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Content provided by Gert Mellak, SEO, Gert Mellak, and SEO. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Gert Mellak, SEO, Gert Mellak, and SEO or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
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124 - What Does AI Think About You?

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Manage episode 416136219 series 2931779
Content provided by Gert Mellak, SEO, Gert Mellak, and SEO. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Gert Mellak, SEO, Gert Mellak, and SEO or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

In the era of AI-driven search and customer engagement, brands face a dual challenge. First, they must understand and adapt to the evolving algorithms that govern online visibility and user interactions. Second, they need to ensure their brand message aligns with both human preferences and the criteria AI systems use to evaluate content.

The proactive provision of accurate training material for AI systems is akin to laying the groundwork for a strong digital presence. By supplying AI algorithms with relevant data and context about their brand, companies can enhance their chances of being prominently featured in search results and other online platforms. Ultimately, the goal is to provide value to both users and AI tools.

Hear more about how AI algorithms can affect your brand reputation in this episode.

Podcast Highlights:

00:00 Prologue

00:44 Podcast INTRO

00:54 Introduction to the episode topic

01:45 The potential for AI tools to influence sales, revenue, and customer journey

03:29 Why is it important for consultants to prepare their clients for a shift in how AI tools would think about your brand in product selections?

05:52 The two steps in baking your brand into the AI algorithms to influence buying decisions

07:23 What SEO Leverage expertise can do to help with your online reputation management?

08:28 End

Connect with Gert Mellak:

Website: https://seoleverage.com/

Email: info@seoleverage.com

  continue reading

100 episodes

Artwork
iconShare
 
Manage episode 416136219 series 2931779
Content provided by Gert Mellak, SEO, Gert Mellak, and SEO. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Gert Mellak, SEO, Gert Mellak, and SEO or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

In the era of AI-driven search and customer engagement, brands face a dual challenge. First, they must understand and adapt to the evolving algorithms that govern online visibility and user interactions. Second, they need to ensure their brand message aligns with both human preferences and the criteria AI systems use to evaluate content.

The proactive provision of accurate training material for AI systems is akin to laying the groundwork for a strong digital presence. By supplying AI algorithms with relevant data and context about their brand, companies can enhance their chances of being prominently featured in search results and other online platforms. Ultimately, the goal is to provide value to both users and AI tools.

Hear more about how AI algorithms can affect your brand reputation in this episode.

Podcast Highlights:

00:00 Prologue

00:44 Podcast INTRO

00:54 Introduction to the episode topic

01:45 The potential for AI tools to influence sales, revenue, and customer journey

03:29 Why is it important for consultants to prepare their clients for a shift in how AI tools would think about your brand in product selections?

05:52 The two steps in baking your brand into the AI algorithms to influence buying decisions

07:23 What SEO Leverage expertise can do to help with your online reputation management?

08:28 End

Connect with Gert Mellak:

Website: https://seoleverage.com/

Email: info@seoleverage.com

  continue reading

100 episodes

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