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How to change focus from seller to buyer needs

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Manage episode 390168480 series 2570070
Content provided by Gong. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Gong or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Making choices that are in the best interest of the buyer rather than the vendor is what a successful sales approach is all about.

That’s how Carole Mahoney, Founder of @Unbound Growth and author of the book Buyer First, has become a ringleader in sales growth. Spending time getting to know a buyer's preferred method of communication, asking insightful questions, and actively listening can go a long way toward establishing rapport and closing sales.

Listen here to learn how doing your homework and taking the time to invest in business relationships really matters.

Resources: LinkedIn & HubSpot

  continue reading

236 episodes

Artwork
iconShare
 
Manage episode 390168480 series 2570070
Content provided by Gong. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Gong or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Making choices that are in the best interest of the buyer rather than the vendor is what a successful sales approach is all about.

That’s how Carole Mahoney, Founder of @Unbound Growth and author of the book Buyer First, has become a ringleader in sales growth. Spending time getting to know a buyer's preferred method of communication, asking insightful questions, and actively listening can go a long way toward establishing rapport and closing sales.

Listen here to learn how doing your homework and taking the time to invest in business relationships really matters.

Resources: LinkedIn & HubSpot

  continue reading

236 episodes

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