The Partnership Economy explores the power of partnerships through candid conversations and stories with industry leaders. Our hosts, David A. Yovanno, CEO and Todd Crawford, Co-founder, of impact.com, unpack the future of partnerships as a lever for scale and an opportunity to put the consumer first.
…
continue reading
Player FM - Internet Radio Done Right
Checked 23d ago
Added five years ago
Content provided by Product Marketing Hive. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Product Marketing Hive or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Similar to This is Product Marketing
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
…
continue reading
Publishing weekly since 2012, this show helps marketers navigate the ever changing marketing jungle with expert interviews from leading marketing pros. Join Social Media Examiner’s founder Michael Stelzner as he helps you discover new strategies and actionable tips to improve your marketing. Show notes at Socialmediaexaminer.com/podcast/
…
continue reading
The fun email marketing podcast. Sell more of your online courses, grow your membership and bring in more coaching clients with email marketing that doesn't stink. Sound good? Then join your fellow Email Marketing Heroes for your weekly dose of fun, practical, yet brutally honest email marketing advice. You can listen in to a piping hot, fresh episode every 'Email Marketing Wednesday' or if you prefer learning with your eyes instead of your ears, we turn each episode into a full written blog ...
…
continue reading
Call them changemakers. Call them rule breakers. We call them Redefiners. And in this provocative podcast, we explore how daring leaders from across industries and around the globe are redefining their organizations—and themselves—to create extraordinary impact in today’s rapidly changing world. In each episode, Russell Reynolds Associates Leadership Advisor Hoda Tahoun and former CEO Clarke Murphy host engaging, purposeful conversations with leaders in and out of the business world who shar ...
…
continue reading
Kipp Bodnar (HubSpot’s CMO) and Kieran Flanagan (Zapier’s CMO), lead you down the rabbit hole of marketing trends, growth tactics and innovation. On the way you’ll pick up undiscovered strategies to give you that slight edge for success. These are not your typical twitter thread regurgitated marketing tactics that everyone is doing. These are new methods, with unfiltered examination of successful fresh ideas.
…
continue reading
Big tech is transforming every aspect of our world. But how, and at what cost? This season of Land of the Giants – The Disney Dilemma – focuses on Disney’s ability to weather the ups and downs of the business cycle and changing tastes and explores what has kept it successful for over 100 years. The entertainment giant has leveraged nostalgia and its intellectual property to build a beloved brand, but after an acquisition spree that included Marvel, Lucasfilm, and 20th Century Fox, can it sus ...
…
continue reading
This Podcast is created and curated by Deepak Jayaraman (an Executive Coach and a Leadership Advisor). He lives in Mumbai and works with successful Senior Executives by helping them play to their unique potential but with a sharp focus on transitions (business or career). Just like businesses need to think about "where to play" and "how to win", leaders need to be coherent about "where to go" and "how to grow" in their journeys. Deepak works with them during pivotal moments to help them with ...
…
continue reading
Interesting stories from today’s franchisors and entrepreneurs.
…
continue reading
Welcome to the What’s Next! Podcast. I’ve met so many brilliant people as I traveled the globe and have had some fascinating conversations that I’ve wished had been recorded so I could share them with you - this podcast was a way for me to recreate those moments and let you in on some fantastic insights. My current conversations center around one objective: what's next for companies and individuals as they look to innovate and grow. I hope these conversations inspire you as much as they have ...
…
continue reading
Player FM - Podcast App
Go offline with the Player FM app!
Go offline with the Player FM app!
))
Daily Deals
Podcasts Worth a Listen
SPONSORED
T
This Is Woman's Work with Nicole Kalil
1 Unlocking Your Hidden Genius: How to Harness Your Innate Talents with Betsy Wills & Alex Ellison | Ep. 289 32:08
32:08 
Play Later 
Play Later 
Lists 
Like 
Liked32:08
Play Later
Play Later
Lists
Like
LikedDid you know there’s an actual science to uncovering your hidden genius? It’s not about filling out a “dream job” worksheet—it’s about understanding how your brain is wired, identifying your natural aptitudes, and using them to thrive. This isn’t just a self-discovery exercise. It’s a game-changer for your career, your relationships, and how you show up in the world. Betsy Wills and Alex Ellison are redefining how we approach career discovery, proving that finding the right path isn’t just about landing a job—it’s about creating a life that aligns with who you actually are. ✅ Betsy Wills – Cofounder of YouScience, a groundbreaking psychometric assessment platform reshaping how we understand our talents. She’s also the Director of Marketing & Branding at Diversified Trust and a frequent lecturer at Vanderbilt University and NYU’s Stern School of Business. ✅ Alex Ellison – Founder of Throughline Guidance, a global college and career counseling practice. She’s a sought-after writer, speaker, and expert in college readiness and career development. ✅ Together, they co-authored Your Hidden Genius: The Science-Backed Strategy to Uncovering and Harnessing Your Innate Talents. Discovering your hidden genius isn’t just about career success—it’s about tapping into what makes you, you . Connect with Betsy & Alex: Website (Free Downloads): www.yourhiddengenius.com Book: https://www.harpercollins.com/products/your-hidden-genius-elizabeth-m-willsalexandra-ellison Related Podcast Episodes: How To Be You, But Better with Olga Khazan | 288 Finding Purpose Through Human Design with Emma Dunwoody | 228 195 / Finding (And Using) Your Voice with Amy Green Smith Share the Love: If you found this episode insightful, please share it with a friend, tag us on social media, and leave a review on your favorite podcast platform! 🔗 Subscribe & Review: Apple Podcasts | Spotify | Amazon Music…
Episode 45: Anubhav Rao - Scaling Hyper-personalized Messaging with AI
Manage episode 411511571 series 2792678
Content provided by Product Marketing Hive. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Product Marketing Hive or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
In this episode, Anubhav Rao, product marketing manager at AWS, joins Louise Liu to discuss his experience in developing personalized messaging. Anubhav talks about the fast-changing AI landscape and his view on how marketing will be reshaped with the development of AI.
For more information, please check Anubhav Rao's article "Marketing in the Age of AI: The Key for Success".
All rights reserved. © Product Marketing Hive.
62 episodes
ShareManage episode 411511571 series 2792678
Content provided by Product Marketing Hive. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Product Marketing Hive or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
In this episode, Anubhav Rao, product marketing manager at AWS, joins Louise Liu to discuss his experience in developing personalized messaging. Anubhav talks about the fast-changing AI landscape and his view on how marketing will be reshaped with the development of AI.
For more information, please check Anubhav Rao's article "Marketing in the Age of AI: The Key for Success".
All rights reserved. © Product Marketing Hive.
62 episodes
All episodes
×
1 Episode 61: Jonathan Pipek - Early-stage Startups' Pricing and Packaging Strategy 26:07
26:07 Play Later Play Later Lists Like Liked26:07
Play Later Play Later Lists Like LikedIn this episode, Jonathan Pipek, founder and CEO of Blue Manta Consulting, joins Louise Liu to break down his method for crafting effective pricing and packaging strategies for early-stage startups. He shares key insights on identifying the right value metrics, avoiding common pricing pitfalls, and communicating pricing and packaging changes. For a step-by-step guide with editable template, please check out Jonathan Pipek's article: Pricing and Packaging Strategy for Early-stage Startups . All rights reserved. © Product Marketing Hive .…
1 Episode 60: Arneeb Mahbub - Managing Multiple Go-to-Market Initiatives 18:10
18:10 Play Later Play Later Lists Like Liked18:10
Play Later Play Later Lists Like LikedIn this episode, Arneeb Mahbub, Product Marketing Manager at Indeed, shares his experience managing multiple go-to-market initiatives. He shares firsthand insights on balancing competing priorities, aligning cross-functional teams, and navigating unexpected challenges. For more insights, please check out Arneeb's article " Stop Guessing, Start Selling: Why PMMs Should Save Startups From Feature Factory Chaos " All rights reserved. © Product Marketing Hive .…
1 Episode 59: Aleksandra Mitroshkina - Go-To-Market Strategy for Open Source Products 32:01
32:01 Play Later Play Later Lists Like Liked32:01
Play Later Play Later Lists Like LikedIn this episode, Aleksandra Mitroshkina, Director of Solutions Marketing at Percona, joins Louise Liu to share her experience of successfully managing open-source products' go-to-market. She also shares her thoughts on how open-source dynamics influence GTM approaches, the role of community engagement, strategies for transitioning users into customers. For more information, please check out Sasha's article " Go-to-Market Strategy for Open Source Products ". All rights reserved. © Product Marketing Hive .…
1 Episode 58: Dirk Nicol - Building and Scaling Product Marketing Teams 17:26
17:26 Play Later Play Later Lists Like Liked17:26
Play Later Play Later Lists Like LikedIn this episode, Dirk Nicol, Senior Director of Product Marketing at Corcentric, joins us to share his experiences in building and scaling a successful product marketing team. He also talks about some helpful tips on how to hire the right product marketing talents. Read the episode highlights here:https://www.productmarketinghive.com/building-and-scaling-product-marketing-teams/ All rights reserved. © Product Marketing Hive .…
1 Episode 57: Juan Gabarro - Managing the Overgrown Product Portfolio 36:21
36:21 Play Later Play Later Lists Like Liked36:21
Play Later Play Later Lists Like LikedIn this episode, Juan Gabarro joins Louise Liu to delve into the challenges of product proliferation. He shares his insights on the root causes and the significant impacts of this issue. Juan also discusses his experiences in managing an overgrown product portfolio from a go-to-market perspective. Listen to the full interview above or read on for the highlights from the conversation: https://www.productmarketinghive.com/managing-the-overgrown-product-portfolio/ All rights reserved. © Product Marketing Hive .…
1 Episode 56: Sahil Sethi - Product Marketing Level Up 23:08
23:08 Play Later Play Later Lists Like Liked23:08
Play Later Play Later Lists Like LikedIn this episode, Sahil Sethi, author of Product Marketing Level Up and Vice President of Global Product Marketing at Freshworks, joins Louise Liu to discuss the attributes and qualities that define great product marketers. Sahil also shares his thoughts on how to hone the skills of velocity and integrated marketing in practice. Listen to the full interview above or read the highlights from the conversation: https://www.productmarketinghive.com/product-marketing-level-up/ All rights reserved. © Product Marketing Hive .…
1 Episode 55: Maria Ross - The Five Pillars of Effective Empathetic Leadership 23:12
23:12 Play Later Play Later Lists Like Liked23:12
Play Later Play Later Lists Like LikedIn this episode, Maria Ross, author of The Empathy Dilemma, joins Louise Liu to discuss how leaders can balance performance, people and personal boundaries to achieve empathetic leadership. Maria also shares her thoughts on why leaders are in the empathy dilemma and how to effectively develop healthy empathetic leadership at work. Listen to the full interview above or read on for the highlights from the conversation: https://www.productmarketinghive.com/the-five-pillars-of-effective-empathetic-leadership/ The 4 Step Framework to Craft a Captivating Brand Story That Attracts Your Right-fit Clients: Bit.ly/4StepBrandStory All rights reserved. © Product Marketing Hive .…
1 Episode 54: Jon Itkin - Connecting Product Marketing and Brand Marketing 22:29
22:29 Play Later Play Later Lists Like Liked22:29
Play Later Play Later Lists Like LikedIn this episode, Jon Itkin, Principal at In The Kitchen, joins Louise Liu to discuss the often-overlooked relationship between brand marketing and product marketing, particularly in B2B tech companies. He also shares his thoughts on how product marketers can effectively lead and bridge the gap between product marketing and brand marketing efforts. For more information, please check out Jon's article: Bridging Brand and Product Positioning . All rights reserved. © Product Marketing Hive .…
1 Episode 53: Peace Attah - The First 90 Days Blueprint for Product Marketers 21:38
21:38 Play Later Play Later Lists Like Liked21:38
Play Later Play Later Lists Like LikedIn this episode, Peace Attah, a Product Marketing Manager at Rayda, joins Louise Liu to share her best practices for navigating the first 90 days as a product marketer. Peace discusses how to build strong relationships, gain a deep understanding of your product, and create a plan that balances quick wins with long-term growth. For more a complete step-by-step guide, please check out Peace's article " How to Succeed in Your First 90 Days As a SOLO Product Marketing Manager " All rights reserved. © Product Marketing Hive .…
1 Episode 52: Bianca Galan - Inside an International B2C Product Launch 16:17
16:17 Play Later Play Later Lists Like Liked16:17
Play Later Play Later Lists Like LikedIn this episode, Bianca Galan, a product marketer at AdTheorent, joins Louise Liu to share her experience of launching products internationally. Bianca discusses the keys to the team's successful product launches and the specific challenges they had to overcome. For more information, please check out Bianca's article " Proven Best Practices to Turbocharge Global Product Growth ". All rights reserved. © Product Marketing Hive .…
1 Episode 51: Georgi Furnadzhiev - An Innovative Value Creation Framework 16:33
16:33 Play Later Play Later Lists Like Liked16:33
Play Later Play Later Lists Like LikedIn this episode, Georgi Furnadzhiev, co-founder of MarketHackr, joins Louise Liu to share his innovative value creation framework that he developed through his work experience and has been successfully employing. Based on his framework, Georgi argues that connecting traction channels with the growth funnel and persona studies is the key to achieving sustained growth and maximizing impact. For more information, please check out Georgi's article " The Value Creation Framework ". All rights reserved. © Product Marketing Hive .…
1 Episode 50: Yolanda Thomas - Elevating Your Product Marketing Career 17:25
17:25 Play Later Play Later Lists Like Liked17:25
Play Later Play Later Lists Like LikedIn this episode, Yolanda Thomas, a season product marketing leader, joins Louise Liu to explore her journey of advancing to director-level and VP-level product marketing leadership positions. She shares the critical skills and experiences that have shaped her career, providing invaluable advice for aspiring product marketers. For more information, please check out Yolanda's article: 5 Tips to Elevate Your Product Marketing Career . All rights reserved. © Product Marketing Hive .…
1 Episode 49: Elena Hutchison - Decoding Analyst Relations 22:24
22:24 Play Later Play Later Lists Like Liked22:24
Play Later Play Later Lists Like LikedIn this episode, Elena Hutchison, founder at Up/Right Analyst Relations, joins Louise Liu to share her thoughts on the strategies, challenges, and best practices that define successful analyst relations for companies at different growth stages. For more information, please check out Elena's article " A Product Marketer’s Guide to Analyst Relations " All rights reserved. © Product Marketing Hive .…
1 Episode 48: Rossmary Gil-Tian - A Product Marketer’s Journey in An IPO-Bound Company 24:01
24:01 Play Later Play Later Lists Like Liked24:01
Play Later Play Later Lists Like LikedIn this episode, Rossmary Gil-Tian, a seasoned product marketer joins Louise Liu to discuss the experiences and insights of her company's transition from private to IPO. She also shares the challenges, strategies, and key learnings from this transformative journey. Listen to the full interview above or read the highlights from the conversation here . All rights reserved. © Product Marketing Hive .…
1 Episode 47: Anthony Pierri - Effective Homepage Messaging Strategy for Startups 25:11
25:11 Play Later Play Later Lists Like Liked25:11
Play Later Play Later Lists Like LikedIn this episode, Anthony Pierri, co-founder and partner at FletchPMM, joins Louise Liu to discuss homepage messaging for startups. Anthony shares his process of building homepage messaging with his clients, and the dos and don'ts product marketers should bear in mind when crafting homepage messaging. Listen to the full interview above or read the highlights from the conversation here . All rights reserved. © Product Marketing Hive .…
T
This is Product Marketing
1 Episode 46: Terezia Batovska - The Key to Analyst Relations Success 22:35
22:35 Play Later Play Later Lists Like Liked22:35
Play Later Play Later Lists Like LikedIn this episode, Terezia Batovska, analyst relations manager at Bloomreach, joins Louise Liu to discuss her experience in managing analyst relations programs. Terezia shares her thoughts on what makes an analyst relations program successful, and her strategies for establishing and maintaining a leadership position in analyst evaluations. For more information, please check Terezia Batovska's article: How Industry Analysts Can Help You Land Your Next Promotion as a PMM . All rights reserved. © Product Marketing Hive .…
T
This is Product Marketing
1 Episode 45: Anubhav Rao - Scaling Hyper-personalized Messaging with AI 17:50
17:50 Play Later Play Later Lists Like Liked17:50
Play Later Play Later Lists Like LikedIn this episode, Anubhav Rao, product marketing manager at AWS, joins Louise Liu to discuss his experience in developing personalized messaging. Anubhav talks about the fast-changing AI landscape and his view on how marketing will be reshaped with the development of AI. For more information, please check Anubhav Rao's article " Marketing in the Age of AI: The Key for Success ". All rights reserved. © Product Marketing Hive .…
T
This is Product Marketing
1 Episode 44: Abiola Apooyin - Conducting Market Research 19:52
19:52 Play Later Play Later Lists Like Liked19:52
Play Later Play Later Lists Like LikedIn this episode, Abiola Apooyin, business and product manager at Anfani, joins Louise Liu to discuss market research. Abiola talks about the vibrant Nigerian tech scene and his experience in conducting market research in the pharmaceutical and clean energy industries. He also shares the unique challenges of conducting market research in Nigeria. For more information on the topic, check out the article by Abiola Apooyin " The Role of Market Research in Shaping Product Development and Marketing Strategies " All rights reserved. © Product Marketing Hive .…
T
This is Product Marketing
1 Episode 43: Ashley Litzenberger - Data-Driven ICP for Multi-Product Portfolio 20:00
20:00 Play Later Play Later Lists Like Liked20:00
Play Later Play Later Lists Like LikedIn this episode, Ashley Litzenberger, Senior Director of Product Marketing at Betterworks, joins Louise Liu to discuss the ideal customer profile for the multi-product portfolio. Ashley shares her experience of developing the data-driven ICP. She also talks about how to better collaborate with other functions in the process. For more information, please check out Ashley's article " Identifying your Ideal Customer Profile: Quantitative and Qualitative Approach to ICP ". All rights reserved. © Product Marketing Hive .…
T
This is Product Marketing
1 Episode 42: Marcio Moerbeck - B2B Tech Partnership Go-To-Market Strategy 24:35
24:35 Play Later Play Later Lists Like Liked24:35
Play Later Play Later Lists Like LikedIn this episode, Marcio Moerbeck, adjunct professor of marketing at Miami Dade College, joins Louise Liu to discuss the B2B tech partnership go-to-market strategies. Marcio talks about the different types of partnerships and key considerations for partnership programs. He also shares his opinion on what common mistakes to avoid for partner marketing based on his experience. Listen to the full interview or read the highlights from the conversation here . All rights reserved. © Product Marketing Hive .…
T
This is Product Marketing
1 Episode 41: Matt Mehus - Developing The Ideal Customer Profile 21:51
21:51 Play Later Play Later Lists Like Liked21:51
Play Later Play Later Lists Like LikedIn this episode, Matt Mehus, Vice President of Marketing at OpenVPN Inc, joins Louise Liu to discuss the ideal customer profile. Matt talks about the misconceptions of the "ideal customer profile", and how ideal customer profiles influence other marketing and business activities. He also walks through the common challenges of developing the ICP. For more information, please check out Matt's article: Product Marketing’s Ideal Customer Profile Field Guide All rights reserved. © Product Marketing Hive .…
T
This is Product Marketing
1 Episode 40: Dave Panek - Product/Market Fit Transitioning from Product to Platform 24:05
24:05 Play Later Play Later Lists Like Liked24:05
Play Later Play Later Lists Like LikedIn this episode, Dave Panek, Partner at Aventi Group, joins Louise Liu to discuss the product/market fit. Dave explains how product/market fit impacts the go-to-makret strategy and overall business growth. He also discusses his process of developing product/market fit and his experience in helping clients transition from product to platform. For more information, check out article " Boosting Business Growth: The Strategic Product Marketer's Guide to Leveraging Product/Market Fit " by Dave Panek. All rights reserved. © Product Marketing Hive .…
T
This is Product Marketing
1 Episode 39: Julien Sauvage - Building a Great Sales Deck 28:00
28:00 Play Later Play Later Lists Like Liked28:00
Play Later Play Later Lists Like LikedIn this episode, Julien Sauvage, VP of Brand and Product Marketing at Clari, joins Louise Liu to discuss the sales deck. Julien shares the key components of a great sales deck and his creation process. He also discusses the governance process of the sales deck after creation. For sales deck example and template, please check out " A Deceptively Simple Checklist To Help With Something Really Hard " by Julien Sauvage. All rights reserved. © Product Marketing Hive .…
T
This is Product Marketing
1 Episode 38: Dejan Gajsek - Minimum Viable Competitive Intelligence Programs 18:30
18:30 Play Later Play Later Lists Like Liked18:30
Play Later Play Later Lists Like LikedIn this episode, Dejan Gajsek, CEO at Grow + Scale, joins Louise Liu to discuss competitive intelligence. Dejan Gajsek shares his valuable insights on how to initiate CI programs with limited budgets. In addition, he also discusses the common reason why CI programs fail and offers practical advice on measuring the success of your CI efforts. For more, please check out Dejan's article: How to Start Your First Efficient Competitive Intelligence Program on productmarketinghive.com. All rights reserved. © Product Marketing Hive .…
T
This is Product Marketing
1 Episode 37: Robert Karel - Analyst Relations and Product Marketing 31:05
31:05 Play Later Play Later Lists Like Liked31:05
Play Later Play Later Lists Like LikedIn this episode, Robert Karel, founder of Product Marketing Perspective and former analyst at Forrester, joins Louise Liu to discuss analyst relations and product marketing. Robert shares his experience transitioning into product marketing from being an industry analyst. He also discusses helpful tips on engaging and building meaningful relationships with analysts . For more information, please check out Robert's article " Both sides of the mirror: Product Marketing and Analyst Relations ". All rights reserved. © Product Marketing Hive .…
T
This is Product Marketing
1 Episode 36: Tanu Kaushik - Brand Marketing and Product Marketing 15:10
15:10 Play Later Play Later Lists Like Liked15:10
Play Later Play Later Lists Like LikedIn this episode, Tanu Kaushik, global senior product marketing manager at Quantium, joins Louise Liu to share her brand marketing and product marketing experiences. She also discusses some great examples from Quickbooks and Hubspot of how brand marketing and product marketing support each other. For more information, please check out Brand Marketing and Product Marketing: The Differences and The Relationship by Tanu Kaushik. All rights reserved. © Product Marketing Hive .…
T
This is Product Marketing
1 Episode 35: Megan Pratt - Successful Sales Enablement in Product Marketing 27:34
27:34 Play Later Play Later Lists Like Liked27:34
Play Later Play Later Lists Like LikedIn this episode, Megan Pratt, fractional product marketing leader at Product Marketing House, joins Louise Liu to share her thoughts on running successful sales enablement programs. She also discusses some practical approaches that can maximize the impact of your sales enablement effort. Be sure to check out Building an Effective Sales Enablement Strategy by Megan to learn more! All rights reserved. © Product Marketing Hive .…
T
This is Product Marketing
1 Episode 34: Jason Schifrien - Product Release Process at Roku 21:59
21:59 Play Later Play Later Lists Like Liked21:59
Play Later Play Later Lists Like LikedIn this episode, Jason Schifrien, senior product marketing manager at Roku, Inc, joins Louise Liu to share his experience in product releases. He also shares his thoughts on the success of a product release and how to measure it. All rights reserved. © Product Marketing Hive .
T
This is Product Marketing
1 Episode 33: Shari Diamond - Product Marketing Skills 21:17
21:17 Play Later Play Later Lists Like Liked21:17
Play Later Play Later Lists Like LikedIn this episode, Shari Diamond, Principal Product Marketing Consultant at Fluvio, joins Louise Liu to discuss product marketing skills. She also shares her thoughts on choosing between working as a product marketer in a corporate and working as a consultant. All rights reserved. © Product Marketing Hive .…
T
This is Product Marketing
1 Episode 32: Sahil Sethi - Balancing PLG and Enterprise Sales 25:49
25:49 Play Later Play Later Lists Like Liked25:49
Play Later Play Later Lists Like LikedIn this episode, Sahil Sethi, an experienced B2B marketing executive, joins Louise Liu to share his experience leading PLG initiatives. He also discusses the role of product marketing in PLG and how to balance PLG and enterprise sales. All rights reserved. © Product Marketing Hive .
Welcome to Player FM!
Player FM is scanning the web for high-quality podcasts for you to enjoy right now. It's the best podcast app and works on Android, iPhone, and the web. Signup to sync subscriptions across devices.
Daily Deals
Similar to This is Product Marketing
The Partnership Economy explores the power of partnerships through candid conversations and stories with industry leaders. Our hosts, David A. Yovanno, CEO and Todd Crawford, Co-founder, of impact.com, unpack the future of partnerships as a lever for scale and an opportunity to put the consumer first.
…
continue reading
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
…
continue reading
Publishing weekly since 2012, this show helps marketers navigate the ever changing marketing jungle with expert interviews from leading marketing pros. Join Social Media Examiner’s founder Michael Stelzner as he helps you discover new strategies and actionable tips to improve your marketing. Show notes at Socialmediaexaminer.com/podcast/
…
continue reading
The fun email marketing podcast. Sell more of your online courses, grow your membership and bring in more coaching clients with email marketing that doesn't stink. Sound good? Then join your fellow Email Marketing Heroes for your weekly dose of fun, practical, yet brutally honest email marketing advice. You can listen in to a piping hot, fresh episode every 'Email Marketing Wednesday' or if you prefer learning with your eyes instead of your ears, we turn each episode into a full written blog ...
…
continue reading
Call them changemakers. Call them rule breakers. We call them Redefiners. And in this provocative podcast, we explore how daring leaders from across industries and around the globe are redefining their organizations—and themselves—to create extraordinary impact in today’s rapidly changing world. In each episode, Russell Reynolds Associates Leadership Advisor Hoda Tahoun and former CEO Clarke Murphy host engaging, purposeful conversations with leaders in and out of the business world who shar ...
…
continue reading
Kipp Bodnar (HubSpot’s CMO) and Kieran Flanagan (Zapier’s CMO), lead you down the rabbit hole of marketing trends, growth tactics and innovation. On the way you’ll pick up undiscovered strategies to give you that slight edge for success. These are not your typical twitter thread regurgitated marketing tactics that everyone is doing. These are new methods, with unfiltered examination of successful fresh ideas.
…
continue reading
Big tech is transforming every aspect of our world. But how, and at what cost? This season of Land of the Giants – The Disney Dilemma – focuses on Disney’s ability to weather the ups and downs of the business cycle and changing tastes and explores what has kept it successful for over 100 years. The entertainment giant has leveraged nostalgia and its intellectual property to build a beloved brand, but after an acquisition spree that included Marvel, Lucasfilm, and 20th Century Fox, can it sus ...
…
continue reading
This Podcast is created and curated by Deepak Jayaraman (an Executive Coach and a Leadership Advisor). He lives in Mumbai and works with successful Senior Executives by helping them play to their unique potential but with a sharp focus on transitions (business or career). Just like businesses need to think about "where to play" and "how to win", leaders need to be coherent about "where to go" and "how to grow" in their journeys. Deepak works with them during pivotal moments to help them with ...
…
continue reading
Interesting stories from today’s franchisors and entrepreneurs.
…
continue reading
Welcome to the What’s Next! Podcast. I’ve met so many brilliant people as I traveled the globe and have had some fascinating conversations that I’ve wished had been recorded so I could share them with you - this podcast was a way for me to recreate those moments and let you in on some fantastic insights. My current conversations center around one objective: what's next for companies and individuals as they look to innovate and grow. I hope these conversations inspire you as much as they have ...
…
continue reading
Player FM - Podcast App
Go offline with the Player FM app!
Go offline with the Player FM app!
