Kipp Bodnar (HubSpot’s CMO) and Kieran Flanagan (Zapier’s CMO), lead you down the rabbit hole of marketing trends, growth tactics and innovation. On the way you’ll pick up undiscovered strategies to give you that slight edge for success. These are not your typical twitter thread regurgitated marketing tactics that everyone is doing. These are new methods, with unfiltered examination of successful fresh ideas.
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Content provided by Stacey Brown Randall. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Stacey Brown Randall or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
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Ep #324: Debunking Referral Surveys
Manage episode 436468320 series 2385194
Content provided by Stacey Brown Randall. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Stacey Brown Randall or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Ever heard the stat that 91% of customers say they'd give referrals, but only 11% of salespeople ask for referrals?
Survey results can be misleading when it comes to generating referrals. Find out why clients may not refer just because they say they would if asked. It's all about the context and circumstances. Let's break it down and uncover the real story behind these numbers.
Resources and links mentioned in this episode can be found on the show notes page at http://www.staceybrownrandall.com/324
325 episodes
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Manage episode 436468320 series 2385194
Content provided by Stacey Brown Randall. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Stacey Brown Randall or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Ever heard the stat that 91% of customers say they'd give referrals, but only 11% of salespeople ask for referrals?
Survey results can be misleading when it comes to generating referrals. Find out why clients may not refer just because they say they would if asked. It's all about the context and circumstances. Let's break it down and uncover the real story behind these numbers.
Resources and links mentioned in this episode can be found on the show notes page at http://www.staceybrownrandall.com/324
325 episodes
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Similar to Roadmap to Referrals
Kipp Bodnar (HubSpot’s CMO) and Kieran Flanagan (Zapier’s CMO), lead you down the rabbit hole of marketing trends, growth tactics and innovation. On the way you’ll pick up undiscovered strategies to give you that slight edge for success. These are not your typical twitter thread regurgitated marketing tactics that everyone is doing. These are new methods, with unfiltered examination of successful fresh ideas.
…
continue reading
The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
…
continue reading
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…
continue reading
The Partnership Economy explores the power of partnerships through candid conversations and stories with industry leaders. Our hosts, David A. Yovanno, CEO and Todd Crawford, Co-founder, of impact.com, unpack the future of partnerships as a lever for scale and an opportunity to put the consumer first.
…
continue reading
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
…
continue reading
Custom Manufacturing Industry podcast is an entrepreneurship and motivational podcast on all platforms, hosted by Aaron Clippinger. Being CEO of multiple companies including the signage industry and the software industry, Aaron has over 20 years of consulting and business management. His software has grown internationally and with over a billion dollars annually going through the software. Using his Accounting degree, Aaron will be talking about his organizational ways to get things done. Hi ...
…
continue reading
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continue reading
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…
continue reading
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