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Marketing Your Bar Part 2
Manage episode 365447241 series 3445410
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Ready to level up your bar's online marketing game? This episode is jam-packed with essential tips and strategies to get your establishment noticed in the digital world. From creating an up-to-date website with vital information to optimizing your online presence on directories, search engines, review sites, and social media, we've got you covered.
Learn the basics of SEO, search engine rankings, and how to handle the love-hate relationship with review sites. Plus, discover the power of text and video for bar marketing - showcase your kitchen staff, specialty cocktails, and promotions to entice customers. We also discuss the importance of providing value to customers and why it's better (and cheaper) to have your staff manage your social media than to pay someone to do it. Don't miss this eye-opening discussion and start attracting more patrons to your bar today!
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Welcome to the Bar Business Podcast, the ultimate resource for bar owners looking to elevate their businesses to the next level. Our podcast is packed with valuable insights, expert advice, and inspiring stories from successful bar owners and industry professionals. Tune in to learn everything from how to craft the perfect cocktail menu to how to manage your staff effectively. Our mission is to help you thrive in the competitive bar industry and achieve your business goals.
Special thank you to our benchmarking data partner Starfish. Starfish works with your bookkeeping software by using AI to help you make smart data-driven decisions and maximize your profits while giving you benchmarking data to understand how you compare to the industry at large.
For more information on how to spend less time working in your bar and more time working on your bar:
The Bar Business Podcast Website
Schedule a Strategy Session
Chris' Book 'How to Make Top-Shelf Profits in the Bar Business'
Bar Business Nation Facebook Group
Chapters
1. Online Marketing for Bars (00:00:00)
2. Online Presence and Reviews Optimization (00:12:28)
3. Text and Video for Bar Marketing (00:24:58)
67 episodes
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