Artwork

Content provided by Steve J Larsen. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Steve J Larsen or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Player FM - Podcast App
Go offline with the Player FM app!

Build The Funnel, Then The Business…

18:41
 
Share
 

Manage episode 350473348 series 1257885
Content provided by Steve J Larsen. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Steve J Larsen or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

I was taught to build a business plan and borrow money to build it. Hopefully, the business you planned on paper made money.

It's so much better and safer to do the exact opposite. Build a product and sell it. Then build the business.

My point is that a sales funnel and a business are two completely different things. They are separate to build, and they accomplish different things.

A sales funnel core function is to generate revenues, whereas a business is all about systems.

One criterion for determining if you have a business is if you can step away from it for 3 months.

Would it still run?

You don't have a business if you do all the fulfillment, replying to emails, and all the customer support by yourself. You just have a funnel that is making money.

Tune in to hear me out….

Key Takeaways

- My full circle moment (00:47)

- A funnel is not a company (04:57)

- Do you have a business, or are you the business (09:27)

- Criteria for gauging the health of a business (11:13)

- How to build a business around a sales funnel (14:12)

- Can you take a hiatus from your business? (15:30)

Additional Resources

- Get your Capitalist Pig Swag Here

- Capitalist Pig Facebook Group

- Interview me on your show

- Connect with me here

---

Download Season 1 episodes here

--

Sales Funnels Radio is a podcast for all passionate digital marketing pros looking to up their game and stay ahead.

  continue reading

379 episodes

Artwork

Build The Funnel, Then The Business…

Sales Funnel Radio

177 subscribers

published

iconShare
 
Manage episode 350473348 series 1257885
Content provided by Steve J Larsen. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Steve J Larsen or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

I was taught to build a business plan and borrow money to build it. Hopefully, the business you planned on paper made money.

It's so much better and safer to do the exact opposite. Build a product and sell it. Then build the business.

My point is that a sales funnel and a business are two completely different things. They are separate to build, and they accomplish different things.

A sales funnel core function is to generate revenues, whereas a business is all about systems.

One criterion for determining if you have a business is if you can step away from it for 3 months.

Would it still run?

You don't have a business if you do all the fulfillment, replying to emails, and all the customer support by yourself. You just have a funnel that is making money.

Tune in to hear me out….

Key Takeaways

- My full circle moment (00:47)

- A funnel is not a company (04:57)

- Do you have a business, or are you the business (09:27)

- Criteria for gauging the health of a business (11:13)

- How to build a business around a sales funnel (14:12)

- Can you take a hiatus from your business? (15:30)

Additional Resources

- Get your Capitalist Pig Swag Here

- Capitalist Pig Facebook Group

- Interview me on your show

- Connect with me here

---

Download Season 1 episodes here

--

Sales Funnels Radio is a podcast for all passionate digital marketing pros looking to up their game and stay ahead.

  continue reading

379 episodes

All episodes

×
 
Loading …

Welcome to Player FM!

Player FM is scanning the web for high-quality podcasts for you to enjoy right now. It's the best podcast app and works on Android, iPhone, and the web. Signup to sync subscriptions across devices.

 

Quick Reference Guide