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Welcome to the Ignite Podcast, specifically designed to help estate agents ignite the growth of their agency, hosted by Sam Ashdown and Phil Jones. We'll share original content on all things marketing and agency related - from growth and lead generation, to creating and developing your personal brand and building a dream team. You'll hear from the biggest and best marketers, experts and agency coaches from around the world in exclusive interviews. And discover our top level tips, tricks and ...
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Ambitious Agent is the only podcast designed to help real estate agents master the art of persuasive marketing. The host, Dustin Fox, is an active agent and team owner who spends his time testing (and split-testing) new ways to get attention online, turn attention into leads, and convert leads into commissions. Dustin won’t show you strategies that worked 20 years ago…or how to become an “influencer” on social media. Dustin has combined cutting-edge… tools tactics techniques …from inside and ...
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This is your one stop shop for finding out what you need to know about becoming a Real Estate agent with lpt Realty on the Emerald Coast of Florida. Whether you are a new aspiring agent, new and looking to make a move, or an experienced broker looking for a better way to manage your overhead, this is the channel for you. Come join the country's fastest growing Real Estate model. Enjoy the journey!
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Real estate school teaches background information that does less than nothing to help us become good, productive real estate agents. This podcast is aimed at new agents, re-starting agents, and agents who just want to review their processes to help them become the best they can be.Every day, agents are bombarded by everyone they talk to with advice on how to do their job - whether or not the person has ever been in the business. We're also bombarded by social media posts telling us what lose ...
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show series
 
Unlock the strategies to command premium fees in a competitive market. Discover how to differentiate your agency from low-cost competitors by creating a compelling value proposition that justifies higher fees. Sam and Phil delve into proven methods for showcasing your unique benefits, ensuring your clients understand the true value of their investm…
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Some of the best ways to generate leads is combining the local knowledge and connections of an agent with a digital component. All the information you have about your city can be turned into a lifestyle blog. The foot traffic generated by the garage sales that are always happening in our neighborhoods can be flipped into website traffic. A lot of a…
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If you want the ultimate moat around your business, there’s nothing better than a strategy that attracts clients who are already sold on working with you. YouTube is one of the best ways to achieve this. Instead of competing with other agents, you’ll have people clamoring to work with you because they already know, like and trust you. On top of tha…
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Discover the Impact of Post-Election Policies on the UK Housing Market and What it Means for Your Estate Agency! Navigate the complexities of the post-election housing market with this episode. Whether you’re an independent estate agency coach, owner, or just starting, this episode provides crucial insights into market trends and the influence of n…
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Unlock the strategies that transformed Adam Day from a traditional estate agent into an industry pioneer. We trace Adam's journey from the inception of Hatch, one of the UK's first online estate agencies, through its challenges and triumphs, to its acquisition by the Connells Group. Adam shares insights into estate agency profitability and his sign…
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How do you run a successful real estate team with your spouse? It’s a question we get all the time. Whether you’re thinking of joining your partner in real estate or you’re starting from the ground up, working together comes with benefits (and challenges). Just because you’re married doesn’t mean you’ll make great business partners. People make thi…
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Unlock the secrets to revolutionising your estate agency’s marketing strategies through the dynamic power of TikTok! Dispel the myth that TikTok is only for the younger crowd and learn how it can become a strategic asset in your marketing toolkit. Discover the importance of crafting platform-specific content and the advantages of persistent innovat…
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If you’re struggling to get traction from open houses, you might think the strategy is dead. The truth is open houses still work, but 90% of agents don’t do the right things. Crafting a successful open house comes down to one mentality: building a collective experience around the home and making it connect to the guests. There are little touches yo…
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Discover how to transform difficult client relationships into opportunities! In this essential episode, we uncover the art of managing challenging client interactions, ensuring you maintain professionalism and secure the best outcomes. Learn from Phil’s intense experience with a controlling vendor, uncovering strategies to handle passive-aggressive…
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Every real estate agent in America is competing with 1.6 million other active agents. That means the fight to get more deals is actually a fight for visibility in a crowded digital marketplace. The most effective tool for cutting through the noise is also the most overlooked by the industry - Google reviews. Whether it's purchasing a washing machin…
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Dive into the dynamic world of real estate mergers and acquisitions featuring David Lindley, an expert with deep roots in prestigious organisations like Fine & Country and the Guild of Property Professionals. Discover the game-changing implications of the recent sale of Fine & Country to the Property Franchise Group, which now includes industry hea…
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When it comes to the digital marketing game, many agents think it’s pointless since we’re competing with juggernauts like Zillow. If there are platforms already dominating in lead gen, content creation and advertising, is there a way to build an online presence, get noticed and get more deals? Then of course, there’s all the changes AI is driving i…
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Dive deep into what truly motivates top estate agents to excel beyond mere competition. Join Sam and Phil as they explore the profound reasons behind their career choices, emphasising the quest for financial stability for their families and the critical role of strategic planning in ensuring long-term growth. Discover how to transition from hands-o…
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The recent NAR settlement proposal and other industry developments prove one thing. Real estate agents have to become proactive about their business, instead of working in reactive mode. That means instead of relying on Zillow and paid leads, we have to shift to strategies that give us more control over how we provide value. Mastering our sphere, r…
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Ready to elevate your estate agency to new heights? Tune into our latest episode featuring Richard Rawlings, where we dive deep into the innovative strategies that transformed the property market. From the creation of groundbreaking pre-instruction packs to strategic marketing insights, Richard shares his journey and the pivotal tactics that set ag…
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For many agents, the process of building a successful business can be needlessly tiresome, confusing and even lonely. The tried-and-tested best practices that are constantly taught are outdated, unsustainable, and even unrealistic. What if we could pour the money we spend on these faulty methods into something much easier and something we can contr…
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Are you ready to launch your estate agency while steering clear of the industry's most common pitfalls? Dive into our latest episode where we reveal the seven critical mistakes that often derail new agencies and arm you with robust strategies to avoid them. Join Sam and Phil as they navigate through real-life scenarios, underscoring the importance …
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Unveil the transformative power of data-driven decision-making. No more guessing games - learn how to set clear financial goals, track your progress, and steer your agency towards unparalleled growth. Discover why accurate measurements are crucial in the competitive housing market. Explore the operations at Ashdown Jones HQ and gain insights into h…
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Join us in this illuminating episode of the Ignite Podcast, where Emma, Aj’s ‘Chief Happiness Officer’, shares invaluable lessons from her extensive experience with our AJ Mastermind members. Dive deep into real-life success stories, such as Olivia’s strategic mastery in high-value property markets and Simon’s bold leap out of his comfort zone. The…
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This episode of the Ignite Your Agency Podcast dives deep into the brave athlete mindset, revealing how the qualities that define sports heroes can empower property professionals to achieve greatness. Join us as we explore the critical interplay between passion, motivation, and a profound love for the craft, all essential for both a winning athlete…
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Do the latest budget changes Impact your Agency? Sam and Phil delve into the recent budget announcement that has left many property professionals seeking answers! Explore the unexpected cuts to Capital Gains Tax and the decision to freeze lower income tax brackets—actions that appear misaligned with the current economic realities of the housing mar…
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Ready to dominate the Spring 2024 market? This is a direct call to action for all ambitious agency owners! 🪓 Unpredictable Cash Flow? 🪓 Underperforming Content Strategy? 🪓 Difficulty Adapting to Market Changes? 🪓 Premature Price Reductions? 🪓 Challenging Team Dynamics? 🪓 Lack of a Strategic Plan? If any of these challenges resonate with you, we've …
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Are you grappling with the decision to stick with a challenging client or let go? Dive into our latest episode where Sam and Phil explore the delicate balance of managing tough client relationships as an estate agent. Learn when to push through the hurdles to turn a demanding client into a die-hard advocate, and when it's wise to strategically dise…
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Dive into our latest episode where Edward Hartshorne unveils the remarkable transformation of Blenkin & Co which is now a leading independent firm in high-end property sales and lettings. Discover Edward's journey from the ground up and how knowledge of agency operations propelled Blenkin & Co to the pinnacle of the estate agency market. This episo…
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Ready to scale your agency with the perfect work-life balance? Sam interviews Michael Mortimer, whose journey to a million-£ turnover is packed with strategies you can't afford to miss. Discover how focusing on high-value tasks and setting non-negotiable personal boundaries could revolutionise your approach to business and life. Unlock the secrets …
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Are you ready to transform challenges into opportunities and take your agency to new heights with fearless determination? In this episode, Sam is joined by Megan, who shares her remarkable ascent from Client Executive Assistant to leading her own team at Ashdown Jones. Learn how making bold decisions and embracing risk can drive significant progres…
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Are you constantly battling the clock, feeling there's never enough time for work, family, or yourself? Sam and Phil dive deep into the essence of time management, far beyond the usual to-do lists. Discover transformative insights and personal journeys that will revolutionise your relationship with time, ensuring every minute counts towards achievi…
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Are you weary from the constant chase of selling lower-value homes and looking to move up to more premium properties? This episode of the Ignite Podcast could be the breakthrough you've been searching for. Join Sam and Phil as they showcase how shifting focus to higher-value properties can significantly enhance your profitability and transform your…
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Paul Avins, an expert in entrepreneurial well-being, unlocks the secrets of scaling your agency without burnout. If you're navigating the high seas of agency ownership, this episode is your lighthouse, uncover the balance between ambitious growth and personal health. Discover actionable strategies for building a solid team, crafting a clear busines…
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Delve into AJ’s 'New Branch Playbook' and discover how meticulous process documentation can elevate your agency from survival mode to a thriving, scaleable enterprise. Experience the empowerment of stepping back without stepping away. Learn from Sam’s journey of taking time off, and see how a well-structured agency can continue its momentum, empowe…
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Learn from Lucy, our lead designer, how creativity isn't just about aesthetics but a strategic tool for innovation and problem-solving. Discover the synergy between creativity and structure, as we reveal how past experiences and cultural histories shape compelling narratives in your marketing, resonating deeply with potential clients. Unlock the po…
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Step into "Challenge 2023 - A Year of Challenges," where Sam guides you on an extraordinary path of self-discovery and growth. This episode transcends a mere recount of a year brimming with monthly challenges; it's a call to you to carve your transformative journey. Each challenge, from the thrill of physical feats to the rigour of mental tasks, fo…
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Welcome to a special of Ignite Your Agency where we look back on some of our biggest and best episodes from 2023. Embark on a journey of self-discovery as we look back on episodes including the 'wheels' of life and business, guiding you through a reflective audit of your lifestyle and professional goals. Arm yourself with the tools for a comprehens…
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Welcome back to Part 2 of our in-depth exploration of Aaron Ross's "From Impossible to Inevitable," brought to you exclusively, by Sam and Phil. Transform your approach to achieving supersized deals by implementing niche marketing strategies that target higher-value property markets. Discover how to move away from the relentless competition in lowe…
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Have you ever wondered what sets industry giants like Salesforce apart and how you could transfer all that success into your estate agency? Join Sam and Phil in part 1 of 2, where they dissect Aaron Ross's six-step framework from "From the Impossible to the Inevitable." Discover how this blueprint can transform your agency, from pinpointing your ni…
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Discover how the team at AshdownJones and AJ Mastermind harness the power of good energy and passion to create an environment that not only draws clients but also inspires and drives team growth. Learn the secrets behind cultivating a magnetic atmosphere and how it fuels motivation and agency expansion. Gain insights into how unique team-building e…
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