Best B2bsaas Podcasts (2024)

1
Full-Funnel Insights with Toni Hohlbein, Part 2: Efficiency, Digital Twins, and SaaS Trends 16:42

18h ago16:42

16:42

In Part 2 of our conversation with Toni Hohlbein, we delve into how macro trends in the markets are forcing changes in the way we operate SaaS companies, with a focus on doubling down on efficiency and prioritizing effective channels. We discuss how incremental improvements in the funnel compound over time and can significantly impact revenue growt…

1
Full-Funnel Insights with Toni Hohlbein, Part 1: Efficiency, Digital Twins, and SaaS Trends 26:03

8d ago26:03

26:03

In Part 1 of this episode of "Selling the Cloud," we sit down with Toni Hohlbein, CEO and co-founder of Growblocks, to explore the transformative power of full-funnel visibility in revenue operations. Toni shares insights on the evolving role of RevOps, leveraging factory-like efficiency in B2B SaaS, the impact of digital twins on business planning…

1
The Pivitol Alignment between Strategy and Sales - Frank Cespedes, Senior Lecturer at Harvard 55:27

15d ago55:27

55:27

Welcome to today's episode of the 'Selling the Cloud' Podcast! We are thrilled to have Frank Cespedes as our guest. Frank is a Senior Lecturer of Business Administration in the Entrepreneurial Unit at Harvard Business School. With a wealth of experience in running businesses, serving on boards for start-ups and corporations, and consulting globally…

1
Data observability within RevOps Pt. 2 - Lindsey Meyl, CEO and Cofounder of RevAmp 23:07

22d ago23:07

23:07

Welcome to part two of the RevOps edition of "Selling the Cloud," featuring Lindsey Meyl, CEO of RevAmp. In this episode we explore how companies can leverage their data for a competitive advantage, manage business strategy around a shared set of metrics and an ICP, and execute on recommended growth levers based on data signals in a scalable manner…

1
Data observability within RevOps Pt. 1 - Lindsey Meyl, CEO and Cofounder of RevAmp 23:14

1M ago23:14

23:14

In this episode of the "Selling the Cloud - RevOps Edition" podcast, Lindsey Meyl, co-founder of RevAmp, discusses optimizing go-to-market strategies through comprehensive data insights. Key topics include the importance of a dynamic data strategy, the transformative role of observability in RevOps, and leveraging AI for competitive advantage. Lind…

1
Data Driven and Metric Based Selling in B2B Pt.2 - Kevin Knieriem, President, Strategic GTM at Clari 21:54

1M ago21:54

21:54

This is Part 2 of Data Driven and Metric Based Selling in B2B, Kevin shares insights from his career journey, highlighting pivotal moments where AI and data-driven strategies made a significant impact. And we continue to cover these topics: Data-Driven Companies: We delved into what it takes for companies to become truly data-driven in today's land…

1
Data Driven and Metric Based Selling in B2B Pt.1 - Kevin Knieriem, President, Strategic GTM at Clari 20:48

1M ago20:48

20:48

In this episode, we had the pleasure of hosting Kevin Knieriem, the President, Strategic GTM of Clari. Our discussion revolved around three key themes: Data-Driven Companies: We delved into what it takes for companies to become truly data-driven in today's landscape. AI and B2B Sales: Exploring the evolving role of AI and machine learning in shapin…

1
Selling with AI, How Buyers Want to Buy Pt.2 - Andy Paul, Host of the Win rate Podcast 23:51

2M ago23:51

23:51

Today we will be covering part 2. of our show with Andy Paul, the host of the Win Rate Podcast: The Evolution of Sales in the B2B SaaS era Integrating AI into Sales Strategies Leadership and Scaling Sales Teams See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.…

1
Selling with AI How Buyers Want to Buy Pt. 1 - Andy Paul, Host of the Win Rate Podcast 28:02

2M ago28:02

28:02

Today we will be covering three main areas with Andy Paul, the host of the Win Rate Podcast: The Evolution of Sales in the B2B SaaS era Integrating AI into Sales Strategics Leadership and Scaling Sales Teams See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.…

1
Aligning Strategy in Marketing, RevOps, and Sales Part 2 with Kunal Mehta, Bain Consulting 29:15

2M ago29:15

29:15

Today we are covering three main areas. 1) the strategies that B2B companies can use to alignment strategy across marketing, rev ops, and sales. 2) how data analytics helps marketing, rev ops, and sales work more effectively together. 3) how should we be thinking about continuous improvement across marketing, rev ops, and sales. See Privacy Policy …

1
Aligning Strategy in Marketing, RevOps, and Sales - Kunal Mehta, Bain Consulting 21:01

2M ago21:01

21:01

Today we are covering three main areas. 1) the strategies that B2B companies can use to alignment strategy across marketing, rev ops, and sales. 2) how data analytics helps marketing, rev ops, and sales work more effectively together. 3) how should we be thinking about continuous improvement across marketing, rev ops, and sales. See Privacy Policy …

1
Microsoft Product Leader to SaaS Founder - with Anand Subbaraj, Founder and CEO Zuper 30:52

1y ago30:52

30:52

Imagine being a senior product leader at Microsoft for one of the leading "cloud products" in the industry, Azure Data Factory, and deciding to leave the stability, security, and prestige behind to launch your own B2B SaaS company. This is exactly the decision and journey that Anand Subbaraj began five years ago. Anand spent 13 years at Microsoft b…

1
Evolving from Excel for SaaS Financial and Metrics Reporting - with Ali Rizvi Founder and CEO, TrueRev 28:12

1y ago28:12

28:12

Excel is the #1 tool B2B SaaS companies use for many financial tasks, including calculating SaaS metrics to surface insights for operating decisions and investor updates. Ali started his career in tech as an auditor at Ernst and Young, with a priority focus on revenue recognition and reporting. While auditing a top tier B2B SaaS company, he was pro…

1
State of the Cloud 2023 (Episode 1) - with Janelle Teng, Bessemer Venture Partners 21:29

1y ago21:29

21:29

In Episode #1 of this 2-episode conversation, Ray discusses the key findings from the Bessemer Venture Partners (BVP) annual "State of the Cloud" report for 2023 with Janelle Teng, Vice President and co-author of this year's report. Janelle is involved in many different research programs at BVP, including the "State of the Cloud" and the "Scaling t…

1
State of the Cloud 2023 - Top Five Predictions with Janelle Teng, Bessemer Venture Partners (Episode #2) 25:51

1y ago25:51

25:51

State of the Cloud 2023: Top Five Predictions: #1: Efficient Growth Adopt new solutions to gain control of their Cloud and SaaS spend, including the infrastructure cost to deliver SaaS Solutions. Tools include Cloud FinOps tools, SaaS Spend Solutions, and engineering productivity tools to improve R&D processes. One of the areas of focus is on Cloud…

1
Event-Led Growth in B2B SaaS - with Julius Solaris, Founder and CEO Boldpush 36:40

1y ago36:40

36:40

By Ray Rike

1
B2B SaaS Metrics and Prioities with the Alexander Group - Ted Grossman and Davis Giedt 38:26

1y ago38:26

38:26

The Alexander Group works with many of the leading companies in the B2B SaaS industry, and I was recently joined by Ted Grossman, their co-lead of the technology industry practice, and Davis Giedt, Director of Research and Analytics. Based upon Ted and Davis' unique insights and understanding of B2B SaaS due to the discussions and data from over on…

1
Scale your SaaS - with Matt Wolach, founder of Xsellus and "Scale your SaaS" podcast 31:13

1y ago31:13

31:13

Matt Wolach is the founder of Xsellus and host of the Scale your SaaS podcast. Matt is one of those guests that have taken over a year to be on the Metrics that Measure Up podcast. Matt has hosted over 250 episodes of "Scale your SaaS" and was one of the inspirations for this podcast. The first question I asked Matt was about the common attributes …

1
SaaS Expansion across Europe - with Rick Pizzoli, Sales Force Europe 33:59

1y ago33:59

33:59

In 2023 many SaaS companies are searching for what market(s) are going to drive their next phase of growth - and international markets, especially English-speaking countries are often considered by U.S. B2B SaaS companies. Rick Pizzoli, moved to Europe over 25 years ago to launch the European presence for U.S. based software companies. Based upon t…

1
B2B Growth with Benji Block 35:41

1y ago35:41

35:41

On Episode 2 of Content Exploder, Justin sits down with Benji Block (Sweet Fish Media), current executive producer and host of the revolutionary podcast, B2B Growth. Learn from Benji's best practices, tips and tricks, and how he keeps the show fresh with a combination of both evergreen and innovative strategies.…

1
The Future of SaaS Spend Management - with Ryan Neu, Founder and CEO Vendr 33:04

1y ago33:04

33:04

SaaS Spend Management is an emerging and rapidly evolving category - yet Ryan Neu, Co-Founder, and CEO of Vendr has a unique vision for how the category needs to evolve. Ryan has a background in public accounting, and then transitioned to software sales, including a role in the early days at Hubspot. During his career selling, he realized that sell…

1
SaaS Spend Management Trends - with Eric Christopher, Founder and CEO Zylo 34:11

1y ago34:11

34:11

Eric Christopher, the founder, and CEO of Zylo is sitting on top of one of the industry's largest SaaS spend data repositories and thus benchmarks, a key reason I knew I needed to have Eric as a guest on the podcast. What was the catalyst for founding Zylo? It started with Eric's experience as a revenue leader in two social media platform companies…

1
The evolution of forecast management - with Guy Rubin, Founder and CEO ebsta 29:56

1+ y ago29:56

29:56

If you have ever been frustrated with the forecasting process and accuracy at your company - this episode is for you! Guy Rubin is the founder and CEO of ebsta, a leading provider of Revenue Intelligence - the next generation of forecast management. Guy founded ebsta to automate the logging of sales rep activity directly into their Customer Relatio…

1
Lessons learned from the Silicon Valley Bank collapse - with Todd Gardner, SaaS Advisors 32:34

1+ y ago32:34

32:34

Friday, March 10th, 2023 - a moment in B2B Technology and Start-Up ecosystem history that many will never forget and hopefully provides a foundation for learning the risks and rewards of venture-backed, early-stage entrepreneurship. Todd Gardner founded SaaS Capital in 2007, the industry's first "recurring revenue credit facility". Before names lik…

1
When to introduce SaaS Spend Management - with Cledara co-founder and COO, Brad Van Leeuwen 28:32

1+ y ago28:32

28:32

Over February and March 2023, we spoke with several founders, CEOs, and executives at SaaS Spend Management vendors. In this episode of the Metrics that Measure Up podcast, we discussed the evolution, best practices, and ideas on how to introduce a SaaS Spend Management program with Brad Van Leeuwen, Co-Founder and COO at Cledara. Brad stated that …

1
Protect the Hustle with Ben Hillman 41:53

1+ y ago41:53

41:53

On the inaugural episode of Content Exploder, Justin sits down with Ben Hillman (Paddle, Profitwell, Recur), creator of one of the most successful and longest running shows in B2B, Protect the Hustle. Learn how Ben and Patrick Campbell began their owned media journey and created one of the biggest hits in business media.…

1
CFO lessons learned in planning and forecasting - with Dan Fletcher, CFO Planful 37:57

1+ y ago37:57

37:57

Planning in 2020 continues to be chalked full of uncertainty based on the current macroeconomic reality. Assuch, being a finance leader in 2023 is even more challenging, and unpredictable - but developing an operating plan and budget is an important and critical component of the CFO's job. First, is being "hyper-realistic" is the theme of the year,…

1
SaaS Spend Management - with David Campbell, Founder and CEO Tropic.ai 37:39

1+ y ago37:39

37:39

How does writing a 400-page novel lead to founding a SaaS Spend Management company? It was the start of David Campbell's journey which including breaking into B2B technology sales where he saw the challenges companies of all sizes have with buying technology. What is the definition of "SaaS Spend Management" according to David? David defines it as …

1
Corporate Spend Management - with Oded Zehavi, Founder and CEO Mesh Payments 29:44

1+ y ago29:44

29:44

Oded Zehavi has global payment experience from his time as an executive at leaders including PayPal and Payoneer. With Spend Management, especially SaaS Spend Management, becoming such a hot topic in 2023 - we wanted to start our conversation with Oded to understand his definition of "Spend Management"? Oded defines spend management as enabling fin…

1
Full Funnel Conversion Optimization - With Guy Yalif, Founder and CEO - Intellimize 33:23

1+ y ago33:23

33:23

Have you ever met someone in their "early career" that you just knew was going to be successful? That was my feeling when I first met Guy Yalif, Founder and CEO of Intellimize almost 20 years ago! Guy has been both a Marketing and Product leader, which led to his creation of a company focused on optimizing full funnel conversion. Guy's vision is to…

1
No Forms - No SPAM - No Cold Calls - with Latane Conant, Chief Market Officer 6sense 39:02

1+ y ago39:02

39:02

How many times have you visited a B2B website and cringed at being asked to provide your contact information, including your email just to download a white paper or watch a video? Why is this a reality in 2023 on most B2B SaaS websites? Because "leads" are still a primary measurement of Marketing success and marketers have not yet invested in the p…

1
Building a media asset inside a B2B SaaS company - with Patrick Campbell, Founder and CEO ProfitWell (Paddle) 41:31

1+ y ago41:31

41:31

Media-Led Growth (MLG) is a term first introduced here on the Metrics that Measure Up podcast and the central theme of this episode. Who better to discuss this topic than Patrick Campbell, Founder, and CEO of ProfitWell, recently purchased by Paddle for an unofficial $180M+ Patrick was a pioneer in building brand media assets inside a B2B SaaS comp…

1
Product Analytics and Metrics that Matter - with Todd Olson, Founder and CEO Pendo 31:43

1+ y ago31:43

31:43

Product-Led Growth is one of the hottest topics and trends in the B2B SaaS industry. Heading into 2023, most company will be evaluating their usage of every SaaS tool, and as a vendor understanding how customers are using your product is foundational to understanding and forecast customer retention metrics. Todd Olso founded Pendo, the leading Prod…

1
The Power of Go-to-Market Experience + Capital - with Mark Roberge, Stage 2 Capital 38:38

1+ y ago38:38

38:38

Mark Roberge is the founder and Managing Director of Stage 2 Capital and previously was the Chief Revenue Officer at HubSpot from 2007 to 2016. Mark is also the author of the best-selling book "The Sales Acceleration Formula". The lessons learned over his nine years leading revenue at HubSpot have led to several new endeavors including creating a S…

1
A Chief Revenue Officer's learnings from $0 - $100M+ ARR - with Mark Kosoglow, CRO Catalyst and SVP Sales, Outreach 38:46

1+ y ago38:46

38:46

Imagine having your founder and CEO working weekends to develop leads and a calling list for the VP Sales in an early-stage B2B SaaS company. That was Mark Kosoglow's experience when he first joined Manny Medina, the founder, and CEO at Outreach - the leading Sales Engagement Platform company in the industry. I asked Mark about the reality of leadi…

1
The Different Buying Team Profiles - with Brent Adamson, author the Challenger Customer 37:38

1+ y ago37:38

37:38

Heading into 2023 companies are preparing for larger buying teams, and increased scrutiny on every purchase. I could not think of a better backdrop to speak with Brent Adamson, the author of The Challenger Sale and The Challenger Customer. The Challenger Customer is based on research focusing on the different "profiles" of the buying team in a cons…

1
Marketing Metrics that Matter to the CFO - with Chris Golec, Founder and CEO Channel99 and Demandbase 34:53

1+ y ago34:53

34:53

Heading into 2023, B2B SaaS CFOs are doubling down on using performance metrics to guide the 2023 operating budget. A key question is what metrics they use to help evaluate the Marketing budget, and what metrics they wish they had from Marketing to help inform budget allocation and investment decisions. Chris Golec, the founder, and CEO of intent d…

1
The journey from FP&A to SaaS CFO - with CJ Gustafson, CFO PartsTech 32:52

1+ y ago32:52

32:52

Mergers and Acquisition analyst to FP&A professional to SaaS CFO. This is the path that CJ Gustafson took on his journey to becoming the CFO at Parts Tech. The common thread across each step of his journey was metrics, a perfect subject for CJ's appearance on the show. CJ developed his excel and financial chops during his first role as an M&A analy…

1
Kind Folks Finish First - Sam Jacobs, Founder and CEO Pavilion 24:49

1+ y ago24:49

24:49

STOP if you do not think that the concept of "Kind Folks Finish First" is applicable in corporate America! Sam Jacobs, the founder, and CEO of Pavilion realized that getting fired for the third time was the catalyst for finally understanding that pursuing his real passion "to help others" was the key to finding both success and fulfillment. Sam cre…

1
Saas Metrics for Investors and Execution Decision Making - with Nick Franklin, Founder and CEO ChartMogul 35:41

1+ y ago35:41

35:41

Nick Franklin is the Founder and CEO of ChartMogul, a leading SaaS Metrics Reporting, and Subscription Analytics Platform. Nick worked for five years at ZenDesk, where he led both Europe and then Asia-Pacific before founding ChartMogul eight years ago. With 2,500 B2B SaaS companies as customers, Nick's insights around how companies use metrics to i…

1
Revenue Operations Outsourcing Strategy - with Cliff Simon, CRO Carabiner Group 29:13

1+ y ago29:13

29:13

Revenue Operations - the buzz has continued in 2022 but how to introduce and then maximize the return on investment is still a work in process. Cliff Simon, the Chief Revenue Officer at Carabiner Group, an early leader in Revenue Operations stopped by to share his insights into how to maximize the return on RevOps. First, we discussed if Revenue Op…

1
RevOps as a Strategic Revenue Planning Partner - with Toni Hohlbein, Growblocks 29:55

1+ y ago29:55

29:55

As a Chief Revenue Officer, Toni has had a front-row view on scaling revenue engines, and one major challenge he faced was that too much time was spent on financial planning and budgets, versus how to best make money. The first question we discussed was the difference between FP&A and Revenue Operations. Toni's perspective is that Revenue Operation…

1
Customer Lifecycle Metrics - With Craig Rosenberg 38:50

1+ y ago38:50

38:50

Craig Rosenberg has worked with hundreds, if not thousands of B2B SaaS companies as the co-founder of TOPO, Distinguished analyst at Gartner, and now as Chief Platform Officer at Scale Venture Partners. Across Craig's roles, he was able to take an expensive view across each stage of a SaaS company's growth including strategy, people, process, techn…

1
Metrics Require Context - with Scott Stouffer, founder and CEO scaleMatters 34:43

1+ y ago34:43

34:43

Have you ever looked at all of the reports, dashboards, and data presented across your company and felt overwhelmed and under-informed? Today's data-driven world far too often results in a lot of data but not better decision-making or company performance. Scott Stouffer founded his first company in 1993 and has lived the reality of how Go-to-Market…

1
Metrics that Matter to a CRO - with Bill Binch, Operating Partner at Battery Ventures 31:11

1+ y ago31:11

31:11

Bill Binch has led revenue teams at highly successful B2B SaaS category creators, including Marketo and Pendo. Having real-life, applied experience and success at scaling high-growth companies, while also having broad insights into several Battery Ventures portfolio companies provides Bill with a unique perspective on how Chief Revenue Officers use…

1
Traversing the Traction Gap Framework - with Bruce Cleveland 33:39

1+ y ago33:39

33:39

It's hard to imagine being a key part of three industry-defining product categories, which is exactly what Bruce Cleveland has experienced in his Silicon Valley software career. First, Bruce was an early executive leader at Oracle (first 100+ employees) as they re-defined relational databases, then on to Apple where he led the object-oriented engin…

1
The Role of FP&A vis a vis Revenue Operations - with Paul Barnhurst, The FP&A Guy 27:33

2y ago27:33

27:33

You may have heard the acronym FP&A many times, but always wondered what it stood for? Financial Planning and Analysis is the function, typically present in more mature companies responsible that is responsible for financial planning, modeling and analysis. Paul has a summarized view of what FP&A professionals are responsible for which is: "FP&A is…

1
Evolution of Customer Success by the Numbers - Kellie Capote, Chief Customer Officer Gainsight 36:35

2y ago36:35

36:35

How has Customer Success evolved over the past ten years? What better place to start than discussing the latest Customer Success Benchmarking Index with Kellie Capote, Chief Customer Officer at Gainsight. Kellie has invested the last five years developing her perspectives on Customer Success at Gainsight in a broad array of Customer Success leaders…

1
The SaaS Ecosystem in Canada - with Lauren Thibodeau, SaaSCan 30:40

2y ago30:40

30:40

How vibrant is the SaaS industry in Canada? Who better to ask that question and discuss how the SaaS industry is trending in Canada other than Lauren Thibodeau, founder and CEO SaaSCan. Saadian is the leading market research and benchmarking company for the SaaS industry across Canada. There are 38 Million people in Canada. Leading SaaS companies l…

1
A Venture Capital Index Fund - with Marcelino Pantoja, founder and CEO Measurement 29:39

2y ago29:39

29:39

Venture Capital - a hallmark of the B2B SaaS start-up industry has evolved over the past twenty years - but how have the primary value and responsibilities evolved? Marcelino Pantoja has had a front-row seat in many positions, starting as an analyst at the investment office at Stanford University. Then Marcelino worked with Greg Sands to help stand…

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