show episodes
 
Sales Babble is a sales podcast focused on sales training and sales consulting for small and medium businesses, solopreneurs and entrepreneurs. We interview sales experts across the globe and provide sales coaching for sales and non-sales professionals interested in the idea of selling with confidence. This podcast explains sales in plain language that is easy to understand, and entertaining. Come join us!
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This podcast advocates for businesses in the cannabis industry. Despite hurdles in legislation, regulation, and culture, there are tremendous opportunities for growers, producers and sellers of cannabis products. This podcast helps to bind the ties of businesses looking to buy, sell, partner and support like minded organizations in the industry. We advocate for the cannabis Industry -
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The marketing podcast that shares successful social media strategies for business owners and "non-marketing" people. We make it simple, using a 5 Step Digital Marketing System anyone can learn and execute. If you want to start marketing on social media, build or grow an audience, be found on Google, drive more revenue, create better content, or ensure your social media marketing campaigns are benefitting your business, then join us each week and learn how to Stop Posting! and Start Marketing!
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show series
 
Northern Illinois Hemp Hub Workshop Day 1 I had the good fortune to explore the world of sustainable construction with a two-day hemp building workshop. The event was hosted by Kifcure and the Northern Illinois Hemp Hub in Maple Park Illinois from June 20th through 21st. Cannabis Advocate Podcast The Cannabis Advocate podcast advocates for business…
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Go With The Flow Selling #534 Too often we're overly concerned about the competition or comparing ourselves to others. This fear whips us into a frenzy and we fail to economize our energies, to the detriment of our pipeline. You've been told time and time again to get organized, follow the process, and leverage the power of your CRM. But this advic…
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Pain is Inevitable Yet Suffering is Optional When Selling with Caitlin Doemner #533 Today we take a break from the Tao of Sales Babble and I invited a guest to join us and babble about an emerging branch of sales. Our guest is Caitlin Doemner a Speaker, Author, and Podcast Host at Ecstatic Business. Caitlin is an entrepreneur & somatic psychology r…
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Cannabis DNA Testing with Josh Wahba #149 Since the mapping of the human genome, significant advancements in DNA analysis have been made. One area of expanding research now includes the exploration of cannabis usage, aiming to identify optimal dosing, strains, cannabinoids, and terpenes tailored to individual needs. Today, we are joined by Josh Wah…
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How To Grow Confidence When Selling #532 Often these days I see a lack of mindfulness and confidence in the profession of sales. Despite possessing strengths, and skills, sellers often fail to acknowledge their weaknesses and gaps. Not all sellers. Take you, for instance! Here you are, actively listening to Sales Babble and committed to enhancing y…
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What It Means To Be A Sales Engineer with Jason Hadley #531 Today we pause The Tao of Sales Babble to share a conversation with Jason Hadley. Jason is a Sales Engineer at LightHouse Worldwide Solutions and was a guest on the Cannabis Advocate podcast, another podcast I host. Jason shares advice on prospecting, presentations, and closing regarding B…
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Step 1 For Cannabis Startups, Listen with Claudia Post #148 It's no trivial thing to start a business. In the cannabis industry, it's all the more harder. This is why I invited today's guest Claudia Post. Claudia is an entrepreneur, pioneer groundbreaker, speaker, generous introducer, and power connector. Having joined the cannabis industry 13 year…
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Why Be the Seller Who Cares #530 Several years ago, I saw Zig Ziglar at the United Center. Zig was a famous author, salesperson, and motivational speaker. Zig was one of many famous headline speakers that morning and he provided a very engaging speech with over 10K people attending. I remember him sharing one of his favorite lines, "People don't ca…
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Decorative Ruderalis Plants with Angie Moreland #147 I think Cannabis plants are beautiful. But I've never considered using them for decorating. Our guest today sees them not only as a way to brighten your home but a way to brighten your life. Angie Moreland is the founder and CEO of Growing with Intention where they grow decorative ruderalis and s…
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Why You Should Never Assume When Selling #529 Not assuming a prospect’s desires is a strength, but knowing what’s good for them? That's a weakness. So too, is the act of taking for granted and presuming, because that instills weakness. Great sellers know the cure is to find solutions that match the prospect's needs. Great sellers know prospects are…
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Hemp Beverage Alliance with Chris Lackner #146 Have you ever tried a hemp drink? It's a unique alternative to pop and alcohol and I believe, it's the next big thing. Our guest today is Chris Lackner, president and CEO of the Hemp Beverage Alliance, whose goal is to make the industry safe and successful. In today's episode, we learn how the alliance…
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How To Sell Using the Buyer's Language #528 Have you ever struggled to build rapport with a prospect in a new industry? In every professional field, there is a distinct vocabulary understood by few. This specialized language includes unique terms, phrases, and acronyms essential for effective communication. To excel at selling, you must not only gr…
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Emerging Market of Hempcrete with Cody Ley #145 Our guest today is Cody Ley, a farmer from Michigan and the founder of Hemp 4 Humanity. With a background in Chemistry and experience in the cannabis/hemp industry, Cody started H4H with the goal of creating eco-friendly housing solutions that work with nature. Today, we'll discuss industrial hemp, he…
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How To Generate New Leads #527 Today we’re diving into the world of lead poverty. You know, those times when you open up your CRM to follow up and it’s nothing but the same leads you’ve been talking to for months. These people are NOT going to buy, well at least not this week. When you get into this situation, you’re doomed. And not only that, it c…
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Cannabis Marketing Challenges with Sam Fisher #144 So, today we're diving into the nitty-gritty of cannabis marketing. The industry's got its challenges. It's like walking through a maze while juggling. It's still federally illegal, and guess what? Tech giants like Instagram, Facebook, and Google are playing hard to get. It's like they're the cool …
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Erase Your Fear of Cold Calling #526 Have you ever noticed how we all get a little jittery when it comes to cold calling? It's like we'd rather face a dentist's drill than pick up that phone! A lady once told me never did vacuuming look so good as when it was time to make a cold call. But here's the kicker: doing nothing just makes the jitters wors…
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Grand Opening of Your Budz CBD Bakery with Nathanial Stende Do you ever thought about starting a CBD bakery? Nathanial Bender did! He's the mastermind behind Your Budz, the new CBD bakery sensation in Chicago. This guy's juggling raising capital and battling with city licenses, all while whipping up CBD-infused goodies. And get this, during our cha…
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Echoes Across The Tracks with Dave Moravec #525 To grow a business you need to be in constant contact with strangers who may become new prospective customers. If we don't put effort into meeting new people, growth can stagnate. For many, this is a very uncomfortable situation. Growth requires putting yourself out there, so it begs the question what…
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How To Know When It's Time To Pitch #524 This week I babble some on some experiences I've had sellers clumsily pitch me on something I have no interest in. You've probably experienced this too. Lao Tzu has some thoughts on this. He spoke about labeling, judging, and the issues that come with language. In our situation, this episode discusses how to…
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Botanical and Hemp rolling papers with Alex Boone #142 Our guest today is Alex Boone. Alex is the Managing Director of Botani. With more than 20 years of experience within SWM, Alex has led sales, marketing, and product development teams for North American and international markets. In 2018, Alex was instrumental in helping SWM International, a lea…
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How to Buyers to Close Themselves #523 Do you struggle to close deals? Next to getting a sales appointment, closing is the second most difficult task when selling. Some think closing a deal and getting the prospect to put their name on the dotted line is a monumental task. You commonly hear that it takes an assertive winner-takes-all attitude to be…
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What Bartenders Can Teach Sales People #522 Have you ever heard this quote from the stoic philosopher Epictetus? 'We have two ears and one mouth so that we can listen twice as much as we speak.' You probably have but way too many salespeople have never learned this lesson. Instead, as soon as there is a break in the conversation, they jump to a sol…
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Grow Fast Podcast with Mark Shriner I had the good fortune to be a guest on Mark Shriner's new Grow Fast Podcast. Mark and I talked about selling, Taoism, and the power of podcasting. Mark graciously gave permission to have this interview shared with the Sales Babble listeners. I'm excited to share this babbling today! The Dao of Sales, or How to S…
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Cannabis Baking Startup with Ebony Jones #141 Ever felt the urge to experiment with cannabis-infused baking? Today, we’re joined by Ebony Jones, a passionate advocate for cannabis education, a skilled chef, and an ordained minister. Ebony proudly owns 8twenty8.llc in Tulsa, Oklahoma, where she specializes in crafting from scratch desserts, hosting …
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The Perfect Apology #520 We all make mistakes, it's part of being human. The same is true in business. Companies screw up to the detriment of their customers. When this happens, it often falls on the sales professional to apologize, even if they had nothing to do with it. How about your personal life? Have you wronged someone but struggled to say y…
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How To Sell In the Cannabis Industry with Jason Hadley Today you will learn how to sell in the cannabis industry. My guest is Jason Hadley from FILTR, a company that specializes in filtering microbes from the air. Jason and I talk about the issues with selling, lead gen, relationship building, referrals, and references. Lighthouse Worldwide Solutio…
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You Can't Win Them All #519 When it comes to selling, the importance of flexibility, gentleness, and resilience when facing adversity is often overlooked. It’s easy to get stuck on a deal and put too much energy into it due to some sunk-cost fallacy. Don’t do that! In today’s episode, we discuss about on how rigidity and resistance lead to defeat, …
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Fully Baked Startup with Molly-Ruth Visco #139 In today's episode, we return to the Fox.Build Makerspace studio in St. Charles. Our guest is Molly-Ruth Visco, the former Marketing and Education manager and President of Fully Baked Brands. Fully Baked is a new social equity cannabis infuser coming to the Illinois market. Her journey has been filled …
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The Tao of Storytelling Selling #518 Let me tell you a story. It's not a story of lost love or intrigue. Nobody's murdered, nor is society thrust into a dystopian future. Instead, this is a story about stories. It's a story about showing, not telling, and selling with storytelling. Storytelling Selling. It’s a tale with both heroes and villains wit…
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Cannabis Virtual CFO Services with Guillermo Rodriguez #138 Summit Virtual CFO by Anders offers Virtual CFO services to small- to medium-sized businesses and specializes in the cannabis industry. Guillermo Rodriguez is their lead Virtual CFO and Guillermo will be hosting a new podcast in 2024 called CannaBiz Success Show. The audience for this show…
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How To Sell When Nobody Knows You #517 What do you do when your business is the best-kept secret in town? How do you get people to know about you? How do you create awareness and most importantly, how can you get buyers to trust in you, your company, and its products? This is a situation for all startups. It's also the case for established business…
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How To Compete from Behind #516 Does it irritate you when you're talking to a new prospect and the first thing they mention is that their vendor is your archrival? Does it seem like that competitor is superior to you; faster, cheaper, better and there is nothing you can do to overcome that clear advantage? Or maybe you can’t fathom why people buy f…
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How To Stay on the Right Side of Cannabis Law with Jim Ickes #137 How can you ensure you're on the right side of the cannabis law? It's tough given the constant pulling and pushing of government regulation winds. Our guest is Jim Ickes from Zuber Lawler. I met Jim at Benzinga and today we talk about areas of grey in cannabis law and Jim's CBD start…
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How To Overcome Your Fear of Rejection #515 We all hate robocalls. Those are cold calls of the worst kind. But in B2B sales, cold calling is often the only way to efficiently connect to a new prospect. Often the prospects don't realize a solution to their problem is available. A well-constructed and executed cold call can create an opportunity for …
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How To Recover from a Sideways Deal #514 Ever been in a situation where just as you thought the deal was won, and then the rug got pulled out from under you? It’s beyond irritating, right? Especially given the fact that you may have invested significant time and energy in the deal, just to see it go up in smoke. What are you to do when your deals g…
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How To Invest in a Cannabis ETF with Dan Ahrens #136 Capital investment has been on pause over the last few years as the industry waits for federal legalization. This has created a difficult situation for startups and cannabis investors. In this episode, we meet Dan Ahrens the Managing Director at AdvisorShares Investments. Advisor Shares provides …
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To Get More You Need To Let Go #513 Today I would like to do an experiment and try something different. This is something that I've been noodling about the last few weeks and since The Tao Te Ching is founded on change and as we know change is the only constant in life it feels right to make a change. Today I;d like to read chapter 46 of the Tao Te…
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Business Broker for Cannabis Clients with Andy Lock #135 Are you looking for help to line up capital? Are you on the cusp of a merger or an acquisition? Do you need to have your company valuated? If so our guest Andy Lock is a guy that can help broker the deal. Andy is the Director of Business Development at Viridian Capital Advisors. Viridian clai…
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The Dark Side of Winning Confidence When Selling #512 This may sound surprising but did you know that closing a deal may carry negative consequences akin to losing a deal? And did you know that excessive confidence can be as problematic as fear? The assertion that winning is always good raises questions that suggest success may not always be advant…
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Zen Leaf Roller Startup Journey #134 In this episode, we meet Bill Beauclair and Jon Allen from Zen Leaf Roller. The Zen Leaf Roller is a tool that teaches how to hand-roll marijuana joints simply and easily. I've used this device and found it a fun way to make a repeatable and smokable product. Today we discuss Bill and Jon's journey. challenges a…
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How To Sell With Compassion #511 Ever hesitated to pick up the phone and cold call? Don't worry; we've all been there. We grew up fearing strangers, and now, as adults, the idea of making a call and potentially bothering someone is as scary as finding a spider in your shoe. But hey, when it comes to calling family, speed dial is practically a refle…
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Visiting the Cannabis School Podcast #132 In this episode, we meet Brandon Elder and Jessie Angeles of the Cannabis School Podcast. I've been a long-time fan of their podcast and today we delve into the origin of the Cannabis School, how they started the podcast, and the impact they have on improving the lives of their listeners. It's such an honor…
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How to Let the Sale Sell Itself #510 Do you struggle with closing prospects? Unsure what to say to advance the sale? Sellers often face the challenge of knowing when and how to close a deal. You may have no problem demonstrating the product or describing the service. But when it comes to asking for the sale and doing so elegantly and not sounding p…
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Top 10 Sales and Marketing Tips for 2024 with Neil Kristianson In this episode returning guest Neil Kristianson joins for our 10th anniversary of babbling conversation on the top 10 sales and marketing tips for the upcoming 2024 new year. Sales Babble shares selling secrets for non-sellers. Masterful selling is understanding what buyers want, disce…
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Bettering the World with Cannabis with Mark Cozzi #133 Today we enter the burgeoning market of Cannabis edibles. Our guest is Mark Cozzi, the founder of a Chicago-based luxury edible brand called The Bettering Company. Mark has a 35-year career in the finance sector, primarily focused on growth companies and startups including 14 years on Wall Stre…
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How To Unmask Authentic Selling #508 When I was new to selling I read a number of books on closing techniques and objection handling. I took their advice to craft scripts to memorize them like an actor in the theatre. It was a weak approach. The buyers never said the lines I expected and often I was dumbfounded about what to say. In this week's Tao…
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The Future of Hempwood with Gregg Wilson #131 Greg Wilson is the founder of Hempwood, a hemp flooring and lumber company from Murray KY. When I think of industrial hemp, Kentucky doesn't immediately come to mind as a place for innovation. But that's not the case. There is a huge opportunity in industrial hemp and Greg is at the forefront of that ma…
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Why We Treat Buyers Like Family #507 Each January I travel to a small island at the southernmost tip of the United States. Key West has a motto: “All people are equal members of One Human Family”. Not only do I agree with this, but apply this to prospective buyers. In this episode, we investigate the power of building rapport and how viewing perfec…
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