Content provided by Lori Shefa & Garen van de Beek, Lori Shefa, and Garen van de Beek. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Lori Shefa & Garen van de Beek, Lori Shefa, and Garen van de Beek or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

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Manage series 2979423
Content provided by Lori Shefa & Garen van de Beek, Lori Shefa, and Garen van de Beek. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Lori Shefa & Garen van de Beek, Lori Shefa, and Garen van de Beek or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Ever wonder why some movies and tv shows launch big while others are dead on day one? It's the marketing, stupid! Emmy winners and two of Hollywood's top entertainment marketers - Garen van de Beek and Lori Shefa - interview the directors, producers, writers and stars of today's biggest television and theatrical hits - from deep within an undisclosed location, known only as RM 15 - about the importance creative marketing plays in the making or breaking of their projects. Marketing. It's much more than just hype.
  continue reading

25 episodes

RM 15

updated

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Manage series 2979423
Content provided by Lori Shefa & Garen van de Beek, Lori Shefa, and Garen van de Beek. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Lori Shefa & Garen van de Beek, Lori Shefa, and Garen van de Beek or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Ever wonder why some movies and tv shows launch big while others are dead on day one? It's the marketing, stupid! Emmy winners and two of Hollywood's top entertainment marketers - Garen van de Beek and Lori Shefa - interview the directors, producers, writers and stars of today's biggest television and theatrical hits - from deep within an undisclosed location, known only as RM 15 - about the importance creative marketing plays in the making or breaking of their projects. Marketing. It's much more than just hype.
  continue reading

25 episodes

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