Attend any conference for any topic and you will hear people saying after that the best and most informative discussions happened in the bar after the show. Read any business magazine and you will find an article saying something along the lines of “Business Analytics is the hottest job category out there, and there is a significant lack of people, process and best practice.”In this case the conference was eMetrics, the bar was….multiple, and the attendees were Michael Helbling, Tim Wilson a ...
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Welcome to Rooted Warriors, where your hosts Gina, Moe, and Kat turn every podcast episode into a riot of laughter, truth bombs, and sisterhood solidarity. Grab your coffee and buckle up for a spirited, authentic ride through life’s messiest moments with a generous side of humor and wisdom. Roll with the Rooted Warrior crew that doesn’t just scratch the surface topics, but dives headfirst into the deep end, armed with quirky humor and a whole lot of heart. We champion traditional values with ...
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SPLASH & SIP: Paddle Boarding Fun and Wine Adventures
36:28
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Welcome to today's episode where we're diving into the exhilarating world of paddle boarding. Glide over serene waters and soak up the sun with us as we embrace the beauty and tranquility of this outdoor adventure. Next, we'll be savoring the delicious and eco-friendly flavors of sustainable wines, celebrating the craftsmanship of mindful vintners …
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#250: Real World Data (RWD) Lessons from Healthcare-land with Dr. Lewis Carpenter
1:05:02
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A claim: in the world of business analytics, the default/primary source of data is real world data collected through some form of observation or tracking. Occasionally, when the stakes are sufficiently high and we need stronger evidence, we’ll run some form of controlled experiment, like an A/B test. Contrast that with the world of healthcare, wher…
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#250: Real World Data (RWD) Lessons from Healthcare-land with Dr. Lewis Carpenter
1:05:03
1:05:03
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A claim: in the world of business analytics, the default/primary source of data is real world data collected through some form of observation or tracking. Occasionally, when the stakes are sufficiently high and we need stronger evidence, we'll run some form of controlled experiment, like an A/B test. Contrast that with the world of healthcare, wher…
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Welcome back to our cozy corner of the world where we dive deep and keep it real. Today, we're rolling up our sleeves to tackle a topic that's been a hot button for quite some time—VACCINES! In this very special episode, we're exploring all angles of this prickly subject. From the science behind vaccines to personal stories and everything in betwee…
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THE GRATITUDE ATTITUDE: Thankfulness Unplugged
52:06
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Welcome to our thank-filled episode of Rooted Warriors. We’re excited to dive into the transformative power of gratitude with you. Being grateful helps us feel positivity, relive happy memories, and improve our mental health. Plus, nothing turns around a bummer of a day like focusing on what we have instead of what we don't. Even on the not-so-good…
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#249: Three Humans and an AI at Marketing Analytics Summit
46:11
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How good are humans at distinguishing between human-generated thoughts and AI-generated…thoughts? Could doing an extremely unscientific exploration of the question also generate some useful discussion? We decided to dig in and find out with a show recorded in front of a live audience at Marketing Analytics Summit in Phoenix! With Michael in the rol…
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#249: Three Humans and an AI at Marketing Analytics Summit
46:12
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How good are humans at distinguishing between human-generated thoughts and AI-generated…thoughts? Could doing an extremely unscientific exploration of the question also generate some useful discussion? We decided to dig in and find out with a show recorded in front of a live audience at Marketing Analytics Summit in Phoenix! With Michael in the rol…
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Hello beautiful souls. Let's dive deep into the warmth of sun tans and sunshine with us. Join us as we take a nostalgic trip back to those golden summer days, reliving our best beach moments and sun-soaked adventures. Let’s bask in the glow of summertime memories together! ### Sponsors - Relic Inc in Ripon, CA - Pizza Plus in Linden, CA - Slightly …
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EMPTY NEST: Exploring New Roads and Rediscovery
1:23:40
1:23:40
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Today on Rooted Warriors, we're exploring the tender yet exhilarating journey of an empty nest. It's that moment when the rooms might feel a little too quiet, and our hearts a little too full—overflowing with memories, moments, and maybe a tear or two... or ten. But here’s the twist—while those empty rooms echo with the laughs and cries of days gon…
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#248: The Fundamentally Fascinating World of APIs with Marco Palladino
1:07:44
1:07:44
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Application Programming Interfaces (APIs) are as pervasive as they are critical to the functioning of the modern world. That personalized and content-rich product page with a sub-second load time on Amazon? That’s just a couple-hundred API calls working their magic. Every experience on your mobile device? Loaded with APIs. But, just because they’re…
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#248: The Fundamentally Fascinating World of APIs with Marco Palladino
1:07:45
1:07:45
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Application Programming Interfaces (APIs) are as pervasive as they are critical to the functioning of the modern world. That personalized and content-rich product page with a sub-second load time on Amazon? That's just a couple-hundred API calls working their magic. Every experience on your mobile device? Loaded with APIs. But, just because they're…
…
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1
WANDERLUST: Discover the Wild Side of Wellness
1:24:27
1:24:27
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We're back, Gorgeous Loves! Today on Rooted Warriors, we dive into a topic that truly sets our souls on fire: Wanderlust and Wellness. Have you ever felt the call of the wild, that irresistible urge to pack a bag, hit the road, and just lose yourself in the great outdoors? Perhaps it's not just about Instagram-worthy moments, but rather a body begg…
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1
GENERATIONAL WISDOM II: Gen Z’s Wisdom Remix
1:43:05
1:43:05
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Welcome to another episode of The Rooted Warriors, where we’re diving into Gen Z's Wisdom Remix, Part 2 of our Generational Wisdom series. Today, we peel back the layers of Gen Z’s world. We'll uncover how they view relationships, tackle challenges, and what wisdom they believe is worth passing down. It's all about connecting the dots between the p…
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#247: Professional Development, Analytically Speaking with Helen Crossley
1:02:57
1:02:57
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Professional development is a big topic—way more than just thinking about what job you want in five years and setting milestones along the way. Thankfully we had Helen Crossley, Senior Director of Marketing Science at Meta, join Michael, Moe, and Val to dive deep into this topic! We explored how to set really good, meaningful goals, the challenges …
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GENERATIONAL WISDOM : Learning from the Past, Thriving in the Present
1:15:43
1:15:43
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Welcome back to another vibrant episode of "Rooted Warriors," where the team dives deep and keeps it real! Today, the journey takes listeners through the valleys and peaks of Generational Wisdom. Buckle up, warriors, because this episode isn't just about stirring souls—it’s about making history TODAY! From childhood tales to life's grand lessons, e…
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RELATIONSHIPS : The Warrior’s Path to Connection
1:32:45
1:32:45
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Welcome back to Rooted Warriors! In this episode, the hosts dive into the fascinating world of relationships. Whether listeners are looking for some laughs, seeking those enlightening 'aha' moments, or ready to indulge in a bit of heartwarming mush, this episode has it all. So, grab your favorite snack, get comfy, and join the hosts for a heartfelt…
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#246: I’ve Got 99 Analytical Methodologies and Need to Pick Just One
55:21
55:21
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From running a controlled experiment to running a linear regression. From eyeballing a line chart to calculating the correlation of first differences. From performing a cluster analysis because that’s what the business partner asked for to gently probing for details on the underlying business question before agreeing to an approach. There are count…
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#246: I've Got 99 Analytical Methodologies and Need to Pick Just One
55:21
55:21
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From running a controlled experiment to running a linear regression. From eyeballing a line chart to calculating the correlation of first differences. From performing a cluster analysis because that’s what the business partner asked for to gently probing for details on the underlying business question before agreeing to an approach. There are count…
…
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Welcome to Embracing Our Roots! In this episode, the hosts dive into childhood memories and explore their lasting impact on Generation X. Reflecting on how to turn negatives into positives, they discuss their parents' hobbies and how these shaped their lives. Join them for a nostalgic and insightful journey into the past. Let's get started! ### Spo…
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#245: Dear APH-y – An Analytics Advice Call-In Show
1:00:26
1:00:26
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You know you’ve arrived as a broadcast presence when you open up the phone lines and get your first, “Long time listener, first time caller” person dialing in. Apparently, we have not yet arrived, because no one opened with that when they sent in their questions for this show. Our question is: why not?! Alas! That is a question not answered on this…
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#245: Dear APH-y - An Analytics Advice Call-In Show
1:00:27
1:00:27
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You know you’ve arrived as a broadcast presence when you open up the phone lines and get your first, "Long time listener, first time caller" person dialing in. Apparently, we have not yet arrived, because no one opened with that when they sent in their questions for this show. Our question is: why not?! Alas! That is a question not answered on this…
…
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1
#244: Data Is Everywhere. Why Do We Limit Ourselves by Default?
1:01:18
1:01:18
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In order to produce a stellar analysis, have you ever requested a team to teardown a Tesla and count every last washer and battery cell? No? Well our guest this week, Jason DeRise, joined Tim, Julie, and Val to share that story and others on how alternative data can be used to enrich analyses. Luckily you don’t have to have a Wall Street-sized budg…
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#243: Being Data-Driven: a Statistical Process Control Perspective with Cedric Chin
1:14:19
1:14:19
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It happens occasionally. Someone in the business decides they need to just take the analysis into their own hands. That leaves the analyst conflicted — love the interest and enthusiasm, but cringe at the risk of misuse or misinterpretation. Occasionally (rarely!), though, such a person goes so deep that they come out the other side having internali…
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#243: Being Data-Driven: a Statistical Process Control Perspective with Cedric Chin
1:14:20
1:14:20
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It happens occasionally. Someone in the business decides they need to just take the analysis into their own hands. That leaves the analyst conflicted — love the interest and enthusiasm, but cringe at the risk of misuse or misinterpretation. Occasionally (rarely!), though, such a person goes so deep that they come out the other side having internali…
…
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#242: The Rise and Fall of Data Communities with Pedram Navid
58:36
58:36
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Data communities have played a major role in the careers of many analysts, but times they are a-changin’. We’re not sure if we’re different, if the communities’ purposes and missions have shifted, or both. One thing we are confident in, though, is that Pedram Navid was absolutely the right guest to invite on to the show to explore the topic alongsi…
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#242: The Rise and Fall of Data Communities with Pedram Navid
58:37
58:37
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Data communities have played a major role in the careers of many analysts, but times they are a-changin'. We're not sure if we're different, if the communities' purposes and missions have shifted, or both. One thing we are confident in, though, is that Pedram Navid was absolutely the right guest to invite on to the show to explore the topic alongsi…
…
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1
(Bonus) Marketing Analytics Summit is Nigh!
13:07
13:07
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13:07
Long-time listeners to this show know that its origin and inspiration was the lobby bar of analytics conferences—the place where analysts casually gather to unwind after a day of slides interspersed with between-session conversations initiated awkwardly and then ended abruptly when the next session begins. Of the many conferences where this occurs,…
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1
(Bonus) Marketing Analytics Summit Is Nigh!
13:08
13:08
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13:08
Long-time listeners to this show know that its origin and inspiration was the lobby bar of analytics conferences—the place where analysts casually gather to unwind after a day of slides interspersed with between-session conversations initiated awkwardly and then ended abruptly when the next session begins. Of the many conferences where this occurs,…
…
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1
#241: The Analyst’s Underutilized Tool: the Sketchbook with Dan White
1:05:24
1:05:24
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As a general rule, analysts are drawn to precision: let’s understand the business problem and then go figure out how the data can be acquired and crunched to provide something specific and useful. Fair enough. Where, then, do pencil and paper and 10-second sketches fit in? Or hastily and collaboratively drawn flippy chart or whiteboard sketches? We…
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1
#241: The Analyst's Underutilized Tool: the Sketchbook with Dan White
1:05:24
1:05:24
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As a general rule, analysts are drawn to precision: let's understand the business problem and then go figure out how the data can be acquired and crunched to provide something specific and useful. Fair enough. Where, then, do pencil and paper and 10-second sketches fit in? Or hastily and collaboratively drawn flippy chart or whiteboard sketches? We…
…
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