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Margin Maximizers

Resonance Media Agency

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Margin Maximizers brings big business smarts to Medium Enterprises. In each episode, Soonah and Karen reveal the secrets to increasing your business's profits through an operational approach.
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Community IT offers free webinars monthly to promote learning within our nonprofit technology community. Our podcast is appropriate for a varied level of technology expertise. Community IT is vendor-agnostic and our webinars cover a range of topics and discussions. Something on your mind you don’t see covered here? Contact us to suggest a topic! http://www.communityit.com
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Business Lunch

Roland Frasier

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How much more successful would you be if you had lunch once a week with an insanely successful entrepreneur who shared their biggest secrets on how they think and achieve success? Well, now you can! Grab your seat at the table as successful entrepreneurs reveal their step-by-step strategies, fascinating stories, travel hacks and other delicious tidbits each week with serial entrepreneur/business strategist, Roland Frasier.
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The Lifestyle Edit Podcast

The Lifestyle Edit Podcast

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Welcome to The Lifestyle Edit Podcast - a weekly show of thought provoking conversations and impactful fireside chat-style interviews led by our host and founder, Naomi Powell. Our goal is to empower you to get into the driver’s seat of your life and scale your business in a way that most aligns with the bigger context that you have for your life. Every episode is designed to ignite something in you, expand you and offer new perspectives as you consciously evolve in all facets of your life. ...
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Welcome to a New Episode of Business Lunch! This episode is all about the transformative leadership strategies employed by Andy Jassy, the CEO of Amazon, after taking over from Jeff Bezos. Roland and Ryan explore the significant measures Jassy implemented to steer Amazon towards renewed profitability and operational efficiency, discussing both the …
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What does it mean to be a learning organization and how can you grow learning practices at your nonprofit? In pt 1 Karen defined a Learning Organization and explored struggles to embrace learning at your nonprofit. In pt 2 Karen discusses the categories of learning technologies that can help nonprofits organize their learning management, and gave u…
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Welcome to a new episode of Business Lunch! In this episode, Roland Frasier and Ryan Deiss tackle the controversial topic of 'shadow standards' in the workplace. They explore the ethics and implications of employees outsourcing their own jobs to other workers, often in other countries, without their employers' knowledge. The discussion touches on t…
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In the latest episode of Margin Maximizers, Karen and Soonah explain the first three Industries they aim to focus on and why they chose those industries. This is a two-part episode; next week, we will look at the next three, but today, we will look at E-Commerce, Engineering, and Trade Services. If you think your business could use the help of the …
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Welcome to a new episode of Business Lunch! Today, Roland Frasier is joined by the renowned network marketing expert, Eric Worre. In this episode, Eric shares his incredible journey from starting in network marketing at 23 to becoming a successful entrepreneur, coach, and mentor. He discusses the rise of social media, the importance of building a p…
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What does it mean to be a learning organization and how can you grow learning practices at your nonprofit? In pt 1 Karen defines a Learning Organization and explored struggles to embrace learning at your nonprofit. In pt 2 Karen discusses the categories of learning technologies that can help nonprofits organize their learning management, and gave u…
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Welcome to a new episode of Business Lunch! In this episode, hosts Roland Frasier and Ryan Deiss discuss essential strategies for businesses to not just survive but thrive during economic downturns. They cover topics such as diversifying revenue streams, reducing debt, leveraging AI, and much more to ensure your business remains resilient and profi…
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Welcome to a new episode of Business Lunch with Roland Frasier and Ryan Deiss! In today's episode, we dive deep into the critical challenges of lead conversion, exploring how businesses can shorten sales cycles and improve conversion rates. Roland and Ryan share their latest insights and strategies, focusing on the power of pillar content and effec…
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In today’s interview, Carolyn talks with Vince Grady, the new Community IT Chief Financial Officer (CFO) who is 8 months into the job. Vince and Carolyn discuss his roundabout path to the CFO role, and how a diversity of backgrounds is common at Community IT and valued as one of our strengths – not all our employees have followed a typical path and…
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Welcome to a new episode of Business Lunch with hosts Roland Frasier and Ryan Deiss. In this episode, we discuss the importance of shifting from a victim mentality to taking active control of one’s life and reflect on powerful commencement speeches by Nora Ephron, Kurt Vonnegut, and Steve Jobs, extracting timeless wisdom applicable to today’s socio…
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Welcome to a new episode of Business Lunch. In today’s episode, we dive into the unorthodox management styles of tech titans like Jeff Bezos and Elon Musk. From vacation policies that gauge scalability to the famous two-pizza rule, uncover how these leaders shape their companies in ways that defy the norm. Highlights: "It’s about breaking that habi…
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Join Soonah and Karen as they uncover businesses' most frequent financial mistakes. They discuss the importance of proper training, effective systems, and a culture encouraging questions. Hear amusing stories like the "Spock theory" and timesheet troubles, and get practical tips to safeguard your business. Plus, learn from their personal experience…
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Welcome to a new episode of Business Lunch! Today, we dive into a topic that's critical for every business owner and entrepreneur: accounting and finance. We'll explore how to make financial data work for you, ensuring it provides the insights needed to make informed decisions. Join us as we discuss practical tips, personal stories, and strategies …
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Listen to this conversation with Carole Melvin from Your Part Time Controller (YPTC) and catch up on the current thinking on preventing financial fraud as scams seem to multiply all around us in our jobs at nonprofits. Learn what new frauds and scams are evolving and how to protect yourself and your nonprofit. Some key takeaways: Cultivate a health…
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Welcome to a new episode of Business Lunch! In this episode, Ryan Deiss walks us through the ins and outs of managing business finances. He explains the potential pitfalls of keeping more than a month's worth of operating expenses in the account. He explains how that can lead to complacency and unnecessary spending. He also explains how business ca…
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Welcome to a new episode of Business Lunch. Today, we discuss practical strategies to navigate economic slowdowns, particularly during summer. They share insights on creative marketing, leveraging internal resources, and maximizing downtime. Whether you're experiencing a seasonal dip or a broader economic challenge, this episode is packed with acti…
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In today’s interview, Carolyn talks with Rob Schamberg about his long service on the Community IT Board helping steer the company through the process to become employee-owned through the Employee Stock Ownership Plan (ESOP) and to his recent retirement from the Board. Rob describes his career from his days as a college grad who loved technology and…
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Welcome to a new episode of Business Lunch, Ryan Deiss and I dive deep into the concept of work-life balance. Is it a myth, a circle, or a harmonious blend of both? Get ready for a candid discussion filled with insights, personal anecdotes, and practical advice on how to achieve harmony in both work and life. Whether you're an entrepreneur, a busin…
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Pt 3 delves deeper into implementation, roll out, and overcoming barriers to updating or creating IT governance policies at your nonprofit. In this podcast follow up to their webinar, Community IT Senior Consultant Nura Aboki and guest Jeff Gibson from Build Consulting spoke with moderator Carolyn Woodard and shared their experiences and insights i…
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Join Ryan Deiss and I in this enlightening episode of Business Lunch, where they delve into the often-overlooked yet crucial topic of accounting and finance. We discuss how entrepreneurial optimism can clash with the harsh realities of financial reporting. Learn how to navigate these challenges and foster a productive relationship with your CFO to …
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Welcome to a new episode of Business Lunch, Ryan Deiss and I dissect the recent hype surrounding two new AI-powered gadgets - the Humane AI pen and the Rabbit. Both products promised to revolutionize our lives with features like real-time feedback and enhanced productivity. However, reviews have been scathing, exposing the devices as clunky, unhelp…
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Welcome to a new episode of Business Launch! Ryan Deiss and I explore the critical importance of personal branding. We share our experiences with launching Scalable. We discussed how the lack of a personal brand initially hindered our success and how consumers connect more with real people than faceless companies. Through engaging stories and pract…
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Pt 2 covers implementation, overcoming barriers to this project, and Q&A. Pt 1 Covers policy definitions and priority policies, a process to create or revise your policies, and 2 polls. For templates: Free Resources for Building IT Policies at Nonprofits has a ton of links for you. Community IT Senior Consultant Nura Aboki and guest Jeff Gibson fro…
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Welcome to a new episode of Business Lunch! Today, I’m joined by Ryan Deiss, Matt Gray, and Ryan Frasier to dive into the latest breakthroughs in AI technology. This episode dives into the world of Artificial Intelligence (AI) and its potential to revolutionize music creation. We explore how AI can generate entire songs based on simple prompts, pus…
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In episode two of Margin Maximizers, we unpack the user experience for new clients. A good and thorough onboarding process is essential to achieving positive outcomes; Soonah and Karen talk us through what their individual roles look like for new clients. If you think your business could use the help of the Margin Maximizers team, reach out to the …
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Welcome to a new episode of Business Lunch. In this episode, Ryan Deiss and I dive deep into the art of creating effective offers and adapting sales strategies for different business models. From navigating the challenges happening because of rising ad costs to understanding the nuances of sales motions, we share valuable insights and practical tip…
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Pt 1 Covers policy definitions and priority policies, a process to create or revise your policies, and 2 polls. Pt 2 covers implementation, overcoming barriers to this project, and Q&A. For templates: Free Resources for Building IT Policies at Nonprofits has a ton of links for you. Community IT Senior Consultant Nura Aboki and guest Jeff Gibson fro…
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Welcome to a new episode of Business Lunch. In this episode, Ryan Deiss and I discuss the current challenges and opportunities in real estate and the contrasting landscape of business investments. Tune in to gain a deeper understanding of how market conditions are influencing investment decisions in real estate and business, and what strategies mig…
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What are the main ways AI impacts nonprofit cybersecurity risks? Social engineering, trust, and data risks are the three big areas where AI will have impacts on cybersecurity at nonprofits that you need to be aware of. Whether or not your organization is using AI, these are areas where hackers are definitely using AI to devise new methods of attack…
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Welcome to a new episode of Business Lunch. In today’s episode, Ryan Deiss and I dive deep into some more nuances of content creation in today's digital age. We’ll talk about finding the balance between maintaining audience engagement and avoiding content fatigue. Join us for a fresh perspectives on managing your content strategy effectively withou…
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Welcome to a new episode of Business Lunch. Is your social media strategy stuck on repeat? Let’s talk about why your social media strategy needs a makeover. Join Ryan Deiss and me as we dissect the latest social media trends. Forget the follower frenzy - we're going to discuss why engagement might not be the golden ticket anymore. Discover how savv…
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In the first episode of the Margin Maximizers Podcast, we meet our two stars, Karen and Soonah, and discuss exactly what their new business venture is and the difference they can make to your business. With decades of experience in business, primarily in the finance aspect of SMEs, Karen and Soonah bring a fresh approach to managing your business's…
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How to Protect Your Organization Against New Threats Following the 2024 Nonprofit Cybersecurity Incident Report, Carolyn sat down with Matt Eshleman, our Chief Technology Officer and cybersecurity expert, and José Antonio Peña-Rosales, our Director of Support Services, to talk about what users can do to stay safe and share some cybersecurity update…
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Welcome to a new episode of Business Lunch! In this episode, Ryan Deiss shares his experiences and lessons from transitioning his company to remote work. Discover the strategies that helped me and him optimize team performance in a remote setting and the critical decisions that shaped their work culture. This episode is a must-listen for anyone nav…
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Welcome to a new episode of Business Lunch! In this episode, Ryan Deiss and I dive into the drama behind Birkin bags and the exploration of the lawsuit against Hermès. This episode isn't just about luxury handbags; it's about the fascinating intersection of marketing, exclusivity, and antitrust issues. This discussion will quench your thirst for kn…
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Ditch the cubicle, fire up your hustle! This episode of Business Lunch serves up a sizzling recipe for entrepreneurial success. Forget dry talks about perseverance – we're diving deep into the secret sauce of passion! Join us as we unlock the power of combining your burning desire with unwavering grit. Whether you're new to the business world or a …
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Community IT CTO and cybersecurity expert Matt Eshleman delivers our report on trend lines and took questions live in this popular webinar. In pt 2 Matt goes into the report data and pulls out new and disturbing attacks, and finishes up with the best ways to protect yourself, especially from Attacker-in-the-Middle MFA attacks. In pt 1 he explores a…
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Welcome to a new epiosde of Business Lunch. In this episode, we dive deep into the entrepreneurial journey of Robin Alex, co-founder of High Level, an AI-powered all-in-one CRM platform. Discover how a childhood business enthusiast evolved into a software innovator, reshaping digital marketing for businesses. Robin shares his unique story from sell…
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Welcome to a new episode of Business Lunch. In this episode, we’ll step into the fast-paced world of business acquisitions. Learn how to strategically identify and acquire companies that will supercharge your market share, multiply your product lines, and significantly enhance your customer value. Ready to take your business to the next level? Chec…
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Community IT CTO and cybersecurity expert Matt Eshleman delivers our report on trend lines and took questions live in this popular webinar. In pt 1 we explore a systematic approach to cybersecurity for your nonprofit, talk about the big picture trends, take a couple of audience polls on what type of incidents are common, and demystify some lingo. I…
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Welcome to a new episode of Business Lunch. In this episode, we talk about media assets and how owning your traffic can radically transform your business landscape. Discover how to navigate the acquisition of companies that have already captured the attention of your ideal customer profile (ICP). Learn why owning media assets, like groups, social m…
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How can your nonprofit avoid common headaches with the free Google Workspace implementation as you grow? So many small nonprofits start out using the free Google Workspace platform you can set up and administer yourself. Google makes it easy! But as you grow from a one- or two-person nonprofit to a larger team you may be wondering if Google Workspa…
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Welcome to a new episode of Business Lunch! In this episode, we’ll talk about the power of recurring revenue models in business. Learn how implementing auto-ship, subscriptions, and memberships can drastically reduce customer acquisition costs and significantly boost your company's profitability and attractiveness to investors. Whether you're selli…
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Welcome to a new episode of Business Lunch. You ever feel stuck in a business rut? I’ll teach you how to steer your business towards a whole new horizon – by acquiring another one! Takeovers, mergers, and the strategic magic behind buying your way to the top. Whether you're a serial acquirer with a taste for expansion or a budding entrepreneur look…
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Welcome to the Business Lunch podcast. In this episode, we explore what it truly means to position yourself as an investor in the business world, regardless of the size of your bank account. In this power-packed episode, we unlock the strategies and mindsets that separate the savvy entrepreneur from the everyday business owner. We talk about how le…
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Ethics, AI Tools, and Policies. How is Your Philanthropy Using AI? Part 1 of this podcast introduced basic AI concepts and definitions and gave some practical examples of nonprofits very intentionally using AI to further their mission. It ended with results of a poll of the audience members and discussion on how nonprofits are using AI tools - indi…
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Welcome to a new episode of Business Lunch. In this episode, we explore strategic business acquisitions and dive deep into the process of identifying, analyzing, and seizing the right opportunities. In a world teeming with potential ventures, understanding how to sift through a variety of options to find those that align with your goals is crucial.…
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Ethics, AI Tools, and Policies. How is Your Philanthropy Using AI? Community IT was thrilled to welcome two respected leaders, Sarah Di Troia from Project Evident and Jean Westrick from Technology Association of Grantmakers, who shared their informed perspective on AI in philanthropy to share this AI Framework with our audience. You will not want t…
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Welcome to a new episode of Business Lunch. In this episode, I discuss leveraging economic downturns to uncover ethical profits through business acquisitions. I’ll also share my journey acquiring businesses with little to no money out of pocket. These insights will show you about leveraged buyouts, real estate ventures, and digital opportunities, i…
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