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#099 The SDR DiscoCall Show – Maisie Connaghan
Manage episode 418147684 series 2953630
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Links
- Collaboration between SDRs and marketing teams stands as pivotal for sustained success.
- Transferable skills from previous roles, such as customer service and relationship-building, can prove valuable in sales.
- Adopting a long-term perspective and prioritising relationship cultivation can yield superior outcomes as an SDR.
- Mastery of technical jargon and comprehension of the product or service being marketed are indispensable for triumph in a technology-centric enterprise. Document unfamiliar terms and solicit explanations to enhance comprehension.
- Foster relationships with internal and external teams to acquire knowledge and garner support.
- Opt for a company with congruent values and a nurturing environment.
- Pursue coaching and mentorship to expedite personal and professional advancement.
Timestamps
- 00:00 - Introduction
- 01:04 - Overview of Matillion and its target personas
- 02:19 - Personal interests and hobbies of Maisie Connaghan
- 03:12 - Encouraging audience engagement and interaction
- 04:02 - Maisie's journey from marketing to sales
- 05:26 - How Maisie discovered Matillion
- 10:14 - Perceptions of sales and marketing
- 11:16 - Studying digital business and its relevance
- 12:49 - Approaching companies for dissertation research
- 16:02 - Transferable skills from previous roles
- 18:35 - The importance of collaboration between SDRs and marketing
- 24:51 - Navigating the technical aspects of the role
- 26:50 - Understanding Technical Terminology
- 31:03 - Transitioning to Key Account Management
- 36:33 - The Value of Coaching
- 42:17 - Advice for Younger Self
- 44:26 - Shoutouts
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