Rebranding and Beyond - OVP Health

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This week, we sit down with CEO Stacey Shy and Chief Marketing & Communications Officer Doug Sheils from OVP Health. They've recently steered their company through a major rebranding effort, and today, we're peeling back the layers of that journey. We’ll discuss the reasons fueling the rebrand, the strategic decisions, stylebooks, the how’s, timelines and even meetings on fonts.

  continue reading

49 episodes

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Manage episode 384221268 series 3509457
Content provided by Kindred Digital Podcasts. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Kindred Digital Podcasts or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

This week, we sit down with CEO Stacey Shy and Chief Marketing & Communications Officer Doug Sheils from OVP Health. They've recently steered their company through a major rebranding effort, and today, we're peeling back the layers of that journey. We’ll discuss the reasons fueling the rebrand, the strategic decisions, stylebooks, the how’s, timelines and even meetings on fonts.

  continue reading

49 episodes

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