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Episode 10: The First-Party Data Renaissance
Manage episode 316780187 series 2288384
Content provided by Adapt Worldwide. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Adapt Worldwide or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
In episode 10 of WithinDigital, Nick Livermore is joined by Incubeta's Head of Measurement Consultancy, Kate Jervis, to chat about the 'first-party data renaissance' of 2022.
Data is at the heart of everything we do in marketing. And first-party data has been around for a long time. So, why in 2022 are we talking about first-party data like it's this new thing?
Together, they cover...
- The First-Party Data Renaissance
- Why You Should be Focussing on First-Party Data
- Where to Begin with First-Party Data in 2022
22 episodes
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Manage episode 316780187 series 2288384
Content provided by Adapt Worldwide. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Adapt Worldwide or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
In episode 10 of WithinDigital, Nick Livermore is joined by Incubeta's Head of Measurement Consultancy, Kate Jervis, to chat about the 'first-party data renaissance' of 2022.
Data is at the heart of everything we do in marketing. And first-party data has been around for a long time. So, why in 2022 are we talking about first-party data like it's this new thing?
Together, they cover...
- The First-Party Data Renaissance
- Why You Should be Focussing on First-Party Data
- Where to Begin with First-Party Data in 2022
22 episodes
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Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
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continue reading
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…
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