple Podcasts, or Spotify, and don't forget to leave a review if you like what you heard. Your review feeds the algorithm so our show reaches more people. Thank you!

  continue reading

366 episodes

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